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Chanson International Holding Class A Ordinary Shares(CHSN)
Advisory History & Simulated Performance *
*as per simulation (see disclosures)- ALL
- 1Y
- 1M
- 1W
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- PASS (Skip)
Stock price based on last close Advisory Performance History (Simulated)
Upturn Advisory & Investor View for CHSN
11/06/2026: CHSN (1-star) is currently NOT-A-BUY. Pass it for now.
Chanson International is a growing, small-cap operator of bakery-café retail stores with a presence in China and the U.S. The company has a focus on delivering fresh, premium baked goods and beverages to urban consumers. Its main growth opportunity lies in successfully scaling its store footprint in the U.S. while maintaining operational efficiency. However, the company faces significant competition from well-capitalized global chains, valuation sensitivity, and execution risks regarding international expansion. Chanson is best suited for growth-oriented investors with a high risk tolerance, and key developments to monitor include the performance of new U.S. store openings and potential improvements in operating margins.
How to Read the Upturn Advisory
The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.
Company fundamentals, valuation, risks, and news provide supporting context about the business.
Investor Fit
| Investor style | Fit | Why |
|---|---|---|
| Growth investor | Mixed fit | The company offers growth potential through expansion but carries the risks typical of a small-cap international operator. |
| Momentum investor | Weak fit | Momentum is limited by low trading volume and sensitivity to retail market cycles. |
| Value investor | Weak fit | The stock often trades based on growth expectations rather than current valuation metrics. |
| Dividend investor | Weak fit | No dividend is paid, as all cash is reinvested into store expansion. |
| Low-risk investor | Weak fit | High volatility and operational risks make this unsuitable for low-risk portfolios. |
Risk Profile
| Risk factor | Level | Why it matters |
|---|---|---|
| Price volatility | High | The stock experiences significant price swings due to low float and small-cap status. |
| Valuation risk | Medium / high | Valuations are highly dependent on successful future expansion targets. |
| Competition risk | High | Major global chains compete directly for the same consumer demographic. |
| Business quality | Medium | The retail business model is proven but faces challenges in scaling internationally. |
| Dividend income | Low / none | Investors should not expect income generation from this equity. |
| Execution risk | High | Successful expansion requires meticulous management of local operations and supply chains. |
Price Behavior
Steep Decline
The stock price has dropped sharply with strong downward pressure.
Extreme Price Shocks
The stock has experienced exceptionally large and disruptive price movements during the period.
Analysis of Past Performance
Type Stock | Historic Profit -77.47% | Avg. Invested days 15 | Today’s Advisory PASS |
Upturn Advisory Rating  | Upturn Advisory Performance  1.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 11/06/2026 |
Upturn Scorecard
Upturn Star Rating 
Company Fundamentals
Financial Health Rating
Growth Momentum Score
Ownership
Top 5 Institutional Investors
Unit Economics (Per $1K Revenue)
Economic Dimensions
Quantitative Style Profile
Style Classification
Quality Focused
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 7.06M USD | Price to earnings Ratio 0.01 | 1Y Target Price - |
Price to earnings Ratio 0.01 | 1Y Target Price - | ||
Volume (30-day avg) 7.6M shares | Beta -4.37 | 52 Weeks Range 0.70 - 331.00 | Updated Date 11/07/2026 |
52 Weeks Range 0.70 - 331.00 | Updated Date 11/07/2026 | ||
Dividends yield (FY) - | Basic EPS (TTM) 290.64 |
How Company Makes Money
| Business area | What it includes | Retail investor read |
|---|---|---|
| Retail Sales | Direct sales of baked goods and beverages at café locations. | Revenue comes primarily from daily customers buying snacks and drinks. |
| Seasonal Sales | Sale of festive products like mooncakes. | Occasional spikes in income during holidays help boost overall annual revenue. |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Valuation
Trailing PE 0.01 | Forward PE - | Enterprise Value -401.94K | Price to Sales(TTM) 0.39 |
Enterprise Value -401.94K | Price to Sales(TTM) 0.39 | ||
Enterprise Value to Revenue 0.01 | Enterprise Value to EBITDA 0.07 | Shares Outstanding 2.32M | Shares Floating 2.10M |
Shares Outstanding 2.32M | Shares Floating 2.10M | ||
Percent Insiders 9.71 | Percent Institutions 0.94 |
Financial Metrics
🧭 Investment Snapshot
Total Revenue (Scale)
Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.
Net Income (Profit)
Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.
Free Cash Flow (Cash Strength)
Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.
📈 Growth & Strength
Operating Income (Core Profit)
Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.
EBITDA (Cash Earnings)
Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.
Gross Profit (Unit Profitability)
Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.
🛡️ Financial Safety
Cash (Liquidity Buffer)
Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.
Total Debt (Leverage Risk)
Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.
Net Working Capital (Short-Term Health)
Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.
🧱 Balance Sheet Strength
Stockholder Equity (Net Worth)
Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.
Total Assets (Asset Base)
The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.
Income Before Tax (Pre-Tax Earnings)
Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.
⚙️ Cost & Drag Factors
Cost of Revenue (Production Cost)
Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.
Total Operating Expenses (Operating Cost)
Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.
Income Tax Expense (Tax Drag)
Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.
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