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Upturn AI SWOT - About
HAS 
Hasbro Inc (HAS)
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Upturn Advisory Summary
08/28/2025: HAS (4-star) is a STRONG-BUY. BUY since 76 days. Profits (26.87%). Updated daily EoD!
Upturn Star Rating
Above Average Performance
These Stocks/ETFs, based on Upturn Advisory, frequently surpass the market, reflecting reliable and trustworthy advice.
Number of Analysts
14 Analysts rated it
Moderately tracked stock, growing coverage, gaining market and investor attention.
1 Year Target Price $88.33
1 Year Target Price $88.33
| 7 | Strong Buy |
| 5 | Buy |
| 2 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 64.01% | Avg. Invested days 71 | Today’s Advisory Strong Buy |
Upturn Star Rating | Upturn Advisory Performance  5.0 | Stock Returns Performance  3.0 |
| Profits based on simulation | Last Close 08/28/2025 |
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 11.44B USD | Price to earnings Ratio - | 1Y Target Price 88.33 |
Price to earnings Ratio - | 1Y Target Price 88.33 | ||
Volume (30-day avg) 14 | Beta 0.6 | 52 Weeks Range 48.07 - 82.19 | Updated Date 08/29/2025 |
52 Weeks Range 48.07 - 82.19 | Updated Date 08/29/2025 | ||
Dividends yield (FY) 3.43% | Basic EPS (TTM) -4.07 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -13.37% | Operating Margin (TTM) 22.81% |
Management Effectiveness
Return on Assets (TTM) 8.73% | Return on Equity (TTM) -77.42% |
Valuation
Trailing PE - | Forward PE 18.48 | Enterprise Value 14245175264 | Price to Sales(TTM) 2.69 |
Enterprise Value 14245175264 | Price to Sales(TTM) 2.69 | ||
Enterprise Value to Revenue 3.35 | Enterprise Value to EBITDA 8.76 | Shares Outstanding 140232992 | Shares Floating 132187399 |
Shares Outstanding 140232992 | Shares Floating 132187399 | ||
Percent Insiders 5.97 | Percent Institutions 90.11 |
Upturn AI SWOT
Hasbro Inc
Company Overview
History and Background
Hasbro Inc. was founded in 1923 as Hassenfeld Brothers, initially a textile remnants business. It evolved into a toy company, gaining prominence in the 1960s with G.I. Joe. It has grown through acquisitions and innovation, becoming a major player in toys, games, and entertainment.
Core Business Areas
- Toys and Games: Designs, manufactures, and markets a wide range of toys and games, including classic brands like Transformers, My Little Pony, Monopoly, and Play-Doh.
- Entertainment: Focuses on developing and producing entertainment content, including television shows, movies, and digital content, based on Hasbro's brands. This includes eOne acquired in 2019 but sold to Lionsgate in 2023.
- Wizards of the Coast and Digital Gaming: This includes trading card games like Magic: The Gathering and tabletop role-playing games like Dungeons & Dragons, as well as digital gaming experiences.
Leadership and Structure
Chris Cocks is the current CEO of Hasbro Inc. The company is structured into business segments, each led by senior executives. The board of directors provides oversight and strategic direction.
Top Products and Market Share
Key Offerings
- Magic: The Gathering: A collectible card game that generates significant revenue through card sales and digital adaptations. Competitors include Pokemon TCG (Nintendo) and Yu-Gi-Oh! (Konami). Revenue for Wizards of the Coast segment in 2023 was $1.3 billion
- Market Share (%): 56
- Dungeons & Dragons: A tabletop role-playing game with a large and dedicated player base. Competitors include Pathfinder and other role-playing systems. Market share is dominant, and revenue continues to grow.
- Market Share (%): 50
- Market Share (%): 34
- Transformers: A popular toy and entertainment franchise with a history of successful toy sales and media adaptations. Competitors include various action figure lines from Mattel and other toy manufacturers.
- Market Share (%): 38
- Monopoly: A classic board game sold worldwide. Competitors include other family board games such as Scrabble and Clue.
Market Dynamics
Industry Overview
The toy and game industry is dynamic, driven by trends, technological advancements, and licensing opportunities. The industry is seasonal, with peak sales during the holiday season.
Positioning
Hasbro is a major player in the toy and game industry, known for its diverse portfolio of brands and its focus on both traditional toys and digital entertainment. Their competitive advantages include strong brand recognition and a global distribution network.
Total Addressable Market (TAM)
The global toy market is estimated at approximately $100 billion. Hasbro holds a significant portion of this market, positioning it as a key player with potential for further growth, but must address slowing growth.
Upturn SWOT Analysis
Strengths
- Strong brand portfolio
- Global distribution network
- Diversified business segments
- Entertainment production capabilities
- Wizard's of the Coast leadership
Weaknesses
- Reliance on licensed properties
- Seasonality of sales
- Dependence on key retailers
- Debt from Acquisitions
- Past content strategy
Opportunities
- Expansion into emerging markets
- Growth in digital gaming
- Development of new intellectual property
- Strategic partnerships and licensing agreements
- Focus on direct-to-consumer sales
Threats
- Competition from other toy companies
- Changing consumer preferences
- Economic downturns
- Intellectual property infringement
- Supply chain disruptions
Competitors and Market Share
Key Competitors
- MAT
- JAKK
- BAND
Competitive Landscape
Hasbro faces intense competition from other major toy companies and digital entertainment providers. Its advantages include a strong brand portfolio and global distribution, but it needs to adapt to changing consumer preferences and technological advancements. Mattel is a very close competitor, and often trades positions year to year.
Major Acquisitions
eOne
- Year: 2019
- Acquisition Price (USD millions): 4000
- Strategic Rationale: Acquired to strengthen entertainment production capabilities and expand content offerings. While the content offerings grew, the profits did not follow through. In 2023 eOne was sold to Lionsgate.
Growth Trajectory and Initiatives
Historical Growth: Hasbro's growth has been driven by acquisitions, organic brand growth, and expansion into new markets. Past growth has been uneven, influenced by industry trends and economic cycles.
Future Projections: Analysts project moderate growth for Hasbro, driven by digital gaming and international expansion. Projections are subject to market conditions and execution of strategic initiatives.
Recent Initiatives: Recent initiatives include focusing on core brands, streamlining operations, and investing in digital gaming and entertainment content.
Summary
Hasbro is a major player in the toy and game industry, benefiting from a strong brand portfolio and global presence. However, the company faces challenges including recent financial struggles and competition. Initiatives like streamlining operations and focusing on core brands are crucial for future success. The sale of eOne and the suspension of their dividend signals a recalibration of priorities. Hasbro must navigate changing consumer preferences and economic uncertainties to achieve sustainable growth.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Filings (SEC)
- Market Research Reports
- Analyst Estimates
- Company Investor Relations
Disclaimers:
This analysis is for informational purposes only and does not constitute financial advice. Data and projections are subject to change. Investment decisions should be based on individual research and risk tolerance.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Hasbro Inc
Exchange NASDAQ | Headquaters Pawtucket, RI, United States | ||
IPO Launch date 1984-12-18 | CEO & Director Mr. Christian P. Cocks | ||
Sector Consumer Cyclical | Industry Leisure | Full time employees 4985 | Website https://shop.hasbro.com/en-in |
Full time employees 4985 | Website https://shop.hasbro.com/en-in | ||
Hasbro, Inc., together with its subsidiaries, operates as a toy and game company in the United States, Europe, Canada, Mexico, Latin America, Australia, China, and Hong Kong. The company offers trading cards and collectibles, action figures, arts and crafts and creative play products, dolls, play sets, preschool toys, plush products, vehicles and toy-related specialty products, sports action products and accessories, and other consumer products; and licensed products, such as apparel, publishing products, home goods and electronics, and toy products. It also engages in the sourcing, marketing, and sale of toy and game products; and promotes its brands through the out-licensing of trademarks, characters, and other brand and intellectual property rights to third parties through the sale of branded consumer products, such as toys and apparel. In addition, the company is involved in the promotion of its brands through the development of trading cards, role-playing, and digital game experiences based on Hasbro and Wizards of the Coast games; and license certain brands to other third-party digital game developers who transform Hasbro brand-based characters and other intellectual properties, into digital gaming experiences. Further, it develops and produces of Hasbro-branded entertainment content, including film, television, children's programming, digital content, and live entertainment. The company sells its products to retailers, distributors, wholesalers, discount stores, specialty hobby stores, drug stores, mail order houses, catalog stores, department stores, and other traditional retailers, as well as ecommerce retailers under the MAGIC: THE GATHERING, Hasbro Gaming, PLAY-DOH, TRANSFORMERS, DUNGEONS & DRAGONS, PEPPA PIG, and NERF as well as LUCASFILMS' STAR WARS, BEYBLADE, Final Fantasy, The Lord of the Rings, Fallout, SPIDER-MAN, and THE AVENGERS brands. Hasbro, Inc. was founded in 1923 and is headquartered in Pawtucket, Rhode Island.
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