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iQIYI Inc (IQ)

Upturn stock ratingUpturn stock rating
$2.51
Last Close (24-hour delay)
Profit since last BUY32.8%
upturn advisory
Consider higher Upturn Star rating
BUY since 31 days
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  • SELL Advisory (Loss)​
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Upturn Stock infoUpturn Stock info Stock price based on last close
*as per simulation
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Time period over
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Upturn Advisory Summary

08/28/2025: IQ (1-star) has a low Upturn Star Rating. Not recommended to BUY.

Upturn Star Rating

rating

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Number of Analysts

rating

22 Analysts rated it

Well-followed company, solid analyst reports, reliable data for confident investing.

1 Year Target Price $2.41

1 Year Target Price $2.41

Analysts Price Target For last 52 week
$2.41 Target price
52w Low $1.5
Current$2.51
52w High $3.35

Analysis of Past Performance

Type Stock
Historic Profit -60.97%
Avg. Invested days 22
Today’s Advisory Consider higher Upturn Star rating
Upturn Star Rating Upturn stock ratingUpturn stock rating
Upturn Advisory Performance Upturn Advisory Performance 2.0
Stock Returns Performance Upturn Returns Performance 1.0
Upturn Profits based on simulationUpturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulationUpturn Profits based on simulation Last Close 08/28/2025

Key Highlights

Company Size Mid-Cap Stock
Market Capitalization 2.55B USD
Price to earnings Ratio 265
1Y Target Price 2.41
Price to earnings Ratio 265
1Y Target Price 2.41
Volume (30-day avg) 22
Beta -0.14
52 Weeks Range 1.50 - 3.35
Updated Date 08/29/2025
52 Weeks Range 1.50 - 3.35
Updated Date 08/29/2025
Dividends yield (FY) -
Basic EPS (TTM) 0.01

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Earnings Date

Report Date 2025-08-20
When Before Market
Estimate -0.23
Actual -0.14

Profitability

Profit Margin 0.32%
Operating Margin (TTM) -0.7%

Management Effectiveness

Return on Assets (TTM) 1.22%
Return on Equity (TTM) 0.75%

Valuation

Trailing PE 265
Forward PE 85.47
Enterprise Value 3842219440
Price to Sales(TTM) 0.09
Enterprise Value 3842219440
Price to Sales(TTM) 0.09
Enterprise Value to Revenue 0.99
Enterprise Value to EBITDA 23.99
Shares Outstanding 528516000
Shares Floating 3608480966
Shares Outstanding 528516000
Shares Floating 3608480966
Percent Insiders 0.21
Percent Institutions 43.16

ai summary icon Upturn AI SWOT

iQIYI Inc

stock logo

Company Overview

overview logo History and Background

iQIYI Inc. was founded in 2010 as a subsidiary of Baidu. It has grown to become one of China's largest online video platforms, offering a wide range of content from licensed movies and TV shows to original productions.

business area logo Core Business Areas

  • Subscription Services: iQIYI's core business is its subscription-based video streaming service, offering premium content to paying subscribers.
  • Advertising: iQIYI generates revenue through advertising on its platform, targeting both free and paying users.
  • Content Distribution: iQIYI distributes its content to other platforms and channels, generating revenue through licensing and partnerships.
  • Other: Includes online games, merchandise sales, and other related services.

leadership logo Leadership and Structure

iQIYI is led by CEO Gong Yu. The company operates with a structure typical of a publicly traded corporation, with a board of directors overseeing management.

Top Products and Market Share

overview logo Key Offerings

  • Original Content: iQIYI produces a significant amount of original content, including dramas, variety shows, and films. This drives user subscriptions and enhances brand recognition. Competitors include Tencent Video and Youku (Alibaba). Market share is difficult to ascertain precisely, but it's estimated to be a leading player alongside Tencent Video, each holding approximately 20-30% of the Chinese market.
  • Licensed Content: iQIYI licenses content from both domestic and international providers, offering a diverse library of movies and TV shows. This increases appeal to a wider audience. Competitors include Tencent Video and Youku (Alibaba).
  • VIP Membership: This is the main source of revenue from iQIYI, which enables users to watch premium content (no ads) at a premium price. Competitors: Tencent Video and Youku.

Market Dynamics

industry overview logo Industry Overview

The online video streaming industry in China is highly competitive, with a few major players dominating the market. The industry is characterized by rapid growth, increasing user adoption, and a shift towards premium content.

Positioning

iQIYI is positioned as a leading player in the Chinese online video streaming market, with a focus on high-quality original content and a large subscriber base. Its competitive advantages include its strong brand recognition, extensive content library, and advanced technology.

Total Addressable Market (TAM)

The online entertainment market in China is expected to be over $50 billion. iQIYI is positioned to capture a significant share of this market through its premium content and user base.

Upturn SWOT Analysis

Strengths

  • Strong brand recognition
  • Extensive content library
  • High-quality original content production
  • Large subscriber base
  • Advanced technology platform

Weaknesses

  • High content costs
  • Limited profitability
  • Reliance on Baidu for traffic
  • Stringent content regulations in China
  • Intense competition

Opportunities

  • Expanding subscriber base
  • Increasing monetization through advertising
  • International expansion
  • Developing new content formats
  • Partnerships and collaborations

Threats

  • Increased competition
  • Stringent content regulations
  • Economic slowdown in China
  • Changing consumer preferences
  • Piracy and copyright infringement

Competitors and Market Share

competitor logo Key Competitors

  • TCEHY
  • BABA

Competitive Landscape

iQIYI faces intense competition from other major players in the Chinese online video streaming market. It is trying to compete with a focus on original content. But it has high cost to produce.

Growth Trajectory and Initiatives

Historical Growth: iQIYI has experienced rapid growth in its subscriber base and revenue over the past several years, driven by the increasing popularity of online video streaming in China. Growth has slowed down due to competition and regulation.

Future Projections: Future growth projections are uncertain due to the competitive landscape and regulatory environment. Analyst estimates vary, but generally project continued growth in revenue, with a focus on improving profitability.

Recent Initiatives: Recent initiatives include focusing on higher-quality original content, expanding into new content formats, and exploring new monetization strategies.

Summary

iQIYI is a leading online video platform in China with a strong brand and large subscriber base. However, it faces challenges related to high content costs, intense competition, and stringent content regulations. iQIYI needs to focus on improving profitability and diversifying its revenue streams while navigating the regulatory landscape.

Peer Comparison

Sources and Disclaimers

Data Sources:

  • Company Filings
  • Industry Reports
  • Market Analysis
  • Financial News Sources

Disclaimers:

The information provided is for informational purposes only and should not be considered financial advice. Market conditions are variable, and results are not guaranteed. Market share figures are estimates.

Upturn AI SummarizationUpturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI SummarizationUpturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI SummarizationUpturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI SummarizationUpturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About iQIYI Inc

Exchange NASDAQ
Headquaters -
IPO Launch date 2018-03-29
Founder, CEO & Director Dr. Yu Gong
Sector Communication Services
Industry Entertainment
Full time employees 4673
Full time employees 4673

iQIYI, Inc., through its subsidiaries, provides online entertainment video services in the People's Republic of China. The company offers various products and services, including online video, online games, online literature, comics, and others. It operates a platform that provides a collection of internet video content, such as professionally produced content licensed from professional content providers and self-produced content. The company also offers membership, online advertising, and content distribution services. In addition, it is involved in the talent agency and IP licensing activities. The company was formerly known as Qiyi.com, Inc. and changed its name to iQIYI, Inc. in November 2017. iQIYI, Inc. was incorporated in 2009 and is based in Beijing, the People's Republic of China. iQIYI, Inc. operates as a subsidiary of Baidu Holdings Limited.