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GNSS 
Genasys Inc (GNSS)
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Upturn Advisory Summary
12/08/2025: GNSS (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
3 Analysts rated it
Very few follow this stock; limited insights, higher-risk early investing.
1 Year Target Price $5.12
1 Year Target Price $5.12
| 2 | Strong Buy |
| 1 | Buy |
| 0 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -51.91% | Avg. Invested days 29 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 12/08/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 106.11M USD | Price to earnings Ratio - | 1Y Target Price 5.12 |
Price to earnings Ratio - | 1Y Target Price 5.12 | ||
Volume (30-day avg) 3 | Beta 0.59 | 52 Weeks Range 1.46 - 3.73 | Updated Date 12/8/2025 |
52 Weeks Range 1.46 - 3.73 | Updated Date 12/8/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.63 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-12-09 | When - | Estimate -0.01 | Actual - |
Profitability
Profit Margin -92.19% | Operating Margin (TTM) -60.11% |
Management Effectiveness
Return on Assets (TTM) -31.25% | Return on Equity (TTM) -177.6% |
Valuation
Trailing PE - | Forward PE 16.13 | Enterprise Value 121244084 | Price to Sales(TTM) 3.48 |
Enterprise Value 121244084 | Price to Sales(TTM) 3.48 | ||
Enterprise Value to Revenue 3.98 | Enterprise Value to EBITDA -7.26 | Shares Outstanding 45154504 | Shares Floating 38326691 |
Shares Outstanding 45154504 | Shares Floating 38326691 | ||
Percent Insiders 7.54 | Percent Institutions 67.94 |
Upturn AI SWOT
Genasys Inc
Company Overview
History and Background
Genasys Inc., formerly known as PowWow Inc., was founded in 1985. The company rebranded to Genasys in 2010. It has evolved from providing technology solutions to focusing on integrated public safety and preparedness solutions. Key milestones include acquisitions and the development of its software platform.
Core Business Areas
- Critical Communications: Provides solutions for emergency notification, mass communication, and public alerting systems. This includes software and hardware for sending messages across various channels (text, email, voice, social media).
- National Emergency Mass Notification (NEMN): Focuses on large-scale, nationwide or regional emergency notification systems, often for government and military clients.
- Integrated Public Safety Solutions: Offers a suite of software and services designed to enhance public safety operations, including incident management, situational awareness, and disaster preparedness.
Leadership and Structure
Genasys Inc. is led by a management team comprising a CEO, CFO, and other key executives. The organizational structure is typically segmented by product lines and geographic regions to manage its diverse customer base, including government agencies, military, and commercial enterprises.
Top Products and Market Share
Key Offerings
- Genasys Platform (formerly LRADu00ae systems and Mass Notification): This is Genasys's flagship integrated software and hardware platform that combines its renowned long-range acoustic device (LRAD) technology for directional communication and deterrence with advanced mass notification capabilities. It enables real-time communication for public safety, security, and military applications. Market share data for specific products within this segment is not publicly disclosed, but competitors include companies like Everbridge, Rave Mobile Safety, and Motorola Solutions in the broader emergency notification and public safety software space. LRAD technology has a niche market with limited direct competitors.
- Emergency Mass Notification (EMN) Software: Software solutions that allow organizations to send critical alerts and information to large groups of people through multiple communication channels. Competitors include Everbridge, Rave Mobile Safety, and Blackberry (formerly Alert Find).
- Situational Awareness and Incident Management Software: Tools to help public safety officials gather, analyze, and disseminate real-time information during emergencies and incidents. Competitors include Motorola Solutions, Esri, and various specialized software providers.
Market Dynamics
Industry Overview
The public safety and critical communications industry is driven by increasing global concerns over natural disasters, terrorism, and the need for efficient emergency response. Governments and large organizations are investing in advanced technology to improve preparedness and communication capabilities. The market is characterized by a growing demand for integrated, cloud-based solutions that offer scalability and multi-channel communication.
Positioning
Genasys Inc. is positioned as a provider of integrated solutions for public safety and preparedness, leveraging its unique LRAD technology and expanding its software offerings in mass notification and incident management. Its competitive advantages include its established LRAD technology, a strong track record with government and military clients, and a growing focus on delivering a comprehensive platform.
Total Addressable Market (TAM)
The total addressable market for emergency mass notification, public safety software, and critical communications is significant and growing, estimated to be in the tens of billions of dollars globally. Genasys Inc. targets a substantial portion of this TAM, particularly within its government and defense segments. Its position is strengthened by its ability to offer both hardware (LRADs) and software solutions, differentiating it from pure software providers.
Upturn SWOT Analysis
Strengths
- Proprietary LRAD technology with unique capabilities.
- Established relationships with government and military clients.
- Integrated platform offering both hardware and software solutions.
- Experience in high-stakes communication environments.
Weaknesses
- Reliance on a few key customer segments.
- Potential for long sales cycles, especially with government contracts.
- Brand awareness may be lower compared to larger, more diversified competitors.
- Need for continuous innovation to keep pace with evolving technology.
Opportunities
- Increasing global focus on homeland security and disaster preparedness.
- Expansion into new international markets.
- Growth in the commercial sector for enterprise-level mass notification.
- Strategic acquisitions to broaden product portfolio or market reach.
Threats
- Intense competition from established and emerging players.
- Changes in government spending priorities or budget cuts.
- Rapid technological advancements by competitors.
- Potential for negative public perception or controversy related to certain applications of its technology.
Competitors and Market Share
Key Competitors
- Everbridge, Inc. (EVBG)
- Motorola Solutions, Inc. (MSI)
- Rave Mobile Safety (Private)
- AlertMedia (Private)
- Federal Signal Corporation (FSS)
Competitive Landscape
Genasys Inc. competes in a dynamic market. Its advantage lies in its unique LRAD hardware and integrated platform. However, competitors like Everbridge have a strong software-centric approach and broader market penetration in enterprise and local government. Motorola Solutions offers a wide array of public safety solutions, including communication systems and software. Genasys needs to continue to differentiate through its integrated offerings and leverage its specialized technology.
Major Acquisitions
Wolfcom Enterprises
- Year: 2021
- Acquisition Price (USD millions):
- Strategic Rationale: To expand its body-worn camera and in-car video solutions, integrating them into its public safety and critical communications platform.
2innovate
- Year: 2021
- Acquisition Price (USD millions):
- Strategic Rationale: To enhance its software capabilities, particularly in the area of incident management and real-time situational awareness.
Growth Trajectory and Initiatives
Historical Growth: Genasys Inc.'s historical growth has been characterized by periods of expansion driven by significant contract wins, particularly from government and defense sectors. Growth can be lumpy due to the nature of large project deployments.
Future Projections: Analyst projections for Genasys Inc.'s future growth often hinge on its ability to secure new large contracts, expand its software offerings, and penetrate new markets. Factors like increased defense spending and government investments in public safety infrastructure are key drivers.
Recent Initiatives: Recent initiatives likely include strengthening its integrated platform, expanding its sales channels, pursuing strategic partnerships, and potentially making synergistic acquisitions to enhance its technological capabilities and market reach. Focus on recurring revenue models through software subscriptions is also a key initiative.
Summary
Genasys Inc. is a niche player in the public safety and critical communications sector, distinguished by its unique LRAD technology. The company is well-positioned to benefit from increased global security concerns and government spending. However, it faces intense competition and needs to consistently innovate and secure large contracts to drive significant growth. Continued expansion of its software offerings and strategic partnerships are crucial for its long-term success.
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Sources and Disclaimers
Data Sources:
- Company Investor Relations (SEC Filings)
- Industry Analyst Reports
- Financial News Outlets
Disclaimers:
This JSON output is generated based on publicly available information and is intended for informational purposes only. It does not constitute financial advice. Market share data is estimated and may vary. Investors should conduct their own due diligence before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Genasys Inc
Exchange NASDAQ | Headquaters San Diego, CA, United States | ||
IPO Launch date 1997-05-09 | CEO & Director Mr. Richard S. Danforth | ||
Sector Technology | Industry Scientific & Technical Instruments | Full time employees 202 | Website https://genasys.com |
Full time employees 202 | Website https://genasys.com | ||
Genasys Inc. designs, develops, and sells critical communications hardware and software solutions to alert, inform, and protect people principally in the Asia Pacific, North and South America, Europe, the Middle East, and Africa. The company operates through two segments, Hardware and Software. Its products include Genasys Protect Platform, a complete protective communications platform that provides protective communications tools for various hazards to provide targeted emergency communication, data-driven decision making, secure inter-agency collaboration, and others; Genasys ACOUSTICS that are clear voice messaging acoustic devices with software connectivity, solar power backup, and satellite backup to reach everyone when it matters; and Genasys Evertel, a secure compliant real-time inter- and intra-agency communication and collaboration software for law enforcement and public officials. The company sells its products directly to governments, militaries, end-users, and prime vendors. The company was formerly known as LRAD Corporation and changed its name to Genasys Inc. in October 2019. Genasys Inc. was incorporated in 1992 and is based in San Diego, California.
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