GOOG official logo GOOG
GOOG 5-star rating from Upturn Advisory
Alphabet Inc Class C (GOOG) company logo

Alphabet Inc Class C (GOOG)

Alphabet Inc Class C (GOOG) 5-star rating from Upturn Advisory
$278.06
Last Close (24-hour delay)
Today's Top Performer logo Top performer
Profit since last BUY64.3%
upturn advisory logo
Strong Buy
BUY since 114 days
  • BUY Advisory
  • SELL Advisory (Profit)
  • SELL Advisory (Loss)
  • Profit
  • Loss
  • Pass (Skip investing)
Upturn Stock price based on last close icon Stock price based on last close
*as per simulation
(see disclosures)
Time period over
  • ALL
  • 1Y
  • 1M
  • 1W

Upturn Advisory Summary

11/04/2025: GOOG (5-star) is a STRONG-BUY. BUY since 114 days. Simulated Profits (64.30%). Updated daily EoD!

Upturn Star Rating

Upturn 5 star rating for performance

Outstanding Performance

These Stocks/ETFs, based on Upturn Advisory, have historically outperformed the market, making them a top-tier choice for investors.

Number of Analysts

5 star rating from financial analysts

68 Analysts rated it

Highly popular stock, broad analyst coverage, trusted insights, strong investor interest.

1 Year Target Price $297.45

1 Year Target Price $297.45

Analysts Price Target For last 52 week
$297.45 Target price
52w Low $142.36
Current$278.06
52w High $291.93

Analysis of Past Performance

Type Stock
Historic Profit 133.75%
Avg. Invested days 95
Today’s Advisory Strong Buy
Upturn Star Rating upturn star rating icon
Upturn Advisory Performance Upturn Advisory Performance icon 5.0
Stock Returns Performance Upturn Returns Performance icon 5.0
Upturn Profits based on simulation icon Profits based on simulation
Upturn last close icon Last Close 11/04/2025

Key Highlights

Company Size Large-Cap Stock
Market Capitalization 3.43T USD
Price to earnings Ratio 28.02
1Y Target Price 297.45
Price to earnings Ratio 28.02
1Y Target Price 297.45
Volume (30-day avg) 68
Beta 1
52 Weeks Range 142.36 - 291.93
Updated Date 11/4/2025
52 Weeks Range 142.36 - 291.93
Updated Date 11/4/2025
Dividends yield (FY) 0.36%
Basic EPS (TTM) 10.14

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Revenue by Geography

Geography revenue - Year on Year

Earnings Date

Report Date 2025-10-28
When After Market
Estimate 2.33
Actual 3.0917

Profitability

Profit Margin 32.23%
Operating Margin (TTM) 30.51%

Management Effectiveness

Return on Assets (TTM) 16.28%
Return on Equity (TTM) 35.45%

Valuation

Trailing PE 28.02
Forward PE 23.36
Enterprise Value 2915804060000
Price to Sales(TTM) 8.89
Enterprise Value 2915804060000
Price to Sales(TTM) 8.89
Enterprise Value to Revenue 7.85
Enterprise Value to EBITDA 18.48
Shares Outstanding 5407000000
Shares Floating 10814324730
Shares Outstanding 5407000000
Shares Floating 10814324730
Percent Insiders 6.72
Percent Institutions 61.26

Icon representing Upturn AI-generated SWOT analysis summary Upturn AI SWOT

Alphabet Inc Class C

Alphabet Inc Class C(GOOG) company logo displayed in Upturn AI summary

Company Overview

Company history and background logo History and Background

Alphabet Inc. was created in 2015 as a restructuring of Google, founded in 1998 by Larry Page and Sergey Brin. It reflects Google's expansion into diverse areas beyond internet search.

Company business area logo Core Business Areas

  • Google Services: Includes search, advertising, Android, Chrome, YouTube, Maps, and Google Play. Generates revenue primarily through advertising.
  • Google Cloud: Offers cloud computing services, including infrastructure, platform, and software solutions.
  • Other Bets: Encompasses various experimental projects, such as Waymo (autonomous driving), Verily (life sciences), and Calico (aging research).

leadership logo Leadership and Structure

Sundar Pichai is the CEO of Alphabet Inc. The company operates under a holding company structure, with Google as its primary subsidiary. Larry Page and Sergey Brin remain influential as board members and controlling shareholders.

Top Products and Market Share

Product Key Offerings logo Key Offerings

  • Google Search: The dominant search engine globally, capturing over 80% of the search market share (Statista). Competitors: Bing (MSFT), DuckDuckGo, Baidu (BIDU).
  • YouTube: The leading video-sharing platform with over 2.5 billion monthly active users (Alphabet Q1 2024). Competitors: TikTok (ByteDance), Netflix (NFLX), Facebook Watch (META).
  • Android: The most widely used mobile operating system worldwide. Competitors: iOS (AAPL).
  • Google Cloud Platform (GCP): Cloud computing services with significant growth. GCP market share is approximately 10% (Canalys Q1 2024). Competitors: Amazon Web Services (AMZN), Microsoft Azure (MSFT).

Market Dynamics

industry overview logo Industry Overview

The technology industry is characterized by rapid innovation, intense competition, and evolving consumer preferences. Growth areas include cloud computing, artificial intelligence, and digital advertising.

Positioning

Alphabet is a leading technology company with a strong competitive advantage in search, advertising, and mobile operating systems. It invests heavily in research and development to maintain its position.

Total Addressable Market (TAM)

The combined TAM for Alphabet's core markets (digital advertising, cloud computing, and autonomous vehicles) is estimated to be worth trillions of dollars. Alphabet is positioned well across several very large TAMs.

Upturn SWOT Analysis

Strengths

  • Dominant market share in search and advertising
  • Strong brand recognition
  • Large cash reserves
  • Innovative culture
  • Global reach

Weaknesses

  • Reliance on advertising revenue
  • Regulatory scrutiny
  • High R&D expenses
  • Difficulty in commercializing 'Other Bets'
  • Privacy concerns

Opportunities

  • Growth in cloud computing
  • Expansion in artificial intelligence
  • Development of autonomous vehicles
  • Growth in emerging markets
  • Increased adoption of digital advertising

Threats

  • Increasing competition
  • Changes in consumer behavior
  • Economic downturns
  • Data security breaches
  • New regulations impacting data privacy

Competitors and Market Share

Key competitor logo Key Competitors

  • META
  • AMZN
  • MSFT
  • AAPL
  • NFLX

Competitive Landscape

Alphabet has a dominant position in search and advertising, but faces increasing competition from other technology companies in cloud computing, AI, and social media. They have advantages in search, and cloud. It is a very competitive landscape in each domain

Major Acquisitions

Mandiant

  • Year: 2022
  • Acquisition Price (USD millions): 5400
  • Strategic Rationale: Acquired Mandiant to enhance its cybersecurity capabilities and strengthen its Google Cloud offerings.

Growth Trajectory and Initiatives

Historical Growth: Alphabet has experienced significant growth in revenue and earnings over the past decade, driven by the growth of digital advertising and cloud computing.

Future Projections: Analysts project continued growth in revenue and earnings, driven by cloud computing, AI, and digital advertising. Estimates vary based on analyst but range between 10-15% annually.

Recent Initiatives: Alphabet is investing heavily in artificial intelligence, cloud computing, and autonomous vehicles. It is also focused on expanding its presence in emerging markets.

Summary

Alphabet's strong market positions and innovative culture drive revenue growth, but regulatory risks and competition in emerging markets present challenges. Its diverse business segments and focus on AI position it for long-term success. Alphabet is an extremely strong company with substantial revenues and profit. The AI sector is where they face the most uncertainty.

Similar Stocks

Sources and Disclaimers

Data Sources:

  • Alphabet Inc. Investor Relations
  • Statista
  • Canalys
  • Company Filings
  • Third-party Financial analysis reports.

Disclaimers:

The data and analysis provided are for informational purposes only and should not be considered financial advice. Market conditions and company performance are subject to change.

Information icon for Upturn AI Summarization accuracy disclaimer AI Summarization is directionally correct and might not be accurate.

Information icon for Upturn AI Summarization data freshness disclaimer Summarized information shown could be a few years old and not current.

Information icon warning about Upturn AI Fundamental Rating based on potentially old data Fundamental Rating based on AI could be based on old data.

Information icon warning about potential inaccuracies or hallucinations in Upturn AI-generated summaries AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Alphabet Inc Class C

Exchange NASDAQ
Headquaters Mountain View, CA, United States
IPO Launch date 2014-04-03
CEO & Director Mr. Sundar Pichai
Sector Communication Services
Industry Internet Content & Information
Full time employees 190167
Full time employees 190167

Alphabet Inc. offers various products and platforms in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment provides products and services, including ads, Android, Chrome, devices, Gmail, Google Drive, Google Maps, Google Photos, Google Play, Search, and YouTube. It is also involved in the sale of apps and in-app purchases and digital content in the Google Play and YouTube; and devices, as well as in the provision of YouTube consumer subscription services. The Google Cloud segment offers AI infrastructure, Vertex AI platform, cybersecurity, data and analytics, and other services; Google Workspace that include cloud-based communication and collaboration tools for enterprises, such as Calendar, Gmail, Docs, Drive, and Meet; and other services for enterprise customers. The Other Bets segment sells healthcare-related and internet services. The company was incorporated in 1998 and is headquartered in Mountain View, California.