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Upturn AI SWOT - About
KODK 
Eastman Kodak Co (KODK)
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Upturn Advisory Summary
10/15/2025: KODK (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Analysis of Past Performance
Type Stock | Historic Profit -60.88% | Avg. Invested days 25 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  1.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 10/15/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 464.48M USD | Price to earnings Ratio 11.98 | 1Y Target Price 1 |
Price to earnings Ratio 11.98 | 1Y Target Price 1 | ||
Volume (30-day avg) - | Beta 3.83 | 52 Weeks Range 4.26 - 8.24 | Updated Date 06/29/2025 |
52 Weeks Range 4.26 - 8.24 | Updated Date 06/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.48 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 6.05% | Operating Margin (TTM) 1.62% |
Management Effectiveness
Return on Assets (TTM) 4.29% | Return on Equity (TTM) 6.48% |
Valuation
Trailing PE 11.98 | Forward PE - | Enterprise Value 1035479566 | Price to Sales(TTM) 0.45 |
Enterprise Value 1035479566 | Price to Sales(TTM) 0.45 | ||
Enterprise Value to Revenue 0.99 | Enterprise Value to EBITDA 6.64 | Shares Outstanding 80779104 | Shares Floating 71209848 |
Shares Outstanding 80779104 | Shares Floating 71209848 | ||
Percent Insiders 22.33 | Percent Institutions 45.55 |
Upturn AI SWOT
Eastman Kodak Co
Company Overview
History and Background
Eastman Kodak Co. was founded in 1888 by George Eastman. It revolutionized photography with the introduction of flexible roll film and simple cameras. Kodak dominated the photography market for much of the 20th century, but struggled to adapt to the digital age, filing for bankruptcy in 2012. It has since emerged, focusing on commercial printing and advanced materials.
Core Business Areas
- Commercial Printing: Offers printing solutions, including presses, software, and services for commercial printers, packaging, and publishing industries.
- Advanced Materials and Chemicals: Produces specialty chemicals, functional printing, and advanced materials for various industrial applications.
- Brand Licensing: Licenses the Kodak brand for various consumer products.
Leadership and Structure
Executive Chairman: James V. Continenza; CEO: Jim Continenza. The company operates with a divisional structure, each focusing on specific business areas.
Top Products and Market Share
Key Offerings
- KODAK PRINERGY Workflow: Workflow software for commercial printing. Market share data is difficult to obtain as this is a niche market within printing software. Competitors include Agfa, Heidelberg, and Fujifilm.
- KODAK PROSPER Inkjet Technology: High-speed inkjet printing systems. Competitors include HP, Canon, and Xerox. Market share unavailable.
- KODAK SONORA Process Free Plates: Process-free printing plates. Competitors include Agfa, Fujifilm, and Flint Group. Market Share unavailable.
Market Dynamics
Industry Overview
The printing industry is undergoing a digital transformation, with a shift towards customized and on-demand printing. The advanced materials industry is driven by innovation in various sectors like electronics, aerospace, and automotive.
Positioning
Kodak positions itself as a technology innovator in the commercial printing and advanced materials sectors, focusing on sustainability and efficiency.
Total Addressable Market (TAM)
The TAM for commercial printing is estimated at hundreds of billions globally. The TAM for advanced materials is also significant, spanning various sectors. Kodak's position in these markets is niche, focusing on specific technologies and applications.
Upturn SWOT Analysis
Strengths
- Strong brand recognition
- Innovative technology in printing solutions
- Expertise in advanced materials
- Established customer base in commercial printing
Weaknesses
- Limited market share in key segments
- Dependence on specific technologies
- Smaller scale compared to major competitors
- High debt levels
Opportunities
- Growing demand for sustainable printing solutions
- Expansion in emerging markets
- Partnerships and collaborations with other technology companies
- Development of new advanced materials applications
Threats
- Intense competition in the printing and materials industries
- Technological obsolescence
- Economic downturn affecting printing demand
- Fluctuations in raw material prices
Competitors and Market Share
Key Competitors
- HPQ
- Xerox (XRX)
- Canon (CAJ)
- Agfa Gevaert (AGFAF.BR)
Competitive Landscape
Kodak faces strong competition from larger companies with broader product portfolios. Its competitive advantages lie in its niche technologies and brand recognition.
Major Acquisitions
Epson Deutschland GmbH
- Year: 2022
- Acquisition Price (USD millions): 44.5
- Strategic Rationale: Acquisition of Epson Deutschland GmbH's sublimation paper business supports Kodak's continued growth in the digital print and film sector, furthering its focus on the consumer printing sector.
Growth Trajectory and Initiatives
Historical Growth: Historical growth has been inconsistent due to the company's restructuring and transition.
Future Projections: Future growth projections depend on the success of its strategic initiatives in commercial printing and advanced materials. Analyst estimates are needed for specific figures.
Recent Initiatives: Focus on expanding its printing solutions portfolio and developing new advanced materials applications.
Summary
Eastman Kodak has successfully restructured after bankruptcy and is now focused on commercial printing and advanced materials. While the company still holds brand recognition, it faces challenges in a competitive market dominated by larger players. Successful execution of its strategic initiatives and continued innovation will be critical for future growth. The company needs to be aware of technological obsolescence as the move into the digital space has changed the sector and the competitors are entrenched in this space.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company filings
- Industry reports
- Market research reports
- Publicly available information
Disclaimers:
This analysis is based on publicly available information and is intended for informational purposes only. It should not be considered as financial advice. Market share data is estimated and may not be precise. Financial data is not real-time and requires updates from SEC filings.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Eastman Kodak Co
Exchange NYSE | Headquaters Rochester, NY, United States | ||
IPO Launch date 2013-09-23 | Executive Chairman & CEO Mr. James V. Continenza | ||
Sector Industrials | Industry Specialty Business Services | Full time employees 3900 | Website https://www.kodak.com |
Full time employees 3900 | Website https://www.kodak.com | ||
Eastman Kodak Company focuses on the commercial print and advanced materials and chemicals businesses worldwide. The company operates through three segments: Print, Advanced Materials and Chemicals, and Brand. The Print segment provides digital offset plate offerings and computer-to-plate imaging solutions; digital printing solutions; press systems and components under the PROSPER brand name, as well as print inks and primers under the KODAK OPTIMAX, KODACHROME, and KODAK EKTACOLOR brand names; and PRINERGY, a workflow production software that is used by customers to manage digital and conventional print content from file creation to output. This segment offers its products to commercial industries, including commercial print, direct mail, book publishing, newspapers and magazines, décor, and packaging/labels. The Advanced Materials and Chemicals segment engages in the industrial film and chemicals, motion picture, advanced materials and functional printing, and IP licensing and analytical activities. This segment also comprises the Kodak Research Laboratories, which conducts research, develops new product or new business opportunities, and files patent applications, as well as manages licensing of its intellectual property to third parties. The Brand segment engages in the licensing of Kodak brand to third parties. The company is also involved in the operation of Eastman Business Park, a technology center and industrial complex. It sells its products and services through direct sales, third party resellers, dealers, channel partners, and distributors. The company was founded in 1880 and is headquartered in Rochester, New York.
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