Home 
Today's Top Picks 
Top Performers 
Watchlist 
My Robo Portfolios 
ETF Zone 
Help & Tutorial 
Cancel anytime
- Chart
- Upturn Summary
- Highlights
- Valuation
Upturn AI SWOT - About
LITB 
LightInTheBox Holding Co Ltd ARD (LITB)
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- Pass (Skip investing)
Stock price based on last close (see disclosures)
- ALL
- YEAR
- MONTH
- WEEK
Upturn Advisory Summary
10/22/2025: LITB (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Analysis of Past Performance
Type Stock | Historic Profit -30.46% | Avg. Invested days 19 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  1.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 10/22/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 21.57M USD | Price to earnings Ratio 9.83 | 1Y Target Price 3 |
Price to earnings Ratio 9.83 | 1Y Target Price 3 | ||
Volume (30-day avg) - | Beta 0.22 | 52 Weeks Range 0.91 - 5.70 | Updated Date 06/29/2025 |
52 Weeks Range 0.91 - 5.70 | Updated Date 06/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.12 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 0.63% | Operating Margin (TTM) 0.26% |
Management Effectiveness
Return on Assets (TTM) 2.15% | Return on Equity (TTM) -220.81% |
Valuation
Trailing PE 9.83 | Forward PE - | Enterprise Value 14159825 | Price to Sales(TTM) 0.09 |
Enterprise Value 14159825 | Price to Sales(TTM) 0.09 | ||
Enterprise Value to Revenue 0.06 | Enterprise Value to EBITDA 9.97 | Shares Outstanding 18277800 | Shares Floating 64500694 |
Shares Outstanding 18277800 | Shares Floating 64500694 | ||
Percent Insiders 54.45 | Percent Institutions 5.85 |
Upturn AI SWOT
LightInTheBox Holding Co Ltd ARD
Company Overview
History and Background
LightInTheBox Holding Co., Ltd. was founded in 2007 and is a global online retail company that delivers products directly to consumers around the world. It initially focused on wedding apparel and has since expanded into a wide range of general merchandise.
Core Business Areas
- Apparel: Offers a variety of apparel products, including clothing, footwear, and accessories for men, women, and children.
- Small Gadgets and Home & Garden: Sells a diverse range of small gadgets, consumer electronics, home du00e9cor, and garden supplies.
- Other: Includes various other product categories such as beauty products, toys, and sporting goods.
Leadership and Structure
The company is led by a management team with expertise in e-commerce and global operations. Jonathan Siau Keong Chong is the current CEO. Organizational structure is typical of a global e-commerce company.
Top Products and Market Share
Key Offerings
- Apparel: Clothing, dresses, and wedding apparel are significant revenue generators. Market share data is difficult to pinpoint precisely due to the fragmented nature of the online apparel market. Competitors include ASOS, SHEIN, and Amazon.
- Home Goods and Gadgets: Includes a wide variety of smaller items such as LED lights, kitchen gadgets, and electronic accessories. Market share data is similarly fragmented. Competitors include Wish, AliExpress, and various online retailers.
Market Dynamics
Industry Overview
The e-commerce industry is highly competitive and constantly evolving, with continuous shifts in consumer preferences and technological advancements.
Positioning
LightInTheBox aims to provide affordable products directly to consumers worldwide, differentiating itself through its extensive product range and global reach.
Total Addressable Market (TAM)
The global e-commerce market is valued at trillions of dollars. LightInTheBox occupies a niche position by targeting international customers and offering a wide array of products. Estimations have e-commerce reaching over 7 trillion by 2025.
Upturn SWOT Analysis
Strengths
- Global reach and multilingual website
- Wide product selection
- Direct-to-consumer model
- Relatively low prices
Weaknesses
- Brand awareness is not as strong as larger competitors
- Shipping times can be longer due to international shipping
- Concerns about product quality control
- Dependence on third-party logistics providers
Opportunities
- Expansion into new product categories
- Improved marketing and branding efforts
- Partnerships with local retailers
- Growing e-commerce market in emerging economies
Threats
- Intense competition from larger e-commerce players
- Fluctuations in exchange rates
- Changes in trade regulations
- Increasing shipping costs
Competitors and Market Share
Key Competitors
- AMZN
- WISH
- EBAY
- BABA
- JD
Competitive Landscape
LightInTheBox faces intense competition from larger, more established e-commerce companies with greater brand recognition and resources. Its advantages lie in its direct-to-consumer model and extensive product variety.
Growth Trajectory and Initiatives
Historical Growth: Growth has been inconsistent, affected by competition and changing consumer behaviors.
Future Projections: Future growth projections are uncertain and depend on successful implementation of strategies to increase brand awareness and improve customer satisfaction.
Recent Initiatives: Initiatives may include investments in logistics, marketing, and product development.
Summary
LightInTheBox operates in a highly competitive e-commerce market and differentiates through its wide product selection and direct-to-consumer model. However, brand awareness and logistics efficiency need strengthening. The company faces threats from larger competitors and fluctuating economic conditions. Future success depends on effective marketing, customer satisfaction improvements, and the ability to adapt to the rapidly evolving e-commerce landscape.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- Market Research Reports
- Analyst Reports
- SEC Filings
Disclaimers:
The information provided is for informational purposes only and does not constitute financial advice. Investment decisions should be based on thorough research and consultation with a qualified financial advisor.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About LightInTheBox Holding Co Ltd ARD
Exchange NYSE | Headquaters - | ||
IPO Launch date 2013-06-06 | CEO & Director Mr. Jian He | ||
Sector Consumer Cyclical | Industry Apparel Manufacturing | Full time employees 422 | Website https://ir.ador.com |
Full time employees 422 | Website https://ir.ador.com | ||
LightInTheBox Holding Co., Ltd., an online retail company, provides various lifestyle products directly to consumers in Europe, North America, and internationally. The company sells apparel and other general merchandise products; and focuses on the apparel design activities. It also offers logistics services. The company provides its products through its websites, other online platforms, and mobile applications to third-party sellers, companies, and individual customers. LightInTheBox Holding Co., Ltd. was founded in 2007 and is headquartered in Singapore.
Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.