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Genasys Inc (GNSS)

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Upturn Advisory Summary
10/31/2025: GNSS (1-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $5.12
1 Year Target Price $5.12
| 2 | Strong Buy | 
| 1 | Buy | 
| 0 | Hold | 
| 0 | Sell | 
| 0 | Strong Sell | 
Analysis of Past Performance
 Type  Stock  |  Historic Profit  -51.91%  |  Avg. Invested days  29  |  Today’s Advisory  PASS   | 
 Upturn Star Rating  ![]()  |  Upturn Advisory Performance   |  Stock Returns Performance   | 
Key Highlights
 Company Size  Small-Cap Stock   |  Market Capitalization  105.66M  USD   |  Price to earnings Ratio  -   |  1Y Target Price  5.12   | 
 Price to earnings Ratio  -   |  1Y Target Price  5.12   | ||
 Volume (30-day avg)  3   |  Beta  0.69   |  52 Weeks Range  1.46 - 4.04   |  Updated Date  11/1/2025   | 
 52 Weeks Range  1.46 - 4.04   |  Updated Date  11/1/2025   | ||
 Dividends yield (FY)  -   |  Basic EPS (TTM)  -0.63   | 
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
 Report Date  -   |  When  -   |  Estimate  -   |  Actual  -   | 
Profitability
 Profit Margin  -92.19%   |  Operating Margin (TTM)  -60.11%   | 
Management Effectiveness
 Return on Assets (TTM)  -31.25%   |  Return on Equity (TTM)  -177.6%   | 
Valuation
 Trailing PE  -   |  Forward PE  16.13   |  Enterprise Value  120792539   |  Price to Sales(TTM)  3.47   | 
 Enterprise Value  120792539   |  Price to Sales(TTM)  3.47   | ||
 Enterprise Value to Revenue  3.96   |  Enterprise Value to EBITDA  -7.26   |  Shares Outstanding  45154504   |  Shares Floating  38326691   | 
 Shares Outstanding  45154504   |  Shares Floating  38326691   | ||
 Percent Insiders  7.54   |  Percent Institutions  54.32   | 
 Upturn AI SWOT 
Genasys Inc

Company Overview
 History and Background 
Genasys Inc., formerly LRAD Corporation, was founded in 1980. The company initially focused on audio products and evolved to specialize in directed sound technologies for both public safety and mass notification, as well as critical communications products.
 Core Business Areas 
- Critical Communications: Develops and sells acoustic hailing devices (AHDs), mass notification systems, and related software and services. These systems are used by military, law enforcement, first responders, and commercial enterprises for emergency warning, crowd control, and critical communications.
 
 Leadership and Structure 
The leadership team includes Richard Danforth (CEO), Dennis Klahn (CFO). The organizational structure is functional, with departments for sales, marketing, engineering, and operations.
Top Products and Market Share
 Key Offerings 
- LRAD Systems: Long Range Acoustic Devices (LRADs) are used for clear, long-range communication. They are used for military, law enforcement, and critical infrastructure. Market share is difficult to pinpoint exactly, but Genasys is a major player in the AHD market, with estimated market share potentially varying between 20-40% depending on the specific segment. Competitors include Ultra Electronics and Cerberus Technologies.
 - Mass Notification Systems: Comprehensive systems for delivering emergency alerts and notifications to large populations. Used in campuses, cities, and industrial facilities. No revenue breakdown is publicly available for these products.
 
Market Dynamics
 Industry Overview 
The critical communications industry is growing, driven by increased security concerns, natural disasters, and the need for effective emergency response systems.
Positioning
Genasys is positioned as a leading provider of directed sound and mass notification solutions. Its competitive advantage lies in its proprietary LRAD technology and established customer base.
Total Addressable Market (TAM)
The TAM for mass notification systems and emergency communication solutions is estimated to be in the billions of dollars globally. Genasys is positioned to capture a portion of this market through its innovative products and strategic partnerships.
Upturn SWOT Analysis
Strengths
- Proprietary LRAD technology
 - Established customer base
 - Strong brand recognition in niche markets
 - Experienced management team
 
Weaknesses
- Concentrated product portfolio
 - Dependence on government and military spending
 - Smaller market capitalization compared to larger competitors
 
Opportunities
- Expansion into new geographic markets
 - Development of new applications for LRAD technology
 - Increased demand for mass notification systems due to rising security threats
 
Threats
- Competition from larger companies with greater resources
 - Changes in government regulations
 - Economic downturns affecting government and military spending
 
Competitors and Market Share
 Key Competitors 
- ULBI
 - COMS
 - MSA
 
Competitive Landscape
Genasys has a competitive advantage in directed sound technology but faces challenges from larger, more diversified competitors in the broader communications market.
Growth Trajectory and Initiatives
Historical Growth: Historical growth has been uneven, dependent on securing government and military contracts.
Future Projections: Analyst estimates vary, dependent on the factors outlined above.
Recent Initiatives: Recent initiatives include strategic partnerships and product development focused on expanding into new markets.
Summary
Genasys Inc. holds a strong position in the niche market of directed sound technology, particularly through its LRAD products. Its reliance on government contracts and smaller size compared to competitors present challenges. The company can benefit from expanding into new markets and leveraging its technology for broader applications. While growth has been uneven, strategic partnerships and product development could improve future prospects.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Company Website
 - SEC Filings
 - Market Research Reports
 - Financial News Outlets
 
Disclaimers:
This analysis is based on publicly available information and is intended for informational purposes only. It is not financial advice. Market share data is estimated and may not be precise.
 AI Summarization is directionally correct and might not be accurate. 
 Summarized information shown could be a few years old and not current. 
 Fundamental Rating based on AI could be based on old data. 
 AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action. 
About Genasys Inc
 Exchange  NASDAQ   |  Headquaters  San Diego, CA, United States   | ||
 IPO Launch date  1997-05-09   |  CEO & Director  Mr. Richard S. Danforth   | ||
 Sector  Technology   |  Industry  Scientific & Technical Instruments   |  Full time employees  202   |  Website  https://genasys.com   | 
 Full time employees  202   |  Website  https://genasys.com   | ||
Genasys Inc. engages in the designing, developing, and commercializing of critical communications hardware and software solutions to alert, inform, and protect people principally in Asia Pacific, North and South America, Europe, the Middle East, and Africa. The company operates through two segments, Hardware and Software. It provides Genasys ALERT, an interactive, cloud-based SaaS solution that is designed to enable SLED and enterprise customers to send critical information to at-risk individuals or groups when an emergency occurs using emails, voice calls, text messages, panic buttons, desktop alerts, TV, social media, and other; Genasys EVAC that enables responding agencies to react swiftly, make collaborative decisions, and communicate event status in real time to other agencies, businesses, and the public; and Genasys CONNECT, an instant communication platform that enables first responders and public safety personnel to collaborate and share information in a single space with text, videos, images, and audio from any location. The company also offers Genasys ACOUSTICS, a mass notification speaker system; Genasys LRAD, an acoustic hailing device that projects alert tones and audible voice messages; and Genasys TRAFFIC AI by Ladris, an AI-powered traffic modeling and simulation. It sells its products directly to governments, militaries, end-users, and prime vendors. The company was formerly known as LRAD Corporation and changed its name to Genasys Inc. in January 2020. Genasys Inc. was incorporated in 1992 and is based in San Diego, California.

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