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BABA 3-star rating from Upturn Advisory
Alibaba Group Holding Ltd (BABA) company logo

Alibaba Group Holding Ltd (BABA)

Alibaba Group Holding Ltd (BABA) 3-star rating from Upturn Advisory
$154.47
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Upturn Advisory Summary

01/08/2026: BABA (3-star) is currently NOT-A-BUY. Pass it for now.

Upturn Star Rating

Upturn 3 star rating for performance

Moderate Performance

These Stocks/ETFs, based on Upturn Advisory, typically align with the market average, offering steady but unremarkable returns.

Number of Analysts

5 star rating from financial analysts

40 Analysts rated it

Highly popular stock, broad analyst coverage, trusted insights, strong investor interest.

1 Year Target Price $199.63

1 Year Target Price $199.63

Analysts Price Target For last 52 week
$199.63 Target price
52w Low $79.43
Current$154.47
52w High $192.67

Analysis of Past Performance

Type Stock
Historic Profit 3.22%
Avg. Invested days 28
Today’s Advisory PASS
Upturn Star Rating upturn star rating icon
Upturn Advisory Performance Upturn Advisory Performance icon 2.0
Stock Returns Performance Upturn Returns Performance icon 1.0
Upturn Profits based on simulation icon Profits based on simulation
Upturn last close icon Last Close 01/08/2026

Key Highlights

Company Size Large-Cap Stock
Market Capitalization 350.15B USD
Price to earnings Ratio 19.62
1Y Target Price 199.63
Price to earnings Ratio 19.62
1Y Target Price 199.63
Volume (30-day avg) 40
Beta 0.36
52 Weeks Range 79.43 - 192.67
Updated Date 01/8/2026
52 Weeks Range 79.43 - 192.67
Updated Date 01/8/2026
Dividends yield (FY) 0.72%
Basic EPS (TTM) 7.48

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Earnings Date

Report Date -
When -
Estimate -
Actual -

Profitability

Profit Margin 12.19%
Operating Margin (TTM) 2.17%

Management Effectiveness

Return on Assets (TTM) 4.03%
Return on Equity (TTM) 11.19%

Valuation

Trailing PE 19.62
Forward PE 16.58
Enterprise Value 356558262266
Price to Sales(TTM) 0.35
Enterprise Value 356558262266
Price to Sales(TTM) 0.35
Enterprise Value to Revenue 2.46
Enterprise Value to EBITDA 15.42
Shares Outstanding 2386036266
Shares Floating 17596889824
Shares Outstanding 2386036266
Shares Floating 17596889824
Percent Insiders -
Percent Institutions 12.21

Icon representing Upturn AI-generated SWOT analysis summary Upturn AI SWOT

Alibaba Group Holding Ltd

Alibaba Group Holding Ltd(BABA) company logo displayed in Upturn AI summary

Company Overview

Company history and background logo History and Background

Alibaba Group Holding Ltd. was founded in 1999 by Jack Ma and 17 co-founders. It began as a business-to-business (B2B) online marketplace connecting Chinese manufacturers with overseas buyers. Significant milestones include the launch of Taobao (C2C marketplace) in 2003, Tmall (B2C marketplace) in 2008, and the expansion into cloud computing with Alibaba Cloud in 2009. The company went public on the New York Stock Exchange (NYSE) in 2014, becoming one of the largest IPOs in history. Alibaba has since evolved into a comprehensive e-commerce and technology conglomerate.

Company business area logo Core Business Areas

  • Core Commerce: This segment includes Alibaba's vast e-commerce platforms like Taobao, Tmall, and Hema (fresh food retail). It encompasses online retail, wholesale, logistics (Cainiao), and local consumer services (Ele.me, Koubei).
  • Cloud Computing: Alibaba Cloud (Aliyun) offers a wide range of cloud services, including computing, storage, networking, and security solutions to businesses globally. It is a major player in the global cloud market.
  • Digital Media and Entertainment: This includes online video platforms (Youku Tudou), content production, and gaming. Alibaba aims to create an integrated digital entertainment ecosystem.
  • Innovation Initiatives: This segment focuses on emerging technologies and new business ventures, such as artificial intelligence, autonomous driving, and other future-oriented projects.

leadership logo Leadership and Structure

Alibaba Group is led by a Board of Directors, with Daniel Zhang serving as Chairman and CEO. The company operates under a partnership structure, which provides a degree of stability and continuity in leadership. Its organizational structure is complex, with numerous subsidiaries and business units managing distinct operations.

Top Products and Market Share

Product Key Offerings logo Key Offerings

  • Taobao: China's largest C2C (consumer-to-consumer) online marketplace. It hosts millions of small businesses and individual sellers. Competitors include Pinduoduo and JD.com in China's C2C space.
  • Tmall: China's largest B2C (business-to-consumer) online marketplace, featuring major domestic and international brands. Competitors include JD.com and Pinduoduo in China's B2C market, and global e-commerce platforms.
  • Alibaba Cloud: A leading cloud computing service provider in China and a significant player globally. It offers IaaS, PaaS, and SaaS solutions. Competitors include Amazon Web Services (AWS), Microsoft Azure, and Google Cloud Platform.
  • Cainiao Network: Alibaba's logistics arm, providing end-to-end supply chain services, including warehousing, delivery, and cross-border logistics. Competitors include SF Express, JD Logistics, and international logistics providers.
  • Ele.me: A leading online food delivery platform in China. Competitors include Meituan.

Market Dynamics

industry overview logo Industry Overview

Alibaba operates in the highly dynamic and competitive sectors of e-commerce, cloud computing, digital media, and local services. The e-commerce market in China is mature but still growing, with increasing consumer spending and a shift towards online and omnichannel shopping. The cloud computing market is experiencing rapid global expansion, driven by digital transformation. The digital media and entertainment sector is characterized by content creation and distribution challenges, while local services are driven by convenience and personalization.

Positioning

Alibaba is a dominant force in China's e-commerce landscape, with a commanding market share across its platforms. It is also a leading cloud provider in China and a significant global player. Its integrated ecosystem, vast user base, and extensive logistics network provide significant competitive advantages. However, increasing competition from domestic and international players, as well as regulatory scrutiny, pose challenges.

Total Addressable Market (TAM)

The total addressable market for Alibaba's core businesses is enormous, encompassing global e-commerce, cloud computing, digital media, and local services. The global e-commerce market is projected to reach trillions of dollars, while the cloud computing market is also expected to grow exponentially. Alibaba is well-positioned to capture a significant portion of these markets, particularly within China and emerging Asian markets, through its diversified offerings and entrenched user base.

Upturn SWOT Analysis

Strengths

  • Dominant market share in China's e-commerce.
  • Strong brand recognition and customer loyalty.
  • Extensive and integrated ecosystem of services (e-commerce, cloud, logistics, payments).
  • Robust data analytics capabilities.
  • Significant investments in research and development.

Weaknesses

  • Heavy reliance on the Chinese market, making it susceptible to domestic regulations and economic fluctuations.
  • Increasing regulatory scrutiny from Chinese authorities.
  • Intense competition from domestic players like Pinduoduo and JD.com.
  • Potential for slower growth in its core e-commerce business as the Chinese market matures.
  • International expansion challenges.

Opportunities

  • Continued growth in China's domestic consumption.
  • Expansion into new product categories and services.
  • Further development and global expansion of Alibaba Cloud.
  • Growth in emerging markets beyond China.
  • Leveraging AI and other emerging technologies for new business ventures.

Threats

  • Stricter government regulations and antitrust scrutiny in China.
  • Intensifying competition from domestic and international rivals.
  • Global economic slowdown and geopolitical risks.
  • Data privacy concerns and cybersecurity threats.
  • Shifts in consumer preferences and emerging technologies.

Competitors and Market Share

Key competitor logo Key Competitors

  • JD.com (JD)
  • Pinduoduo (PDD)

Competitive Landscape

Alibaba benefits from its vast ecosystem and established user base in China. JD.com competes strongly with its own logistics network and focus on electronics and appliances. Pinduoduo has gained significant traction through its social commerce model and focus on value-for-money products. Alibaba's advantage lies in its comprehensive offerings, while its disadvantage is the intense competition and regulatory environment.

Major Acquisitions

Sun Art Retail Group

  • Year: 2020
  • Acquisition Price (USD millions): 3600
  • Strategic Rationale: To strengthen its presence in the offline grocery and retail sector, integrating online and offline channels for a seamless customer experience.

Kaola

  • Year: 2019
  • Acquisition Price (USD millions): 2000
  • Strategic Rationale: To expand its cross-border e-commerce business, particularly in beauty and health products, by acquiring a leading platform in this segment.

Growth Trajectory and Initiatives

Historical Growth: Alibaba has experienced remarkable historical growth, transforming from an online B2B platform to a diversified technology giant. Its growth has been fueled by China's rapidly expanding internet user base, increasing disposable incomes, and the development of its interconnected ecosystem.

Future Projections: Analyst projections for Alibaba's future growth typically anticipate continued revenue expansion, particularly in cloud computing and international e-commerce. However, growth rates in its mature e-commerce segments in China may moderate. Diversification into new technologies and markets is expected to drive future growth.

Recent Initiatives: Recent initiatives include further investment in artificial intelligence, expansion of its cloud services globally, strategic partnerships in various sectors, and efforts to optimize its core e-commerce operations. The company is also focusing on international market penetration and developing new consumer-facing services.

Summary

Alibaba Group Holding Ltd. is a dominant force in China's e-commerce and cloud computing sectors, boasting a vast ecosystem and strong brand recognition. Its core strengths lie in its integrated services and extensive user base. However, increasing regulatory scrutiny and intense competition from domestic rivals pose significant challenges. Future growth hinges on its ability to navigate these pressures while expanding its global reach and innovating in emerging technologies.

Similar Stocks

Sources and Disclaimers

Data Sources:

  • Alibaba Group Holding Ltd. Investor Relations
  • Company Annual Reports and Filings (e.g., 10-K, 20-F)
  • Financial News Outlets (e.g., Wall Street Journal, Bloomberg, Reuters)
  • Market Research Reports
  • Analyst Reports

Disclaimers:

This JSON output is for informational purposes only and does not constitute financial advice. The data provided is based on publicly available information and may not be exhaustive or entirely up-to-date. Market share figures are estimates and can fluctuate. Investors should conduct their own due diligence before making any investment decisions.

Information icon for Upturn AI Summarization accuracy disclaimer AI Summarization is directionally correct and might not be accurate.

Information icon for Upturn AI Summarization data freshness disclaimer Summarized information shown could be a few years old and not current.

Information icon warning about Upturn AI Fundamental Rating based on potentially old data Fundamental Rating based on AI could be based on old data.

Information icon warning about potential inaccuracies or hallucinations in Upturn AI-generated summaries AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Alibaba Group Holding Ltd

Exchange NYSE
Headquaters -
IPO Launch date 2014-09-19
CEO, Head of Core E-Commerce Business & Director Mr. Yongming Wu
Sector Consumer Cyclical
Industry Internet Retail
Full time employees 126661
Full time employees 126661

Alibaba Group Holding Limited, through its subsidiaries, provides technology infrastructure and marketing reach to help merchants, brands, retailers, and other businesses to engage with their users and customers in the People's Republic of China and internationally. It operates digital retail platforms under the Taobao and Tmall names; wholesale marketplaces through 1688.com and Alibaba.com; global e-commerce platform under the AliExpress name; e-commerce platforms under the Lazada, Trendyol, and Daraz names; and consumer-to-consumer community and marketplace under the Tmall Global, Tmall Supermarket, and Xianyu names. The company also operates Cainiao, an e-commerce logistics solution; Ele.me, an on-demand delivery and local services platform; and Amap, a provider of mobile digital map, navigation, and real-time traffic information; Youku, an online video platform; and Damai Entertainment that provides content production, promotion and distribution, performance and event ticketing management, IP-related licensing and operations, cinema ticketing management, and internet data services for the entertainment industry. In addition, it provides elastic computing, storage, network, security, database, big data, cloud native, and Alibaba cloud model studio services; and hardware, software license and installation, and application development and maintenance services, as well as sells membership packages and subscriptions. Further, the company offers Freshippo, a retail platform for groceries and goods; Alibaba Health for medical and healthcare solutions; mobile games under the Lingxi Games name; UC Browser, an information service platform; Quark, an information services platform for young users; Fliggy, an online travel platform; and DingTalk, a collaboration workplace and enterprise management platform. Alibaba Group Holding Limited was incorporated in 1999 and is based in Causeway Bay, Hong Kong.