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KAR Auction Services Inc (KAR)



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Upturn Advisory Summary
09/12/2025: KAR (3-star) is a STRONG-BUY. BUY since 86 days. Simulated Profits (30.15%). Updated daily EoD!
1 Year Target Price $30.93
1 Year Target Price $30.93
2 | Strong Buy |
2 | Buy |
3 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 40.04% | Avg. Invested days 65 | Today’s Advisory Regular Buy |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 3.07B USD | Price to earnings Ratio 39.56 | 1Y Target Price 30.93 |
Price to earnings Ratio 39.56 | 1Y Target Price 30.93 | ||
Volume (30-day avg) 7 | Beta 1.39 | 52 Weeks Range 15.44 - 30.93 | Updated Date 09/14/2025 |
52 Weeks Range 15.44 - 30.93 | Updated Date 09/14/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.73 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 8.13% | Operating Margin (TTM) 16.88% |
Management Effectiveness
Return on Assets (TTM) 4.34% | Return on Equity (TTM) 7.61% |
Valuation
Trailing PE 39.56 | Forward PE 22.94 | Enterprise Value 3007749036 | Price to Sales(TTM) 1.65 |
Enterprise Value 3007749036 | Price to Sales(TTM) 1.65 | ||
Enterprise Value to Revenue 1.62 | Enterprise Value to EBITDA 9.29 | Shares Outstanding 106304000 | Shares Floating 104290246 |
Shares Outstanding 106304000 | Shares Floating 104290246 | ||
Percent Insiders 1.87 | Percent Institutions 105.29 |
Upturn AI SWOT
KAR Auction Services Inc

Company Overview
History and Background
KAR Auction Services, now OPENLANE (OPEN), was founded in 2007 through the merger of ADESA and Insurance Auto Auctions (IAA). It has evolved into a leading digital marketplace for wholesale used vehicles.
Core Business Areas
- OPENLANE: A leading digital marketplace for wholesale used vehicles in North America and Europe.
- ADESA Marketplace: A comprehensive digital auction platform offering a wide selection of vehicles.
Leadership and Structure
Peter Kelly is the CEO of OPENLANE. The company has a traditional corporate structure with executive leadership and various functional departments.
Top Products and Market Share
Key Offerings
- OPENLANE Platform: A digital auction platform connecting buyers and sellers of wholesale used vehicles. The company claims that the platform has high number of registered users across North America. Competitors include Manheim (Cox Automotive) and ACV Auctions (ACVA).
- ADESA Marketplace: ADESA Marketplace is a whole sale automobile auction marketplace. Competitors include Manheim (Cox Automotive) and ACV Auctions (ACVA).
Market Dynamics
Industry Overview
The wholesale used vehicle market is experiencing a shift towards digital platforms, driven by increased efficiency and convenience. Supply chain issues and economic uncertainty impact vehicle values and auction volumes.
Positioning
OPENLANE is a leading player in the digital wholesale vehicle auction market, differentiating itself through its technology platform and extensive network of buyers and sellers.
Total Addressable Market (TAM)
The TAM for wholesale used vehicle auctions is estimated to be in the hundreds of billions of dollars annually. OPENLANE aims to increase its share of this market through platform growth and strategic partnerships.
Upturn SWOT Analysis
Strengths
- Leading digital marketplace platform
- Extensive network of buyers and sellers
- Strong technology infrastructure
- Data-driven insights and analytics
Weaknesses
- Dependence on wholesale used vehicle market conditions
- Intense competition in the digital auction space
- Integration risks associated with acquisitions
- Potential vulnerability to cybersecurity threats
Opportunities
- Expanding into new geographic markets
- Developing new products and services for vehicle lifecycle management
- Leveraging data analytics to improve auction outcomes
- Forming strategic partnerships with OEMs and dealers
Threats
- Economic downturn and decline in used vehicle values
- Increased competition from established and emerging players
- Disruptive technologies and alternative auction models
- Regulatory changes and compliance requirements
Competitors and Market Share
Key Competitors
- COX Automotive (Manheim)
- ACV Auctions (ACVA)
- Ritchie Bros. Auctioneers (RBA)
Competitive Landscape
OPENLANE faces intense competition from established players like Manheim and emerging digital auction platforms like ACV Auctions. OPENLANE differentiates itself through its technology platform and focus on data-driven insights.
Major Acquisitions
BacklotCars
- Year: 2020
- Acquisition Price (USD millions): 425
- Strategic Rationale: Expanded KAR's (now OPENLANE's) digital marketplace capabilities and dealer network.
Growth Trajectory and Initiatives
Historical Growth: OPENLANE has grown through acquisitions and organic expansion of its digital platform.
Future Projections: Analyst expectations are for continued growth in digital auction volume and revenue.
Recent Initiatives: Focus on enhancing the user experience on its platform and expanding its geographic footprint.
Summary
OPENLANE is a key player in the evolving digital marketplace for wholesale used vehicles, benefiting from its technology platform and network. Despite facing stiff competition, OPENLANE capitalizes on opportunities for market expansion and service enhancements. Its financial performance needs continuous evaluation to maintain a solid financial standing. Investors should monitor market conditions and competitive pressures impacting OPENLANE's growth trajectory.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- Financial News Articles
- Industry Reports
Disclaimers:
The information provided is for informational purposes only and should not be considered investment advice. Market share estimates are based on available data and may vary. Financial data should be independently verified.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About KAR Auction Services Inc
Exchange NYSE | Headquaters Carmel, IN, United States | ||
IPO Launch date 2009-12-11 | CEO & Director Mr. Peter J. Kelly | ||
Sector Consumer Cyclical | Industry Auto & Truck Dealerships | Full time employees 4080 | Website https://corporate.openlane.com |
Full time employees 4080 | Website https://corporate.openlane.com |
OPENLANE, Inc., together with its subsidiaries, operates as a digital marketplace for used vehicles, which connects sellers and buyers in the United States, Canada, Continental Europe and the United Kingdom. The company operates through two segments, Marketplace and Finance. The Marketplace segment offers digital marketplace services for buying and selling used vehicles; and value-added ancillary services, including inbound and outbound transportation logistics, reconditioning, vehicle inspection and certification, titling, administrative, and collateral recovery services. Its digital marketplaces include OPENLANE platform, a mobile app enabled solutions that allows dealers to sell and source inventory. This segment sells its products and services through commercial fleet operators, financial institutions, rental car companies, new and used vehicle dealers, and vehicle manufacturers. The Finance segment offers floorplan financing, a short-term inventory-secured financing to independent vehicle dealers. It serves commercial customers, and franchise and independent dealer customers. The company was formerly known as KAR Auction Services, Inc. and changed its name to OPENLANE, Inc. in May 2023. OPENLANE, Inc. was incorporated in 2006 and is headquartered in Carmel, Indiana.

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