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Upturn AI SWOT - About
JAKK 
JAKKS Pacific Inc (JAKK)
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Upturn Advisory Summary
10/15/2025: JAKK (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
2 Analysts rated it
Very few follow this stock; limited insights, higher-risk early investing.
1 Year Target Price $28.5
1 Year Target Price $28.5
| 1 | Strong Buy |
| 1 | Buy |
| 0 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -3.31% | Avg. Invested days 32 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 10/15/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 217.03M USD | Price to earnings Ratio 5.61 | 1Y Target Price 28.5 |
Price to earnings Ratio 5.61 | 1Y Target Price 28.5 | ||
Volume (30-day avg) 2 | Beta 1.36 | 52 Weeks Range 16.02 - 34.55 | Updated Date 10/16/2025 |
52 Weeks Range 16.02 - 34.55 | Updated Date 10/16/2025 | ||
Dividends yield (FY) 2.56% | Basic EPS (TTM) 3.47 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-10-23 | When - | Estimate 3.49 | Actual - |
Profitability
Profit Margin 5.62% | Operating Margin (TTM) -2.34% |
Management Effectiveness
Return on Assets (TTM) 7.16% | Return on Equity (TTM) 17.78% |
Valuation
Trailing PE 5.61 | Forward PE 6.05 | Enterprise Value 224976183 | Price to Sales(TTM) 0.32 |
Enterprise Value 224976183 | Price to Sales(TTM) 0.32 | ||
Enterprise Value to Revenue 0.33 | Enterprise Value to EBITDA 3.91 | Shares Outstanding 11146831 | Shares Floating 8927720 |
Shares Outstanding 11146831 | Shares Floating 8927720 | ||
Percent Insiders 20.95 | Percent Institutions 59.44 |
Upturn AI SWOT
JAKKS Pacific Inc
Company Overview
History and Background
JAKKS Pacific Inc. was founded in 1995 by Jack Friedman, Stephen Berman, and Michael Sitrick. It quickly grew through licensing agreements and acquisitions, focusing on creating innovative toys and consumer products. Significant milestones include securing key licenses from major entertainment properties and expanding into various toy categories.
Core Business Areas
- Toys and Recreational Products: Develops, produces, and markets a diverse range of toys, action figures, dolls, plush toys, electronic toys, role-play items, vehicles, and other recreational products.
- Costumes and Seasonal Products: Designs, manufactures, and distributes costumes, seasonal decorations, and related accessories, primarily for Halloween and other holidays.
- Consumer Products: Includes diverse products such as lunch boxes and stationary products.
Leadership and Structure
Stephen Berman serves as the Chief Executive Officer. The company has a board of directors overseeing its strategic direction. The organizational structure includes various departments responsible for product development, sales, marketing, and operations.
Top Products and Market Share
Key Offerings
- Action Figures: JAKKS Pacific produces action figures based on popular licenses like Nintendo (Super Mario, Zelda). Competitors include Hasbro, Mattel, and McFarlane Toys. Market share data is difficult to pinpoint precisely for action figures alone, but JAKKS generally competes for shelf space and brand recognition within the broader action figure market which is part of the total toy market, estimated at $28 billion worldwide.
- Costumes: JAKKS Pacific designs and sells Halloween costumes. Competitors include Disguise, and Rubie's Costume Co. Market share data is difficult to pinpoint precisely for costumes alone, but JAKKS competes for shelf space and brand recognition within the broader Costume market which is estimated at $7.9 billion worldwide.
- Preschool Toys: JAKKS Pacific develops and markets toys for preschool-aged children, often based on licensed characters. Competitors include LeapFrog and VTech. Market share data is difficult to pinpoint precisely for preschool toys alone, but JAKKS competes for shelf space and brand recognition within the broader preschool toys market which is estimated at $8 billion worldwide.
Market Dynamics
Industry Overview
The toy industry is dynamic and driven by trends, licensed properties, and technological advancements. Competition is intense, with major players vying for market share. The market is heavily influenced by seasonal trends and entertainment releases.
Positioning
JAKKS Pacific positions itself as a creator of affordable, innovative toys and consumer products, often leveraging licensed properties to drive sales. It aims to capture a significant portion of the mass-market toy segment.
Total Addressable Market (TAM)
The global toy market is estimated to be around $100 billion USD annually. JAKKS Pacific targets a portion of this TAM, focusing on specific product categories and licensing agreements. Their positioning focuses on affordability and leveraging popular licenses.
Upturn SWOT Analysis
Strengths
- Strong licensing agreements
- Diverse product portfolio
- Established distribution network
- Brand recognition
Weaknesses
- Reliance on licensed properties
- Exposure to seasonality
- Smaller market capitalization compared to major competitors
- Vulnerable to supply chain disruptions
Opportunities
- Expansion into new markets
- Development of innovative toy technologies
- Strategic partnerships
- Capitalizing on growing e-commerce trends
Threats
- Intense competition
- Changing consumer preferences
- Economic downturns
- Counterfeit products
Competitors and Market Share
Key Competitors
- HAS
- MAT
- BAND
Competitive Landscape
JAKKS Pacific competes with larger, more established companies like Hasbro and Mattel. JAKKS advantages lie in its agility and ability to capitalize on niche markets and licensed properties. Its disadvantages stem from its smaller size and limited resources.
Growth Trajectory and Initiatives
Historical Growth: JAKKS Pacific's growth has been influenced by its ability to secure key licenses and effectively market its products. Growth has also been volatile due to challenges in the toy industry and shifts in consumer demand.
Future Projections: Future growth projections depend on factors such as the successful execution of strategic initiatives, securing new licenses, and adapting to changing market conditions. Analyst estimates vary.
Recent Initiatives: Recent initiatives include focusing on key licensed properties, streamlining operations, and expanding e-commerce presence.
Summary
JAKKS Pacific is a toy company with a diverse product portfolio and strong licensing agreements, yet they're more vulnerable to seasonal demand and reliant on licensed properties. Their strong growth trajectory is tempered by competition and shifts in consumer preferences, while streamlining operations and expanding their e-commerce presence is an active goal. Key concerns should revolve around managing licensed properties and adapting to changing consumer trends which will dictate their future growth.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Filings
- Industry Reports
- Market Analysis
- Earnings Call Transcripts
- Financial Websites
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Market data and analyst estimates are subject to change. Do your own research before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About JAKKS Pacific Inc
Exchange NASDAQ | Headquaters Santa Monica, CA, United States | ||
IPO Launch date 1996-05-01 | Co-Founder, Chairman, CEO, President & Secretary Mr. Stephen G. Berman | ||
Sector Consumer Cyclical | Industry Leisure | Full time employees 680 | Website https://www.jakks.com |
Full time employees 680 | Website https://www.jakks.com | ||
JAKKS Pacific, Inc. designs, produces, markets, sells, and distributes toys and related products, consumer products, kids indoor and outdoor furniture, costumes, and sporting goods and home furnishings space products worldwide. It operates through two segments, Toys/Consumer Products and Costumes. The company offers action figures and accessories, such as licensed characters; toy vehicles and accessories; dolls and accessories, including small, large, fashion, and baby dolls based on licenses, as well as infant and pre-school products; private label products; and foot-to-floor ride-on products. The company also provides role play, dress-up, pretend play, and novelty products for boys and girls based on brands and entertainment properties, as well as on its own proprietary brands; and indoor and outdoor kids' furniture, activity trays and tables, room décor, and seasonal and outdoor products. In addition, it offers Halloween and everyday costumes for various ages based on licensed and proprietary non-licensed brands, and related Halloween accessories; outdoor activity toys; junior sports toys, including hyper-charged balls, sport sets, and toy hoops; and board games. The company sells its products through in-house sales staff and independent sales representatives to toy and mass-market retail chain stores, department stores, office supply stores, drug and grocery store chains, club stores, value-oriented dollar stores, toy specialty stores, and wholesalers. The company's proprietary brands include Fly Wheels, Perfectly Cute, ReDo Skateboard Co., AirTitans, Sky Ball, JAKKS Wild Games, Moose Mountain, Maui Toys, SportsZone, Kids Only!, Xtreme Power Dozer, Disguise, WeeeDo, Ami Amis, and Wild Manes. JAKKS Pacific, Inc. was incorporated in 1995 and is headquartered in Santa Monica, California.
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