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Upturn AI SWOT - About
MERC 
Mercer International Inc (MERC)
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Upturn Advisory Summary
09/12/2025: MERC (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
4 Analysts rated it
Very few follow this stock; limited insights, higher-risk early investing.
1 Year Target Price $3.5
1 Year Target Price $3.5
| 0 | Strong Buy |
| 0 | Buy |
| 4 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -37.43% | Avg. Invested days 36 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  1.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 09/12/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 206.31M USD | Price to earnings Ratio - | 1Y Target Price 3.5 |
Price to earnings Ratio - | 1Y Target Price 3.5 | ||
Volume (30-day avg) 4 | Beta 1.06 | 52 Weeks Range 2.59 - 8.01 | Updated Date 09/14/2025 |
52 Weeks Range 2.59 - 8.01 | Updated Date 09/14/2025 | ||
Dividends yield (FY) 9.62% | Basic EPS (TTM) -1.63 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -5.6% | Operating Margin (TTM) -12.76% |
Management Effectiveness
Return on Assets (TTM) 0.24% | Return on Equity (TTM) -23.39% |
Valuation
Trailing PE - | Forward PE 14.71 | Enterprise Value 1605109118 | Price to Sales(TTM) 0.11 |
Enterprise Value 1605109118 | Price to Sales(TTM) 0.11 | ||
Enterprise Value to Revenue 0.82 | Enterprise Value to EBITDA 9.3 | Shares Outstanding 66982500 | Shares Floating 54455546 |
Shares Outstanding 66982500 | Shares Floating 54455546 | ||
Percent Insiders 63.75 | Percent Institutions 54.81 |
Upturn AI SWOT
Mercer International Inc
Company Overview
History and Background
Mercer International Inc. was founded in 1968 as Eurocan Pulp & Paper Co. The company has grown through acquisitions and expansions, transforming into a global manufacturer of pulp, paper, and wood products.
Core Business Areas
- Pulp: Mercer is a major producer of NBSK (Northern Bleached Softwood Kraft) pulp, used in various paper products.
- Wood Products: Mercer manufactures lumber and other wood products.
- Energy: The company generates green energy from biomass residues.
Leadership and Structure
Juan Carlos Bueno is the CEO of Mercer International. The company operates with a functional organizational structure, with various departments responsible for different aspects of the business.
Top Products and Market Share
Key Offerings
- NBSK Pulp: Mercer's primary product, Northern Bleached Softwood Kraft pulp, is used for producing printing and writing papers, tissue, and specialty products. Market share varies regionally, but Mercer is a significant global player. Competitors include Resolute Forest Products, Domtar, and Suzano.
- Lumber: Mercer produces lumber for construction and other applications. The lumber market is highly fragmented. Competitors include West Fraser Timber, Canfor, and Interfor.
- Green Energy: Generated from biomass residuals; sold into local and regional markets. Competitors depend on the regional utilities.
Market Dynamics
Industry Overview
The pulp and paper industry is cyclical and influenced by factors such as global economic growth, paper demand, and raw material costs. The wood products market is similarly dependent on construction and housing trends.
Positioning
Mercer is positioned as a cost-competitive producer of pulp and wood products, with a focus on sustainable practices and energy efficiency. They have plants strategically located to provide an advantage in specific markets.
Total Addressable Market (TAM)
The global pulp and paper market is estimated at hundreds of billions of dollars. The lumber market also represents a significant portion. Mercer's TAM is a portion of this, dependent on their production capacity and market reach.
Upturn SWOT Analysis
Strengths
- Efficient production facilities
- Sustainable practices
- Strong market position in NBSK pulp
- Geographically diverse operations
Weaknesses
- Exposure to commodity price volatility
- High capital intensity
- Sensitivity to exchange rate fluctuations
Opportunities
- Increasing demand for sustainable products
- Expansion into new markets
- Strategic acquisitions
- Growth in biomass energy demand
Threats
- Economic downturns
- Increased competition
- Fluctuations in raw material costs
- Changing environmental regulations
Competitors and Market Share
Key Competitors
- WFG.TO
- CFP.TO
- IP
- LYB
Competitive Landscape
Mercer competes on cost, quality, and sustainability. They are a significant player in the NBSK pulp market, but face competition from larger, more diversified companies.
Major Acquisitions
Drayton Valley Lumber Mill
- Year: 2023
- Acquisition Price (USD millions): 63
- Strategic Rationale: Expanded Mercer's lumber capacity and footprint in Western Canada.
Growth Trajectory and Initiatives
Historical Growth: Historical growth driven by acquisitions, capacity expansions, and favorable market conditions. Specific data unavailable without providing a time frame.
Future Projections: Future growth projected based on market demand for pulp and wood products, efficiency improvements, and strategic investments. Analyst estimates are subject to change.
Recent Initiatives: Recent initiatives include investments in new equipment, expansions of existing facilities, and focus on sustainable practices.
Summary
Mercer International is a significant player in the pulp and wood products industry, known for its sustainable practices and efficient production. Its exposure to commodity price volatility is a key risk. The company is currently expanding its operations and focusing on increasing demand for sustainable products. Mercer should continue to monitor economic conditions and environmental regulations. Although having some positive performance in recent years the competitive landscape is always evolving.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- Financial News Articles
- Industry Reports
Disclaimers:
This analysis is for informational purposes only and should not be considered financial advice. Data is based on available information and may be subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Mercer International Inc
Exchange NASDAQ | Headquaters Vancouver, BC, Canada | ||
IPO Launch date 1987-04-20 | CEO, President & Director Mr. Juan Carlos Bueno | ||
Sector Basic Materials | Industry Paper & Paper Products | Full time employees 3580 | Website https://mercerint.com |
Full time employees 3580 | Website https://mercerint.com | ||
Mercer International Inc., together with its subsidiaries, manufactures and sells northern bleached softwood kraft (NBSK) and northern bleached hardwood kraft (NBHK) pulp in the United States, Germany, China, and internationally. It operates through two segments, Pulp and Solid Wood. The company manufactures, sells, and distributes pulp, electricity, and chemicals through pulp mills. It also manufactures, distributes, and sells lumber, cross-laminated timber, finger joint lumber, glue-laminated timber, wood pallets, electricity, biofuels, and wood residuals. In addition, the company generates and sells green energy produced from biomass cogeneration power plants. Further, it produces and sells NBSK pulp manufactured from softwood; green energy using carbon neutral biofuels, such as black liquor and wood waste; tall oil from black liquor for use as a chemical additive and green energy source; wood pellets and briquettes; lignin; and wood procurement and logistics services. The company sells its pulp products to pulp markets, integrated paper and paperboard manufacturers; and lumber products to distributors, construction firms, secondary manufacturers, retail yards, and home centers. Mercer International Inc. was incorporated in 1968 and is headquartered in Vancouver, Canada.
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