GEN Restaurant Group, Inc. Class A Common Stock logo

GEN Restaurant Group, Inc. Class A Common Stock(GENK)

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ADVISORIES YOU CAN VERIFY
QUALITY SIGNAL
1-STAR RATING
PASS
LAST CLOSE
$1.74
09/25/2026
(24-hour delay)

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*as per simulation (see disclosures)
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Upturn Advisory & Investor View for GENK

09/25/2026: GENK (1-star) is currently NOT-A-BUY. Pass it for now.

GEN Restaurant Group, Inc. operates a growing chain of Korean barbecue restaurants known for their distinctive all-you-can-eat dining model. The company's primary strength lies in its successful store concept, which has proven popular with consumers and offers potential for continued geographic expansion. The main growth story revolves around the company's ability to scale its footprint into new markets while maintaining high operational standards. However, investors must consider significant risks, including intense industry competition, sensitivity to rising labor and commodity costs, and the volatility associated with small-cap stocks. GENK may appeal to growth-oriented investors who closely monitor store expansion metrics and operational efficiency.

How to Read the Upturn Advisory

The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.

Company fundamentals, valuation, risks, and news provide supporting context about the business.

Investor Fit

Investor styleFitWhy
Growth investorMixed fitThe company offers growth potential through store expansion but operates in a competitive and mature industry.
Momentum investorMixed fitMomentum potential exists contingent on successful new market entries and sustained positive same-store sales trends.
Value investorWeak fitThe stock's valuation often reflects growth expectations rather than traditional value metrics.
Dividend investorWeak fitThe company does not currently pay a dividend as it reinvests all capital into expansion.
Low-risk investorWeak fitHigh volatility associated with small-cap growth stocks and restaurant industry cyclicality makes this unsuitable for low-risk portfolios.

Risk Profile

Risk factorLevelWhy it matters
Price volatilityHighThe stock experiences significant price swings common with smaller-cap growth companies in the consumer sector.
Valuation riskMedium / highGrowth expectations are often priced into the stock, leaving little room for error if operational targets are missed.
Competition risk (casual dining)HighThe company competes with massive, well-capitalized restaurant groups that can aggressively defend their market share.
Business qualityMediumWhile the core concept is popular, the business is in a relatively early stage of national scaling.
Dividend incomeLow / noneInvestors should not expect income as the company prioritizes reinvestment for growth.
Execution riskMedium / highRapid store expansion requires consistent operational execution and labor management that can be difficult to maintain at scale.

Price Behavior

Downtrend
PRICE PATH

Downtrend

The stock has experienced a sustained decline in price over recent periods.

Highly Choppy
PRICE STABILITY

Highly Choppy

The stock has experienced frequent, large price swings that make its near-term movement less predictable.

Analysis of Past Performance

Type Stock
Historic Profit -68.17%
Avg. Invested days 14
Today’s Advisory PASS
Upturn Advisory Rating upturn star rating icon
Upturn Advisory Performance Upturn Advisory Performance icon 1.0
Stock Returns Performance Upturn Returns Performance icon 1.0
Upturn Profits based on simulation icon Profits based on simulation
Upturn last close icon Last Close 09/25/2026

Upturn Scorecard

Upturn Star Rating

★★★★★
GENK receives a 3-star rating, supported by solid analyst coverage. The rating is constrained by weak unit economics, and weak price momentum.

Company Fundamentals

★★★★★
GENK has moderate overall fundamentals (3 stars), with soft financial health, soft growth momentum, and solid ownership. In FY2025 versus FY2024, growth and ownership metrics are mixed: negative earnings growth (-611.1%), soft cash generation (FCF margin -11.4%), moderate revenue growth (+2.0%).

Financial Health Rating

★★★★★
GENK's financial health is supported by moderate efficiency, including operating-expense and cost-of-revenue discipline (opex 12.3% of revenue). Profitability is weak (1 stars), which helps explain the 2-star overall score.

Growth Momentum Score

★★★★★
Revenue growth is GENK's strongest growth driver at +2.0% FY2025 versus FY2024 (moderate, 3 stars). By comparison, while earnings growth (-611.1%, negative) and free-cash-flow growth (-305.5%, negative) hold the profile back, so recent growth is not broad-based across the business.

Ownership

★★★★★
Institutional ownership is 11.1% and approximately 89.2% of outstanding shares are publicly tradable, supporting liquidity and institutional participation. Insider ownership of 10.19% supports management-shareholder alignment.

Top 5 Institutional Investors

Skylands Capital, LLC 3.29%
Vanguard Capital Management, LLC 3.15%
Susquehanna International Group, LLP 1.19%
Citadel Advisors Llc 1.02%
Geode Capital Management, LLC 0.99%

Unit Economics (Per $1K Revenue)

★★★★★
GENK generates approximately $92 of gross profit, $-31 of operating income, and $-114 of free cash flow for every $1,000 of revenue. Based on FY2025 results. Strong cash conversion and healthy margins support the rating, although capital efficiency remains below the highest tier.

Economic Dimensions

★★★★★
Effective Tax Rate: 4.58%

Quantitative Style Profile

★★★★★
GENK has a liquid profile. Weak momentum is the primary drawback, while valuation that is moderately attractive rather than deeply discounted.

Style Classification

Quality Focused

Small / Mid Cap RiskShort Squeeze RiskHighly Liquid / Institution-Friendly

Key Highlights

Company Size Small-Cap Stock
Market Capitalization 56.04M USD
Price to earnings Ratio -
1Y Target Price 2.5
Price to earnings Ratio -
1Y Target Price 2.5
Volume (30-day avg) 63.5K shares
Beta 0.94
52 Weeks Range 1.43 - 3.22
Updated Date 09/24/2026
52 Weeks Range 1.43 - 3.22
Updated Date 09/24/2026
Dividends yield (FY) -
Basic EPS (TTM) -0.84

How Company Makes Money

Business areaWhat it includesRetail investor read
Restaurant RevenueFood and beverage sales generated from the company's network of GEN Korean BBQ House locations.The company earns money primarily through selling meals in its restaurants.
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Valuation

Trailing PE -
Forward PE 166.67
Enterprise Value 191.35M
Price to Sales(TTM) 0.27
Enterprise Value 191.35M
Price to Sales(TTM) 0.27
Enterprise Value to Revenue 0.91
Enterprise Value to EBITDA 28.68
Shares Outstanding 5.36M
Shares Floating 4.78M
Shares Outstanding 5.36M
Shares Floating 4.78M
Percent Insiders 10.19
Percent Institutions 11.11

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Financial Metrics

🧭 Investment Snapshot

Total Revenue (Scale)

Information icon Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.

Net Income (Profit)

Information icon Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.

Free Cash Flow (Cash Strength)

Information icon Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.

📈 Growth & Strength

Operating Income (Core Profit)

Information icon Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.

EBITDA (Cash Earnings)

Information icon Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.

Gross Profit (Unit Profitability)

Information icon Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.

🛡️ Financial Safety

Cash (Liquidity Buffer)

Information icon Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.

Total Debt (Leverage Risk)

Information icon Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.

Net Working Capital (Short-Term Health)

Information icon Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.

🧱 Balance Sheet Strength

Stockholder Equity (Net Worth)

Information icon Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.

Total Assets (Asset Base)

Information icon The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.

Income Before Tax (Pre-Tax Earnings)

Information icon Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.

⚙️ Cost & Drag Factors

Cost of Revenue (Production Cost)

Information icon Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.

Total Operating Expenses (Operating Cost)

Information icon Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.

Income Tax Expense (Tax Drag)

Information icon Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.

About GEN Restaurant Group, Inc. Class A Common Stock

Exchange NASDAQ
Headquarters Cerritos, CA, United States
IPO Launch date 2023-06-28
Chairman, CEO & Founder Mr. Wook Jin Kim
Sector Consumer Cyclical
Industry Restaurants
Full time employees 375
Full time employees 375

GEN Restaurant Group, Inc. operates restaurants in the United States. The company offers meat, poultry, and seafood, as well as ready-to-cook meals. It also offers appetizer, sauces, and veggies and other products. GEN Restaurant Group, Inc. was founded in 2011 and is based in Cerritos, California.