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Triller Group Inc. (ILLR)



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Upturn Advisory Summary
08/14/2025: ILLR (1-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type Stock | Historic Profit -56.02% | Avg. Invested days 26 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 242.93M USD | Price to earnings Ratio - | 1Y Target Price - |
Price to earnings Ratio - | 1Y Target Price - | ||
Volume (30-day avg) - | Beta - | 52 Weeks Range 0.51 - 6.52 | Updated Date 05/15/2025 |
52 Weeks Range 0.51 - 6.52 | Updated Date 05/15/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -2.42 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin - | Operating Margin (TTM) -100.33% |
Management Effectiveness
Return on Assets (TTM) -28.9% | Return on Equity (TTM) - |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 401361935 | Price to Sales(TTM) 5.37 |
Enterprise Value 401361935 | Price to Sales(TTM) 5.37 | ||
Enterprise Value to Revenue 8.66 | Enterprise Value to EBITDA - | Shares Outstanding 138818000 | Shares Floating 46377915 |
Shares Outstanding 138818000 | Shares Floating 46377915 | ||
Percent Insiders 45.67 | Percent Institutions 0.58 |
Upturn AI SWOT
Triller Group Inc.
Company Overview
History and Background
Triller Group Inc., formerly known as SeaChange International, Inc., pivoted to focus on social media and entertainment with the acquisition of Triller. Founded originally as SeaChange, it developed video streaming solutions. The acquisition of Triller marked a significant shift into the competitive short-form video market.
Core Business Areas
- Social Media Platform (Triller): Short-form video platform competing with TikTok and Instagram Reels, offering features for content creation, discovery, and sharing.
- Live Events and Entertainment: Produces and promotes live events, including boxing matches and music festivals, streamed on Triller and other platforms.
- Advertising and Sponsorship: Generates revenue through advertising partnerships and sponsorships integrated within the Triller platform and live events.
Leadership and Structure
The leadership team consists of executives overseeing various aspects of the business, including technology, marketing, content, and finance. The organizational structure is hierarchical, with departments dedicated to each business area.
Top Products and Market Share
Key Offerings
- Triller App: Core short-form video platform, competing with TikTok. While exact market share figures are fluid and difficult to obtain privately held company like Triller. Competitors include TikTok (owned by ByteDance), Instagram Reels (Meta), and YouTube Shorts (Google). Triller has struggled to achieve significant market penetration and user numbers.
- TrillerVerz: Platform featuring musical battles. Competitors include traditional music streaming services and social media platforms with music content. Revenue is based on subscriptions and PPV sales.
- Bare Knuckle Fighting Championship (BKFC): Promotes and streams bare-knuckle fighting events. Competitors include UFC, Bellator, and other MMA promotions. Revenue is based on PPV and sponsorships.
Market Dynamics
Industry Overview
The social media and entertainment industry is characterized by intense competition, rapid innovation, and shifting user preferences. Short-form video platforms are gaining popularity, while traditional entertainment models are evolving.
Positioning
Triller Group Inc. aims to differentiate itself through live events, unique content offerings, and integration of social media and entertainment. However, it faces challenges in competing with larger, established players with greater resources and user base.
Total Addressable Market (TAM)
The TAM for social media and digital entertainment is estimated to be in the hundreds of billions of dollars globally. Triller is positioned to capture a portion of this market by focusing on its niche offerings, but faces challenges in scaling and competing with larger rivals.
Upturn SWOT Analysis
Strengths
- Unique content offerings (e.g., live events, BKFC)
- Brand partnerships
- Innovative features on Triller app
Weaknesses
- Limited user base compared to competitors
- Financial instability
- Negative publicity and controversies
Opportunities
- Expansion into new markets
- Strategic acquisitions and partnerships
- Monetization of user-generated content
Threats
- Intense competition from established players
- Changing user preferences
- Regulatory scrutiny
Competitors and Market Share
Key Competitors
- TTD
- META
- GOOGL
Competitive Landscape
Triller Group Inc. faces significant challenges in competing with larger, more established players with greater resources and user bases. Its competitive advantages lie in its niche offerings and unique content, but it needs to scale its user base and improve its financial stability to compete effectively.
Major Acquisitions
FITE TV
- Year: 2021
- Acquisition Price (USD millions): 250
- Strategic Rationale: Acquisition of FITE TV strengthens its live streaming capabilities and diversifies its content offerings.
Growth Trajectory and Initiatives
Historical Growth: Historical growth is hard to measure as a private company. Any expansion is based on internal efforts.
Future Projections: Future growth projections from analyst estimates are unavailable due to lack of coverage as a privately held company.
Recent Initiatives: Recent strategic initiatives include focusing on live events, forging content partnerships, and enhancing the Triller app's features.
Summary
Triller Group Inc. is a company that has focused on combining social media with content creation, live event streaming, and ad revenue. While it has unique content offerings, it faces the need to establish a larger user base, gain financial stability, and successfully compete with much larger competitors. Key initiatives are centered on growing the Triller app and creating additional revenue streams, though it still faces ongoing obstacles. Careful management of costs and strategic alliances may assist in future development.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company press releases
- Industry reports
- Market analysis
- Financial news sources
Disclaimers:
The information provided is based on available data and analysis, but it may not be complete or fully accurate. Investment decisions should be made based on your own due diligence and financial advice.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Triller Group Inc.
Exchange NASDAQ | Headquaters Los Angeles, CA, United States | ||
IPO Launch date 2019-07-31 | Group CEO & Executive Director Mr. Wing Fai Ng | ||
Sector Technology | Industry Software - Application | Full time employees 206 | Website https://trillercorp.com |
Full time employees 206 | Website https://trillercorp.com |
Triller Group Inc. operates Triller app, an artificial intelligence powered technology platform. The company offers brand campaigns services comprising of content amplification, brand marketing, and event creation services. It also offers agency partnership and advertising services. In addition, the company provides financial services, such as life insurance, property-casualty insurance, pension, stock brokerage, mutual funds, as well as engaged in other lending businesses. Further, it operates wealth and health platform. Triller Group Inc. was founded in 2015 and is based in Los Angeles, California. Triller Group Inc. operates as a subsidiary of Proxima Media LLC.

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