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Full House Resorts Inc (FLL)

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Upturn Advisory Summary
01/09/2026: FLL (1-star) is a SELL. SELL since 1 days. Simulated Profits (-18.18%). Updated daily EoD!
1 Year Target Price $3.75
1 Year Target Price $3.75
| 2 | Strong Buy |
| 1 | Buy |
| 1 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -39.28% | Avg. Invested days 21 | Today’s Advisory SELL |
Upturn Star Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 88.50M USD | Price to earnings Ratio - | 1Y Target Price 3.75 |
Price to earnings Ratio - | 1Y Target Price 3.75 | ||
Volume (30-day avg) 4 | Beta 1.34 | 52 Weeks Range 2.25 - 5.59 | Updated Date 11/13/2025 |
52 Weeks Range 2.25 - 5.59 | Updated Date 11/13/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -1.11 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -13.38% | Operating Margin (TTM) 4.41% |
Management Effectiveness
Return on Assets (TTM) - | Return on Equity (TTM) -101.45% |
Valuation
Trailing PE - | Forward PE 125 | Enterprise Value 593387819 | Price to Sales(TTM) 0.3 |
Enterprise Value 593387819 | Price to Sales(TTM) 0.3 | ||
Enterprise Value to Revenue 1.98 | Enterprise Value to EBITDA 13.98 | Shares Outstanding 36121498 | Shares Floating 32782449 |
Shares Outstanding 36121498 | Shares Floating 32782449 | ||
Percent Insiders 6.78 | Percent Institutions 44.03 |
Upturn AI SWOT
Full House Resorts Inc

Company Overview
History and Background
Full House Resorts, Inc. (NASDAQ: FULL) was founded in 1990. It is a casino and hospitality company that owns and operates integrated casino gaming and hospitality facilities. The company has grown through strategic acquisitions and development of its properties, aiming to expand its footprint and offerings in various regional markets.
Core Business Areas
- Casino Operations: Operating gaming floors with a variety of slot machines, table games, and electronic table games. This is the primary revenue driver for the company.
- Hospitality Services: Providing hotel accommodations, food and beverage services, entertainment venues, and other amenities to complement the gaming experience.
- Development and Redevelopment: Investing in the expansion and improvement of existing properties and exploring new development opportunities to enhance guest experiences and revenue streams.
Leadership and Structure
Full House Resorts, Inc. is led by a management team with extensive experience in the gaming and hospitality industry. The specific organizational structure involves operational divisions for each of its properties, overseen by corporate leadership responsible for finance, marketing, human resources, and strategic planning.
Top Products and Market Share
Key Offerings
- Casino Gaming: Offers a diverse range of slot machines and table games across its properties, catering to various player preferences. Competitors include other regional and national casino operators. Market share data specific to individual games is not publicly disclosed.
- Hotel Accommodations: Provides lodging services at its casino resorts. Competitors are other hotels and resorts in the respective geographic areas of its properties.
- Food and Beverage: Operates various restaurants, bars, and lounges within its facilities, offering diverse dining experiences. Competitors include other F&B outlets in the vicinity of its properties.
Market Dynamics
Industry Overview
The US casino and hospitality industry is a mature but dynamic sector influenced by consumer discretionary spending, economic conditions, regulatory environments, and competition. Regional gaming markets often face unique dynamics based on local demographics and the presence of tribal casinos or large commercial operators.
Positioning
Full House Resorts operates primarily in the regional casino market, focusing on properties that are often the sole or primary gaming and entertainment destination in their immediate areas. Its strategy often involves acquiring and revitalizing underperforming assets or developing new properties in underserved markets. Competitive advantages can include its ability to tailor offerings to local tastes and its flexibility in pursuing strategic acquisitions.
Total Addressable Market (TAM)
The total addressable market for casino gaming and hospitality in the US is substantial, measured in hundreds of billions of dollars annually. Full House Resorts competes within specific regional sub-markets, aiming to capture a significant share of its localized TAM through its property portfolio. Its current market share within the broader US casino industry is relatively small, but it holds a significant position in the markets where its properties are located.
Upturn SWOT Analysis
Strengths
- Strategic acquisition of undervalued or underperforming assets.
- Focus on developing and revitalizing regional gaming markets.
- Experienced management team with industry knowledge.
- Potential for operational improvements and cost efficiencies at acquired properties.
Weaknesses
- Relatively small scale compared to larger casino operators.
- Reliance on performance of individual, often geographically dispersed, properties.
- Limited brand recognition in broader national markets.
- Potential capital constraints for large-scale development projects.
Opportunities
- Expansion into new or underserved gaming markets through acquisition or development.
- Enhancing existing property offerings with new amenities, entertainment, and dining options.
- Leveraging partnerships and strategic alliances.
- Exploiting emerging trends in the gaming industry, such as iGaming (where legally permitted).
Threats
- Intensifying competition from existing and new market entrants.
- Economic downturns affecting consumer discretionary spending.
- Changes in gaming regulations or tax structures.
- Increased competition from tribal casinos and other forms of entertainment.
Competitors and Market Share
Key Competitors
- Penn Entertainment (PENN)
- Boyd Gaming Corporation (BYD)
- Churchill Downs Incorporated (CHDN)
Competitive Landscape
Full House Resorts competes in a fragmented market, particularly in the regional gaming sector. Its advantages lie in its focused approach to specific markets and its ability to identify and execute on acquisition opportunities. However, it faces disadvantages in terms of scale, capital resources, and brand recognition when compared to larger, more diversified competitors. Its success often hinges on the effective management and development of its individual properties.
Major Acquisitions
Grand Lodge Casino
- Year: 2023
- Acquisition Price (USD millions):
- Strategic Rationale: Acquired to expand its portfolio in the Colorado market and leverage its existing operational expertise.
Temporary Casino and land for 'The STRAT' development
- Year: 2022
- Acquisition Price (USD millions):
- Strategic Rationale: Acquisition to support the development of a new integrated resort in a prime location in Las Vegas.
Growth Trajectory and Initiatives
Historical Growth: Full House Resorts' growth has historically been characterized by strategic acquisitions and the development of its casino properties. This includes periods of expansion into new markets and revitalization of existing assets. Revenue and profitability have varied based on market conditions and the success of these initiatives.
Future Projections: Future growth projections would typically be based on analyst estimates, which consider the company's current development pipeline, market expansion opportunities, and anticipated performance of its properties. Analysts may project revenue growth from new developments, operational improvements, and potential market share gains. Specific numerical projections are subject to analyst reports and are not static.
Recent Initiatives: Recent initiatives have included significant development projects, such as the construction of The STRAT in Las Vegas, the acquisition and rebranding of the Grand Lodge Casino in Colorado, and ongoing efforts to enhance the customer experience at its various properties.
Summary
Full House Resorts Inc. is a regional casino operator focused on acquiring and developing gaming and hospitality properties. The company's strengths lie in its strategic acquisitions and ability to revitalize underperforming assets. However, it faces challenges from larger competitors and economic sensitivities. Its future growth depends on successful execution of development projects and expansion into new markets, requiring careful management of its debt and operational efficiency.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Full House Resorts Inc. Investor Relations
- SEC Filings (10-K, 10-Q)
- Financial News and Analysis Websites (e.g., Yahoo Finance, Bloomberg)
Disclaimers:
This analysis is based on publicly available information and is for informational purposes only. It is not financial advice. Investors should conduct their own due diligence and consult with a qualified financial advisor before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Full House Resorts Inc
Exchange NASDAQ | Headquaters Las Vegas, NV, United States | ||
IPO Launch date 1993-08-10 | CEO - | ||
Sector Consumer Cyclical | Industry Resorts & Casinos | Full time employees 1685 | Website https://www.fullhouseresorts.com |
Full time employees 1685 | Website https://www.fullhouseresorts.com | ||
Full House Resorts, Inc. owns, leases, operates, develops, manages, and invests in casinos, and related hospitality and entertainment facilities in the United States. It operates through Midwest & South, West, and Contracted Sports Wagering segments. The company's properties include American Place in Waukegan, Illinois; Silver Slipper Casino and Hotel in Hancock County, Mississippi; Rising Star Casino Resort in Rising Sun, Indiana; Bronco Billy's Casino and Chamonix Casino Hotel in Cripple Creek, Colorado; Stockman's Casino in Fallon, Nevada; and Grand Lodge Casino, located within the Hyatt Regency Lake Tahoe Resort, Spa and Casino in Incline Village, Nevada. It also offers online sports wagering services. Full House Resorts, Inc. was incorporated in 1987 and is headquartered in Las Vegas, Nevada.

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