HBB
HBB 1-star rating from Upturn Advisory

Hamilton Beach Brands Holding Co Class A (HBB)

Hamilton Beach Brands Holding Co Class A (HBB) 1-star rating from Upturn Advisory
$19.23
Last Close (24-hour delay)
Profit since last BUY24.39%
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Upturn Advisory Summary

01/09/2026: HBB (1-star) has a low Upturn Star Rating. Not recommended to BUY.

Upturn Star Rating

Upturn 1 star rating for performance

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Analysis of Past Performance

Type Stock
Historic Profit 62.12%
Avg. Invested days 43
Today’s Advisory Consider higher Upturn Star rating
Upturn Star Rating upturn star rating icon
Upturn Advisory Performance Upturn Advisory Performance icon 3.0
Stock Returns Performance Upturn Returns Performance icon 3.0
Upturn Profits based on simulation icon Profits based on simulation
Upturn last close icon Last Close 01/09/2026
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Key Highlights

Company Size Small-Cap Stock
Market Capitalization 243.16M USD
Price to earnings Ratio 7.37
1Y Target Price 13
Price to earnings Ratio 7.37
1Y Target Price 13
Volume (30-day avg) -
Beta 0.34
52 Weeks Range 13.17 - 31.20
Updated Date 06/29/2025
52 Weeks Range 13.17 - 31.20
Updated Date 06/29/2025
Dividends yield (FY) 2.62%
Basic EPS (TTM) 2.41
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Earnings Date

Report Date -
When -
Estimate -
Actual -

Profitability

Profit Margin 5.11%
Operating Margin (TTM) 1.73%

Management Effectiveness

Return on Assets (TTM) 6.34%
Return on Equity (TTM) 21.86%

Valuation

Trailing PE 7.37
Forward PE -
Enterprise Value 290581762
Price to Sales(TTM) 0.37
Enterprise Value 290581762
Price to Sales(TTM) 0.37
Enterprise Value to Revenue 0.44
Enterprise Value to EBITDA 6.91
Shares Outstanding 10093000
Shares Floating 6387951
Shares Outstanding 10093000
Shares Floating 6387951
Percent Insiders 27.94
Percent Institutions 47.67

Icon representing Upturn AI-generated SWOT analysis summary Upturn AI SWOT

Hamilton Beach Brands Holding Co Class A

Hamilton Beach Brands Holding Co Class A(HBB) company logo displayed in Upturn AI summary

Company Overview

Company history and background logo History and Background

Hamilton Beach Brands Holding Co. (NYSE: HBB) is a leading designer, marketer, and distributor of small household appliances and commercial foodservice equipment. The company traces its roots back to 1904 when the Hamilton Beach Manufacturing Company was founded. Over its long history, it has become synonymous with accessible and reliable kitchenware and small appliances, evolving through various ownership structures and strategic acquisitions to become the publicly traded entity it is today. Its mission focuses on enhancing everyday life through innovative and affordable products.

Company business area logo Core Business Areas

  • Consumer: This segment focuses on the design, marketing, and distribution of a wide range of small household appliances for the consumer market. Products include blenders, toasters, coffee makers, irons, vacuum cleaners, and personal care appliances, sold under well-known brands such as Hamilton Beach, Proctor Silex, and CrUX.
  • Commercial: This segment is dedicated to the design, marketing, and distribution of high-quality commercial foodservice equipment. Products include blenders, mixers, ice cream makers, and food processors designed for professional kitchens and hospitality settings, primarily sold under the Hamilton Beach Commercial brand.

leadership logo Leadership and Structure

Hamilton Beach Brands Holding Co. is led by a senior executive team. As a publicly traded company, it operates under a Board of Directors responsible for corporate governance and strategic oversight. The organizational structure typically includes divisions for product development, marketing, sales, operations, and finance.

Top Products and Market Share

Product Key Offerings logo Key Offerings

  • Product Name 1: Hamilton Beach Blenders: Known for their durability, ease of use, and affordability, these blenders are a staple in many kitchens. Competitors include brands like Ninja (SharkNinja), Oster (Sunbeam Products), and Cuisinart (Conair Corporation).
  • Product Name 2: Hamilton Beach Coffee Makers: Offering a variety of drip coffee makers, single-serve brewers, and programmable models, these are popular for their value. Key competitors include Keurig (Keurig Dr Pepper), Mr. Coffee (Jarden Corporation), and Cuisinart.
  • Product Name 3: Proctor Silex Toasters: A budget-friendly option for basic toasting needs. Competitors include brands like Black+Decker (Stanley Black & Decker), Cuisinart, and Waring (Conair Corporation).
  • Product Name 4: Hamilton Beach Commercial Blenders: High-performance blenders designed for demanding commercial environments. Competitors include Vitamix, Blendtec, and Waring.

Market Dynamics

industry overview logo Industry Overview

The small household appliance industry is a mature but consistent market, driven by consumer demand for convenience, functionality, and affordability. The commercial foodservice equipment market is influenced by trends in the hospitality industry, such as demand for efficiency, durability, and specialized appliances. Both segments are subject to economic cycles, consumer spending habits, and technological innovation.

Positioning

Hamilton Beach Brands Holding Co. is positioned as a value-oriented provider of reliable and accessible small household appliances and commercial foodservice equipment. Its competitive advantages lie in its strong brand recognition, extensive distribution network, cost-effective manufacturing, and broad product portfolio that caters to a wide range of consumer needs and price points.

Total Addressable Market (TAM)

The TAM for small household appliances is substantial, estimated to be tens of billions of dollars globally. Similarly, the commercial foodservice equipment market represents a multi-billion dollar opportunity. Hamilton Beach Brands Holding Co. targets a significant portion of this TAM through its diverse product offerings and established distribution channels, focusing on the mid-to-lower price segments where volume is high.

Upturn SWOT Analysis

Strengths

  • Strong brand recognition and legacy (Hamilton Beach, Proctor Silex).
  • Broad product portfolio covering diverse consumer needs.
  • Extensive distribution network (retail, online, commercial).
  • Cost-effective manufacturing and supply chain management.
  • Established relationships with major retailers.

Weaknesses

  • Perception as a value brand may limit premium market penetration.
  • Reliance on a few core product categories.
  • Vulnerability to raw material price fluctuations.
  • Slower pace of innovation compared to some premium competitors.

Opportunities

  • Expansion into emerging markets with growing middle classes.
  • Development of smart/connected home appliances.
  • Acquisitions to diversify product lines or enter new markets.
  • Leveraging e-commerce channels for direct-to-consumer sales.
  • Growing demand for energy-efficient and sustainable products.

Threats

  • Intense competition from both established brands and emerging players.
  • Changing consumer preferences and trends.
  • Economic downturns impacting consumer discretionary spending.
  • Supply chain disruptions and geopolitical risks.
  • Increasing regulatory requirements for product safety and energy efficiency.

Competitors and Market Share

Key competitor logo Key Competitors

  • SharkNinja Operating LLC (Private)
  • Conair Corporation (Private)
  • Spectrum Brands Holdings, Inc. (SPB)
  • Jarden Corporation (part of Newell Brands, NWL)
  • Whirlpool Corporation (WHR)

Competitive Landscape

Hamilton Beach Brands Holding Co. competes in a fragmented market with strong players. Its advantages include its established brands and broad distribution. However, competitors like SharkNinja have been aggressive in innovation and market penetration. Hamilton Beach needs to balance its value proposition with the increasing consumer demand for advanced features and premium quality.

Growth Trajectory and Initiatives

Historical Growth: Historically, Hamilton Beach Brands Holding Co. has experienced growth driven by product innovation, brand extensions, and strategic acquisitions. Its performance has been influenced by consumer spending trends and economic conditions. Growth in its commercial segment is tied to the health of the foodservice and hospitality industries.

Future Projections: Future growth projections for Hamilton Beach Brands Holding Co. are typically based on analyst estimates that consider market trends, new product launches, expansion strategies, and the overall economic outlook. Analysts may forecast revenue growth, EPS expansion, and profitability improvements.

Recent Initiatives: Recent initiatives might include strategic partnerships, new product introductions in high-growth categories (e.g., air fryers, smart kitchen devices), optimization of supply chain and operational efficiencies, and increased focus on e-commerce sales channels.

Summary

Hamilton Beach Brands Holding Co. is a well-established player in the small appliance and commercial equipment markets, leveraging strong brand recognition and extensive distribution. Its value-focused strategy has served it well, but it faces intense competition and the need for continuous innovation to capture evolving consumer preferences. The company's ability to adapt to market shifts and expand its product offerings will be crucial for sustained growth.

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Sources and Disclaimers

Data Sources:

  • Company Investor Relations Filings (SEC)
  • Financial News Outlets (e.g., Bloomberg, Reuters)
  • Market Research Reports (Industry Specific)
  • Analyst Reports

Disclaimers:

This JSON output is for informational purposes only and does not constitute financial advice. All data is based on publicly available information and may be subject to change. Investors should conduct their own due diligence before making any investment decisions.

Information icon for Upturn AI Summarization accuracy disclaimer AI Summarization is directionally correct and might not be accurate.

Information icon for Upturn AI Summarization data freshness disclaimer Summarized information shown could be a few years old and not current.

Information icon warning about Upturn AI Fundamental Rating based on potentially old data Fundamental Rating based on AI could be based on old data.

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About Hamilton Beach Brands Holding Co Class A

Exchange NYSE
Headquaters Glen Allen, VA, United States
IPO Launch date 2017-10-02
CEO, President & Director Mr. R. Scott Tidey
Sector Consumer Cyclical
Industry Furnishings, Fixtures & Appliances
Full time employees 679
Full time employees 679

Hamilton Beach Brands Holding Company, together with its subsidiaries, designs, markets, and distributes small electric household and specialty housewares appliances in the United States and internationally. It offers air fryers, blenders, coffee makers, food processors, indoor electric grills, irons, juicers, mixers, slow cookers, toasters, and toaster ovens. The company also provides consumer products under the Hamilton Beach and Proctor Silex brands; products under the Hamilton Beach Professional in the premium market; farm-to-table and field-to-table food processing equipment under the Weston brand; garment care products under the CHI brand; cocktail delivery system under the Bartesian brand; home appliances products under the Clorox brand; countertop electric water filtration appliances under the Brita Hub brand; and plant-based milk makers under the Numilk brand. In addition, it offers digitally connected devices to manage at home chronic conditions to use injectable medications; and commercial products under the Hamilton Beach Commercial and the Proctor Silex Commercial brands. The company sells its products through a network of mass merchandisers, e-commerce retailers, national department stores, variety stores, warehouse clubs, specialty home retailers, distributors, restaurants, fast food chains, bars, hotels, and other retail outlets. Hamilton Beach Brands Holding Company was founded in 1904 and is headquartered in Glen Allen, Virginia.