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Upturn AI SWOT - About
LITB 
LightInTheBox Holding Co Ltd ARD (LITB)
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Upturn Advisory Summary
09/16/2025: LITB (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Analysis of Past Performance
Type Stock | Historic Profit -47.6% | Avg. Invested days 15 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  1.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 09/16/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 21.57M USD | Price to earnings Ratio 9.83 | 1Y Target Price 3 |
Price to earnings Ratio 9.83 | 1Y Target Price 3 | ||
Volume (30-day avg) - | Beta 0.22 | 52 Weeks Range 0.91 - 5.70 | Updated Date 06/29/2025 |
52 Weeks Range 0.91 - 5.70 | Updated Date 06/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.12 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 0.63% | Operating Margin (TTM) 0.26% |
Management Effectiveness
Return on Assets (TTM) 2.15% | Return on Equity (TTM) -220.81% |
Valuation
Trailing PE 9.83 | Forward PE - | Enterprise Value 14159825 | Price to Sales(TTM) 0.09 |
Enterprise Value 14159825 | Price to Sales(TTM) 0.09 | ||
Enterprise Value to Revenue 0.06 | Enterprise Value to EBITDA 9.97 | Shares Outstanding 18277800 | Shares Floating 64500694 |
Shares Outstanding 18277800 | Shares Floating 64500694 | ||
Percent Insiders 54.45 | Percent Institutions 5.85 |
Upturn AI SWOT
LightInTheBox Holding Co Ltd ARD
Company Overview
History and Background
LightInTheBox Holding Co. Ltd. was founded in 2007. It operates an international online retail platform that delivers products directly to consumers around the world. It is based in Beijing, China.
Core Business Areas
- Apparel: A wide selection of clothing for men, women, and children, including dresses, tops, pants, and outerwear.
- Small Gadgets: Electronics and small gadgets, such as headphones, phone accessories, and smart home devices.
- Home and Garden: Home decor items, furniture, and garden supplies.
- Wedding and Events: Special occasion dresses, decorations, and supplies for weddings and other events.
Leadership and Structure
The leadership team includes Jian Liu (Chairman and CEO). The company operates with a functional organizational structure.
Top Products and Market Share
Key Offerings
- Apparel: Dresses, tops, and bottoms for women and men. Market share data is difficult to obtain due to the highly fragmented nature of the online apparel market. Competitors: ASOS, SHEIN, Amazon.
- Home Decor: Various home decor items such as lighting, textiles, and wall art. Market share data is difficult to obtain, competition includes Wayfair, Amazon, and Overstock.
- Gadgets: Includes consumer electronics accessories, etc. Market Share difficult to pinpoint, competition includes Amazon, Best Buy, Alibaba (AliExpress), Walmart.
Market Dynamics
Industry Overview
The e-commerce industry is experiencing continuous growth, fueled by increasing internet penetration and changing consumer preferences. Cross-border e-commerce is expanding.
Positioning
LightInTheBox positions itself as a global online retailer offering a wide range of products at competitive prices. Its competitive advantage lies in its extensive product selection and global reach.
Total Addressable Market (TAM)
The global e-commerce market is estimated to be in the trillions of dollars. LightInTheBox has positioned itself to capture a portion of this market through its low-cost products.
Upturn SWOT Analysis
Strengths
- Wide product selection
- Global reach
- Competitive pricing
- Established e-commerce platform
Weaknesses
- Brand recognition lower compared to larger competitors
- Customer service and shipping issues reported
- Dependence on Chinese suppliers and supply chain vulnerabilities
- Profitability concerns
Opportunities
- Expansion into new markets
- Strengthening brand reputation through marketing
- Improving customer service and logistics
- Diversifying product offerings
Threats
- Intense competition from larger e-commerce players
- Fluctuations in currency exchange rates
- Changes in trade regulations and tariffs
- Economic slowdown in key markets
Competitors and Market Share
Key Competitors
- AMZN
- WISH
- EBAY
- JD
Competitive Landscape
LightInTheBox faces significant competition from larger e-commerce players with greater brand recognition, resources, and established customer bases. It must differentiate itself through product selection, pricing, and customer service.
Growth Trajectory and Initiatives
Historical Growth: Historical growth has been inconsistent, with periods of rapid expansion followed by slower growth or declines. Performance should be determined based on array of numbers and data from annual and quarterly reports.
Future Projections: Future growth projections vary based on market conditions and the company's strategic initiatives. Analyst estimates would be needed.
Recent Initiatives: Recent initiatives may include expanding product categories, improving logistics, and enhancing the customer experience.
Summary
LightInTheBox faces many challenges in a competitive e-commerce landscape. While offering a wide product selection and global reach, it struggles with brand recognition and reported customer service concerns. Strategic initiatives focusing on improving logistics and customer experience are crucial for future growth. A strong brand image is needed to improve market share against bigger players.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company filings
- Market research reports
- Industry analysis
- Financial news sources
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Investment decisions should be based on your own research and due diligence.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About LightInTheBox Holding Co Ltd ARD
Exchange NYSE | Headquaters - | ||
IPO Launch date 2013-06-06 | CEO & Director Mr. Jian He | ||
Sector Consumer Cyclical | Industry Apparel Manufacturing | Full time employees 422 | Website https://ir.ador.com |
Full time employees 422 | Website https://ir.ador.com | ||
LightInTheBox Holding Co., Ltd., an online retail company, provides various lifestyle products directly to consumers in Europe, North America, and internationally. The company sells apparel and other general merchandise products; and focuses on the apparel design activities. It also offers logistics services. The company provides its products through its websites, other online platforms, and mobile applications to third-party sellers, companies, and individual customers. LightInTheBox Holding Co., Ltd. was founded in 2007 and is headquartered in Singapore.
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