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Upturn AI SWOT - About
COTY 
Coty Inc (COTY)
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Upturn Advisory Summary
07/10/2025: COTY (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
20 Analysts rated it
Well-followed company, solid analyst reports, reliable data for confident investing.
1 Year Target Price $6.56
1 Year Target Price $6.56
| 7 | Strong Buy |
| 1 | Buy |
| 10 | Hold |
| 2 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -12.27% | Avg. Invested days 36 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 07/10/2025 |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 4.47B USD | Price to earnings Ratio - | 1Y Target Price 6.56 |
Price to earnings Ratio - | 1Y Target Price 6.56 | ||
Volume (30-day avg) 20 | Beta 1.94 | 52 Weeks Range 4.46 - 10.46 | Updated Date 07/10/2025 |
52 Weeks Range 4.46 - 10.46 | Updated Date 07/10/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.47 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -6.6% | Operating Margin (TTM) 1.56% |
Management Effectiveness
Return on Assets (TTM) 3% | Return on Equity (TTM) -9.03% |
Valuation
Trailing PE - | Forward PE 9.94 | Enterprise Value 8323081101 | Price to Sales(TTM) 0.74 |
Enterprise Value 8323081101 | Price to Sales(TTM) 0.74 | ||
Enterprise Value to Revenue 1.39 | Enterprise Value to EBITDA 30.52 | Shares Outstanding 872289984 | Shares Floating 367425977 |
Shares Outstanding 872289984 | Shares Floating 367425977 | ||
Percent Insiders 60.46 | Percent Institutions 38.95 |
Upturn AI SWOT
Coty Inc
Company Overview
History and Background
Coty Inc. was founded in Paris in 1904 by Franu00e7ois Coty. Initially a perfumery, it expanded into cosmetics and became a global leader through acquisitions and brand development. Significant milestones include listing on the NYSE in 2013 and acquiring brands from P&G in 2016.
Core Business Areas
- Consumer Beauty: Focuses on mass-market color cosmetics, body care, and mass fragrances. Brands include CoverGirl, Rimmel, and Adidas.
- Prestige: Includes luxury fragrances, skincare, and cosmetics. Brands include Gucci, Burberry, Hugo Boss, and Kylie Cosmetics.
Leadership and Structure
Sue Y. Nabi serves as the CEO. The company operates with a structured management team overseeing various regions and brand portfolios, reporting to the CEO and the Board of Directors.
Top Products and Market Share
Key Offerings
- Gucci Fragrances: One of Coty's largest prestige fragrance brands. Competitors are Chanel, Dior, and YSL, but there is no readily available market share figure for Gucci Fragrances alone without access to premium marketing data.
- CoverGirl: A leading mass-market cosmetics brand. Competitors include Maybelline and L'Oreal. Coty stated in a 2019 investor presentation that CoverGirl's share of the US color cosmetics market was in the high single-digits. This may have changed.
- Kylie Cosmetics: A prestige beauty brand focused on makeup. Competitors are Rare Beauty, Fenty Beauty and Huda Beauty. Precise revenue figures attributed directly to this product line is private information.
Market Dynamics
Industry Overview
The beauty industry is characterized by innovation, evolving consumer preferences, and increasing demand for sustainable and inclusive products. The market consists of premium and mass-market products, with a growing emphasis on e-commerce.
Positioning
Coty Inc. holds a significant position in both the prestige and consumer beauty segments. Its competitive advantages include a diverse brand portfolio, global distribution network, and strategic partnerships with luxury brands. Coty positions itself to be an established player in fragrance, cosmetics and skincare while growing its portfolio through acquisitions and partnerships.
Total Addressable Market (TAM)
The global beauty market is estimated to reach USD $430 billion to $500 billion by 2027. Coty Inc. is positioned to leverage its diverse brand portfolio and global distribution to capture a substantial share of this market.
Upturn SWOT Analysis
Strengths
- Diverse brand portfolio
- Global distribution network
- Strong presence in both prestige and consumer beauty
- Strategic partnerships with luxury brands
- Cost Reduction Efforts
Weaknesses
- High debt levels
- Brand integration challenges following acquisitions
- Inconsistent financial performance in the past
- Brand divestitures
Opportunities
- Expanding into emerging markets
- Capitalizing on growing demand for sustainable products
- Leveraging e-commerce channels
- Developing innovative beauty solutions
Threats
- Intense competition from established players and emerging brands
- Changing consumer preferences
- Economic downturns affecting discretionary spending
- Supply chain disruptions
- Fluctuations in currency exchange rates
Competitors and Market Share
Key Competitors
- EL
- LRLCY
- PG
Competitive Landscape
Coty faces intense competition from larger, more diversified players like Estee Lauder and L'Oreal. Coty competes by focusing on specific market segments, brand innovation, and strategic partnerships.
Major Acquisitions
P&G Beauty Brands
- Year: 2016
- Acquisition Price (USD millions): 12500
- Strategic Rationale: Expanded Coty's brand portfolio and strengthened its position in the consumer beauty market.
Growth Trajectory and Initiatives
Historical Growth: Coty has experienced periods of growth through acquisitions, followed by periods of restructuring and divestitures. Revenue growth has been inconsistent.
Future Projections: Analyst estimates project moderate revenue growth and improved profitability, driven by innovation, e-commerce, and cost-saving initiatives.
Recent Initiatives: Coty has focused on streamlining its brand portfolio, investing in e-commerce, and enhancing its digital capabilities. They have also emphasized sustainable practices and supply chain efficiency.
Summary
Coty Inc. is a global beauty company with a diversified portfolio and a global distribution network. While it has strong brands and strategic partnerships, the company struggles with high debt and past inconsistent financial performance. Future growth relies on expanding into emerging markets, capitalizing on sustainable products, and continuing e-commerce expansion. Coty needs to closely monitor competitive threats and macroeconomic factors impacting consumer spending.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Coty Inc. SEC Filings (10K, 10Q)
- Investor Presentations
- Analyst Reports
- Industry Research Reports
- Statista Market Data
- Company Website
Disclaimers:
The information provided is for informational purposes only and should not be considered as financial advice. Market data and analyst estimates are subject to change. Past performance is not indicative of future results.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Coty Inc
Exchange NYSE | Headquaters New York, NY, United States | ||
IPO Launch date 2013-06-13 | CEO & Director Ms. Sue Y. Nabi | ||
Sector Consumer Defensive | Industry Household & Personal Products | Full time employees 11791 | Website https://www.coty.com |
Full time employees 11791 | Website https://www.coty.com | ||
Coty Inc., together with its subsidiaries, manufactures, markets, distributes, and sells beauty products worldwide. It operates through Prestige and Consumer Beauty segments. The company provides fragrance, color cosmetics, and skin and body care products. It offers Prestige segment products primarily through prestige retailers, including perfumeries, department stores, e-retailers, direct-to-consumer websites, and duty-free shops under the Burberry, Calvin Klein, Chloe, Davidoff, Escada, Gucci, Hugo Boss, Infiniment Coty Paris, Jil Sander, Joop!, Kylie Jenner, Lancaster, Marc Jacobs, Miu Miu, Orveda, philosophy, SKKN BY KIM, and Tiffany & Co. brands. The company provides Consumer Beauty segment products primarily through hypermarkets, supermarkets, drug stores, pharmacies, mid-tier department stores, traditional food and drug retailers, and e-commerce retailers under the Adidas, Beckham, Bozzano, Bourjois, Bruno Banani, CoverGirl, Jovan, Max Factor, Mexx, Monange, Nautica, Paixao, LeGer by Lena Gercke, Rimmel, Risque, Vera Wang, and Sally Hansen brands. It also sells its products through third-party distributors. The company was founded in 1904 and is headquartered in New York, New York. Coty Inc. is a subsidiary of JAB Beauty B.V.
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