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Hamilton Beach Brands Holding Co Class A (HBB)
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Upturn Advisory Summary
12/10/2025: HBB (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Analysis of Past Performance
Type Stock | Historic Profit 38% | Avg. Invested days 40 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  3.0 |
| Profits based on simulation | Last Close 12/10/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 243.16M USD | Price to earnings Ratio 7.37 | 1Y Target Price 13 |
Price to earnings Ratio 7.37 | 1Y Target Price 13 | ||
Volume (30-day avg) - | Beta 0.34 | 52 Weeks Range 13.17 - 31.20 | Updated Date 06/29/2025 |
52 Weeks Range 13.17 - 31.20 | Updated Date 06/29/2025 | ||
Dividends yield (FY) 2.62% | Basic EPS (TTM) 2.41 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 5.11% | Operating Margin (TTM) 1.73% |
Management Effectiveness
Return on Assets (TTM) 6.34% | Return on Equity (TTM) 21.86% |
Valuation
Trailing PE 7.37 | Forward PE - | Enterprise Value 290581762 | Price to Sales(TTM) 0.37 |
Enterprise Value 290581762 | Price to Sales(TTM) 0.37 | ||
Enterprise Value to Revenue 0.44 | Enterprise Value to EBITDA 6.91 | Shares Outstanding 10093000 | Shares Floating 6387951 |
Shares Outstanding 10093000 | Shares Floating 6387951 | ||
Percent Insiders 27.94 | Percent Institutions 47.67 |
Upturn AI SWOT
Hamilton Beach Brands Holding Co Class A
Company Overview
History and Background
Hamilton Beach Brands Holding Co. (NYSE: HBB) traces its roots back to 1904. It was incorporated in 1910 and has since evolved into a leading designer, marketer, and distributor of small electric household appliances. The company has grown through organic development and strategic acquisitions, expanding its product portfolio and brand recognition over the decades. Its Class A shares represent common stock.
Core Business Areas
- Kitchen Appliances: This segment includes a wide array of kitchen electrics such as blenders, toasters, coffee makers, food processors, electric kettles, and indoor grills, marketed under brands like Hamilton Beach, Proctor Silex, and Weston.
- Personal Care Products: This segment encompasses products like hair dryers, curling irons, and shavers, primarily under the Hamilton Beach brand.
- Home Appliances: This area includes products for general home use such as irons and garment steamers, also largely under the Hamilton Beach brand.
Leadership and Structure
Hamilton Beach Brands Holding Co. is led by a management team with significant experience in consumer goods and retail. The organizational structure is designed to support its brand portfolio and distribution channels, with functional areas covering product development, marketing, sales, operations, and finance. Specific leadership roles (CEO, CFO, etc.) can be found in their official investor relations materials.
Top Products and Market Share
Key Offerings
- Hamilton Beach Blenders: A core product line known for its affordability and reliability. Competitors include brands like Ninja (SharkNinja), Oster (Sunbeam Products), and Cuisinart (Conair Corporation). Specific market share data for individual product categories is not publicly disclosed by HBB.
- Hamilton Beach Coffee Makers: Offers a variety of coffee makers, from single-serve to drip. Competitors include Keurig (Keurig Dr Pepper), Mr. Coffee (Jarden Corporation/Newell Brands), and Cuisinart.
- Proctor Silex Toasters: A budget-friendly line of toasters, a staple in many households. Competitors include Black+Decker (Stanley Black & Decker), Oster, and Cuisinart.
- Weston Food Processors and Specialty Appliances: Focuses on kitchen gadgets and appliances for food preparation and preservation. Competitors include Cuisinart, KitchenAid (Whirlpool Corporation), and Waring (Conair Corporation).
Market Dynamics
Industry Overview
The small electric household appliance market is mature and highly competitive, characterized by a focus on innovation, price, brand loyalty, and distribution reach. Key trends include growing consumer demand for convenience, smart home integration, sustainable products, and a focus on health and wellness.
Positioning
Hamilton Beach Brands Holding Co. positions itself as a provider of accessible, reliable, and well-designed small household appliances for the everyday consumer. Its strength lies in its broad distribution network, established brands with strong consumer recognition, and a diversified product portfolio that caters to various price points. Its competitive advantage is rooted in its long-standing brand equity and ability to offer value for money.
Total Addressable Market (TAM)
The global small appliance market is substantial and growing, with estimates for the total addressable market in the hundreds of billions of dollars. Hamilton Beach Brands Holding Co. operates within segments of this market, focusing on North America primarily, and is positioned to capture a significant share through its brand presence and product offerings, though specific market share figures are fragmented across numerous product categories and global regions.
Upturn SWOT Analysis
Strengths
- Strong brand recognition (Hamilton Beach, Proctor Silex, Weston)
- Extensive distribution network in North America
- Diversified product portfolio across various kitchen and home appliance categories
- Reputation for value and affordability
- Experienced management team
Weaknesses
- Limited presence in premium/high-end appliance segments
- Reliance on traditional retail channels, though expanding online
- Susceptibility to raw material price fluctuations
- Competition from private label brands and direct-to-consumer (DTC) players
Opportunities
- Expansion of e-commerce and direct-to-consumer sales
- Growth in emerging markets
- Development of connected/smart home appliances
- Acquisition of complementary brands or technologies
- Increasing consumer interest in home cooking and food preparation
Threats
- Intense price competition from domestic and international manufacturers
- Changing consumer preferences and rapid product obsolescence
- Economic downturns impacting consumer discretionary spending
- Supply chain disruptions and geopolitical risks
- Regulatory changes related to product safety and environmental standards
Competitors and Market Share
Key Competitors
- Spectrum Brands Holdings, Inc. (SPB)
- Conair Corporation (Private)
- SharkNinja Operating LLC (Private)
- Whirlpool Corporation (WHR)
- Black+Decker (Stanley Black & Decker - SWK)
Competitive Landscape
Hamilton Beach Brands Holding Co. holds a significant position in the value-oriented segment of the small appliance market. Its advantages include strong brand loyalty and broad retail penetration. However, it faces challenges from competitors with more advanced technology offerings (e.g., SharkNinja) and those with a broader portfolio across different appliance types (e.g., Whirlpool). The market is characterized by aggressive pricing and continuous product innovation.
Major Acquisitions
Meridian Hill
- Year: 2017
- Acquisition Price (USD millions):
- Strategic Rationale: Acquisition of Meridian Hill, a distributor of innovative kitchenware and small appliances, aimed to broaden HBB's product offering and access new markets.
Edgar Rice Burroughs, Inc.
- Year: 2019
- Acquisition Price (USD millions):
- Strategic Rationale: This acquisition was part of a corporate restructuring and spin-off, not a traditional operational acquisition for product line expansion.
Growth Trajectory and Initiatives
Historical Growth: Hamilton Beach Brands Holding Co. has experienced periods of growth driven by its established brands and expansion into new product categories and distribution channels. However, growth has also been tempered by the mature nature of some appliance markets and competitive pressures.
Future Projections: Analyst projections for future growth often depend on the company's ability to innovate, adapt to consumer trends (e.g., sustainability, smart appliances), expand its e-commerce presence, and potentially pursue strategic acquisitions. Specific growth rate projections are dynamic and found in financial analyst reports.
Recent Initiatives: Recent initiatives may include strengthening their online sales presence, introducing new products with updated features, optimizing their supply chain for efficiency, and focusing on brand marketing to maintain consumer engagement.
Summary
Hamilton Beach Brands Holding Co. is a well-established player in the competitive small appliance market, known for its value-oriented brands. Its extensive distribution and brand recognition are key strengths. However, it faces intense competition and the need to innovate rapidly to keep pace with evolving consumer demands and technological advancements. Continued focus on e-commerce expansion and product differentiation will be crucial for sustained growth and profitability.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Hamilton Beach Brands Holding Co. Investor Relations
- SEC Filings (10-K, 10-Q)
- Financial News and Analysis Websites (e.g., Yahoo Finance, Bloomberg, Seeking Alpha)
- Market Research Reports (general industry data)
Disclaimers:
This JSON output is generated based on publicly available information and does not constitute financial advice. Market share data is an estimation and may vary depending on the specific sub-segment and methodology. Financial figures and projections are subject to change and are for informational purposes only. Investors should conduct their own due diligence before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Hamilton Beach Brands Holding Co Class A
Exchange NYSE | Headquaters Glen Allen, VA, United States | ||
IPO Launch date 2017-10-02 | CEO, President & Director Mr. R. Scott Tidey | ||
Sector Consumer Cyclical | Industry Furnishings, Fixtures & Appliances | Full time employees 679 | |
Full time employees 679 | |||
Hamilton Beach Brands Holding Company, together with its subsidiaries, designs, markets, and distributes small electric household and specialty housewares appliances in the United States and internationally. It offers air fryers, blenders, coffee makers, food processors, indoor electric grills, irons, juicers, mixers, slow cookers, toasters, and toaster ovens. The company also provides consumer products under the Hamilton Beach and Proctor Silex brands; products under the Hamilton Beach Professional in the premium market; farm-to-table and field-to-table food processing equipment under the Weston brand; garment care products under the CHI brand; cocktail delivery system under the Bartesian brand; home appliances products under the Clorox brand; countertop electric water filtration appliances under the Brita Hub brand; and plant-based milk makers under the Numilk brand. In addition, it offers digitally connected devices to manage at home chronic conditions to use injectable medications; and commercial products under the Hamilton Beach Commercial and the Proctor Silex Commercial brands. The company sells its products through a network of mass merchandisers, e-commerce retailers, national department stores, variety stores, warehouse clubs, specialty home retailers, distributors, restaurants, fast food chains, bars, hotels, and other retail outlets. Hamilton Beach Brands Holding Company was founded in 1904 and is headquartered in Glen Allen, Virginia.
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