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Upturn AI SWOT - About
JAKK 
JAKKS Pacific Inc (JAKK)
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Upturn Advisory Summary
08/14/2025: JAKK (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
2 Analysts rated it
Very few follow this stock; limited insights, higher-risk early investing.
1 Year Target Price $33.5
1 Year Target Price $33.5
| 1 | Strong Buy |
| 1 | Buy |
| 0 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -5.82% | Avg. Invested days 35 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 08/14/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 190.16M USD | Price to earnings Ratio 4.92 | 1Y Target Price 33.5 |
Price to earnings Ratio 4.92 | 1Y Target Price 33.5 | ||
Volume (30-day avg) 2 | Beta 1.19 | 52 Weeks Range 16.24 - 35.03 | Updated Date 08/15/2025 |
52 Weeks Range 16.24 - 35.03 | Updated Date 08/15/2025 | ||
Dividends yield (FY) 2.83% | Basic EPS (TTM) 3.47 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-07-29 | When Before Market | Estimate 0.295 | Actual 0.03 |
Profitability
Profit Margin 5.62% | Operating Margin (TTM) -2.34% |
Management Effectiveness
Return on Assets (TTM) 7.16% | Return on Equity (TTM) 17.78% |
Valuation
Trailing PE 4.92 | Forward PE 37.88 | Enterprise Value 208255936 | Price to Sales(TTM) 0.28 |
Enterprise Value 208255936 | Price to Sales(TTM) 0.28 | ||
Enterprise Value to Revenue 0.3 | Enterprise Value to EBITDA 3.62 | Shares Outstanding 11146800 | Shares Floating 8927720 |
Shares Outstanding 11146800 | Shares Floating 8927720 | ||
Percent Insiders 21.04 | Percent Institutions 58.28 |
Upturn AI SWOT
JAKKS Pacific Inc
Company Overview
History and Background
JAKKS Pacific, Inc. was founded in 1995 by Jack Friedman, Stephen Berman, and Michael Jakks. It quickly grew through licensing and acquisitions, becoming a major player in the toy and consumer products industry. Key milestones include securing licenses for popular characters and brands and expanding its product lines.
Core Business Areas
- Toys and Activities: Design, manufacture, and market a wide range of toys, including action figures, dolls, play vehicles, role-play items, seasonal products, and activity toys.
- Costumes: Design, manufacture, and market Halloween and everyday costumes.
- Pet Toys: Design, manufacture, and market dog toys, cat toys, plush, beds, bowls, feeders, treat toys and other accessories.
- Other: Includes home decorations, furniture, and other consumer products.
Leadership and Structure
Stephen Berman serves as the Chief Executive Officer. The company has a board of directors and operates with functional departments such as marketing, sales, product development, and operations.
Top Products and Market Share
Key Offerings
- Squishmallows: JAKKS Pacific has a partnership with Jazwares to distribute Squishmallows toys. Squishmallows is a leading plush toy brand. Competitors include Ty Inc. (Beanie Babies) and other plush toy manufacturers.
- Disney Toys: JAKKS Pacific produces a range of Disney-licensed toys, including dolls, action figures, and playsets. Market share data specific to JAKKS Pacific's Disney products is unavailable. Competitors include Mattel (Barbie, Disney Princess dolls) and Hasbro (Star Wars, Marvel).
- Ami Amis: Ami Amis is a craft-based toy that lets kids create their own characters and accessories. Competitors include Crayola, LEGO, and other arts and crafts manufacturers.
Market Dynamics
Industry Overview
The toy industry is competitive and subject to trends driven by popular culture, media, and technological advancements. The industry experiences seasonality, with the highest sales occurring during the holiday season. Licensing is crucial, and companies compete for rights to popular characters and brands.
Positioning
JAKKS Pacific is positioned as a mid-tier player focusing on licensing, product innovation, and cost-effective manufacturing. It competes with larger companies through niche product lines and strategic partnerships.
Total Addressable Market (TAM)
The global toy market is estimated to be worth over $100 billion. JAKKS Pacific targets specific segments within this market, focusing on licensed products, innovative toys, and value-priced offerings. Their positioning aims to capture a portion of this TAM through strategic partnerships and targeted product development.
Upturn SWOT Analysis
Strengths
- Strong Licensing Agreements
- Diverse Product Portfolio
- Established Distribution Network
- Product Innovation
- Cost-Effective Manufacturing
Weaknesses
- Dependence on Licensed Properties
- Sensitivity to Market Trends
- Smaller Market Share Compared to Major Competitors
- Potential Supply Chain Vulnerabilities
- Seasonality of Sales
Opportunities
- Expansion into New Geographies
- Development of Proprietary Brands
- Strategic Acquisitions
- Growth in E-commerce
- Leveraging Digital Marketing and Social Media
Threats
- Intense Competition
- Economic Downturns
- Changing Consumer Preferences
- Intellectual Property Infringement
- Fluctuations in Raw Material Costs
Competitors and Market Share
Key Competitors
- MAT
- HAS
- ATVI
- BAND
Competitive Landscape
JAKKS Pacific competes in a competitive landscape with larger players. It focuses on licensing, product innovation, and cost-effectiveness to differentiate itself.
Major Acquisitions
Maui Toys
- Year: 2018
- Acquisition Price (USD millions): 23.7
- Strategic Rationale: Expanded JAKKS Pacific's product portfolio into outdoor toys and activities.
Growth Trajectory and Initiatives
Historical Growth: JAKKS Pacific's historical growth has been driven by licensing agreements and product expansions.
Future Projections: Future growth projections are subject to analyst estimates and market conditions.
Recent Initiatives: Recent initiatives include new licensing agreements, product launches, and expansion into new markets.
Summary
JAKKS Pacific is a mid-sized toy company with a diversified product portfolio and strong licensing agreements, but is facing intense competition from major players. Its strengths lie in product innovation and cost-effective manufacturing, and it could benefit from expanding into new markets. The company should watch out for changing consumer preferences and economic downturns. Overall, JAKKS Pacific has growth potential but must carefully manage its weaknesses and capitalize on its opportunities.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company SEC Filings
- Market Research Reports
- Industry News
- Company Website
Disclaimers:
This analysis is based on publicly available information and is for informational purposes only. It should not be considered financial advice. Market share data is approximate and may vary by region and product category.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About JAKKS Pacific Inc
Exchange NASDAQ | Headquaters Santa Monica, CA, United States | ||
IPO Launch date 1996-05-01 | Co-Founder, Chairman, CEO, President & Secretary Mr. Stephen G. Berman | ||
Sector Consumer Cyclical | Industry Leisure | Full time employees 680 | Website https://www.jakks.com |
Full time employees 680 | Website https://www.jakks.com | ||
JAKKS Pacific, Inc. designs, produces, markets, sells, and distributes toys and related products, consumer products, kids indoor and outdoor furniture, costumes, and sporting goods and home furnishings space products worldwide. It operates through two segments, Toys/Consumer Products and Costumes. The company offers action figures and accessories, such as licensed characters; toy vehicles and accessories; dolls and accessories, including small, large, fashion, and baby dolls based on licenses, as well as infant and pre-school products; private label products; and foot-to-floor ride-on products. The company also provides role play, dress-up, pretend play, and novelty products for boys and girls based on brands and entertainment properties, as well as on its own proprietary brands; and indoor and outdoor kids' furniture, activity trays and tables, room décor, and seasonal and outdoor products. In addition, it offers Halloween and everyday costumes for various ages based on licensed and proprietary non-licensed brands, and related Halloween accessories; outdoor activity toys; junior sports toys, including hyper-charged balls, sport sets, and toy hoops; and board games. The company sells its products through in-house sales staff and independent sales representatives to toy and mass-market retail chain stores, department stores, office supply stores, drug and grocery store chains, club stores, value-oriented dollar stores, toy specialty stores, and wholesalers. The company's proprietary brands include Fly Wheels, Perfectly Cute, ReDo Skateboard Co., AirTitans, Sky Ball, JAKKS Wild Games, Moose Mountain, Maui Toys, SportsZone, Kids Only!, Xtreme Power Dozer, Disguise, WeeeDo, Ami Amis, and Wild Manes. JAKKS Pacific, Inc. was incorporated in 1995 and is headquartered in Santa Monica, California.
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