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GENK 
GEN Restaurant Group, Inc. Class A Common Stock (GENK)
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Upturn Advisory Summary
11/05/2025: GENK (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
3 Analysts rated it
Very few follow this stock; limited insights, higher-risk early investing.
1 Year Target Price $5.67
1 Year Target Price $5.67
| 2 | Strong Buy |
| 1 | Buy |
| 0 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -58.98% | Avg. Invested days 14 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  1.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 11/05/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 90.70M USD | Price to earnings Ratio - | 1Y Target Price 5.67 |
Price to earnings Ratio - | 1Y Target Price 5.67 | ||
Volume (30-day avg) 3 | Beta 1.4 | 52 Weeks Range 2.62 - 10.26 | Updated Date 11/7/2025 |
52 Weeks Range 2.62 - 10.26 | Updated Date 11/7/2025 | ||
Dividends yield (FY) 1.01% | Basic EPS (TTM) -0.15 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -0.34% | Operating Margin (TTM) -3.42% |
Management Effectiveness
Return on Assets (TTM) -1.42% | Return on Equity (TTM) -11.25% |
Valuation
Trailing PE - | Forward PE 166.67 | Enterprise Value 179292776 | Price to Sales(TTM) 0.42 |
Enterprise Value 179292776 | Price to Sales(TTM) 0.42 | ||
Enterprise Value to Revenue 0.83 | Enterprise Value to EBITDA 18.37 | Shares Outstanding 5249566 | Shares Floating 4417037 |
Shares Outstanding 5249566 | Shares Floating 4417037 | ||
Percent Insiders 10.34 | Percent Institutions 30.44 |
Upturn AI SWOT
GEN Restaurant Group, Inc. Class A Common Stock
Company Overview
History and Background
GEN Restaurant Group, Inc. was founded in 2011 and operates a chain of Korean BBQ restaurants in the United States. It focuses on providing an all-you-can-eat dining experience.
Core Business Areas
- Restaurant Operations: The primary business is operating and franchising GEN Korean BBQ House restaurants, offering a customizable all-you-can-eat Korean BBQ experience.
Leadership and Structure
The leadership team includes key executives responsible for overseeing operations, finance, and marketing. The organizational structure is typical of a restaurant chain, with regional and store-level management.
Top Products and Market Share
Key Offerings
- All-You-Can-Eat Korean BBQ: GEN Korean BBQ House's primary offering is an all-you-can-eat dining experience featuring a variety of meats, seafood, and vegetables cooked at the table by customers. Competitors include other AYCE Korean BBQ restaurants such as Gyu-Kaku, and other regional/local Korean BBQ restaurants. Market share data is highly fragmented geographically but estimated at under 5% nationally in the overall restaurant market.
Market Dynamics
Industry Overview
The restaurant industry is highly competitive and subject to changing consumer preferences and economic conditions. The Korean BBQ segment is experiencing growth but faces competition from various dining options.
Positioning
GEN Korean BBQ House positions itself as a premium all-you-can-eat Korean BBQ experience with a modern and upscale ambiance. Their competitive advantage lies in their brand recognition and consistent quality.
Total Addressable Market (TAM)
The TAM for the restaurant industry is substantial, estimated in the hundreds of billions of dollars. GEN's TAM is smaller and includes the Korean BBQ and broader Asian dining segments, estimated at several billion. They are well-positioned to capture a portion of this market through expansion.
Upturn SWOT Analysis
Strengths
- Strong brand recognition
- High-quality food and service
- Attractive restaurant ambiance
- Experienced management team
Weaknesses
- High labor costs
- Dependence on specific food trends
- Susceptibility to economic downturns
- Limited menu diversification
Opportunities
- Expansion into new markets
- Introduction of new menu items
- Enhanced digital marketing and loyalty programs
- Franchising opportunities
Threats
- Increased competition
- Rising food costs
- Changing consumer preferences
- Economic recession
Competitors and Market Share
Key Competitors
- BJRI
- TXRH
- DIN
Competitive Landscape
GEN Restaurant Group faces competition from other Korean BBQ chains and casual dining restaurants. Its competitive advantages include its brand and dining experience.
Growth Trajectory and Initiatives
Historical Growth: GEN Restaurant Group has experienced significant growth in revenue and store count over the past several years.
Future Projections: Analysts project continued revenue growth, driven by expansion and same-store sales increases.
Recent Initiatives: Recent initiatives include opening new locations, enhancing the customer experience, and expanding digital marketing efforts.
Summary
GEN Restaurant Group is a growing restaurant chain with a strong brand and attractive dining experience. Their financial performance is solid, and they are pursuing an expansion strategy. However, rising food and labor costs and increased competition pose significant challenges, which should be monitored carefully. Long-term success depends on effective management of these risks and continued differentiation in the marketplace.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Company SEC Filings
- Market Research Reports
- Analyst Estimates
Disclaimers:
This analysis is for informational purposes only and should not be considered financial advice. Market data is subject to change and may not be entirely accurate.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About GEN Restaurant Group, Inc. Class A Common Stock
Exchange NASDAQ | Headquaters Cerritos, CA, United States | ||
IPO Launch date 2023-06-28 | Chairman & CEO Mr. Wook Jin Kim | ||
Sector Consumer Cyclical | Industry Restaurants | Full time employees 289 | Website https://www.genkoreanbbq.com |
Full time employees 289 | Website https://www.genkoreanbbq.com | ||
GEN Restaurant Group, Inc. operates restaurants in the United States. The company offers meats, poultry, and seafood. GEN Restaurant Group, Inc. was founded in 2011 and is based in Cerritos, California.
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