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Cross Country Healthcare Inc (CCRN)



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Upturn Advisory Summary
10/13/2025: CCRN (1-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $18.61
1 Year Target Price $18.61
0 | Strong Buy |
0 | Buy |
7 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -21.83% | Avg. Invested days 33 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 379.71M USD | Price to earnings Ratio - | 1Y Target Price 18.61 |
Price to earnings Ratio - | 1Y Target Price 18.61 | ||
Volume (30-day avg) 7 | Beta 0.39 | 52 Weeks Range 9.58 - 18.33 | Updated Date 10/12/2025 |
52 Weeks Range 9.58 - 18.33 | Updated Date 10/12/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.27 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -0.7% | Operating Margin (TTM) 0.67% |
Management Effectiveness
Return on Assets (TTM) 0.8% | Return on Equity (TTM) -1.96% |
Valuation
Trailing PE - | Forward PE 54.64 | Enterprise Value 351739994 | Price to Sales(TTM) 0.32 |
Enterprise Value 351739994 | Price to Sales(TTM) 0.32 | ||
Enterprise Value to Revenue 0.29 | Enterprise Value to EBITDA 27.46 | Shares Outstanding 32761995 | Shares Floating 28494745 |
Shares Outstanding 32761995 | Shares Floating 28494745 | ||
Percent Insiders 5.25 | Percent Institutions 97.71 |
Upturn AI SWOT
Cross Country Healthcare Inc

Company Overview
History and Background
Cross Country Healthcare, Inc. was founded in 1986. Initially focused on travel nurse staffing, it has grown through acquisitions and organic expansion to offer a comprehensive suite of healthcare staffing and workforce solutions.
Core Business Areas
- Nurse and Allied Staffing: Provides temporary nurse and allied health professionals to hospitals and other healthcare facilities.
- Physician Staffing: Offers locum tenens (temporary physician) staffing services.
- Education and Training: Provides education and training programs for healthcare professionals.
- Advanced Practice: Specializes in placing advanced practice providers, such as nurse practitioners and physician assistants.
Leadership and Structure
The leadership team includes John A. Martins (President and CEO). The organizational structure is departmentalized with divisions focused on specific staffing segments and corporate functions like finance, HR, and operations.
Top Products and Market Share
Key Offerings
- Travel Nurse Staffing: Provides nurses for short-term assignments at healthcare facilities. Competitors include AMN Healthcare and Medical Solutions. Limited market share data readily available as it varies based on the segment.
- Locum Tenens: Temporary physician staffing. Competitors include AMN Healthcare and TeamHealth. Limited market share data readily available as it varies based on the segment.
Market Dynamics
Industry Overview
The healthcare staffing industry is experiencing strong demand due to nurse shortages, an aging population, and increasing healthcare needs. Digital transformation and technology are playing a larger role.
Positioning
Cross Country Healthcare is a major player in the healthcare staffing industry, offering a broad range of services. Its competitive advantage lies in its scale, diverse service offerings, and established relationships with healthcare facilities.
Total Addressable Market (TAM)
The US healthcare staffing market is estimated to be tens of billions of dollars. Cross Country Healthcare is well-positioned to capture a significant portion of this market through its diversified offerings and national presence.
Upturn SWOT Analysis
Strengths
- Diversified service offerings
- National presence and scale
- Established relationships with healthcare facilities
- Strong brand reputation
Weaknesses
- Exposure to economic cycles
- Dependence on healthcare industry trends
- Competition from other staffing firms
- Profit Margins Vary Widely
Opportunities
- Expansion into new geographic markets
- Acquisition of smaller staffing firms
- Development of new technology-enabled services
- Increased demand for telehealth and remote patient monitoring
Threats
- Economic downturns
- Changes in healthcare regulations
- Increased competition
- Labor shortages
Competitors and Market Share
Key Competitors
- AMN Healthcare Services Inc (AMN)
- Medical Solutions
- TeamHealth
Competitive Landscape
Cross Country Healthcare competes with other large national staffing firms and smaller regional players. Its advantages include its scale, diverse service offerings, and established relationships. Disadvantages include competition from larger more established firms.
Major Acquisitions
Vetted Health
- Year: 2023
- Acquisition Price (USD millions): 80
- Strategic Rationale: The company aimed to expand its digital marketplace offerings in healthcare staffing with a tech-forward approach. This acquisition aimed to drive innovation in their workforce solutions by adding a modern, data-driven platform for connecting healthcare professionals with job opportunities.
Growth Trajectory and Initiatives
Historical Growth: Historical growth has been driven by acquisitions and organic expansion in response to increased demand for healthcare staffing.
Future Projections: Future growth projections depend on analyst estimates and industry trends.
Recent Initiatives: Recent initiatives include investments in technology and expansion of service offerings.
Summary
Cross Country Healthcare is a major player in the healthcare staffing industry with a diversified range of services. The company benefits from strong demand due to healthcare worker shortages but faces competition from other staffing firms. Recent acquisitions and technology investments should support future growth. Factors to watch include economic conditions and changes in healthcare regulations.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- SEC Filings
- Analyst Reports
- Industry Reports
Disclaimers:
This analysis is based on publicly available information and is not financial advice. Market share data is estimated and may vary.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Cross Country Healthcare Inc
Exchange NASDAQ | Headquaters Boca Raton, FL, United States | ||
IPO Launch date 2001-10-25 | President, CEO & Director Mr. John A. Martins | ||
Sector Healthcare | Industry Medical Care Facilities | Full time employees 9605 | Website https://www.crosscountry.com |
Full time employees 9605 | Website https://www.crosscountry.com |
Cross Country Healthcare, Inc. provides talent management services for healthcare clients in the United States. The company operates in two segments, Nurse and Allied Staffing and Physician Staffing. The Nurse and Allied Staffing segment provides traditional staffing, recruiting, and value-added total talent solutions, including temporary and permanent placement of travel and local nurse, and allied professionals, as well as healthcare leaders within nursing, allied, human resources, and finance; vendor neutral and managed services programs; and education healthcare, in-home care, and outsourcing services. This segment offers staffing solutions for registered nurses, licensed practical nurses, certified nurse assistants, practitioners, pharmacists, and other allied professionals on per diem and short-term assignments; and clinical and non-clinical professionals on long-term assignments, as well as workforce solutions, including MSP, VMS, RPO, project management, and other outsourcing and consultative services. It also provides retained search services for healthcare professionals, as well as contingent search and recruitment process outsourcing services. The company serves public and private acute care and non-acute care hospitals, government facilities, local and national healthcare plans, managed care providers, public and charter schools, outpatient clinics, ambulatory care facilities, correctional facilities, PACE programs, physician practice groups, and other healthcare providers. The Physician Staffing segment provides physicians in various specialties, certified registered nurse anesthetists, nurse practitioners, and physician assistants as independent contractors on temporary assignments. This segment serves various healthcare facilities, such as acute and non-acute care facilities, medical group practices, government facilities, and managed care organizations. The company was founded in 1986 and is headquartered in Boca Raton, Florida.

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