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Upturn AI SWOT - About
DAY 
Dayforce Inc. (DAY)
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Upturn Advisory Summary
10/23/2025: DAY (2-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Below Average Performance
These Stocks/ETFs, based on Upturn Advisory, often underperform the market, warranting careful consideration before investing.
Number of Analysts
20 Analysts rated it
Well-followed company, solid analyst reports, reliable data for confident investing.
1 Year Target Price $70
1 Year Target Price $70
| 8 | Strong Buy |
| 4 | Buy |
| 7 | Hold |
| 1 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -7.54% | Avg. Invested days 45 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  1.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 10/23/2025 |
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 10.82B USD | Price to earnings Ratio 228.33 | 1Y Target Price 70 |
Price to earnings Ratio 228.33 | 1Y Target Price 70 | ||
Volume (30-day avg) 20 | Beta 1.18 | 52 Weeks Range 48.01 - 82.69 | Updated Date 10/23/2025 |
52 Weeks Range 48.01 - 82.69 | Updated Date 10/23/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.3 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-10-29 | When After Market | Estimate 0.55 | Actual - |
Profitability
Profit Margin 2.65% | Operating Margin (TTM) 8.07% |
Management Effectiveness
Return on Assets (TTM) 0.82% | Return on Equity (TTM) 1.89% |
Valuation
Trailing PE 228.33 | Forward PE 28.09 | Enterprise Value 11505066779 | Price to Sales(TTM) 5.85 |
Enterprise Value 11505066779 | Price to Sales(TTM) 5.85 | ||
Enterprise Value to Revenue 6.21 | Enterprise Value to EBITDA 35.37 | Shares Outstanding 158006476 | Shares Floating 140093466 |
Shares Outstanding 158006476 | Shares Floating 140093466 | ||
Percent Insiders 1.24 | Percent Institutions 107.77 |
Upturn AI SWOT
Dayforce Inc.
Company Overview
History and Background
Dayforce Inc., originally known as Ceridian HCM Holding Inc., was founded in 1992. It has evolved from a payroll services provider to a comprehensive human capital management (HCM) software company. A significant milestone was the development and launch of the Dayforce platform, a single, cloud-based HCM solution.
Core Business Areas
- Human Capital Management (HCM) Software: Provides a cloud-based platform that covers various HR functions including payroll, benefits, talent management, workforce management, and HR service delivery.
Leadership and Structure
David Ossip is the Chairman and CEO. The company has a structured organizational hierarchy with various departments focusing on product development, sales, marketing, and customer service.
Top Products and Market Share
Key Offerings
- Dayforce HCM: A single, cloud-based platform encompassing payroll, benefits, talent management, workforce management, and HR service delivery. Competitors include Workday (WDAY), Oracle (ORCL), and SAP (SAP). Market share information is constantly changing and difficult to pinpoint a single number.
Market Dynamics
Industry Overview
The HCM software industry is experiencing growth driven by the increasing need for businesses to streamline HR processes and manage their workforce effectively. Cloud-based solutions are gaining popularity due to their scalability and accessibility.
Positioning
Dayforce Inc. is positioned as a leader in the HCM market, particularly known for its unified platform and focus on complex payroll requirements. Competitive advantages include its single application architecture and strong customer service.
Total Addressable Market (TAM)
The global HCM market is projected to reach hundreds of billions of dollars. Dayforce Inc. is positioned to capture a significant portion of this TAM through its comprehensive product offering and focus on large enterprise clients.
Upturn SWOT Analysis
Strengths
- Unified HCM Platform
- Strong Payroll Capabilities
- Focus on Large Enterprises
- Cloud-Based Architecture
- High Customer Satisfaction
Weaknesses
- Higher Pricing Compared to Some Competitors
- Complexity of Implementation
- Potential for Integration Challenges with Existing Systems
Opportunities
- Expanding into New Geographies
- Developing New Modules and Features
- Acquiring Complementary Technologies
- Increasing Demand for Cloud-Based HCM Solutions
Threats
- Intense Competition from Established Players
- Economic Downturn Affecting IT Spending
- Cybersecurity Risks
- Changes in Regulatory Requirements
Competitors and Market Share
Key Competitors
- WDAY
- ORCL
- SAP
Competitive Landscape
Dayforce Inc. competes primarily with large enterprise software vendors. Dayforce Inc.'s strength lies in its unified platform, while competitors may have broader product portfolios.
Major Acquisitions
CloudPay
- Year: 2024
- Acquisition Price (USD millions): 250
- Strategic Rationale: Expand global payroll capabilities
Growth Trajectory and Initiatives
Historical Growth: Dayforce Inc. has demonstrated substantial growth in revenue and customer base over the past years.
Future Projections: Analysts project continued growth for Dayforce Inc. driven by its strong market position and expanding product offerings.
Recent Initiatives: Recent initiatives include product enhancements, strategic partnerships, and geographic expansion.
Summary
Dayforce Inc. demonstrates strength with its unified platform and focus on complex payroll. It is well positioned to capitalize on the growing demand for cloud-based HCM solutions. Key areas to watch include managing implementation complexity and navigating competitive pressures from larger players. Growth projections look very strong, and shareholders should expect future profit.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Filings
- Industry Reports
- Analyst Estimates
Disclaimers:
The information provided is for informational purposes only and does not constitute financial advice. Market share figures are estimates and may vary based on different sources.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Dayforce Inc.
Exchange NYSE | Headquaters Minneapolis, MN, United States | ||
IPO Launch date 2018-04-26 | Chairman & CEO Mr. David D. Ossip | ||
Sector Technology | Industry Software - Application | Full time employees 9600 | Website https://www.dayforce.com |
Full time employees 9600 | Website https://www.dayforce.com | ||
Dayforce Inc., together with its subsidiaries, operates as a human capital management (HCM) software company in the United States, Canada, Australia, and internationally. The company offers Dayforce, a cloud HCM platform that provides human resources, payroll and tax, workforce management, wallet, benefits, and talent intelligence functionalities; and Powerpay, a cloud HR and payroll solution for the small business market. It also provides payroll and payroll-related services; and professional services for its solutions, which include training and implementation consulting services. In addition, the company is involved in the shipment, rental, maintenance, and sale of payroll time clocks. It sells its solutions through direct sales force and third-party channels. The company was formerly known as Ceridian HCM Holding Inc. and changed its name to Dayforce Inc. in February 2024. Dayforce Inc. was founded in 1992 and is headquartered in Minneapolis, Minnesota.
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