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JAKK logo JAKK
Upturn stock ratingUpturn stock rating
JAKK logo

JAKKS Pacific Inc (JAKK)

Upturn stock ratingUpturn stock rating
$20.78
Last Close (24-hour delay)
Profit since last BUY-8.66%
upturn advisory
WEAK BUY
BUY since 13 days
  • BUY Advisory
  • SELL Advisory (Profit)​
  • SELL Advisory (Loss)​
  • Profit
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Upturn Stock infoUpturn Stock info Stock price based on last close
*as per simulation
(see disclosures)
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Upturn Advisory Summary

06/30/2025: JAKK (1-star) has a low Upturn Star Rating. Not recommended to BUY.

Upturn Star Rating

ratingratingratingratingrating

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Number of Analysts

rating

2 Analysts rated it

These Stocks/ETFs, based on Upturn Advisory, often underperform the market, warranting careful consideration before investing.

Year Target Price $36.5

Year Target Price $36.5

Analyst’s Price TargetsFor last 52 week
$36.5Target price
Low$16.83
Current$20.78
high$35.03

Analysis of Past Performance

Type Stock
Historic Profit 2.41%
Avg. Invested days 33
Today’s Advisory WEAK BUY
Upturn Star Rating Upturn stock ratingUpturn stock rating
Upturn Advisory Performance Upturn Advisory Performance 3.0
Stock Returns Performance Upturn Returns Performance 1.0
Upturn Profits based on simulationUpturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulationUpturn Profits based on simulation Last Close 06/30/2025

Key Highlights

Company Size Small-Cap Stock
Market Capitalization 228.61M USD
Price to earnings Ratio 4.88
1Y Target Price 36.5
Price to earnings Ratio 4.88
1Y Target Price 36.5
Volume (30-day avg) 2
Beta 1.08
52 Weeks Range 16.83 - 35.03
Updated Date 06/30/2025
52 Weeks Range 16.83 - 35.03
Updated Date 06/30/2025
Dividends yield (FY) 4.88%
Basic EPS (TTM) 4.2

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Revenue by Geography

Geography revenue - Year on Year

Earnings Date

Report Date -
When -
Estimate -
Actual -

Profitability

Profit Margin 6.45%
Operating Margin (TTM) -3.32%

Management Effectiveness

Return on Assets (TTM) 9.8%
Return on Equity (TTM) 21.76%

Valuation

Trailing PE 4.88
Forward PE 39.37
Enterprise Value 226225715
Price to Sales(TTM) 0.32
Enterprise Value 226225715
Price to Sales(TTM) 0.32
Enterprise Value to Revenue 0.32
Enterprise Value to EBITDA 3.31
Shares Outstanding 11146200
Shares Floating 8927127
Shares Outstanding 11146200
Shares Floating 8927127
Percent Insiders 25.74
Percent Institutions 55.9

Analyst Ratings

Rating 2
Target Price 36.5
Buy 1
Strong Buy 1
Buy 1
Strong Buy 1
Hold -
Sell -
Strong Sell -
Strong Sell -

ai summary icon Upturn AI SWOT

JAKKS Pacific Inc

stock logo

Company Overview

overview logo History and Background

JAKKS Pacific Inc. was founded in 1995. It quickly rose to prominence through licensing agreements and strategic acquisitions, focusing on creating and marketing toys, action figures, and related products.

business area logo Core Business Areas

  • Toys & Consumer Products: Designs, manufactures, and markets a diverse range of toys and consumer products, including action figures, dolls, role-play items, vehicles, and seasonal items.
  • Costumes: Through its Disguise, Inc. subsidiary, designs and markets licensed and non-licensed costumes and accessories for Halloween and year-round dress-up.
  • Footwear: Through its Seasons Footwear subsidiary, designs and markets licensed footwear.

leadership logo Leadership and Structure

Stephen Berman serves as the CEO. The company has a typical corporate structure with departments for product development, marketing, sales, and finance. Ownership is largely institutional.

Top Products and Market Share

overview logo Key Offerings

  • Action Figures: Develops and markets action figures based on popular licenses and original characters. Competitors include Hasbro (HAS), Mattel (MAT), and Bandai Namco (7832.JP). Market share varies by specific license and product line.
  • Market Share (%):
  • Dolls: Manufactures and markets dolls, including licensed and proprietary brands. Competitors include Mattel (MAT) with Barbie and Hasbro (HAS) with Baby Alive. Market share varies by product line.
  • Market Share (%):
  • Costumes & Accessories: Develops and markets licensed and non-licensed costumes and accessories through its Disguise subsidiary. Competitors include Rubie's Costume Company. Market share varies by specific license and product line.
  • Market Share (%):

Market Dynamics

industry overview logo Industry Overview

The toy industry is highly competitive and influenced by trends, licensing agreements, and technological advancements. The costume industry is seasonal and heavily dependent on licensed properties.

Positioning

JAKKS Pacific operates as a mid-sized player focusing on licensing and value-priced products. Its competitive advantage lies in its ability to secure valuable licenses and efficiently bring products to market.

Total Addressable Market (TAM)

The global toy market is estimated to be worth $100 billion+, and the costume market is estimated to be in the billions. JAKKS Pacific is positioned to capture a portion of this market through licensing and product development.

Upturn SWOT Analysis

Strengths

  • Strong licensing relationships
  • Diverse product portfolio
  • Established distribution network
  • Cost-effective sourcing and production

Weaknesses

  • Reliance on licensed properties
  • Sensitivity to consumer trends
  • Competition from larger players
  • Volatility in financial performance

Opportunities

  • Expansion into new markets
  • Development of innovative products
  • Strategic acquisitions
  • Growth in e-commerce

Threats

  • Economic downturns
  • Changing consumer preferences
  • Loss of key licenses
  • Increased competition

Competitors and Market Share

competitor logo Key Competitors

  • HAS
  • MAT
  • Spin Master Corp (TOY.TO)

Competitive Landscape

JAKKS Pacific competes with larger, well-established companies like Hasbro and Mattel. JAKKS focuses on securing valuable licenses and offering products at competitive price points.

Major Acquisitions

Disguise, Inc.

  • Year: 2010
  • Acquisition Price (USD millions):
  • Strategic Rationale: Acquired to expand its presence in the costume market.

Growth Trajectory and Initiatives

Historical Growth: Historical growth has been variable, influenced by licensing agreements and economic conditions.

Future Projections: Future growth is dependent on successful licensing, product innovation, and market expansion. Analyst estimates would populate here.

Recent Initiatives: Recent initiatives include focusing on strategic licensing partnerships and e-commerce growth.

Summary

JAKKS Pacific is a mid-sized toy and costume company that relies on successful licensing agreements for its revenue. They face stiff competition from larger players and are susceptible to changing consumer tastes. Their focus on cost-effective sourcing and strategic acquisitions are beneficial, but financial volatility and reliance on licenses remain challenges. Securing sought-after licenses and leveraging e-commerce would be beneficial for future growth.

Peer Comparison

Sources and Disclaimers

Data Sources:

  • Company Filings
  • Industry Reports
  • Market Analysis
  • News Articles

Disclaimers:

This analysis is based on publicly available information and is not financial advice. Market share and other data are estimates and may vary.

Upturn AI SummarizationUpturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI SummarizationUpturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI SummarizationUpturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI SummarizationUpturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About JAKKS Pacific Inc

Exchange NASDAQ
Headquaters Santa Monica, CA, United States
IPO Launch date 1996-05-01
Co-Founder, Chairman, CEO, President & Secretary Mr. Stephen G. Berman
Sector Consumer Cyclical
Industry Leisure
Full time employees 680
Full time employees 680

JAKKS Pacific, Inc. designs, produces, markets, sells, and distributes toys and related products, consumer products, kids indoor and outdoor furniture, costumes, and sporting goods and home furnishings space products worldwide. It operates through two segments, Toys/Consumer Products and Costumes. The company offers action figures and accessories, such as licensed characters; toy vehicles and accessories; dolls and accessories, including small, large, fashion, and baby dolls based on licenses, as well as infant and pre-school products; private label products; and foot-to-floor ride-on products. The company also provides role play, dress-up, pretend play, and novelty products for boys and girls based on brands and entertainment properties, as well as on its own proprietary brands; and indoor and outdoor kids' furniture, activity trays and tables, room décor, and seasonal and outdoor products. In addition, it offers Halloween and everyday costumes for various ages based on licensed and proprietary non-licensed brands, and related Halloween accessories; outdoor activity toys; junior sports toys, including hyper-charged balls, sport sets, and toy hoops; and board games. The company sells its products through in-house sales staff and independent sales representatives to toy and mass-market retail chain stores, department stores, office supply stores, drug and grocery store chains, club stores, value-oriented dollar stores, toy specialty stores, and wholesalers. The company's proprietary brands include Fly Wheels, Perfectly Cute, ReDo Skateboard Co., AirTitans, Sky Ball, JAKKS Wild Games, Moose Mountain, Maui Toys, SportsZone, Kids Only!, Xtreme Power Dozer, Disguise, WeeeDo, Ami Amis, and Wild Manes. JAKKS Pacific, Inc. was incorporated in 1995 and is headquartered in Santa Monica, California.