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Upturn AI SWOT - About
HZO 
MarineMax Inc (HZO)
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Upturn Advisory Summary
08/14/2025: HZO (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
8 Analysts rated it
Limited analyst coverage, niche firm, research info may be scarce.
1 Year Target Price $29.17
1 Year Target Price $29.17
| 6 | Strong Buy |
| 0 | Buy |
| 2 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -33.69% | Avg. Invested days 33 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 08/14/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 544.53M USD | Price to earnings Ratio - | 1Y Target Price 29.17 |
Price to earnings Ratio - | 1Y Target Price 29.17 | ||
Volume (30-day avg) 8 | Beta 1.54 | 52 Weeks Range 16.85 - 37.86 | Updated Date 08/15/2025 |
52 Weeks Range 16.85 - 37.86 | Updated Date 08/15/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -1.21 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date 2025-07-24 | When Before Market | Estimate 1.18 | Actual 0.49 |
Profitability
Profit Margin -1.15% | Operating Margin (TTM) 4.19% |
Management Effectiveness
Return on Assets (TTM) 2.09% | Return on Equity (TTM) -2.69% |
Valuation
Trailing PE - | Forward PE 14.33 | Enterprise Value 1675882018 | Price to Sales(TTM) 0.23 |
Enterprise Value 1675882018 | Price to Sales(TTM) 0.23 | ||
Enterprise Value to Revenue 0.72 | Enterprise Value to EBITDA 17.69 | Shares Outstanding 21463600 | Shares Floating 18793281 |
Shares Outstanding 21463600 | Shares Floating 18793281 | ||
Percent Insiders 12.8 | Percent Institutions 94.15 |
Upturn AI SWOT
MarineMax Inc
Company Overview
History and Background
MarineMax Inc. was founded in 1998 through the merger of several leading boat dealers. It has grown to become the largest recreational boat and yacht retailer in the United States, expanding through acquisitions and organic growth.
Core Business Areas
- Retail Sales: Sale of new and used recreational boats and yachts, engines and marine parts, and related accessories. They also offer finance and insurance products.
- Service: Providing boat repair, maintenance, and storage services.
- Marinas and Storage: Operating marinas and offering boat storage solutions.
- Finance and Insurance: Assisting customers in securing financing and insurance for their boat purchases.
- Events: Organizing and sponsoring boating events and getaways.
Leadership and Structure
W. Brett McGill is the CEO and President. The company has a standard corporate structure with a board of directors overseeing the executive team.
Top Products and Market Share
Key Offerings
- New Boats: Sales of new boats from brands like Sea Ray, Boston Whaler, Azimut Yachts and Galeon Yachts. Market share within the recreational boating retail sector is significant, estimated to be around 25%. Competitors include independent boat dealers, Bass Pro Shops (private), and West Marine (private).
- Used Boats: Sales of pre-owned boats. The market share is smaller than new boats, but still contributes significantly to revenue. Competitors: private sellers, other boat dealers, online marketplaces.
- Parts and Service: Marine parts, accessories, and boat repair/maintenance services. Competitors include independent repair shops and parts suppliers such as West Marine (private).
- Yacht Sales: Luxury yacht sales, often higher-value transactions. The competitive set is high-end yacht dealers and brokerage firms.
Market Dynamics
Industry Overview
The recreational boating industry is cyclical, influenced by economic conditions, consumer confidence, and discretionary spending. Increased interest during the COVID-19 pandemic led to higher demand, but recent years have seen some moderation.
Positioning
MarineMax Inc. is the largest recreational boat retailer in the U.S. and is positioned as a premium provider offering a wide range of boats, services, and experiences. Competitive advantages include brand recognition, scale, and established dealership network.
Total Addressable Market (TAM)
The global recreational boating market is estimated to be over $50 billion. MarineMax is positioned to capture a significant portion of this, particularly in the United States. MarineMax benefits from having the strongest balance sheet in the marketplace, which allows it to acquire small companies and expand in the marine space.
Upturn SWOT Analysis
Strengths
- Largest recreational boat retailer in the US
- Strong brand recognition
- Extensive dealership network
- Diversified product and service offerings
- Financial strength
- Strong relationships with leading boat manufacturers
Weaknesses
- Cyclical business model
- Dependence on discretionary spending
- Seasonality of sales
- High inventory costs
- Acquisition integration challenges
Opportunities
- Expanding into new geographic markets
- Increasing service and parts revenue
- Growing the yacht sales segment
- Acquiring smaller dealerships
- Capitalizing on the growing interest in boating
- Developing new digital sales channels
Threats
- Economic downturns
- Increased competition
- Rising interest rates
- Fluctuations in fuel prices
- Changing consumer preferences
- Supply chain disruptions
Competitors and Market Share
Key Competitors
- BC (Bass Pro Shops/Cabela's - Private)
- WESM (West Marine - Private)
- OneWater Marine (ONEW)
- MasterCraft Boat Holdings, Inc.(MCFT)
- Malibu Boats, Inc. (MBUU)
Competitive Landscape
MarineMax has a larger scale and more diversified product offerings than most competitors, giving it a competitive advantage. However, competitors such as Bass Pro Shops/Cabela's have significant retail presence and brand recognition. West Marine is the most significant competitor in parts, supplies, and boating services.
Major Acquisitions
Island Global Yachting
- Year: 2022
- Acquisition Price (USD millions): 480
- Strategic Rationale: Expansion into marina ownership and operations.
Cruisers Yachts
- Year: 2021
- Acquisition Price (USD millions): 63
- Strategic Rationale: Adds additional boat manufacturing capabilities.
Growth Trajectory and Initiatives
Historical Growth: MarineMax has grown through acquisitions and organic sales growth, particularly during the pandemic-driven boating boom.
Future Projections: Analyst estimates suggest moderate growth, with variability depending on economic outlook and consumer spending. Growth will be driven by new boat sales, service revenue, and expansion into new markets.
Recent Initiatives: Recent strategic initiatives include acquiring dealerships and service businesses, expanding the yacht segment, and investing in digital marketing and sales.
Summary
MarineMax is a leading boat retailer benefiting from a strong brand and diversified offerings. While susceptible to economic cycles, it has demonstrated historical growth through strategic acquisitions. The company must navigate competition and economic uncertainties while capitalizing on growth opportunities in the recreational boating market. Acquisitions into marinas and boat manufacturing are positive signs of diversifying revenue streams. The largest risk is that of decreased consumer discretionary spending.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Filings (10-K, 10-Q)
- Analyst Reports
- Industry Publications
- Company Website
- Press Releases
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Market data and analyst estimates are subject to change. Investment decisions should be based on thorough research and consultation with a qualified financial advisor.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About MarineMax Inc
Exchange NYSE | Headquaters Oldsmar, FL, United States | ||
IPO Launch date 1998-06-02 | CEO, President & Director Mr. William Brett McGill | ||
Sector Consumer Cyclical | Industry Specialty Retail | Full time employees 4050 | Website https://www.marinemax.com |
Full time employees 4050 | Website https://www.marinemax.com | ||
MarineMax, Inc. operates as a recreational boat and yacht retailer and superyacht services company in the United States. It operates through two segments, Retail Operations and Product Manufacturing. The company sells new and used recreational boats, including pleasure and fishing boats, mega-yachts, yachts, sport cruisers, motor yachts, e-power yachts, pontoon boats, ski boats, jet boats, and other recreational boats. It also offers marine parts and accessories comprising marine electronics; dock and anchoring products that include boat fenders, lines, and anchors; boat covers; trailer parts; water sport accessories, which comprise tubes, lines, wakeboards, and skis; engine parts; oils; lubricants; steering and control systems; corrosion control products and service products; high-performance accessories, including propellers and instruments; and a line of boating accessories, such as life jackets, inflatables, and water sports equipment. In addition, the company provides novelty items, such as shirts, caps, and license plates; marine engines and equipment; maintenance, repair, and slip and storage services; and boat or yacht brokerage services, as well as yacht charters and power catamarans. Further, it offers new or used boat finance services; arranges insurance coverage, including boat property, disability, undercoating, gel sealant, fabric protection, trailer tire and wheel protection, and casualty insurance coverage; and manufactures and sells sport yachts and yachts. Additionally, the company operates MarineMax vacations in Tortola and British Virgin Islands. It also markets and sells its products through offsite locations and print catalog. MarineMax, Inc. was incorporated in 1998 and is based in Oldsmar, Florida.
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