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Upturn AI Summary - About
Expedia Group Inc.(EXPE)
Advisory History & Simulated Performance *
*as per simulation (see disclosures)- ALL
- 1Y
- 1M
- 1W
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- PASS (Skip)
Advisory Performance History (Simulated)
Upturn Advisory & Investor View for EXPE
10/09/2026: EXPE (4-star) is currently NOT-A-BUY. Pass it for now.
Expedia Group Inc. is a major player in the online travel industry, managing a global portfolio of brands that include Expedia, Hotels.com, and Vrbo. Its primary strength lies in its expansive travel inventory and growing B2B technology segment, which provides diversified, stable revenue. The investment story centers on the company’s ongoing transition to a unified technology platform, intended to improve operational efficiency and boost long-term margins. However, Expedia faces significant risks from intense competition, evolving search engine dynamics, and cyclical economic sensitivity. The stock may suit investors looking for exposure to the digital travel market, though the lack of a dividend and high volatility suggest a focus on growth and cyclical recovery.
How to Read the Upturn Advisory
The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.
Company fundamentals, valuation, risks, and news provide supporting context about the business.
Investor Fit
| Investor style | Fit | Why |
|---|---|---|
| Growth investor | Mixed fit | Expedia offers growth through digital travel expansion, but faces significant competition and market saturation. |
| Momentum investor | Strong fit while signal remains positive | The stock can exhibit strong price trends during travel recovery cycles or operational turnaround successes. |
| Value investor | Mixed fit | Valuation fluctuates based on cyclical economic factors, making entry timing critical. |
| Dividend investor | Weak fit | The company does not provide a reliable dividend stream, focusing instead on growth and share buybacks. |
| Low-risk investor | Weak fit | High sensitivity to global economic health and consumer spending makes this a volatile holding. |
Risk Profile
| Risk factor | Level | Why it matters |
|---|---|---|
| Price volatility | High | The stock is highly sensitive to travel demand shifts and economic reports. |
| Valuation risk | Medium | Market expectations for growth must be balanced against high competition. |
| Competition risk (Digital/Platform) | High | The market is heavily influenced by major search engines and direct-booking competitors. |
| Business quality | Medium / high | The company has a strong brand network but faces consistent margin pressure. |
| Dividend income | Low / none | Investors should not rely on the stock for regular income. |
| Execution risk | Medium | Complex multi-brand platforms require constant technological upkeep. |
Price Behavior

Rolling Over
The price momentum is slowing down and beginning to turn downward.

Choppy
The stock has experienced frequent reversals and pronounced short-term price swings.
Analysis of Past Performance
Type Stock | Historic Profit 67.73% | Avg. Invested days 53 | Today’s Advisory PASS |
Upturn Advisory Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Upturn Scorecard
Upturn Star Rating 
Company Fundamentals 
Financial Health Rating 
Growth Momentum Score 
Ownership 
Top 5 Institutional Investors
Unit Economics (Per $1K Revenue) 
Economic Dimensions
Quantitative Style Profile 
Style Classification
Quality Focused
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 32.91B USD | Price to earnings Ratio 17.13 | 1Y Target Price 336.14 |
Price to earnings Ratio 17.13 | 1Y Target Price 336.14 | ||
Volume (30-day avg) 2.1M shares | Beta 1.36 | 52 Weeks Range 184.28 - 341.51 | Updated Date 10/11/2026 |
52 Weeks Range 184.28 - 341.51 | Updated Date 10/11/2026 | ||
Dividends yield (FY) 0.65% | Basic EPS (TTM) 16.01 |
How Company Makes Money
| Business area | What it includes | Retail investor read |
|---|---|---|
| B2C Travel Booking | Commissions and fees from hotels, flights, and activities on Expedia, Hotels.com, and Vrbo. | The company earns a percentage of the total transaction value when travelers book via their sites. |
| B2B Technology Services | Fees from providing travel inventory, tools, and booking technology to third-party business partners. | This is a growing, more stable revenue stream that powers other companies' travel bookings. |
| Advertising/Media | Travel-related media and advertising placements on its various platforms. | The company monetizes the high traffic on its sites through targeted travel marketing. |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Valuation
Trailing PE 17.13 | Forward PE 11.29 | Enterprise Value 29.65B | Price to Sales(TTM) 2.1 |
Enterprise Value 29.65B | Price to Sales(TTM) 2.1 | ||
Enterprise Value to Revenue 2.08 | Enterprise Value to EBITDA 8.86 | Shares Outstanding 114.50M | Shares Floating 113.55M |
Shares Outstanding 114.50M | Shares Floating 113.55M | ||
Percent Insiders 0.61 | Percent Institutions 108.6 |
Financial Metrics
🧭 Investment Snapshot
Total Revenue (Scale)
Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.
Net Income (Profit)
Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.
Free Cash Flow (Cash Strength)
Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.
📈 Growth & Strength
Operating Income (Core Profit)
Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.
EBITDA (Cash Earnings)
Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.
Gross Profit (Unit Profitability)
Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.
🛡️ Financial Safety
Cash (Liquidity Buffer)
Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.
Total Debt (Leverage Risk)
Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.
Net Working Capital (Short-Term Health)
Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.
🧱 Balance Sheet Strength
Stockholder Equity (Net Worth)
Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.
Total Assets (Asset Base)
The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.
Income Before Tax (Pre-Tax Earnings)
Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.
⚙️ Cost & Drag Factors
Cost of Revenue (Production Cost)
Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.
Total Operating Expenses (Operating Cost)
Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.
Income Tax Expense (Tax Drag)
Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.

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