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MOGO 
Mogo Inc (MOGO)
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Stock price based on last close (see disclosures)
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Upturn Advisory Summary
12/03/2025: MOGO (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
2 Analysts rated it
Very few follow this stock; limited insights, higher-risk early investing.
1 Year Target Price $4.03
1 Year Target Price $4.03
| 0 | Strong Buy |
| 2 | Buy |
| 0 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -18.13% | Avg. Invested days 32 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 12/03/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 30.18M USD | Price to earnings Ratio 5.41 | 1Y Target Price 4.03 |
Price to earnings Ratio 5.41 | 1Y Target Price 4.03 | ||
Volume (30-day avg) 2 | Beta 3.51 | 52 Weeks Range 0.74 - 3.83 | Updated Date 12/3/2025 |
52 Weeks Range 0.74 - 3.83 | Updated Date 12/3/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.23 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Geography
Earnings Date
Report Date 2025-11-07 | When - | Estimate -0.07 | Actual -0.1417 |
Profitability
Profit Margin 18.48% | Operating Margin (TTM) -28.88% |
Management Effectiveness
Return on Assets (TTM) 4.15% | Return on Equity (TTM) 10.16% |
Valuation
Trailing PE 5.41 | Forward PE - | Enterprise Value 63694369 | Price to Sales(TTM) 0.74 |
Enterprise Value 63694369 | Price to Sales(TTM) 0.74 | ||
Enterprise Value to Revenue 1.29 | Enterprise Value to EBITDA 4.13 | Shares Outstanding 23777844 | Shares Floating 19895635 |
Shares Outstanding 23777844 | Shares Floating 19895635 | ||
Percent Insiders 16 | Percent Institutions 10.61 |
Upturn AI SWOT
Mogo Inc
Company Overview
History and Background
Mogo Inc. was founded in 2003 in Vancouver, Canada, initially focusing on providing loan services to Canadians. Over time, it has evolved into a digital payment and financial technology company offering a range of products aimed at helping users manage their finances.
Core Business Areas
- MogoMoney: Personal loans and credit cards designed to help users improve their credit score and manage debt.
- MogoTrade: Commission-free stock trading platform.
- MogoCrypto: Platform for buying and selling cryptocurrencies.
- MogoMortgage: Mortgage brokerage services connecting borrowers with lenders.
Leadership and Structure
The leadership team is headed by Greg Feller (CEO), and the organizational structure includes departments for technology, finance, marketing, and operations.
Top Products and Market Share
Key Offerings
- MogoMoney: Personal loans and credit cards to improve credit score. Market share data is not readily available. Competitors include traditional banks and fintech lenders like LendingTree and Credit Karma.
- MogoTrade: Commission-free stock trading platform. Market share data is not readily available. Competitors include Wealthsimple Trade, Robinhood and Interactive Brokers.
- MogoCrypto: Cryptocurrency buying/selling platform. Market share data is not readily available. Competitors include Coinbase and Kraken.
- MogoMortgage: Mortgage brokerage service, connecting borrowers to lenders. Market share data is not readily available. Competitors include Ratehub.ca and nesto.
Market Dynamics
Industry Overview
The fintech industry is rapidly growing, driven by increasing demand for digital financial services. Competition is intense, with both established financial institutions and new fintech startups vying for market share.
Positioning
Mogo positions itself as a digital alternative to traditional banking, focusing on providing user-friendly and accessible financial products. Competitive advantages include a mobile-first approach and a focus on financial wellness.
Total Addressable Market (TAM)
The total addressable market for digital financial services is estimated to be worth hundreds of billions of dollars globally. Mogo is positioned to capture a share of this market through its diverse product offerings.
Upturn SWOT Analysis
Strengths
- Strong brand recognition in Canada
- User-friendly mobile platform
- Diversified product offerings
- Focus on financial wellness
Weaknesses
- Limited geographic presence (primarily Canada)
- Dependence on funding for growth
- Smaller market share compared to larger competitors
- Variable Revenue
Opportunities
- Expansion into new markets (e.g., the US)
- Partnerships with other fintech companies
- Increasing demand for digital financial services
- Increased crypto adoption
Threats
- Intense competition from larger players
- Regulatory changes in the financial industry
- Economic downturn affecting consumer spending
- Cybersecurity risks
Competitors and Market Share
Key Competitors
- SQ
- PYPL
- LC
- UPST
Competitive Landscape
Mogo's advantage lies in its integrated approach to financial wellness. However, it faces strong competition from larger, more established players with greater resources and brand recognition.
Growth Trajectory and Initiatives
Historical Growth: Historical growth trends can be assessed by analyzing past revenue and customer acquisition data.
Future Projections: Future growth projections are based on analyst estimates and company guidance.
Recent Initiatives: Recent strategic initiatives may include product launches, partnerships, and market expansion efforts.
Summary
Mogo Inc. is a growing fintech company with a strong focus on digital financial services and wellness. Its strengths include brand recognition and a user-friendly platform. However, it needs to address weaknesses like limited geographic presence and dependence on funding and watch out for competition in the fintech landscape.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Company Filings
- Industry Reports
- Financial News Outlets
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Investment decisions should be based on thorough research and consultation with a financial professional.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Mogo Inc
Exchange NASDAQ | Headquaters Vancouver, BC, Canada | ||
IPO Launch date 2017-03-02 | Founder, CEO & Chairman Mr. David Marshall Feller | ||
Sector Technology | Industry Software - Infrastructure | Full time employees - | Website https://www.mogo.ca |
Full time employees - | Website https://www.mogo.ca | ||
Mogo Inc. operates as a financial technology company in Canada, Europe, and internationally. The company's digital solutions to help its members improve their path to wealth creation and financial freedom. It also provides MogoTrade, a stock trading app; Moka; and MogoMoney that provides online personal loans. In addition, the company offers digital loans and mortgages; and operates a payments platform that powers next-generation card programs for companies in Europe and Canada. Mogo Inc. is headquartered in Vancouver, Canada.
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