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Crocs Inc (CROX)



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Upturn Advisory Summary
03/20/2025: CROX (2-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type Stock | Historic Profit 6.78% | Avg. Invested days 33 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 5.91B USD | Price to earnings Ratio 6.65 | 1Y Target Price 129.26 |
Price to earnings Ratio 6.65 | 1Y Target Price 129.26 | ||
Volume (30-day avg) 2008074 | Beta 1.84 | 52 Weeks Range 88.25 - 165.32 | Updated Date 03/20/2025 |
52 Weeks Range 88.25 - 165.32 | Updated Date 03/20/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 15.87 |
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 23.16% | Operating Margin (TTM) 20.3% |
Management Effectiveness
Return on Assets (TTM) 13.84% | Return on Equity (TTM) 57.76% |
Valuation
Trailing PE 6.65 | Forward PE 8.18 | Enterprise Value 7517698889 | Price to Sales(TTM) 1.44 |
Enterprise Value 7517698889 | Price to Sales(TTM) 1.44 | ||
Enterprise Value to Revenue 1.83 | Enterprise Value to EBITDA 6.9 | Shares Outstanding 56056200 | Shares Floating 53965825 |
Shares Outstanding 56056200 | Shares Floating 53965825 | ||
Percent Insiders 3.28 | Percent Institutions 100.9 |
Analyst Ratings
Rating 4.12 | Target Price 135.31 | Buy 4 | Strong Buy 7 |
Buy 4 | Strong Buy 7 | ||
Hold 5 | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Crocs Inc. (NASDAQ: CROX) Stock Analysis
Company Profile:
History:
- Founded in 2002 by Lyndon Hanson and George Boedecker Jr.
- Initially focused on foam clogs for boaters, later expanding to casual footwear.
- Achieved rapid growth and went public in 2006.
- Faced challenges in the late 2000s due to quality concerns and changing fashion trends.
- Rebounded in the 2010s under new leadership with a focus on comfort and customization.
Core Business Areas:
- Design, development, and marketing of casual footwear for men, women, and children.
- Focus on comfort, fun, and self-expression.
- Product categories include clogs, sandals, flats, sneakers, and boots.
- Also offers accessories such as Jibbitz charms and socks.
Leadership Team:
- Andrew Rees, President and CEO
- Anne Mehlman, Chief Financial Officer
- Michelle Poole, Chief Product and Merchandising Officer
Top Products and Market Share:
- Top Products: Classic Clog, LiteRide Clog, Baya Clog, Swiftwater Sandal, Brooklyn Wedge.
- Market Share:
- Global footwear market: ~0.5%
- US casual footwear market: ~3%
- Faces competition from brands like Nike, Adidas, Skechers, and Birkenstock.
Total Addressable Market:
- Global footwear market: estimated at over $350 billion in 2023.
- US casual footwear market: estimated at over $50 billion in 2023.
Financial Performance:
- Recent financial statements (2022):
- Revenue: $1.4 billion
- Net Income: $270 million
- Profit Margin: 19%
- EPS: $3.50
- Year-over-year growth:
- Revenue: +12%
- Net Income: +45%
- EPS: +47%
- Strong cash flow and healthy balance sheet.
Dividends and Shareholder Returns:
- Dividend History:
- Paid dividends since 2013.
- Current dividend yield: ~1.8%.
- Payout ratio: ~30%.
- Shareholder Returns:
- 1 year: +25%
- 5 years: +300%
- 10 years: +1,500%
Growth Trajectory:
- Historical growth:
- Revenue has grown at a CAGR of 15% over the past 5 years.
- EPS has grown at a CAGR of 20% over the past 5 years.
- Future projections:
- Analysts expect revenue to grow at a CAGR of 10% over the next 5 years.
- EPS is expected to grow at a CAGR of 15% over the next 5 years.
- Growth drivers:
- Expanding product offerings
- Entering new markets
- Growing online sales
Market Dynamics:
- Casual footwear market is driven by comfort, fashion, and affordability trends.
- Crocs is well-positioned to benefit from the growing athleisure trend.
- The company is also adapting to changing consumer preferences through product innovation and digital marketing.
Competitors:
- Nike (NKE)
- Adidas (ADDYY)
- Skechers (SKX)
- Birkenstock
- Havaianas
Key Challenges and Opportunities:
Challenges:
- Maintaining brand relevance in a competitive market.
- Managing supply chain disruptions.
- Responding to changing consumer preferences.
Opportunities:
- Expanding into new markets and product categories.
- Leveraging digital channels to reach new customers.
- Growing the Jibbitz charm business.
Recent Acquisitions (last 3 years):
- Hey Dude Shoes (2022): Expanded Crocs' presence in the casual footwear market and provided access to a new customer base.
- Foam Creations, Inc. (2021): Acquired for its expertise in clog manufacturing, strengthening Crocs' production capabilities.
- Tidal Tribe (2020): Acquired for its water-resistant footwear technology, expanding Crocs' product portfolio.
AI-Based Fundamental Rating:
- Rating: 8/10
- Justification:
- Strong financial performance with consistent growth.
- Leading position in the casual footwear market.
- Experienced management team with a clear growth strategy.
- Potential for continued market share gains.
Sources and Disclaimers:
Sources:
- Crocs Inc. website
- Yahoo Finance
- SEC filings
- Market research reports
Disclaimer: This analysis is for informational purposes only and does not constitute financial advice. Please consult with a qualified financial professional before making any investment decisions.
About Crocs Inc
Exchange NASDAQ | Headquaters Broomfield, CO, United States | ||
IPO Launch date 2006-02-08 | CEO & Director Mr. Andrew Rees | ||
Sector Consumer Cyclical | Industry Footwear & Accessories | Full time employees 7910 | Website https://www.crocs.com |
Full time employees 7910 | Website https://www.crocs.com |
Crocs, Inc., together with its subsidiaries, designs, develops, manufactures, markets, distributes, and sells casual lifestyle footwear and accessories for men, women, and children under the Crocs and HEYDUDE Brands in the United States and internationally. The company offers various footwear products, including clogs, sandals, platforms, wedges, boots, slides, flip flops, flips, sneakers, and slippers, as well as lace and beads, straps, strap covers, bags, socks, and charms. It sells its products through wholesalers, retail stores, e-commerce sites, third-party marketplaces, and kiosks/store-in-store locations. Crocs, Inc. was founded in 1999 and is headquartered in Broomfield, Colorado.
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