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Upturn stock rating
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Gray Television Inc (GTN-A)

Upturn stock rating
$8.81
Last Close (24-hour delay)
upturn advisory
PASS
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  • SELL Advisory (Loss)
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Upturn Stock info Stock price based on last close
*as per simulation
(see disclosures)
Time period over
  • ALL
  • 1Y
  • 1M
  • 1W

Upturn Advisory Summary

10/29/2025: GTN-A (1-star) is currently NOT-A-BUY. Pass it for now.

Upturn Star Rating

rating

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Analysis of Past Performance

Type Stock
Historic Profit -42.78%
Avg. Invested days 27
Today’s Advisory PASS
Upturn Star Rating upturn star rating icon
Upturn Advisory Performance Upturn Advisory Performance 1.0
Stock Returns Performance Upturn Returns Performance 1.0
Upturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulation Last Close 10/29/2025

Key Highlights

Company Size Small-Cap Stock
Market Capitalization 514.59M USD
Price to earnings Ratio 4.4
1Y Target Price 18
Price to earnings Ratio 4.4
1Y Target Price 18
Volume (30-day avg) -
Beta 1.18
52 Weeks Range 4.84 - 11.90
Updated Date 06/29/2025
52 Weeks Range 4.84 - 11.90
Updated Date 06/29/2025
Dividends yield (FY) 3.11%
Basic EPS (TTM) 2.34

Earnings Date

Report Date -
When -
Estimate -
Actual -

Profitability

Profit Margin 7.72%
Operating Margin (TTM) 11.51%

Management Effectiveness

Return on Assets (TTM) 4.96%
Return on Equity (TTM) 9.92%

Valuation

Trailing PE 4.4
Forward PE 2.06
Enterprise Value 6722593594
Price to Sales(TTM) 0.14
Enterprise Value 6722593594
Price to Sales(TTM) 0.14
Enterprise Value to Revenue 1.87
Enterprise Value to EBITDA 5.95
Shares Outstanding 9586410
Shares Floating 81914972
Shares Outstanding 9586410
Shares Floating 81914972
Percent Insiders 80.36
Percent Institutions 12.64

ai summary icon Upturn AI SWOT

Gray Television Inc

stock logo

Company Overview

overview logo History and Background

Gray Television, Inc. was founded in 1946 and has grown through acquisitions to become one of the largest television broadcast companies in the United States. It started with one station and expanded strategically over the decades.

business area logo Core Business Areas

  • Television Broadcasting: Owns and operates television stations, providing local news, programming, and advertising services.
  • Digital Media: Operates websites and mobile applications associated with its television stations, providing digital content and advertising.

leadership logo Leadership and Structure

Hilton H. Howell, Jr. is the Executive Chairman and CEO. The company has a typical corporate structure with a board of directors and various executive leadership roles overseeing different departments and regions.

Top Products and Market Share

overview logo Key Offerings

  • Local News Programming: News programming, a key driver of viewership and advertising revenue. Competitors include other local broadcast stations and digital news outlets. Market share is geographically dependent on the local market and ratings (difficult to provide an exact figure without specific market data).
  • Advertising Services: Advertising spots sold to local and national businesses. Competitors include other broadcast stations, cable channels, and digital advertising platforms. Revenue generation depends upon the market size and demographic served and number of spots filled.

Market Dynamics

industry overview logo Industry Overview

The broadcast television industry is facing challenges from cord-cutting and increasing competition from streaming services. However, local news and sports remain strong draws for traditional television.

Positioning

Gray Television focuses on local news and community-oriented programming, aiming to be a leading provider of local content in its markets. This gives them a competitive advantage in securing local advertising dollars.

Total Addressable Market (TAM)

The TAM for local broadcast advertising is billions of dollars annually. Gray is positioned to capture a share of this via strong local programming.

Upturn SWOT Analysis

Strengths

  • Extensive network of local television stations
  • Strong focus on local news and community content
  • Established relationships with advertisers
  • Experienced management team

Weaknesses

  • Dependence on advertising revenue
  • Exposure to cord-cutting trends
  • High debt load from acquisitions
  • Susceptibility to cyclical advertising markets

Opportunities

  • Expansion of digital media offerings
  • Acquisition of additional television stations
  • Growth in retransmission fees
  • Development of new revenue streams (e.g., OTT services)

Threats

  • Decline in advertising revenue due to economic downturns
  • Increased competition from streaming services
  • Changes in FCC regulations
  • Rise of alternative news sources

Competitors and Market Share

competitor logo Key Competitors

  • NEX
  • SBGI
  • TEGNA

Competitive Landscape

Gray Television competes with other broadcast companies for viewers and advertising revenue. Its advantages include a strong focus on local news and community content. Disadvantages include its high debt load.

Major Acquisitions

Quincy Media

  • Year: 2021
  • Acquisition Price (USD millions): 925
  • Strategic Rationale: Expanded Gray's footprint in key markets and added complementary stations to its portfolio.

Growth Trajectory and Initiatives

Historical Growth: Gray has grown through acquisitions and organic growth of its existing stations.

Future Projections: Analyst projections vary depending on market conditions and company performance. Consensus estimates should be reviewed.

Recent Initiatives: Recent Initiatives involve the development of new revenue streams (e.g., OTT services) and Expansion of digital media offerings.

Summary

Gray Television is a large broadcasting company with a solid focus on local markets. Its strengths lie in its extensive network and commitment to local news, but its high debt and exposure to cord-cutting pose challenges. Strategic acquisitions and digital expansion are key to future growth. Overall, the company presents a mixed picture of opportunity and risk.

Similar Stocks

Sources and Disclaimers

Data Sources:

  • Company SEC Filings (10-K, 10-Q)
  • Industry Reports (e.g., Nielsen, BIA Advisory Services)
  • Financial News Outlets (e.g., Bloomberg, Reuters)
  • Analyst Reports

Disclaimers:

This analysis is for informational purposes only and does not constitute financial advice. Market conditions and company performance are subject to change.

Upturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Gray Television Inc

Exchange NYSE
Headquaters Atlanta, GA, United States
IPO Launch date 1993-03-17
Executive Chairman & CEO Mr. Hilton Hatchett Howell Jr.
Sector Communication Services
Industry Broadcasting
Full time employees 9118
Full time employees 9118

Gray Media, Inc., a multimedia company, owns and/or operates television stations and digital assets in the United States. The company operates through Broadcasting, Production Companies, and Other segments. It also owns Gray Digital Media, a digital agency that provides clients with digital marketing strategies; and operates video production companies and studio production facilities. The company was formerly known as Gray Television, Inc. and changed its name to Gray Media, Inc. in January 2025. Gray Media, Inc. was founded in 1891 and is headquartered in Atlanta, Georgia.