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Lululemon Athletica Inc. (LULU)



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Upturn Advisory Summary
09/16/2025: LULU (1-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $199.2
1 Year Target Price $199.2
16 | Strong Buy |
3 | Buy |
14 | Hold |
1 | Sell |
2 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 8.36% | Avg. Invested days 42 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Large-Cap Stock | Market Capitalization 19.25B USD | Price to earnings Ratio 11.08 | 1Y Target Price 199.2 |
Price to earnings Ratio 11.08 | 1Y Target Price 199.2 | ||
Volume (30-day avg) 36 | Beta 1.12 | 52 Weeks Range 159.25 - 423.32 | Updated Date 09/16/2025 |
52 Weeks Range 159.25 - 423.32 | Updated Date 09/16/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 14.65 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-08-27 | When Before Market | Estimate 2.89 | Actual 3.1 |
Profitability
Profit Margin 16.38% | Operating Margin (TTM) 20.74% |
Management Effectiveness
Return on Assets (TTM) 21.86% | Return on Equity (TTM) 42.42% |
Valuation
Trailing PE 11.08 | Forward PE 12.64 | Enterprise Value 19858682821 | Price to Sales(TTM) 1.77 |
Enterprise Value 19858682821 | Price to Sales(TTM) 1.77 | ||
Enterprise Value to Revenue 1.82 | Enterprise Value to EBITDA 6.67 | Shares Outstanding 113468000 | Shares Floating 109026169 |
Shares Outstanding 113468000 | Shares Floating 109026169 | ||
Percent Insiders 9.12 | Percent Institutions 88.54 |
Upturn AI SWOT
Lululemon Athletica Inc.

Company Overview
History and Background
Lululemon Athletica Inc. was founded in 1998 in Vancouver, Canada, as a design studio and yoga apparel retailer. It gained popularity for its high-quality athletic wear and expanded its product line to include apparel for running, training, and other activities. The company has grown significantly, becoming a global leader in the activewear market.
Core Business Areas
- Apparel: Designs and sells athletic apparel for yoga, running, training, and other activities. This includes pants, tops, shorts, jackets, and accessories for both men and women.
- Accessories: Offers a range of accessories such as yoga mats, bags, water bottles, and headbands.
- Footwear: Expanded into the footwear market offering running shoes and training shoes.
- MIRROR: MIRROR is a home fitness system offering interactive workout classes. Lululemon acquired MIRROR in 2020.
Leadership and Structure
The CEO is Calvin McDonald. The company operates with a functional organizational structure, with departments such as product development, marketing, finance, and operations reporting to the executive team.
Top Products and Market Share
Key Offerings
- Align Pant: High-waisted yoga pants made from buttery-soft Nulu fabric. Competitors include Athleta, Alo Yoga, and Nike. Market share for yoga pants is fragmented, but Lululemon holds a leading position. Revenue from pants and leggings contribute a significant portion to total revenue.
- ABC Pant: Designed for men, offering a comfortable and versatile pant for everyday wear. Competitors include Rhone, Vuori, and public rec. While specific market share data is not readily available, the ABC Pant contributes significantly to men's apparel sales.
- Define Jacket: Figure-flattering jacket made from Luon fabric. Competitors include Athleta, Outdoor Voices, and Sweaty Betty. Contributes a portion of Lululemon revenue from the apparel category.
Market Dynamics
Industry Overview
The athletic apparel industry is experiencing substantial growth, driven by increased health and fitness awareness, rising participation in sports and recreational activities, and evolving fashion trends that embrace athleisure. The market is competitive, with established players and emerging brands vying for market share.
Positioning
Lululemon Athletica Inc. is positioned as a premium athletic apparel brand known for its innovative fabrics, functional designs, and strong brand reputation. Its competitive advantages include its loyal customer base, focus on innovation, and vertically integrated business model.
Total Addressable Market (TAM)
The global activewear market is expected to reach hundreds of billions of dollars. Lululemon is well positioned to capture a significant portion of this TAM through its brand recognition, product innovation, and expansion into new categories and markets.
Upturn SWOT Analysis
Strengths
- Strong brand reputation
- Loyal customer base
- Innovative fabrics and designs
- Vertically integrated business model
- Effective marketing strategies
Weaknesses
- High price point
- Limited product diversity compared to larger competitors
- Dependence on brand image and fashion trends
- Past controversies related to brand messaging and inclusivity
Opportunities
- Expansion into new markets (e.g., Asia)
- Growth in men's apparel category
- Development of new product lines (e.g., footwear)
- Leveraging digital channels for e-commerce growth
- Partnerships and collaborations
Threats
- Increasing competition from established and emerging brands
- Fluctuations in raw material costs
- Changes in consumer preferences and fashion trends
- Economic downturns impacting consumer spending
- Supply chain disruptions
Competitors and Market Share
Key Competitors
- NKE
- GPS
- UA
Competitive Landscape
Lululemon has a strong brand and loyal customer base, but faces increasing competition from established players like Nike and Adidas, as well as emerging brands like Athleta and Alo Yoga. Lululemon's advantages include its focus on innovation and its vertically integrated business model. Disadvantages include its high price point and limited product diversity compared to larger competitors.
Major Acquisitions
MIRROR
- Year: 2020
- Acquisition Price (USD millions): 500
- Strategic Rationale: Acquired MIRROR to expand its digital fitness offerings and engage with customers through interactive workout classes.
Growth Trajectory and Initiatives
Historical Growth: Lululemon has experienced significant growth in recent years, driven by its strong brand, innovative products, and expansion into new markets. Revenue and earnings have consistently increased.
Future Projections: Analysts project continued growth for Lululemon, with revenue and earnings expected to increase at a double-digit rate. This growth is expected to be driven by expansion into new markets, product innovation, and continued strength in the e-commerce channel.
Recent Initiatives: Recent initiatives include expanding its men's apparel line, growing its digital presence, investing in new technologies (e.g., MIRROR), and focusing on sustainability.
Summary
Lululemon is a strong company with a leading position in the athletic apparel market. Its strong brand, loyal customer base, and innovative products are driving growth. The company faces increasing competition and needs to manage its brand image and maintain its focus on innovation and sustainability. Expansion into new markets and product categories will be key to its future success. They also need to make sure that the company is more inclusive of the different populations that exist in the world.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company SEC Filings (10-K, 10-Q)
- Yahoo Finance
- Company Investor Relations
- MarketWatch
- Analyst Reports
Disclaimers:
The data and analysis provided are for informational purposes only and should not be considered as financial advice. Investment decisions should be made based on your own research and due diligence. Market data is subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Lululemon Athletica Inc.
Exchange NASDAQ | Headquaters Vancouver, BC, Canada | ||
IPO Launch date 2007-07-27 | CEO & Director Mr. Calvin R. McDonald | ||
Sector Consumer Cyclical | Industry Apparel Retail | Full time employees 39000 | Website https://shop.lululemon.com |
Full time employees 39000 | Website https://shop.lululemon.com |
lululemon athletica inc., together with its subsidiaries, designs, distributes, and retails technical athletic apparel, footwear, and accessories for women and men under the lululemon brand in the United States, Canada, Mexico, China Mainland, Hong Kong, Taiwan, Macau, and internationally. The company offers pants, shorts, tops, and jackets for athletic activities, such as yoga, running, training, and other activities. It also provides fitness-inspired accessories. The company sells its products through company-operated stores; seasonal stores, pop-ups, university campus retailers, and yoga and fitness studios; outlets; Like New, a re-commerce program; and its e-commerce website. lululemon athletica inc. was founded in 1998 and is based in Vancouver, Canada.

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