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HLT logo HLT
Upturn stock ratingUpturn stock rating
HLT logo

Hilton Worldwide Holdings Inc (HLT)

Upturn stock ratingUpturn stock rating
$273.88
Last Close (24-hour delay)
Profit since last BUY12.75%
upturn advisory
Consider higher Upturn Star rating
BUY since 90 days
  • BUY Advisory
  • SELL Advisory (Profit)​
  • SELL Advisory (Loss)​
  • Profit
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Upturn Stock infoUpturn Stock info Stock price based on last close
*as per simulation
(see disclosures)
Time period over
  • ALL
  • YEAR
  • MONTH
  • WEEK

Upturn Advisory Summary

09/16/2025: HLT (2-star) has a low Upturn Star Rating. Not recommended to BUY.

Upturn Star Rating

rating

Below Average Performance

These Stocks/ETFs, based on Upturn Advisory, often underperform the market, warranting careful consideration before investing.

Number of Analysts

rating

26 Analysts rated it

Well-followed company, solid analyst reports, reliable data for confident investing.

1 Year Target Price $274.25

1 Year Target Price $274.25

Analysts Price Target For last 52 week
$274.25 Target price
52w Low $195.81
Current$273.88
52w High $279.81

Analysis of Past Performance

Type Stock
Historic Profit 28.53%
Avg. Invested days 58
Today’s Advisory Consider higher Upturn Star rating
Upturn Star Rating Upturn stock ratingUpturn stock rating
Upturn Advisory Performance Upturn Advisory Performance 3.0
Stock Returns Performance Upturn Returns Performance 3.0
Upturn Profits based on simulationUpturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulationUpturn Profits based on simulation Last Close 09/16/2025

Key Highlights

Company Size Large-Cap Stock
Market Capitalization 64.61B USD
Price to earnings Ratio 42.19
1Y Target Price 274.25
Price to earnings Ratio 42.19
1Y Target Price 274.25
Volume (30-day avg) 26
Beta 1.22
52 Weeks Range 195.81 - 279.81
Updated Date 09/15/2025
52 Weeks Range 195.81 - 279.81
Updated Date 09/15/2025
Dividends yield (FY) 0.22%
Basic EPS (TTM) 6.43

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Revenue by Geography

Geography revenue - Year on Year

Earnings Date

Report Date -
When -
Estimate -
Actual -

Profitability

Profit Margin 32.92%
Operating Margin (TTM) 58.45%

Management Effectiveness

Return on Assets (TTM) 9.55%
Return on Equity (TTM) -

Valuation

Trailing PE 42.19
Forward PE 29.67
Enterprise Value 75936779761
Price to Sales(TTM) 13.39
Enterprise Value 75936779761
Price to Sales(TTM) 13.39
Enterprise Value to Revenue 6.61
Enterprise Value to EBITDA 28.99
Shares Outstanding 235194000
Shares Floating 230701552
Shares Outstanding 235194000
Shares Floating 230701552
Percent Insiders 2.06
Percent Institutions 101.84

ai summary icon Upturn AI SWOT

Hilton Worldwide Holdings Inc

stock logo

Company Overview

overview logo History and Background

Hilton Worldwide Holdings Inc. was founded in 1919 by Conrad Hilton. It has grown from a single hotel to a global hospitality company with a diverse portfolio of brands.

business area logo Core Business Areas

  • Hotel Management and Franchising: Manages and franchises hotels and resorts under various brands, earning fees from these activities. This includes full-service and limited-service hotels.

leadership logo Leadership and Structure

Christopher J. Nassetta serves as the President and CEO. The company is structured with various executive vice presidents overseeing different departments and regional operations.

Top Products and Market Share

overview logo Key Offerings

  • Hilton Hotels & Resorts: A full-service hotel brand targeting business and leisure travelers. Competitors include Marriott Hotels & Resorts and Hyatt Regency.
  • DoubleTree by Hilton: Upscale, full-service hotels and resorts known for their warm cookie welcome. Competitors include Embassy Suites by Hilton and Hyatt's hotels.
  • Hampton by Hilton: A mid-priced, limited-service hotel brand focused on value and convenience. Competitors include Holiday Inn Express and Fairfield Inn & Suites by Marriott.

Market Dynamics

industry overview logo Industry Overview

The hospitality industry is currently experiencing recovery post-pandemic, with increasing demand for leisure and business travel. Trends include personalized experiences and sustainable practices.

Positioning

Hilton is a leading global hospitality company with a strong brand portfolio, a large loyalty program (Hilton Honors), and a significant presence in key markets. Its competitive advantage lies in its scale, brand recognition, and loyalty program.

Total Addressable Market (TAM)

The global hospitality market is estimated to be worth hundreds of billions of dollars. Hilton is well-positioned to capture a significant portion of this TAM through its diverse brand portfolio and global presence.

Upturn SWOT Analysis

Strengths

  • Strong brand recognition
  • Extensive loyalty program (Hilton Honors)
  • Diverse brand portfolio
  • Global presence
  • Efficient management and franchising model

Weaknesses

  • Highly dependent on economic conditions
  • Franchise model can lead to inconsistencies in quality
  • Vulnerable to cybersecurity threats

Opportunities

  • Expansion into emerging markets
  • Growth of the luxury travel segment
  • Development of new technologies to enhance guest experience
  • Strategic partnerships to broaden service offerings
  • Growth in all-inclusive and extended-stay segment

Threats

  • Economic downturns
  • Increased competition from alternative lodging options (e.g., Airbnb)
  • Geopolitical instability
  • Changes in consumer preferences
  • Labor shortages

Competitors and Market Share

competitor logo Key Competitors

  • MAR
  • HLT
  • BSTS
  • IHG
  • XHR

Competitive Landscape

Hilton possesses a strong brand portfolio and loyalty program, providing a competitive advantage. However, it faces competition from other major hotel chains and alternative lodging options.

Major Acquisitions

The Waldorf Astoria

  • Year: 2014
  • Acquisition Price (USD millions): 1950
  • Strategic Rationale: This acquisition significantly enhanced Hilton's luxury brand portfolio and strengthened its presence in key global markets.

Growth Trajectory and Initiatives

Historical Growth: Hilton has historically grown through expansion of its brand portfolio, strategic acquisitions, and organic growth in key markets.

Future Projections: Future growth projections would come from analyst estimates which are commonly accessible on finance sites. These estimate future revenue, earnings and stock price targets.

Recent Initiatives: Recent strategic initiatives include expansion of its loyalty program, focus on sustainability, and investment in technology to enhance the guest experience.

Summary

Hilton is a leading global hospitality company with a strong brand portfolio and loyalty program. Its strengths lie in its global presence, diverse offerings, and efficient management. However, Hilton is susceptible to economic downturns and competition from alternative lodging options, therefore, they will need to closely monitor macroeconomic trends and innovate to meet changing consumer preferences.

Peer Comparison

Sources and Disclaimers

Data Sources:

  • Company reports
  • Analyst estimates
  • Industry reports
  • Finance portals such as Yahoo Finance, Google Finance

Disclaimers:

This analysis is for informational purposes only and should not be considered financial advice. Market share data are estimates and may not be precise. Financial figures are based on available information and are subject to change. Please contact a professional financial advisor to conduct your own research.

Upturn AI SummarizationUpturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI SummarizationUpturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI SummarizationUpturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI SummarizationUpturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Hilton Worldwide Holdings Inc

Exchange NYSE
Headquaters McLean, VA, United States
IPO Launch date 2013-12-12
President, CEO & Director Mr. Christopher J. Nassetta
Sector Consumer Cyclical
Industry Lodging
Full time employees 181000
Full time employees 181000

Hilton Worldwide Holdings Inc., a hospitality company, engages in managing, franchising, owning, and leasing hotels and resorts. It operates in two segments, Management and Franchise, and Ownership. The company engages in the hotel management and licensing of its brand names, trademarks, and service marks. It operates a portfolio of luxury, lifestyle, full service, focused service, all-suites, timeshare, and economy hotels under the Waldorf Astoria Hotels & Resorts, Waldorf Astoria Costa Rica Punta Cacique, LXR Hotels & Resorts, Conrad Hotels & Resorts, Canopy by Hilton, Curio Collection by Hilton, Tapestry Collection by Hilton, Tempo by Hilton, Motto by Hilton, NoMad Hotels, Signia by Hilton, Hilton Hotels & Resorts, Graduate by Hilton, DoubleTree by Hilton, Embassy Suites by Hilton, Hilton Garden Inn, Hampton by Hilton, Tru by Hilton, Spark by Hilton, Homewood Suites by Hilton, Home2 Suites by Hilton, LivSmart Studios by Hilton, and Hilton Grand Vacations brand names. The company has operations in North America, South America, and Central America, including various Caribbean nations; Europe, the Middle East, and Africa; and the Asia Pacific. Hilton Worldwide Holdings Inc. was founded in 1919 and is headquartered in McLean, Virginia.