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Upturn AI SWOT - About
KODK 
Eastman Kodak Co (KODK)
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Upturn Advisory Summary
08/28/2025: KODK (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Analysis of Past Performance
Type Stock | Historic Profit -62.35% | Avg. Invested days 26 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  1.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 08/28/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 464.48M USD | Price to earnings Ratio 11.98 | 1Y Target Price 1 |
Price to earnings Ratio 11.98 | 1Y Target Price 1 | ||
Volume (30-day avg) - | Beta 3.83 | 52 Weeks Range 4.26 - 8.24 | Updated Date 06/29/2025 |
52 Weeks Range 4.26 - 8.24 | Updated Date 06/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.48 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 6.05% | Operating Margin (TTM) 1.62% |
Management Effectiveness
Return on Assets (TTM) 4.29% | Return on Equity (TTM) 6.48% |
Valuation
Trailing PE 11.98 | Forward PE - | Enterprise Value 1035479566 | Price to Sales(TTM) 0.45 |
Enterprise Value 1035479566 | Price to Sales(TTM) 0.45 | ||
Enterprise Value to Revenue 0.99 | Enterprise Value to EBITDA 6.64 | Shares Outstanding 80779104 | Shares Floating 71209848 |
Shares Outstanding 80779104 | Shares Floating 71209848 | ||
Percent Insiders 22.33 | Percent Institutions 45.55 |
Upturn AI SWOT
Eastman Kodak Co
Company Overview
History and Background
Founded in 1888 by George Eastman, Kodak revolutionized photography, making it accessible to the masses. Kodak was a dominant force in film photography for much of the 20th century. The company struggled to adapt to the digital age, leading to bankruptcy in 2012. It has since re-emerged, focusing on commercial printing and advanced materials.
Core Business Areas
- Print: Offers a range of printing solutions, including digital and traditional printing plates, inkjet printing, and related services for commercial and packaging printing markets.
- Advanced Materials and Chemicals: Develops and manufactures specialty chemicals, functional printing solutions, and advanced materials for various industries, including electronics, packaging, and textiles.
- Branding: Licenses the Kodak brand for use on various consumer products manufactured and sold by other companies.
Leadership and Structure
Jim Continenza serves as Executive Chairman and CEO. The organizational structure is divided into business segments, each headed by a senior vice president or general manager, reporting to the CEO.
Top Products and Market Share
Key Offerings
- Printing Plates: Kodak provides printing plates for offset printing, used in commercial printing and packaging. Market share data is proprietary, but Kodak is a significant player in the global printing plate market. Competitors include Agfa, Fujifilm, and Huber Group.
- Inkjet Printing Solutions: Kodak offers inkjet printing technology, including printheads and inks, for various applications, such as packaging and commercial printing. Market share is difficult to obtain, but they compete with Canon, Epson, and HP.
- Brand Licensing: Kodak licenses its brand to other companies for use on a variety of consumer products. Revenue from brand licensing contributes significantly to Kodak's overall revenue. Competitors include other companies with strong brand recognition offering brand licensing, such as Polaroid.
Market Dynamics
Industry Overview
The commercial printing industry is evolving with the rise of digital printing and personalized packaging. The advanced materials market is experiencing growth due to increasing demand for specialty chemicals and functional printing solutions.
Positioning
Kodak is positioned as a technology innovator in commercial printing and advanced materials, leveraging its expertise in imaging science and materials science. It focuses on providing solutions that improve efficiency and sustainability for its customers.
Total Addressable Market (TAM)
The combined TAM for Kodak's key markets (commercial printing, packaging, and advanced materials) is estimated to be in the hundreds of billions of dollars. Kodak's position in its niche markets allows it to capture a portion of this TAM.
Upturn SWOT Analysis
Strengths
- Strong brand recognition
- Expertise in imaging science
- Innovation in printing technology
- Established customer base in commercial printing
- Growing presence in advanced materials
Weaknesses
- History of financial difficulties
- Limited resources compared to larger competitors
- Dependence on specific market segments
- Brand image still recovering from bankruptcy
- Potential for technological obsolescence
Opportunities
- Growing demand for digital printing
- Expansion into new applications for advanced materials
- Strategic partnerships and acquisitions
- Increased focus on sustainability in printing
- Growing demand for personalized packaging
Threats
- Intense competition from larger players
- Technological disruption in printing
- Economic downturn affecting commercial printing demand
- Fluctuations in raw material prices
- Shifting consumer preferences for print media
Competitors and Market Share
Key Competitors
- AGFA.BR
- FUJIY
- HPQ
Competitive Landscape
Kodak faces intense competition from larger, more diversified companies. Its competitive advantage lies in its expertise in imaging science and its focus on specific niche markets within commercial printing and advanced materials.
Major Acquisitions
EskoArtwork
- Year: 2023
- Acquisition Price (USD millions): 150
- Strategic Rationale: To expand Kodak's portfolio of prepress and packaging solutions.
Growth Trajectory and Initiatives
Historical Growth: Kodak's growth has been volatile in recent years due to its restructuring and shift in business focus.
Future Projections: Analyst estimates vary, but the company is expected to grow in line with its key markets.
Recent Initiatives: Recent initiatives include new product launches in printing plates and inkjet printing, as well as strategic partnerships in advanced materials.
Summary
Eastman Kodak Co. has repositioned itself after bankruptcy, concentrating on commercial printing and advanced materials. While it faces competition, Kodak benefits from a recognized brand and printing technology expertise. The company's future depends on innovation, strategic partnerships, and successfully navigating market dynamics. Investing in sustainability and digital printing solutions positions Kodak for potential growth, but financial stability remains key.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company SEC Filings
- Financial News Outlets (e.g., Yahoo Finance, Bloomberg)
- Industry Reports
- Company Website
Disclaimers:
This analysis is based on publicly available information and is intended for informational purposes only. It does not constitute financial advice. Investment decisions should be made based on individual circumstances and consultation with a qualified financial advisor.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Eastman Kodak Co
Exchange NYSE | Headquaters Rochester, NY, United States | ||
IPO Launch date 2013-09-23 | Executive Chairman & CEO Mr. James V. Continenza | ||
Sector Industrials | Industry Specialty Business Services | Full time employees 3900 | Website https://www.kodak.com |
Full time employees 3900 | Website https://www.kodak.com | ||
Eastman Kodak Company focuses on the commercial print and advanced materials and chemicals businesses worldwide. The company operates through three segments: Print, Advanced Materials and Chemicals, and Brand. The Print segment provides digital offset plate offerings and computer-to-plate imaging solutions; digital printing solutions; press systems and components under the PROSPER brand name, as well as print inks and primers under the KODAK OPTIMAX, KODACHROME, and KODAK EKTACOLOR brand names; and PRINERGY, a workflow production software that is used by customers to manage digital and conventional print content from file creation to output. This segment offers its products to commercial industries, including commercial print, direct mail, book publishing, newspapers and magazines, décor, and packaging/labels. The Advanced Materials and Chemicals segment engages in the industrial film and chemicals, motion picture, advanced materials and functional printing, and IP licensing and analytical activities. This segment also comprises the Kodak Research Laboratories, which conducts research, develops new product or new business opportunities, and files patent applications, as well as manages licensing of its intellectual property to third parties. The Brand segment engages in the licensing of Kodak brand to third parties. The company is also involved in the operation of Eastman Business Park, a technology center and industrial complex. It sells its products and services through direct sales, third party resellers, dealers, channel partners, and distributors. The company was founded in 1880 and is headquartered in Rochester, New York.
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