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Upturn stock ratingUpturn stock rating
JBLU logo

JetBlue Airways Corp (JBLU)

Upturn stock ratingUpturn stock rating
$5.08
Last Close (24-hour delay)
Profit since last BUY0%
upturn advisory
Consider higher Upturn Star rating
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Upturn Advisory Summary

08/14/2025: JBLU (1-star) has a low Upturn Star Rating. Not recommended to BUY.

Upturn Star Rating

rating

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Number of Analysts

rating

16 Analysts rated it

Moderately tracked stock, growing coverage, gaining market and investor attention.

1 Year Target Price $4.23

1 Year Target Price $4.23

Analysts Price Target For last 52 week
$4.23 Target price
52w Low $3.34
Current$5.08
52w High $8.31

Analysis of Past Performance

Type Stock
Historic Profit -21.44%
Avg. Invested days 23
Today’s Advisory Consider higher Upturn Star rating
Upturn Star Rating Upturn stock ratingUpturn stock rating
Upturn Advisory Performance Upturn Advisory Performance 3.0
Stock Returns Performance Upturn Returns Performance 1.0
Upturn Profits based on simulationUpturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulationUpturn Profits based on simulation Last Close 08/14/2025

Key Highlights

Company Size Small-Cap Stock
Market Capitalization 1.85B USD
Price to earnings Ratio -
1Y Target Price 4.23
Price to earnings Ratio -
1Y Target Price 4.23
Volume (30-day avg) 16
Beta 1.8
52 Weeks Range 3.34 - 8.31
Updated Date 08/14/2025
52 Weeks Range 3.34 - 8.31
Updated Date 08/14/2025
Dividends yield (FY) -
Basic EPS (TTM) -1.07

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Revenue by Geography

Geography revenue - Year on Year

Earnings Date

Report Date 2025-07-28
When Before Market
Estimate -0.3742
Actual -0.16

Profitability

Profit Margin -4.22%
Operating Margin (TTM) 1.27%

Management Effectiveness

Return on Assets (TTM) -0.55%
Return on Equity (TTM) -15.12%

Valuation

Trailing PE -
Forward PE 56.18
Enterprise Value 8212961927
Price to Sales(TTM) 0.2
Enterprise Value 8212961927
Price to Sales(TTM) 0.2
Enterprise Value to Revenue 0.9
Enterprise Value to EBITDA 12.11
Shares Outstanding 363664000
Shares Floating 327530740
Shares Outstanding 363664000
Shares Floating 327530740
Percent Insiders 10.06
Percent Institutions 84.4

ai summary icon Upturn AI SWOT

JetBlue Airways Corp

stock logo

Company Overview

overview logo History and Background

JetBlue Airways Corp was founded in 1998 by David Neeleman and began operations in 2000. Initially focused on low-cost fares and high-quality service, it quickly expanded its routes and fleet, becoming a major player in the US airline industry. Notable milestones include its IPO in 2002 and expansion into international markets.

business area logo Core Business Areas

  • Passenger Air Transportation: Provides scheduled air transportation services for passengers within the United States, as well as to and from international destinations in the Caribbean, Latin America, and Canada.
  • Ancillary Revenue: Generates revenue from services beyond the base fare, including baggage fees, seat selection, in-flight sales, and loyalty program earnings.

leadership logo Leadership and Structure

Robin Hayes is the current CEO. The company has a typical corporate structure with a board of directors and various executive leadership positions overseeing different departments such as operations, finance, marketing, and customer service.

Top Products and Market Share

overview logo Key Offerings

  • Air Transportation: Core offering is passenger air transportation. JetBlue focuses on providing a comfortable and convenient travel experience with in-flight entertainment, free Wi-Fi, and complimentary snacks. Competitors include American Airlines (AAL), Delta Air Lines (DAL), Southwest Airlines (LUV), and United Airlines (UAL). Market share is addressed in the 'Competitors' section below.
  • JetBlue Vacations: Packages that bundle flights with hotels and other travel services. JetBlue leverages its flight network to offer vacation packages to various destinations. Competitors include Expedia (EXPE) and Booking Holdings (BKNG).
  • TrueBlue Loyalty Program: JetBlue's frequent flyer program, offering members points for travel that can be redeemed for flights and other rewards. Competitors include loyalty programs from all other major airlines.

Market Dynamics

industry overview logo Industry Overview

The airline industry is highly competitive and cyclical, influenced by factors such as fuel prices, economic conditions, and geopolitical events. It's characterized by high fixed costs and low marginal costs, leading to intense competition on price. Recent trends include consolidation, increased ancillary revenue generation, and focus on improving the passenger experience.

Positioning

JetBlue positions itself as a hybrid airline, offering a combination of low fares and premium services. Its competitive advantages include a strong brand reputation for customer service, a modern fleet, and a focus on underserved markets.

Total Addressable Market (TAM)

The global airline market is estimated to be worth hundreds of billions of dollars. JetBlue is positioned to capture a significant portion of the North American market, focusing on leisure and business travelers. The total addressable market is dynamic and depends on economic conditions, travel trends, and geopolitical events.

Upturn SWOT Analysis

Strengths

  • Strong brand reputation for customer service
  • Modern and fuel-efficient fleet
  • Focus on underserved markets
  • Loyalty Program

Weaknesses

  • Higher operating costs compared to ultra-low-cost carriers
  • Limited international presence compared to major airlines
  • Unionized Workforce

Opportunities

  • Expansion into new markets and routes
  • Increased ancillary revenue generation
  • Strategic partnerships with other airlines
  • Growing demand for leisure travel

Threats

  • Fluctuations in fuel prices
  • Economic downturns
  • Increased competition from other airlines
  • Geopolitical instability
  • Labor disputes

Competitors and Market Share

competitor logo Key Competitors

  • DAL
  • UAL
  • LUV
  • AAL
  • ALK

Competitive Landscape

JetBlue's competitive advantages include its brand image, customer service, and focus on underserved markets. Disadvantages include higher operating costs compared to ultra-low-cost carriers and a smaller international presence compared to major airlines. It differentiates itself through a focus on customer experience.

Major Acquisitions

Spirit Airlines

  • Year: 2024
  • Acquisition Price (USD millions): 3800
  • Strategic Rationale: Expand JetBlue's network, grow its fleet and provide more travel options to customers at competitive fares.

Growth Trajectory and Initiatives

Historical Growth: JetBlue has experienced significant growth since its inception, driven by route expansion, fleet expansion, and brand recognition. However, growth has been affected by external factors such as economic downturns and the COVID-19 pandemic.

Future Projections: Future growth projections depend on analyst estimates and company guidance. Factors influencing future growth include demand for air travel, fuel prices, competition, and regulatory changes.

Recent Initiatives: Recent strategic initiatives include route network optimization, fleet modernization, focus on leisure travel, and expansion of its Mint premium service.

Summary

JetBlue possesses a strong brand and customer service reputation. Recent efforts such as the Spirit Airlines acquisition are intended to spur growth. The acquisition however, puts it at risk of higher operating costs and regulatory scrutiny. It faces fierce competition and needs to carefully manage fuel costs and economic uncertainties.

Peer Comparison

Sources and Disclaimers

Data Sources:

  • SEC Filings
  • Company Website
  • Analyst Reports
  • Airline Industry Reports

Disclaimers:

The information provided is for informational purposes only and should not be considered financial advice. Market share data is approximate and may vary depending on the source and methodology used. Financial data should be verified with official company filings.

Upturn AI SummarizationUpturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI SummarizationUpturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI SummarizationUpturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI SummarizationUpturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About JetBlue Airways Corp

Exchange NASDAQ
Headquaters Long Island City, NY, United States
IPO Launch date 2002-04-12
CEO & Director Ms. Joanna L. Geraghty
Sector Industrials
Industry Airlines
Full time employees 19050
Full time employees 19050

JetBlue Airways Corporation provides air transportation services. The company operates a fleet of Airbus A321, Airbus A220, Airbus A321neo, Airbus A320 Restyled, Airbus A320, Airbus A321 with Mint, Airbus A321neo with Mint, Airbus A321neoLR with Mint, and Embraer E190 aircraft. It also serves 100 destinations across the United States, Latin America, the Caribbean, Canada, and Europe. In addition, it operates airport lounges. The company was incorporated in 1998 and is based in Long Island City, New York.