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51Talk Online Education Group (COE)



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Upturn Advisory Summary
08/14/2025: COE (3-star) is a STRONG-BUY. BUY since 9 days. Profits (0.84%). Updated daily EoD!
1 Year Target Price $7.94
1 Year Target Price $7.94
0 | Strong Buy |
1 | Buy |
1 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 63.99% | Avg. Invested days 26 | Today’s Advisory Strong Buy |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 189.09M USD | Price to earnings Ratio - | 1Y Target Price 7.94 |
Price to earnings Ratio - | 1Y Target Price 7.94 | ||
Volume (30-day avg) 2 | Beta 0.04 | 52 Weeks Range 12.11 - 46.79 | Updated Date 08/15/2025 |
52 Weeks Range 12.11 - 46.79 | Updated Date 08/15/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.6 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Earnings Date
Report Date 2025-08-22 | When - | Estimate - | Actual - |
Profitability
Profit Margin -7.92% | Operating Margin (TTM) -7.09% |
Management Effectiveness
Return on Assets (TTM) -8.77% | Return on Equity (TTM) -162.85% |
Valuation
Trailing PE - | Forward PE 3.03 | Enterprise Value 161765256 | Price to Sales(TTM) 3.18 |
Enterprise Value 161765256 | Price to Sales(TTM) 3.18 | ||
Enterprise Value to Revenue 2.72 | Enterprise Value to EBITDA 2.08 | Shares Outstanding 4132690 | Shares Floating 84956035 |
Shares Outstanding 4132690 | Shares Floating 84956035 | ||
Percent Insiders 32.54 | Percent Institutions 20.19 |
Upturn AI SWOT
51Talk Online Education Group

Company Overview
History and Background
51Talk, founded in 2011 by Jack Huang and Shu Ting, is a China-based online English education platform that connects Chinese students with English teachers, primarily from the Philippines. It went public on the NYSE in 2016. The company has evolved to focus on providing affordable and accessible English language learning solutions.
Core Business Areas
- K-12 English Education: Offers online English lessons to children aged 5-12, focusing on improving their communication skills and building confidence.
Leadership and Structure
The leadership team consists of executives with experience in online education and technology. The organizational structure is typically hierarchical, with departments focused on content development, teacher training, marketing, and technology.
Top Products and Market Share
Key Offerings
- Classic Course: One-on-one online English lessons for kids (K-12) are the company's core product. The teachers are primarily Filipinos. Competitors include VIPKid and Dada.
Market Dynamics
Industry Overview
The online education market in China is competitive and experiencing changing regulation. Demand for English language learning remains strong, but the regulatory environment adds complexity.
Positioning
51Talk focuses on offering affordable English education, targeting a broader segment of the population than some premium providers. Their competitive advantage lies in cost-effective teacher sourcing.
Total Addressable Market (TAM)
The online education market in China is estimated to be over $50 billion. 51Talk's positioning allows it to capture a share of the K-12 online English tutoring market, which is part of this broader TAM.
Upturn SWOT Analysis
Strengths
- Affordable pricing
- Large pool of Filipino teachers
- Established brand in China
Weaknesses
- Dependence on Filipino teachers
- Intense competition
- Regulatory risks in China
Opportunities
- Expansion into new markets
- Development of new courses
- Partnerships with schools and institutions
Threats
- Increased competition
- Changes in regulations in China
- Economic downturn
Competitors and Market Share
Key Competitors
- TAL Education Group (TAL)
- New Oriental Education & Technology Group (EDU)
Competitive Landscape
51Talk competes with larger and more established players in the online education market. Its advantage lies in its cost-effective pricing and focus on the K-12 segment.
Growth Trajectory and Initiatives
Historical Growth: 51Talk's growth has been affected by changing regulations in the online education market in China. Revenue growth data for past years would be needed.
Future Projections: Future growth projections would depend on analyst estimates and market conditions.
Recent Initiatives: Recent initiatives might include the development of new courses and expansion of content.
Summary
51Talk operates in a highly competitive and regulated market. Its strengths lie in its affordable pricing and focus on Filipino teachers. However, it faces regulatory risks and intense competition from larger players. The company needs to adapt to the changing regulatory landscape and differentiate itself to maintain its market position.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company filings
- Industry reports
Disclaimers:
The data provided is for informational purposes only and does not constitute investment advice.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About 51Talk Online Education Group
Exchange NYSE MKT | Headquaters - | ||
IPO Launch date 2016-06-10 | Founder, Chairman & CEO Mr. Jiajia Huang | ||
Sector Consumer Defensive | Industry Education & Training Services | Full time employees 360 | Website https://en.51talk.com |
Full time employees 360 | Website https://en.51talk.com |
51Talk Online Education Group, through its subsidiaries, engages in providing online education platform with English language education services to students in the People's Republic of China, Hong Kong, the Philippines, Singapore, Malaysia, and Thailand. It operates online and mobile education platforms that enable students to take live interactive English and Chinese lessons, on demand, fostering the development of all aspects of English and Chinese proficiency. The company's flagship courses include Classic English Junior and Classic English for the development of English communication skills, as well as AI-empowered knowledge preview and AI-empowered reading lessons. It also offers small group lessons. The company was formerly known as China Online Education Group and changed its name to 51Talk Online Education Group in September 2022. 51Talk Online Education Group was founded in 2011 and is headquartered in Singapore.

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