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Keurig Dr Pepper Inc (KDP)



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Upturn Advisory Summary
09/17/2025: KDP (1-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $37.11
1 Year Target Price $37.11
9 | Strong Buy |
5 | Buy |
7 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -12.9% | Avg. Invested days 43 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Large-Cap Stock | Market Capitalization 36.62B USD | Price to earnings Ratio 23.65 | 1Y Target Price 37.11 |
Price to earnings Ratio 23.65 | 1Y Target Price 37.11 | ||
Volume (30-day avg) 21 | Beta 0.48 | 52 Weeks Range 26.58 - 37.26 | Updated Date 09/16/2025 |
52 Weeks Range 26.58 - 37.26 | Updated Date 09/16/2025 | ||
Dividends yield (FY) 3.44% | Basic EPS (TTM) 1.14 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 9.75% | Operating Margin (TTM) 21.57% |
Management Effectiveness
Return on Assets (TTM) 4.06% | Return on Equity (TTM) 6.18% |
Valuation
Trailing PE 23.65 | Forward PE 12.22 | Enterprise Value 53438143713 | Price to Sales(TTM) 2.32 |
Enterprise Value 53438143713 | Price to Sales(TTM) 2.32 | ||
Enterprise Value to Revenue 3.39 | Enterprise Value to EBITDA 15.66 | Shares Outstanding 1358439936 | Shares Floating 1210053393 |
Shares Outstanding 1358439936 | Shares Floating 1210053393 | ||
Percent Insiders 4.96 | Percent Institutions 95.3 |
Upturn AI SWOT
Keurig Dr Pepper Inc

Company Overview
History and Background
Keurig Dr Pepper Inc. was formed in 2018 through the merger of Keurig Green Mountain and Dr Pepper Snapple Group. Dr Pepper Snapple Group traces its roots back to the late 19th century. The merger created a beverage giant spanning hot and cold beverages.
Core Business Areas
- Packaged Beverages: Production, distribution, and marketing of carbonated soft drinks, juices, teas, water, and mixers under brands like Dr Pepper, Canada Dry, A&W, and Sunkist.
- Coffee Systems: Manufacturing and sales of Keurig brewing systems and K-Cup pods for home and office use.
- Beverage Concentrates: Manufacturing and sale of beverage concentrates to bottlers.
Leadership and Structure
The CEO is Bob Gamgort. The organizational structure is based on functional departments such as marketing, sales, operations, and finance. Board of directors provide oversight.
Top Products and Market Share
Key Offerings
- Competitors: Coca-Cola, Pepsi
- Dr Pepper: A carbonated soft drink with a unique blend of 23 flavors. Competes with Coca-Cola and Pepsi. Market share data is part of overall carbonated soft drink market, difficult to isolate precisely for Dr Pepper alone. KDP holds ~16% of the total US beverage market.
- Competitors: Nespresso, Tassimo, other single-serve coffee systems
- Keurig Brewing Systems & K-Cups: Single-serve coffee brewing systems. Competes with Nespresso and other single-serve systems. This generates a substantial part of KDPu2019s revenue and holds a significant part of the single-serve coffee market.
- Canada Dry: A brand of ginger ale. Competes with Seagram's and other ginger ale brands. Competes with Coca-Cola and Pepsi. Market share data is part of overall carbonated soft drink market, difficult to isolate precisely for Canada Dry alone.
- Competitors: Coca-Cola, Pepsi, Seagram's
Market Dynamics
Industry Overview
The beverage industry is highly competitive with large players like Coca-Cola and PepsiCo dominating the carbonated soft drink market. Trends include increasing demand for healthier beverages, such as sparkling water and low-sugar options, as well as ready-to-drink coffee and tea.
Positioning
Keurig Dr Pepper holds the number three spot in the North American beverage market. Their competitive advantage lies in their diverse portfolio of brands spanning both hot and cold beverages.
Total Addressable Market (TAM)
The global beverage market is estimated to be over $1 trillion. Keurig Dr Pepper is well-positioned to capture a significant portion of this TAM through its established brands and expanding product offerings.
Upturn SWOT Analysis
Strengths
- Diverse portfolio of brands (hot and cold beverages)
- Strong distribution network
- Significant market share in North America
- Strong brand recognition
Weaknesses
- High debt levels (related to the merger)
- Dependence on K-Cup sales
- Perception of some brands as unhealthy
- Slower innovation compared to competitors
Opportunities
- Expansion into new beverage categories (e.g., energy drinks)
- International growth
- Strategic acquisitions
- Increased focus on healthier beverages
Threats
- Intense competition from Coca-Cola and PepsiCo
- Changing consumer preferences (healthier options)
- Fluctuations in commodity prices (coffee, sugar)
- Economic downturns affecting consumer spending
Competitors and Market Share
Key Competitors
- PEP
- KO
- MNST
Competitive Landscape
Keurig Dr Pepper competes with Coca-Cola and PepsiCo in the carbonated soft drink market, but it also has a unique advantage with its Keurig coffee system. KDP needs to defend its market share against competitors and continue to make smart acqusitions.
Major Acquisitions
Core Hydration
- Year: 2019
- Acquisition Price (USD millions): 525
- Strategic Rationale: Expanded KDP's presence in the premium water category.
Growth Trajectory and Initiatives
Historical Growth: Keurig Dr Pepper's growth has been driven by both organic growth of its brands and acquisitions. The merger of Keurig Green Mountain and Dr Pepper Snapple Group significantly expanded the company's scale.
Future Projections: Analyst estimates project continued growth for Keurig Dr Pepper, driven by expansion into new markets and product categories.
Recent Initiatives: Recent initiatives include focusing on marketing efforts, expanding distribution channels, and improving supply chain efficiency. They are developing new flavors and brands to satisfy consumer preference.
Summary
Keurig Dr Pepper is a strong player in the beverage market with a diverse portfolio. Its strength lies in brands, strong distribution, and established positions in hot and cold beverages. Debt load and competition are potential challenges. KDP needs to focus on innovating faster and reacting quicker to consumer preference.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company filings
- Market research reports
- Industry publications
Disclaimers:
The data provided is for informational purposes only and should not be considered investment advice. Market conditions can change rapidly, so please conduct your own due diligence before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Keurig Dr Pepper Inc
Exchange NASDAQ | Headquaters Burlington, MA, United States | ||
IPO Launch date 1993-09-21 | CEO & Director Mr. Timothy P. Cofer | ||
Sector Consumer Defensive | Industry Beverages - Non-Alcoholic | Full time employees 29400 | Website https://www.keurigdrpepper.com |
Full time employees 29400 | Website https://www.keurigdrpepper.com |
Keurig Dr Pepper Inc. owns, manufactures, and distributors beverages and single serve brewing systems in the United States and internationally. It operates through three segments: U.S. Refreshment Beverages, U.S. Coffee, and International. The company manufactures and distributes branded concentrates, syrup, and finished beverages, as well as sales of owned brands and third-party brands; tea, cocoa, and other products; and offers finished goods relating to K-Cup pods, single serve brewers, specialty coffee, and ready to drink coffee products. It offers its products under the Dr Pepper, Canada Dry, Mott's, A&W, Peñafiel, Snapple, 7UP, Green Mountain Coffee Roasters, GHOST, Clamato, Core Hydration, The Original Donut Shop, Sunkist soda, Squirt, C4 Energy, Hawaiian Punch, Electrolit, Bai, Evian, Yoo-Hoo, Vita Coco, Big Red, Crush, McCafé, Tim Hortons, Van Houtte, Celestial Seasonings, Bigelow, Starbucks, Dunkin', Folgers, Peet's, and Swiss Miss brands, as well as other partner and private label brands. The company markets and sells its products to supermarkets, mass merchandisers, club stores, pure-play e-commerce retailers, office superstores, restaurants, hotel chains, office product and coffee distributors, partner brand owners, and directly to consumers through Keurig.com website. Keurig Dr Pepper Inc. was founded in 1981 and is headquartered in Burlington, Massachusetts.

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