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Malibu Boats Inc (MBUU)



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Upturn Advisory Summary
09/17/2025: MBUU (1-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $35.79
1 Year Target Price $35.79
2 | Strong Buy |
1 | Buy |
6 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -38.11% | Avg. Invested days 31 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 644.13M USD | Price to earnings Ratio 44.04 | 1Y Target Price 35.79 |
Price to earnings Ratio 44.04 | 1Y Target Price 35.79 | ||
Volume (30-day avg) 9 | Beta 1.2 | 52 Weeks Range 24.43 - 47.82 | Updated Date 09/17/2025 |
52 Weeks Range 24.43 - 47.82 | Updated Date 09/17/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.76 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-08-28 | When - | Estimate 0.4936 | Actual 0.42 |
Profitability
Profit Margin 1.84% | Operating Margin (TTM) 1.42% |
Management Effectiveness
Return on Assets (TTM) 2.56% | Return on Equity (TTM) 2.89% |
Valuation
Trailing PE 44.04 | Forward PE 20.96 | Enterprise Value 627536451 | Price to Sales(TTM) 0.8 |
Enterprise Value 627536451 | Price to Sales(TTM) 0.8 | ||
Enterprise Value to Revenue 0.77 | Enterprise Value to EBITDA 10.28 | Shares Outstanding 19245000 | Shares Floating 17784505 |
Shares Outstanding 19245000 | Shares Floating 17784505 | ||
Percent Insiders 5.01 | Percent Institutions 111.28 |
Upturn AI SWOT
Malibu Boats Inc

Company Overview
History and Background
Malibu Boats was founded in 1982 in Merced, California. Initially focused on waterskiing boats, it expanded into wakeboarding and wake surfing boats. Malibu Boats is now a leading designer, manufacturer, and marketer of recreational powerboats.
Core Business Areas
- Malibu: Designs, engineers, manufactures, and markets performance sport boats primarily for watersports activities. This includes Malibu and Axis Wake Research brand boats.
- Cobalt: Focuses on the sterndrive and outboard boat market, offering a range of luxury day boats.
- Pursuit: Specializes in offshore fishing boats, known for their durability and performance in saltwater environments.
Leadership and Structure
Jack Springer is the Chief Executive Officer. The company has a traditional corporate structure with departments for manufacturing, sales, marketing, finance, and engineering. A board of directors oversees the company's operations.
Top Products and Market Share
Key Offerings
- Malibu Wake Boats: High-performance wakeboarding and wake surfing boats. Malibu boats are known for innovations like the Surf Gate and Integrated Surf Platform (ISP). Malibu holds a substantial market share in the inboard performance boat category. Competitors include MasterCraft, Nautique, and Supra.
- Market Share (%): 25
- Axis Wake Research Boats: Value-oriented wakeboarding and wake surfing boats, targeting a broader customer base. Axis boats offer similar performance to Malibu but at a more accessible price point. Competitors include Moomba and Supra.
- Market Share (%): 10
- Cobalt Boats: Luxury sterndrive and outboard boats, known for their design, craftsmanship, and performance. Cobalt competes with brands like Sea Ray and Chaparral.
- Market Share (%): 7
- Market Share (%): 3
- Pursuit Boats: Offshore fishing boats renowned for quality and features, competing with brands like Boston Whaler and Grady-White.
Market Dynamics
Industry Overview
The recreational boating industry is cyclical and influenced by economic conditions, consumer confidence, and interest rates. Demand for boats is correlated with disposable income and leisure spending. New boat sales have shown a general upward trend in recent years due to strong consumer demand and low interest rates. However, rising interest rates may slow sales going forward.
Positioning
Malibu Boats Inc. is positioned as a leader in the performance sport boat market, with a strong brand reputation and a focus on innovation. Its acquisition of Cobalt and Pursuit expands its presence in other segments of the recreational boating market, diversifying its product portfolio and customer base. The TAM is large, but Malibu Boats has positioned itself with luxury and high performance.
Total Addressable Market (TAM)
The global recreational boat market is estimated at over $50 billion. Malibu Boats Inc., through its various brands, is positioned to capture a significant share of this TAM by offering a diverse range of products that cater to different segments of the market.
Upturn SWOT Analysis
Strengths
- Strong brand reputation in performance sport boats
- Innovative product development
- Diversified product portfolio through acquisitions
- Extensive dealer network
- Strong financial performance
Weaknesses
- Cyclical nature of the boating industry
- Dependence on economic conditions
- High reliance on discretionary consumer spending
- Vulnerable to supply chain disruptions
- Potential for brand cannibalization between Malibu and Axis
Opportunities
- Expanding into new geographic markets
- Developing new boat models and features
- Increasing focus on electric boats and sustainable boating practices
- Growing demand for boating accessories and services
- Further acquisitions to expand product portfolio
Threats
- Economic downturns and recessions
- Rising interest rates and inflation
- Increased competition from other boat manufacturers
- Changing consumer preferences
- Environmental regulations and concerns
Competitors and Market Share
Key Competitors
- MCFT
- BC
- HSKA
Competitive Landscape
Malibu Boats competes effectively based on its brand, innovation, and product quality. Compared to competitors like MasterCraft, Malibu offers a broader range of products and price points. Its acquisitions have further strengthened its competitive position.
Major Acquisitions
Cobalt Boats
- Year: 2017
- Acquisition Price (USD millions): 690
- Strategic Rationale: Expanded Malibu's presence in the luxury sterndrive market.
Pursuit Boats
- Year: 2018
- Acquisition Price (USD millions): 75
- Strategic Rationale: Diversified Malibu's product portfolio into the offshore fishing boat market.
Growth Trajectory and Initiatives
Historical Growth: Malibu Boats has demonstrated strong growth over the past several years, driven by increasing demand for its products and strategic acquisitions.
Future Projections: Analyst estimates project continued growth for Malibu Boats, driven by new product development and expansion into new markets. However, growth may be tempered by economic uncertainty and rising interest rates.
Recent Initiatives: Recent initiatives include the development of new electric boat models, expansion of its dealer network, and continued investment in innovation.
Summary
Malibu Boats demonstrates a strong position in the performance sport boat market and has effectively diversified its portfolio through acquisitions. Its financial performance has been robust, driven by innovation and a strong brand. However, it faces cyclical industry risks and sensitivity to economic downturns, which could temper growth. Expansion into new markets and products provides opportunities while careful expense management is important to watch in case of an economic downturn.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company SEC Filings (10-K, 10-Q)
- Company Investor Relations Website
- Industry Reports
- Analyst Research Reports
Disclaimers:
The data and analysis provided are based on publicly available information and are intended for informational purposes only. They should not be construed as investment advice. Past performance is not indicative of future results. Market conditions and company-specific factors can change rapidly.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Malibu Boats Inc
Exchange NASDAQ | Headquaters Loudon, TN, United States | ||
IPO Launch date 2014-01-31 | CEO, President & Director Mr. Steven D. Menneto | ||
Sector Consumer Cyclical | Industry Recreational Vehicles | Full time employees 2200 | Website https://www.malibuboats.com |
Full time employees 2200 | Website https://www.malibuboats.com |
Malibu Boats, Inc. designs, engineers, manufactures, markets, and sells various recreational powerboats. The company operates through three segments: Malibu, Saltwater Fishing, and Cobalt. It provides performance sport boats, and sterndrive and outboard boats under the Malibu, Axis, Pursuit, Maverick, Cobia, Pathfinder, Hewes, and Cobalt brands. The company's products are used for various recreational boating activities, including water sports, such as wakeboarding, water skiing, and wake surfing; and general recreational boating and fishing. It sells its products through independent dealers. Malibu Boats, Inc. was founded in 1982 and is based in Loudon, Tennessee.

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