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Upturn AI SWOT - About
HAS 
Hasbro Inc (HAS)
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Upturn Advisory Summary
07/10/2025: HAS (4-star) is a STRONG-BUY. BUY since 41 days. Profits (18.82%). Updated daily EoD!
Upturn Star Rating
Above Average Performance
These Stocks/ETFs, based on Upturn Advisory, frequently surpass the market, reflecting reliable and trustworthy advice.
Number of Analysts
14 Analysts rated it
Moderately tracked stock, growing coverage, gaining market and investor attention.
1 Year Target Price $79.03
1 Year Target Price $79.03
| 7 | Strong Buy |
| 5 | Buy |
| 2 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 53.57% | Avg. Invested days 64 | Today’s Advisory Strong Buy |
Upturn Star Rating | Upturn Advisory Performance  5.0 | Stock Returns Performance  3.0 |
| Profits based on simulation | Last Close 07/10/2025 |
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 10.86B USD | Price to earnings Ratio 25.45 | 1Y Target Price 79.03 |
Price to earnings Ratio 25.45 | 1Y Target Price 79.03 | ||
Volume (30-day avg) 14 | Beta 0.56 | 52 Weeks Range 48.50 - 78.83 | Updated Date 07/11/2025 |
52 Weeks Range 48.50 - 78.83 | Updated Date 07/11/2025 | ||
Dividends yield (FY) 3.79% | Basic EPS (TTM) 3.03 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 9.99% | Operating Margin (TTM) 22.26% |
Management Effectiveness
Return on Assets (TTM) 8.71% | Return on Equity (TTM) 39.04% |
Valuation
Trailing PE 25.45 | Forward PE 18.98 | Enterprise Value 13484621088 | Price to Sales(TTM) 2.55 |
Enterprise Value 13484621088 | Price to Sales(TTM) 2.55 | ||
Enterprise Value to Revenue 3.16 | Enterprise Value to EBITDA 14.43 | Shares Outstanding 140128992 | Shares Floating 132028503 |
Shares Outstanding 140128992 | Shares Floating 132028503 | ||
Percent Insiders 6 | Percent Institutions 88.41 |
Upturn AI SWOT
Hasbro Inc
Company Overview
History and Background
Hasbro, Inc. was founded in 1923 as Hassenfeld Brothers, initially a textile remnant business. It evolved into a toy and game company in the 1940s and adopted the name Hasbro in 1968. Key milestones include the introduction of Mr. Potato Head in 1952 and the acquisition of Milton Bradley in 1984.
Core Business Areas
- Consumer Products: This segment includes toys and games, licensed products, and publishing activities. It represents the core of Hasbro's business, encompassing iconic brands and innovative new products.
- Entertainment: This segment focuses on entertainment, movies, TV, animation and digital gaming based on Hasbro's IP. This includes content development, distribution, and licensing agreements. This is an expansion strategy.
Leadership and Structure
Chris Cocks serves as the CEO of Hasbro. The company operates with a traditional hierarchical structure, divided into business segments led by senior executives. The board of directors provides oversight and strategic guidance.
Top Products and Market Share
Key Offerings
- Magic: The Gathering: Collectible card game with a large global player base. The collectibles card game market is highly fragmented with major players like Poku00e9mon (TPC) and Yu-Gi-Oh! (Konami) but MTG is considered one of the top in terms of market share. 2023 Revenue ~$1 Billion.
- Transformers: Franchise spanning toys, movies, and other media. The action figure market is competitive, with significant presence from Mattel (Barbie, Masters of the Universe), Bandai Namco (Dragon Ball), and LEGO (Technic).
- Monopoly: Classic board game. The board game market has numerous players including, Mattel (Scrabble), Ravensburger (Codenames), and Asmodee (Ticket to Ride).
- Peppa Pig: Entertainment franchise geared towards children. Competitors include Moonbug Entertainment's Blippi and Sesame Workshop's Sesame Street.
Market Dynamics
Industry Overview
The toy and game industry is influenced by factors like digital entertainment, licensing agreements, and shifts in consumer preferences. Entertainment is shifting to streaming and Hasbro aims to leverage their IP portfolio to create new revenue streams in this sector.
Positioning
Hasbro is a major player in the global toy and game market, known for its strong brand portfolio and licensing expertise. Competitive advantages include a vast library of intellectual property and established distribution networks.
Total Addressable Market (TAM)
The global toy market is expected to reach $140 billion by 2028. Hasbro is positioned to capture a significant portion of this market through its diverse product offerings and strategic partnerships.
Upturn SWOT Analysis
Strengths
- Strong Brand Portfolio
- Established Distribution Networks
- Licensing Expertise
- Diverse Product Line
Weaknesses
- Dependence on Licensed Properties
- Seasonality of Sales
- Exposure to Economic Downturns
- Slower response time to digital gaming market compared to competitors
Opportunities
- Expansion into Emerging Markets
- Growth in Digital Gaming
- Development of New IP
- Leveraging existing IP for content creation
Threats
- Competition from Other Toy Manufacturers
- Shifting Consumer Preferences
- Economic Recessions
- Supply Chain Disruptions
Competitors and Market Share
Key Competitors
- MAT
- JAKK
- TC
- KONAMI
Competitive Landscape
Hasbro faces competition from Mattel in traditional toys and games. Hasbro has strengths in its IP and licensing, but the rise in digital gaming creates challenges as well.
Major Acquisitions
Entertainment One (eOne)
- Year: 2019
- Acquisition Price (USD millions): 3800
- Strategic Rationale: Expanded Hasbro's entertainment capabilities and access to new IP.
Growth Trajectory and Initiatives
Historical Growth: Hasbro's growth has been driven by both organic growth and acquisitions. Performance varies year to year.
Future Projections: Analyst estimates suggest moderate revenue growth, driven by digital gaming and international expansion.
Recent Initiatives: Focus on digital gaming, content creation, and streamlining operations. Shift towards a more agile business model to adapt to the needs of consumers.
Summary
Hasbro is a major player in the toy and game industry with a strong brand portfolio and established distribution. Its strategic focus on digital entertainment and licensed properties offers growth potential. Hasbro needs to navigate competition in the digital gaming market and maintain its competitive advantage against major companies. Financial stability will be dependent on new IP and new streaming content revenues.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Filings
- Industry Reports
- Analyst Estimates
Disclaimers:
This analysis is for informational purposes only and should not be considered financial advice. Market conditions are subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Hasbro Inc
Exchange NASDAQ | Headquaters Pawtucket, RI, United States | ||
IPO Launch date 1984-12-18 | CEO & Director Mr. Christian P. Cocks | ||
Sector Consumer Cyclical | Industry Leisure | Full time employees 4985 | Website https://shop.hasbro.com/en-in |
Full time employees 4985 | Website https://shop.hasbro.com/en-in | ||
Hasbro, Inc., together with its subsidiaries, operates as a toy and game company in the United States, Europe, Canada, Mexico, Latin America, Australia, China, and Hong Kong. The company offers trading cards and collectibles, action figures, arts and crafts and creative play products, dolls, play sets, preschool toys, plush products, vehicles and toy-related specialty products, sports action products and accessories, and other consumer products; and licensed products, such as apparel, publishing products, home goods and electronics, and toy products. It also engages in the sourcing, marketing, and sale of toy and game products; and promotes its brands through the out-licensing of trademarks, characters, and other brand and intellectual property rights to third parties through the sale of branded consumer products, such as toys and apparel. In addition, the company is involved in the promotion of its brands through the development of trading cards, role-playing, and digital game experiences based on Hasbro and Wizards of the Coast games; and license certain brands to other third-party digital game developers who transform Hasbro brand-based characters and other intellectual properties, into digital gaming experiences. Further, it develops and produces of Hasbro-branded entertainment content, including film, television, children's programming, digital content, and live entertainment. The company sells its products to retailers, distributors, wholesalers, discount stores, specialty hobby stores, drug stores, mail order houses, catalog stores, department stores, and other traditional retailers, as well as ecommerce retailers under the MAGIC: THE GATHERING, Hasbro Gaming, PLAY-DOH, TRANSFORMERS, DUNGEONS & DRAGONS, PEPPA PIG, and NERF as well as LUCASFILMS' STAR WARS, BEYBLADE, Final Fantasy, The Lord of the Rings, Fallout, SPIDER-MAN, and THE AVENGERS brands. Hasbro, Inc. was founded in 1923 and is headquartered in Pawtucket, Rhode Island.
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