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Upturn AI Summary - About
Lululemon Athletica Inc.(LULU)
Advisory History & Simulated Performance *
*as per simulation (see disclosures)- ALL
- 1Y
- 1M
- 1W
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- PASS (Skip)
Advisory Performance History (Simulated)
Upturn Advisory & Investor View for LULU
10/19/2026: LULU (1-star) is currently NOT-A-BUY. Pass it for now.
Lululemon Athletica Inc. is a leading premium athletic apparel company that has successfully built a powerful brand focused on high-quality, technical activewear. The company’s primary strengths are its direct-to-consumer business model and strong brand loyalty, which drive high margins and consistent performance. Its main growth story centers on global expansion into markets like China and the successful scaling of its menswear and footwear lines. However, risks include heavy competition from both luxury and mass-market brands, along with high valuation multiples. This stock is best suited for growth-oriented investors who can tolerate volatility and are monitoring the company’s ability to execute on its long-term global expansion goals.
How to Read the Upturn Advisory
The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.
Company fundamentals, valuation, risks, and news provide supporting context about the business.
Investor Fit
| Investor style | Fit | Why |
|---|---|---|
| Growth investor | Strong fit | The company maintains strong revenue growth potential through international and category expansion. |
| Momentum investor | Mixed fit | Momentum is conditional on positive market sentiment and sustained breakout performance in quarterly results. |
| Value investor | Weak fit | Lululemon frequently trades at a premium valuation multiple compared to broader retail peers. |
| Dividend investor | Weak fit | The company does not currently pay a dividend, making it unsuitable for income-focused investors. |
| Low-risk investor | Mixed fit | While the business quality is strong, its high valuation and growth-oriented profile contribute to share price volatility. |
Risk Profile
| Risk factor | Level | Why it matters |
|---|---|---|
| Price volatility | High | The stock is growth-sensitive and can experience significant price swings based on earnings reports. |
| Valuation risk | Medium / high | The stock often commands a high P/E ratio, creating downside risk if growth slows. |
| Competition risk | Medium | Intense competition from legacy players and new lifestyle brands keeps pricing pressure on the sector. |
| Business quality | Strong | The company maintains high margins and strong brand loyalty, signaling a durable competitive advantage. |
| Dividend income | Low / none | Investors should not expect income generation from this equity. |
| Execution risk | Medium | Global expansion and new category entry carry inherent operational and management challenges. |
Price Behavior

Steep Decline
The stock price has dropped sharply with strong downward pressure.

Moderately Choppy
The stock has experienced noticeable price swings while retaining some directional structure.
Analysis of Past Performance
Type Stock | Historic Profit 10.83% | Avg. Invested days 37 | Today’s Advisory PASS |
Upturn Advisory Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Upturn Scorecard
Upturn Star Rating 
Company Fundamentals 
Financial Health Rating 
Growth Momentum Score 
Ownership 
Top 5 Institutional Investors
Unit Economics (Per $1K Revenue) 
Economic Dimensions
Quantitative Style Profile 
Style Classification
Quality Focused
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 11.25B USD | Price to earnings Ratio 7.99 | 1Y Target Price 104.91 |
Price to earnings Ratio 7.99 | 1Y Target Price 104.91 | ||
Volume (30-day avg) 5.2M shares | Beta 0.92 | 52 Weeks Range 90.38 - 225.98 | Updated Date 10/18/2026 |
52 Weeks Range 90.38 - 225.98 | Updated Date 10/18/2026 | ||
Dividends yield (FY) - | Basic EPS (TTM) 12.15 |
How Company Makes Money
| Business area | What it includes | Retail investor read |
|---|---|---|
| Womenswear | Leggings, bras, and tops representing the core of the brand revenue. | This is the engine of the company and defines its primary market presence. |
| Menswear | Technical pants, shorts, and performance shirts. | This is a key growth area intended to diversify the customer base beyond women. |
| Geography | North American retail and strong growing presence in Asia Pacific. | Growth is increasingly coming from international expansion beyond the mature North American market. |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Valuation
Trailing PE 7.99 | Forward PE 10.74 | Enterprise Value 12.24B | Price to Sales(TTM) 1.01 |
Enterprise Value 12.24B | Price to Sales(TTM) 1.01 | ||
Enterprise Value to Revenue 1.1 | Enterprise Value to EBITDA 4.86 | Shares Outstanding 105.59M | Shares Floating 101.71M |
Shares Outstanding 105.59M | Shares Floating 101.71M | ||
Percent Insiders 4.58 | Percent Institutions 80.24 |
Financial Metrics
🧭 Investment Snapshot
Total Revenue (Scale)
Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.
Net Income (Profit)
Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.
Free Cash Flow (Cash Strength)
Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.
📈 Growth & Strength
Operating Income (Core Profit)
Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.
EBITDA (Cash Earnings)
Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.
Gross Profit (Unit Profitability)
Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.
🛡️ Financial Safety
Cash (Liquidity Buffer)
Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.
Total Debt (Leverage Risk)
Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.
Net Working Capital (Short-Term Health)
Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.
🧱 Balance Sheet Strength
Stockholder Equity (Net Worth)
Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.
Total Assets (Asset Base)
The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.
Income Before Tax (Pre-Tax Earnings)
Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.
⚙️ Cost & Drag Factors
Cost of Revenue (Production Cost)
Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.
Total Operating Expenses (Operating Cost)
Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.
Income Tax Expense (Tax Drag)
Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.

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