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Upturn AI SWOT - About
KOSS 
Koss Corporation (KOSS)
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Upturn Advisory Summary
09/17/2025: KOSS (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Analysis of Past Performance
Type Stock | Historic Profit 58.81% | Avg. Invested days 44 | Today’s Advisory WEAK BUY |
Upturn Star Rating | Upturn Advisory Performance  4.0 | Stock Returns Performance  3.0 |
| Profits based on simulation | Last Close 09/17/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 46.60M USD | Price to earnings Ratio - | 1Y Target Price - |
Price to earnings Ratio - | 1Y Target Price - | ||
Volume (30-day avg) - | Beta -1.47 | 52 Weeks Range 4.00 - 18.73 | Updated Date 06/29/2025 |
52 Weeks Range 4.00 - 18.73 | Updated Date 06/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.08 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -6.05% | Operating Margin (TTM) -18.66% |
Management Effectiveness
Return on Assets (TTM) -2.7% | Return on Equity (TTM) -2.43% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 36343347 | Price to Sales(TTM) 3.75 |
Enterprise Value 36343347 | Price to Sales(TTM) 3.75 | ||
Enterprise Value to Revenue 2.92 | Enterprise Value to EBITDA -1.72 | Shares Outstanding 9375800 | Shares Floating 6343007 |
Shares Outstanding 9375800 | Shares Floating 6343007 | ||
Percent Insiders 43.67 | Percent Institutions 35.81 |
Upturn AI SWOT
Koss Corporation
Company Overview
History and Background
Koss Corporation, founded in 1953, is an American audio company that designs, manufactures, and sells headphones and related accessories. It is credited with inventing the first stereo headphones.
Core Business Areas
- Headphones: Designs, manufactures, and sells a variety of headphones, including wireless, noise-canceling, gaming, and traditional wired models.
- Accessories: Offers related accessories such as cables, replacement ear cushions, and carrying cases.
Leadership and Structure
Michael J. Koss serves as Chairman and CEO. The company operates with a traditional corporate structure, with departments for sales, marketing, engineering, and manufacturing.
Top Products and Market Share
Key Offerings
- ESP/950 Electrostatic Headphones: High-end electrostatic headphones known for their exceptional audio quality. Market share is relatively small due to the niche nature of the product. Competitors include Stax and Audeze.
- Koss Porta Pro: Classic, retro-style headphones known for their portability and sound quality. Market share is moderate, competing with brands like Sony, Sennheiser, and Beats by Dre in the portable headphone market.
- Koss Pro4AA: Professional studio headphones used in music production. Competitors include Sennheiser, Audio-Technica, and Beyerdynamic.
Market Dynamics
Industry Overview
The headphone market is highly competitive and fragmented, with numerous global and regional players. Key trends include the growth of wireless headphones, noise-canceling technology, and gaming headsets.
Positioning
Koss Corporation holds a smaller position in the market, facing intense competition from larger, more diversified companies. They are positioned more towards audiophiles than the mass market.
Total Addressable Market (TAM)
The global headphone market is estimated to be over $20 billion. Koss Corporation's share represents a small percentage of this TAM.
Upturn SWOT Analysis
Strengths
- Established brand recognition
- Strong legacy in audio innovation
- Niche products catering to audiophiles
Weaknesses
- Limited marketing resources compared to larger competitors
- Narrow product portfolio
- Reliance on a few key products
Opportunities
- Expansion into new product categories (e.g., true wireless earbuds)
- Strategic partnerships with retailers and distributors
- Leveraging e-commerce channels for direct-to-consumer sales
Threats
- Intense competition from established brands
- Technological advancements rendering existing products obsolete
- Fluctuations in raw material costs
Competitors and Market Share
Key Competitors
- SONY
- SNNNF
- AAPL
- BOSE
Competitive Landscape
Koss faces intense competition from larger companies with greater resources and brand recognition. It differentiates itself through its heritage, niche products, and reputation for audio quality.
Growth Trajectory and Initiatives
Historical Growth: Koss's growth has been modest in recent years. Need to consult official filings for historical revenue trends.
Future Projections: Analyst coverage for Koss is limited, so future projections are uncertain.
Recent Initiatives: Koss has focused on expanding its online presence and developing new headphone models.
Summary
Koss Corporation is an established audio company with a strong legacy but faces significant competition. Its strengths lie in its brand recognition and niche products, while its weaknesses include limited resources and a narrow product portfolio. Future growth depends on its ability to innovate, expand into new markets, and leverage its online presence. Koss will need to focus on its strengths to differentiate itself in a highly competitive market.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Filings
- Financial Websites
- Industry Reports
Disclaimers:
This analysis is based on publicly available information and is not financial advice. Market conditions and company performance can change rapidly.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Koss Corporation
Exchange NASDAQ | Headquaters Milwaukee, WI, United States | ||
IPO Launch date 1992-02-25 | Chairman, President, CEO & COO Mr. Michael J. Koss | ||
Sector Technology | Industry Consumer Electronics | Full time employees 28 | Website https://www.koss.com |
Full time employees 28 | Website https://www.koss.com | ||
Koss Corporation, together with its subsidiaries, engages in the design, manufacture, and sale of stereo headphones and related accessories in the United States, Sweden, the Czech Republic, Ukraine, Korea, Georgia, Canada, and internationally. The company offers high-fidelity headphones, wireless bluetooth headphones, wireless bluetooth speakers, computer headsets, telecommunications headsets, and active noise canceling headphones. It sells its products through distributors, international distributors, audio specialty stores, the internet, national retailers, grocery stores, electronics retailers, and prisons under the Koss name, as well as private label. Koss Corporation sells its products to distributors for resale to school systems, as well as directly to other manufacturers. The company markets through domestic retail outlets and numerous retailers. It also exports its products. Koss Corporation was founded in 1953 and is based in Milwaukee, Wisconsin.
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