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Upturn AI Summary - About
Alphabet Inc Class C(GOOG)
Advisory History & Simulated Performance *
*as per simulation (see disclosures)- ALL
- 1Y
- 1M
- 1W
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- PASS (Skip)
Advisory Performance History (Simulated)
Upturn Advisory & Investor View for GOOG
09/25/2026: GOOG (5-star) is currently NOT-A-BUY. Pass it for now.
Alphabet Inc. is a leading global technology company, primarily known for its foundational search engine and vast digital advertising ecosystem. Its core business continues to generate significant cash flow, while its investments in cloud computing and artificial intelligence represent key growth opportunities. Key risks include intense competition in AI and cloud sectors, alongside persistent regulatory scrutiny regarding its market position. The company is well-suited for growth-oriented investors looking for exposure to the digital economy, though those seeking steady dividends may find it less attractive. Investors should monitor developments in AI integration and antitrust legal outcomes as primary indicators of long-term stability and competitive strength.
How to Read the Upturn Advisory
The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.
Company fundamentals, valuation, risks, and news provide supporting context about the business.
Investor Fit
| Investor style | Fit | Why |
|---|---|---|
| Growth investor | Strong fit | Alphabet continues to demonstrate significant growth in its cloud and AI-focused business segments. |
| Momentum investor | Strong fit while signal remains positive | Strong market sentiment regarding AI advancements keeps the stock attractive to momentum strategies. |
| Value investor | Mixed fit | Valuation fluctuates based on tech sector cycles, requiring careful entry points. |
| Dividend investor | Mixed fit | The dividend is new and modest, appealing more to growth-seeking investors than income-focused ones. |
| Low-risk investor | Mixed fit | Exposure to regulatory risks and market volatility keeps it in the medium-risk category. |
Risk Profile
| Risk factor | Level | Why it matters |
|---|---|---|
| Price volatility | Medium / high | Technology sector sensitivity often leads to price swings. |
| Valuation risk | Medium | Growth expectations are already priced into the shares. |
| Competition risk (AI competition) | High | New AI models threaten to disrupt the traditional search revenue model. |
| Business quality | Strong | Alphabet possesses one of the strongest digital moats in the industry. |
| Dividend income | Low | The dividend yield is not the primary driver of shareholder returns. |
| Execution risk | Medium | Integrating complex AI across all products requires flawless execution. |
Price Behavior

Rolling Over
The price momentum is slowing down and beginning to turn downward.

Moderately Choppy
The stock has experienced noticeable price swings while retaining some directional structure.
Analysis of Past Performance
Type Stock | Historic Profit 111.24% | Avg. Invested days 72 | Today’s Advisory PASS |
Upturn Advisory Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Upturn Scorecard
Upturn Star Rating 
Company Fundamentals 
Financial Health Rating 
Growth Momentum Score 
Ownership 
Top 5 Institutional Investors
Unit Economics (Per $1K Revenue) 
Economic Dimensions
Quantitative Style Profile 
Style Classification
Quality Focused
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 4.15T USD | Price to earnings Ratio 16.81 | 1Y Target Price 422.34 |
Price to earnings Ratio 16.81 | 1Y Target Price 422.34 | ||
Volume (30-day avg) 16.5M shares | Beta 1.23 | 52 Weeks Range 236.07 - 403.96 | Updated Date 09/25/2026 |
52 Weeks Range 236.07 - 403.96 | Updated Date 09/25/2026 | ||
Dividends yield (FY) 0.25% | Basic EPS (TTM) 20.17 |
How Company Makes Money
| Business area | What it includes | Retail investor read |
|---|---|---|
| Google Search & Ads | Search engine advertising, Google Maps, and browser-based ad placements. | The primary engine of cash flow; investors should watch search volume and ad pricing trends. |
| Google Cloud | Compute, storage, and AI infrastructure for businesses. | A high-growth segment essential for competing with Azure and AWS. |
| YouTube | Advertising revenue from video content and premium subscriptions. | The dominant video platform, balancing ad revenue and subscription stability. |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Valuation
Trailing PE 16.81 | Forward PE 21.79 | Enterprise Value 4.00T | Price to Sales(TTM) 9.3 |
Enterprise Value 4.00T | Price to Sales(TTM) 9.3 | ||
Enterprise Value to Revenue 8.98 | Enterprise Value to EBITDA 12.25 | Shares Outstanding 5.53B | Shares Floating 10.88B |
Shares Outstanding 5.53B | Shares Floating 10.88B | ||
Percent Insiders 0.52 | Percent Institutions 62.13 |
Upturn AI Summary
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
Financial Metrics
🧭 Investment Snapshot
Total Revenue (Scale)
Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.
Net Income (Profit)
Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.
Free Cash Flow (Cash Strength)
Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.
📈 Growth & Strength
Operating Income (Core Profit)
Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.
EBITDA (Cash Earnings)
Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.
Gross Profit (Unit Profitability)
Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.
🛡️ Financial Safety
Cash (Liquidity Buffer)
Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.
Total Debt (Leverage Risk)
Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.
Net Working Capital (Short-Term Health)
Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.
🧱 Balance Sheet Strength
Stockholder Equity (Net Worth)
Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.
Total Assets (Asset Base)
The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.
Income Before Tax (Pre-Tax Earnings)
Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.
⚙️ Cost & Drag Factors
Cost of Revenue (Production Cost)
Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.
Total Operating Expenses (Operating Cost)
Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.
Income Tax Expense (Tax Drag)
Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.
News (Last Updated: 09/26/2026)
About Alphabet Inc Class C
Exchange NASDAQ | Headquarters Mountain View, CA, United States | ||
IPO Launch date 2014-04-03 | CEO & Director Mr. Sundar Pichai | ||
Sector Communication Services | Industry Internet Content & Information | Full time employees 198933 | Website https://abc.xyz |
Full time employees 198933 | Website https://abc.xyz | ||
Alphabet Inc. offers various products and platforms in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment provides products and services, including ads, Android, Chrome, devices, Gmail, Google Drive, Google Maps, Google Photos, Google Play, Search, and YouTube. It is also involved in the sale of apps and in-app purchases and digital content in Google Play and YouTube; and devices, as well as the provision of YouTube consumer subscription services, such as YouTube TV, YouTube Music and Premium, NFL Sunday Ticket, and Google One. The Google Cloud segment offers consumption-based fees and subscriptions for AI solutions, including AI infrastructure, Vertex AI platform, and Gemini enterprise. It also provides cybersecurity, and data and analytics services; Google Workspace that include cloud-based communication and collaboration tools for enterprises, such as Calendar, Gmail, Docs, Drive, and Meet; and other enterprise services. The Other Bets segment sells transportation and internet services. Alphabet Inc. was incorporated in 1998 and is headquartered in Mountain View, California.

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