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Upturn AI SWOT - About
Dine Brands Global Inc (DIN)

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Upturn Advisory Summary
10/31/2025: DIN (1-star) is a SELL. SELL since 2 days. Simulated Profits (3.21%). Updated daily EoD!
1 Year Target Price $27.2
1 Year Target Price $27.2
| 1 | Strong Buy |
| 0 | Buy |
| 6 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -28.94% | Avg. Invested days 24 | Today’s Advisory SELL |
Upturn Star Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 380.18M USD | Price to earnings Ratio 8.27 | 1Y Target Price 27.2 |
Price to earnings Ratio 8.27 | 1Y Target Price 27.2 | ||
Volume (30-day avg) 7 | Beta 1.06 | 52 Weeks Range 17.90 - 34.64 | Updated Date 10/31/2025 |
52 Weeks Range 17.90 - 34.64 | Updated Date 10/31/2025 | ||
Dividends yield (FY) 8.45% | Basic EPS (TTM) 2.99 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Earnings Date
Report Date 2025-10-29 | When - | Estimate 1.09 | Actual - |
Profitability
Profit Margin 5.47% | Operating Margin (TTM) 16.8% |
Management Effectiveness
Return on Assets (TTM) 5.39% | Return on Equity (TTM) - |
Valuation
Trailing PE 8.27 | Forward PE 6.22 | Enterprise Value 1866657690 | Price to Sales(TTM) 0.45 |
Enterprise Value 1866657690 | Price to Sales(TTM) 0.45 | ||
Enterprise Value to Revenue 2.21 | Enterprise Value to EBITDA 10.47 | Shares Outstanding 15379323 | Shares Floating 14841816 |
Shares Outstanding 15379323 | Shares Floating 14841816 | ||
Percent Insiders 3.61 | Percent Institutions 85.95 |
Upturn AI SWOT
Dine Brands Global Inc

Company Overview
History and Background
Dine Brands Global Inc., founded in 1958 as International House of Pancakes (IHOP), evolved through acquisitions and brand expansions. It was rebranded as DineEquity in 2008 and later as Dine Brands Global in 2018. Key milestones include franchising IHOP, acquiring Applebee's, and focusing on asset-light business model.
Core Business Areas
- Franchising: Primarily franchises IHOP and Applebee's restaurants globally. This involves licensing the brand, providing operational support, and collecting franchise fees.
- Restaurant Operations: Operates a limited number of company-owned restaurants. This segment provides direct revenue from food and beverage sales.
Leadership and Structure
The leadership team consists of the CEO, CFO, and other key executives. The organizational structure is designed to support franchising operations and brand management.
Top Products and Market Share
Key Offerings
- IHOP: Offers a wide variety of pancakes, breakfast items, and other diner-style fare. Competitors include Denny's (DENN), Waffle House, and local diners. While specific market share data is not readily available, IHOP is a leading player in the breakfast restaurant segment, generating substantial revenue through franchise fees and sales. Number of locations: 1,752 (2023).
- Applebee's: Provides a casual dining experience with a diverse menu including burgers, steaks, pasta, and appetizers. Competitors include Chili's (owned by Brinker International, EAT), TGI Fridays, and other casual dining chains. Applebee's maintains a significant presence in the casual dining market, contributing substantially to Dine Brands' overall revenue. Number of locations: 1,642 (2023).
Market Dynamics
Industry Overview
The restaurant industry is highly competitive and influenced by economic conditions, consumer preferences, and trends such as healthy eating and online ordering.
Positioning
Dine Brands positions itself as a franchisor of well-known brands. Its competitive advantages include brand recognition, established franchise network, and asset-light business model.
Total Addressable Market (TAM)
The TAM for the full-service restaurant industry is estimated to be in the hundreds of billions of dollars. Dine Brands captures a fraction of this market through its franchised locations. Positioned by leveraging their brand recognition and established franchising model.
Upturn SWOT Analysis
Strengths
- Strong brand recognition (IHOP, Applebee's)
- Asset-light business model (franchising)
- Established franchise network
- Consistent revenue stream from franchise fees
Weaknesses
- Dependence on franchisee performance
- Exposure to consumer discretionary spending
- Brand perception challenges (Applebee's)
- Limited control over restaurant operations
Opportunities
- International expansion
- Menu innovation and adaptation
- Digital transformation and online ordering
- Acquisition of complementary brands
Threats
- Economic downturns
- Increased competition in the restaurant industry
- Changing consumer preferences and dietary trends
- Rising labor and food costs
Competitors and Market Share
Key Competitors
- Denny's (DENN)
- Brinker International (EAT)
- Restaurant Brands International (QSR)
Competitive Landscape
Dine Brands benefits from well-known brands but faces competition from other established restaurant chains. Its franchise model offers advantages in terms of capital efficiency but requires effective franchisee management.
Major Acquisitions
Applebee's
- Year: 2007
- Acquisition Price (USD millions): 2100
- Strategic Rationale: Diversified Dine Brands' portfolio by adding a casual dining chain to its breakfast-focused brand. Expanding reach and catering to different dining segments.
Growth Trajectory and Initiatives
Historical Growth: Growth has been driven by franchise expansion and same-store sales performance. The historical trends involved rebranding and operational improvements.
Future Projections: Future growth is projected to come from continued franchise expansion, menu innovations, and leveraging digital platforms. Analyst estimates should be consulted for detailed projections.
Recent Initiatives: Recent initiatives include focusing on digital ordering, menu enhancements, and operational efficiencies.
Summary
Dine Brands Global Inc. operates with an asset-light franchising model, leveraging the strength of IHOP and Applebee's. While brand recognition is a strength, the company faces competition and economic sensitivities. Recent initiatives focusing on digital transformation and menu innovation are key to future growth. Management of franchisee relationships and adapting to changing consumer preferences are crucial challenges. Dine Brands TAM position is leveraging their brand recognition and established franchising model.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Company Filings (SEC)
- Industry Reports
- Analyst Estimates
- Company Website
Disclaimers:
This analysis is based on available information and is subject to change. Investment decisions should be made after consulting with a financial advisor and conducting thorough due diligence.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Dine Brands Global Inc
Exchange NYSE | Headquaters Pasadena, CA, United States | ||
IPO Launch date 1991-07-12 | CEO, Applebee's President & Director Mr. John W. Peyton | ||
Sector Consumer Cyclical | Industry Restaurants | Full time employees 992 | Website https://www.dinebrands.com |
Full time employees 992 | Website https://www.dinebrands.com | ||
Dine Brands Global, Inc., together with its subsidiaries, owns, franchises, and operates restaurants in the United States and internationally. The company operates through four segments: Franchise operations, Rental operations, Financing operations, and Company restaurant operations. The company franchises the restaurants operated by Applebee's franchisees, IHOP franchisees, and Fuzzy's franchisees in the United States. It owns, franchises, and operates restaurant concepts, including Applebee's Neighborhood Grill + Bar within the casual dining category; IHOP in the family dining category of the restaurant industry; and Fuzzy's Taco Shop within the fast-casual dining category. In addition, its Applebee's restaurants offer American fare with drinks and local draft beers; IHOP restaurants provided full table services and food and beverages; Fuzzy's Taco Shop offers baja-style mexican food, such as baja tacos, chips and queso, guacamole, and salsa made in house; and a full bar including margaritas, and cold draft beer. The company was formerly known as DineEquity, Inc. and changed its name to Dine Brands Global, Inc. in February 2018. Dine Brands Global, Inc. was founded in 1958 and is headquartered in Pasadena, California.

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