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Upturn stock ratingUpturn stock rating
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iQIYI Inc (IQ)

Upturn stock ratingUpturn stock rating
$1.82
Last Close (24-hour delay)
upturn advisory
PASS
  • BUY Advisory
  • SELL Advisory (Profit)​
  • SELL Advisory (Loss)​
  • Profit
  • Loss
  • Pass (Skip investing)
Upturn Stock infoUpturn Stock info Stock price based on last close
*as per simulation
(see disclosures)
Time period over
  • ALL
  • YEAR
  • MONTH
  • WEEK

Upturn Advisory Summary

06/10/2025: IQ (1-star) is currently NOT-A-BUY. Pass it for now.

Upturn Star Rating

rating

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Number of Analysts

rating

22 Analysts rated it

Highly popular stock, broad analyst coverage, trusted insights, strong investor interest.

1 Year Target Price $1.95

1 Year Target Price $1.95

Analysts Price Target For last 52 week
$1.95Target price
Low$1.5
Current$1.82
high$4.24

Analysis of Past Performance

Type Stock
Historic Profit -70.61%
Avg. Invested days 21
Today’s Advisory PASS
Upturn Star Rating Upturn stock ratingUpturn stock rating
Upturn Advisory Performance Upturn Advisory Performance 1.0
Stock Returns Performance Upturn Returns Performance 1.0
Upturn Profits based on simulationUpturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulationUpturn Profits based on simulation Last Close 06/10/2025

Key Highlights

Company Size Small-Cap Stock
Market Capitalization 1.70B USD
Price to earnings Ratio 44.25
1Y Target Price 1.95
Price to earnings Ratio 44.25
1Y Target Price 1.95
Volume (30-day avg) 22
Beta -0.21
52 Weeks Range 1.50 - 4.24
Updated Date 06/30/2025
52 Weeks Range 1.50 - 4.24
Updated Date 06/30/2025
Dividends yield (FY) -
Basic EPS (TTM) 0.04

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Earnings Date

Report Date -
When -
Estimate -
Actual -

Profitability

Profit Margin 1.02%
Operating Margin (TTM) 4.76%

Management Effectiveness

Return on Assets (TTM) 1.74%
Return on Equity (TTM) 2.35%

Valuation

Trailing PE 44.25
Forward PE 28.33
Enterprise Value 3069939681
Price to Sales(TTM) 0.06
Enterprise Value 3069939681
Price to Sales(TTM) 0.06
Enterprise Value to Revenue 0.77
Enterprise Value to EBITDA 15.63
Shares Outstanding 528516000
Shares Floating 3607007749
Shares Outstanding 528516000
Shares Floating 3607007749
Percent Insiders 0.21
Percent Institutions 45.32

Analyst Ratings

Rating 5
Target Price 1.95
Buy 2
Strong Buy 10
Buy 2
Strong Buy 10
Hold 10
Sell -
Strong Sell -
Strong Sell -

ai summary icon Upturn AI SWOT

iQIYI Inc

stock logo

Company Overview

overview logo History and Background

iQIYI Inc. was founded in 2010 as Qiyi.com by Baidu. It rebranded as iQIYI in 2011 and officially launched in April 2010. It's a leading online video platform in China, offering a wide range of content including licensed movies, TV series, original productions, and user-generated content. The company went public on the NASDAQ in March 2018.

business area logo Core Business Areas

  • Membership Services: Provides premium subscription services with access to exclusive content, ad-free viewing, and enhanced features.
  • Online Advertising Services: Generates revenue through advertisements displayed on the platform, including in-stream video ads, banner ads, and sponsored content.
  • Content Distribution: Licenses its original and acquired content to other platforms.
  • Other Business: Includes online games, literature, and other internet-related services.

leadership logo Leadership and Structure

CEO: Gong Yu. The organizational structure includes content production, technology, marketing, and finance departments, reporting to the CEO.

Top Products and Market Share

overview logo Key Offerings

  • iQIYI App: The primary platform for accessing iQIYI's content, offering a wide variety of movies, TV series, and original programming. Competitors include Tencent Video and Youku. Market share data is dynamically shifting, but iQIYI is considered one of the top 3 platforms in China, but precise real-time user numbers are hard to publically confirm. Competitors: Tencent Video, Youku, Bilibili.
  • Original Content: iQIYI invests heavily in producing original series, movies, and variety shows to attract and retain subscribers. Competitors are other production houses and streaming platforms with original content offerings. iQIYI's revenue from this segment is dependent on user engagement and monetization strategies.
  • Membership Program: A subscription service that grants users access to premium content and features, offering an ad-free viewing experience. It competes directly with other subscription models from Tencent Video and Youku. Competitors: Tencent Video, Youku.

Market Dynamics

industry overview logo Industry Overview

The online video streaming industry in China is highly competitive, with rapid growth driven by increasing internet penetration and demand for entertainment content. The market is characterized by intense competition among major players, content licensing challenges, and government regulations.

Positioning

iQIYI is positioned as a leading online video platform in China, focusing on high-quality original content and premium user experience. The company competes primarily with Tencent Video and Youku.

Total Addressable Market (TAM)

The total addressable market for online video in China is estimated to be billions of dollars. iQIYI is positioned to capture a significant share of this market through its content offerings and user base.

Upturn SWOT Analysis

Strengths

  • Strong brand recognition in China
  • Extensive content library
  • Investment in original content production
  • Large user base
  • Technological expertise in video streaming

Weaknesses

  • High content costs
  • Dependence on regulatory approvals
  • Intense competition
  • Historically Loss-making business
  • Heavy reliance on Chinese market

Opportunities

  • Expansion into new content formats
  • Increased penetration in lower-tier cities
  • Partnerships with other media companies
  • Monetization of user-generated content
  • International expansion.

Threats

  • Stricter government regulations on online content
  • Copyright infringement
  • Economic slowdown in China
  • Increased competition from short video platforms
  • Changing consumer preferences

Competitors and Market Share

competitor logo Key Competitors

  • TCEHY
  • BABA
  • HUYA

Competitive Landscape

iQIYI faces strong competition from Tencent Video and Youku, both of which have significant resources and user bases. iQIYI's advantages lie in its focus on high-quality original content and user experience, while its disadvantages include higher content costs and regulatory risks.

Growth Trajectory and Initiatives

Historical Growth: Data unavailable, rely on company reports and financial news outlets for definitive metrics.

Future Projections: Analyst estimates vary, but generally project continued growth in revenue and user base, contingent upon market conditions and regulatory environment. Specific growth percentages are unavailable without real-time data.

Recent Initiatives: Focus on cost-cutting measures, improving content quality, and exploring new revenue streams like short-form video and international expansion.

Summary

iQIYI is a major player in the Chinese video streaming market, but faces stiff competition and regulatory hurdles. Its strengths lie in its original content and user base, while weaknesses include high costs and dependence on the Chinese market. The company is striving for profitability through cost controls and new revenue streams. Its future success depends on navigating the complex regulatory landscape and effectively monetizing its content library.

Peer Comparison

Sources and Disclaimers

Data Sources:

  • Company SEC Filings (where applicable)
  • Financial News Outlets
  • Industry Reports
  • Analyst Estimates

Disclaimers:

The data provided is for informational purposes only and should not be considered financial advice. Market conditions and company performance are subject to change. Market share percentages are estimations and may not represent precise figures. Always conduct thorough research before making investment decisions.

Upturn AI SummarizationUpturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI SummarizationUpturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI SummarizationUpturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI SummarizationUpturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About iQIYI Inc

Exchange NASDAQ
Headquaters -
IPO Launch date 2018-03-29
Founder, CEO & Director Dr. Yu Gong
Sector Communication Services
Industry Entertainment
Full time employees 4673
Full time employees 4673

iQIYI, Inc., through its subsidiaries, provides online entertainment video services in the People's Republic of China. The company offers various products and services, including online video, online games, online literature, comics, and others. It operates a platform that provides a collection of internet video content, such as professionally produced content licensed from professional content providers and self-produced content. The company also offers membership, online advertising, and content distribution services. In addition, it is involved in the talent agency and IP licensing activities. The company was formerly known as Qiyi.com, Inc. and changed its name to iQIYI, Inc. in November 2017. iQIYI, Inc. was incorporated in 2009 and is based in Beijing, the People's Republic of China. iQIYI, Inc. operates as a subsidiary of Baidu Holdings Limited.