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Upturn AI SWOT - About
Sprinklr Inc (CXM)
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Upturn Advisory Summary
09/15/2025: CXM (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
14 Analysts rated it
Moderately tracked stock, growing coverage, gaining market and investor attention.
1 Year Target Price $10.44
1 Year Target Price $10.44
| 2 | Strong Buy |
| 1 | Buy |
| 9 | Hold |
| 1 | Sell |
| 1 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -55.71% | Avg. Invested days 22 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 09/15/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 1.88B USD | Price to earnings Ratio 17.55 | 1Y Target Price 10.44 |
Price to earnings Ratio 17.55 | 1Y Target Price 10.44 | ||
Volume (30-day avg) 14 | Beta 0.81 | 52 Weeks Range 6.75 - 9.69 | Updated Date 09/15/2025 |
52 Weeks Range 6.75 - 9.69 | Updated Date 09/15/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.44 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-09-03 | When Before Market | Estimate 0.1 | Actual 0.13 |
Profitability
Profit Margin 14.64% | Operating Margin (TTM) 7.21% |
Management Effectiveness
Return on Assets (TTM) 2.85% | Return on Equity (TTM) 23.74% |
Valuation
Trailing PE 17.55 | Forward PE 20.7 | Enterprise Value 1458805567 | Price to Sales(TTM) 2.3 |
Enterprise Value 1458805567 | Price to Sales(TTM) 2.3 | ||
Enterprise Value to Revenue 1.78 | Enterprise Value to EBITDA 23.06 | Shares Outstanding 142422000 | Shares Floating 127775810 |
Shares Outstanding 142422000 | Shares Floating 127775810 | ||
Percent Insiders 5.98 | Percent Institutions 93.41 |
Upturn AI SWOT
Sprinklr Inc
Company Overview
History and Background
Sprinklr Inc. was founded in 2009 by Ragy Thomas. It began as a social media management platform and has evolved into a unified customer experience management (Unified-CXM) platform. It went public on June 23, 2021.
Core Business Areas
- Unified Customer Experience Management (Unified-CXM) Platform: Sprinklr's core offering is a cloud-native Unified-CXM platform that helps businesses manage customer experiences across various channels, including social media, messaging, email, and more.
- Sprinklr Service: Provides contact center moderniziation for customer service.
Leadership and Structure
Ragy Thomas is the CEO and founder. The company has a typical corporate structure with departments for sales, marketing, engineering, and finance. Board of directors oversees the company.
Top Products and Market Share
Key Offerings
- Sprinklr Social Suite: A platform for managing social media marketing, advertising, research, and customer care. It is estimated that Sprinklr is the #1 leader in customer experience. Competitors include Salesforce(CRM), Adobe (ADBE), and Oracle (ORCL).
- Sprinklr Insights: Provides AI-powered insights and analytics on customer data.Competitors include Qualtrics, Medallia, and NICE.
- Sprinklr Service: A cloud-based contact center solution for delivering omnichannel customer service.Competitors include Salesforce (CRM), Zendesk (ZEN), and Genesys.
Market Dynamics
Industry Overview
The Customer Experience Management (CXM) market is growing rapidly, driven by the increasing importance of customer satisfaction and retention. Companies are investing in technologies to better understand and engage with their customers across all touchpoints.
Positioning
Sprinklr positions itself as a leader in Unified-CXM, offering a comprehensive platform that integrates various customer-facing functions. Its competitive advantage lies in its breadth of capabilities and AI-powered insights.
Total Addressable Market (TAM)
The CXM market is estimated to be worth hundreds of billions of dollars. Sprinklr is aiming to capture a significant portion of this market by offering a unified platform that addresses the needs of large enterprises.
Upturn SWOT Analysis
Strengths
- Unified-CXM Platform
- AI-Powered Insights
- Strong Enterprise Focus
- Comprehensive Feature Set
- Established Brand
Weaknesses
- High Cost of Implementation
- Complexity of Platform
- Integration Challenges with Legacy Systems
- Reliance on large enterprises
- Profitability Concerns
Opportunities
- Expansion into New Verticals
- Partnerships with Complementary Technology Providers
- Further Development of AI Capabilities
- Increased Adoption of Cloud-Based Solutions
- Growing Demand for Personalized Customer Experiences
Threats
- Intense Competition
- Rapid Technological Changes
- Economic Downturn
- Data Privacy Regulations
- Security Breaches
Competitors and Market Share
Key Competitors
- CRM
- ADBE
- ORCL
- ZEN
- MEDALLIA
Competitive Landscape
Sprinklr's advantages include its unified platform and AI capabilities. Disadvantages include its high cost and complexity compared to more focused solutions.
Major Acquisitions
Nanigans
- Year: 2016
- Acquisition Price (USD millions): 77
- Strategic Rationale: Expanded Sprinklr's paid media advertising capabilities.
Bazaarvoice's Social Suite
- Year: 2018
- Acquisition Price (USD millions):
- Strategic Rationale: Sprinklr acqui-hired the majority of Bazaarvoice's Social Suite team
Growth Trajectory and Initiatives
Historical Growth: Sprinklr has experienced significant revenue growth since its founding, driven by the increasing demand for CXM solutions.
Future Projections: Analyst projections vary, but generally forecast continued revenue growth for Sprinklr, driven by increased adoption of its platform and expansion into new markets.
Recent Initiatives: Recent initiatives include expanding partnerships, developing new AI-powered features, and targeting specific industries.
Summary
Sprinklr is a strong player in the Unified-CXM space, offering a comprehensive platform with AI-powered insights. While its platform is comprehensive, it comes with high costs and complexity. Sprinklr is positioned to grow as the CXM market expands but faces competition from larger companies with more diverse offerings, as well as a few smaller companies filling specific niches within the Customer Experience Management industry.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- Financial News Outlets
- Analyst Reports
- Crunchbase
Disclaimers:
This analysis is for informational purposes only and should not be considered financial advice. Market data is dynamic and subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Sprinklr Inc
Exchange NYSE | Headquaters New York, NY, United States | ||
IPO Launch date 2021-06-23 | President, CEO & Director Mr. Rory P. Read | ||
Sector Technology | Industry Software - Application | Full time employees 3589 | Website https://www.sprinklr.com |
Full time employees 3589 | Website https://www.sprinklr.com | ||
Sprinklr, Inc. provides enterprise cloud software products worldwide. The company operates Unified Customer Experience Management platform, a software that enables customer-facing teams to collaborate across internal silos, communicate across digital channels, and leverages AI to deliver customer experiences. Its products include Sprinklr Service, a suite of artificial intelligence (AI) based products and solutions that unifies customer service across voice, digital, and social channels; Sprinklr Social, a suite of AI-powered products and solutions that unifies social media publishing, engagement, and analytics across various channels; Sprinklr Insights, a suite of AI-based products and solutions that delivers consumer intelligence and helps to manage customer feedback; and Sprinklr Marketing, a suite of AI-based products and solutions that unifies content production and content lifecycle management with paid campaigns across various channels. The company also provides professional, implementation, managed, training, and consultancy services. Sprinklr, Inc. was founded in 2009 and is headquartered in New York, New York.
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