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PayPal Holdings Inc (PYPL)



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Upturn Advisory Summary
07/11/2025: PYPL (2-star) has a low Upturn Star Rating. Not recommended to BUY.
1 Year Target Price $81.74
1 Year Target Price $81.74
16 | Strong Buy |
7 | Buy |
22 | Hold |
0 | Sell |
2 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -7.55% | Avg. Invested days 45 | Today’s Advisory WEAK BUY |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Large-Cap Stock | Market Capitalization 69.40B USD | Price to earnings Ratio 16.04 | 1Y Target Price 81.74 |
Price to earnings Ratio 16.04 | 1Y Target Price 81.74 | ||
Volume (30-day avg) 47 | Beta 1.45 | 52 Weeks Range 55.85 - 93.66 | Updated Date 07/13/2025 |
52 Weeks Range 55.85 - 93.66 | Updated Date 07/13/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 4.45 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 14.26% | Operating Margin (TTM) 20.14% |
Management Effectiveness
Return on Assets (TTM) 4.45% | Return on Equity (TTM) 22.2% |
Valuation
Trailing PE 16.04 | Forward PE 14.56 | Enterprise Value 69605942677 | Price to Sales(TTM) 2.18 |
Enterprise Value 69605942677 | Price to Sales(TTM) 2.18 | ||
Enterprise Value to Revenue 2.18 | Enterprise Value to EBITDA 9.76 | Shares Outstanding 972532992 | Shares Floating 969449900 |
Shares Outstanding 972532992 | Shares Floating 969449900 | ||
Percent Insiders 0.13 | Percent Institutions 79.43 |
Upturn AI SWOT
PayPal Holdings Inc

Company Overview
History and Background
PayPal was founded in 1998 as Confinity and later merged with X.com, founded by Elon Musk. It went public in 2002, was acquired by eBay, and then spun off as an independent company in 2015. It has become a dominant player in online payments.
Core Business Areas
- Online Payment Processing: Facilitates online payments for merchants and consumers through its platform. Key services include payment gateway integration, mobile payments, and invoicing.
- Digital Wallets: Offers digital wallets like PayPal and Venmo, allowing users to store funds, make online and in-person purchases, and send money to others.
- Business Solutions: Provides various solutions for businesses, including point-of-sale (POS) systems, working capital loans, and merchant services.
Leadership and Structure
Alex Chriss is the current President and CEO. The company has a traditional hierarchical organizational structure with various departments led by senior executives.
Top Products and Market Share
Key Offerings
- Market Share Data Source: Statista
- PayPal: Core online payment platform, offering secure transactions and global reach. Estimated market share of online payment processing is around 41.8% in 2024. Competitors include Stripe, Adyen, and Block (Square). It has around 435 million users.
- Market Share Data Source: PayPal Earnings Release
- Venmo: Mobile payment app popular for peer-to-peer (P2P) transactions, particularly among younger users. Venmo processed about $61 billion in total payment volume (TPV) in Q1 2024. Competitors include Cash App (Block), Zelle, and Apple Pay. Venmo has around 90 million users.
- Braintree: A powerful payment gateway designed for businesses of all sizes to accept payments online and in their apps. Braintree handles payment processing for a diverse range of merchants, allowing them to easily integrate and customize their payment experiences. Braintree does not publicly announce its marketshare as it has smaller visibility. Competitors include Stripe and Adyen.
- Market Share Data Source: Expert Analysis
Market Dynamics
Industry Overview
The digital payments industry is experiencing rapid growth, driven by increased e-commerce adoption, mobile device usage, and demand for seamless payment experiences. Competition is intense, with new players constantly entering the market.
Positioning
PayPal is a well-established leader in the digital payments space, benefiting from its brand recognition, large user base, and extensive network of merchants. It faces increasing competition from newer, more agile competitors.
Total Addressable Market (TAM)
The global digital payments market is expected to reach $12.3 trillion in 2024. PayPal is well-positioned to capture a significant portion of this TAM, focusing on expanding its services and reaching new markets.
Upturn SWOT Analysis
Strengths
- Strong brand recognition
- Large user base
- Extensive merchant network
- Global reach
- Established technology infrastructure
Weaknesses
- High transaction fees compared to some competitors
- Dependence on third-party integrations
- Slow innovation relative to some newer players
- Data breach concerns
- Regulatory scrutiny
Opportunities
- Expanding into new markets
- Developing innovative payment solutions
- Acquiring complementary businesses
- Leveraging data analytics
- Integrating blockchain technologies
Threats
- Increasing competition from fintech companies
- Data security breaches
- Changes in regulations
- Economic downturn
- Disruptive technologies
Competitors and Market Share
Key Competitors
- SQ
- PYPL
- GPN
- FIS
Competitive Landscape
PayPal benefits from its first-mover advantage and brand recognition. Competitors are innovating faster. PayPal is larger than competitors.
Major Acquisitions
Happy Returns
- Year: 2021
- Acquisition Price (USD millions): 0
- Strategic Rationale: Acquired to improve return process which improves payment process overall and creates positive feedback loop
Honey Science Corporation
- Year: 2020
- Acquisition Price (USD millions): 4000
- Strategic Rationale: Acquired to offer price tracking and coupon functionality for customers and boost sales.
Growth Trajectory and Initiatives
Historical Growth: PayPal experienced significant growth in the early 2000s and has continued to expand its user base and transaction volume. However, growth has slowed in recent years due to increased competition.
Future Projections: Analysts project moderate revenue growth for PayPal in the coming years, driven by its expansion into new markets and the development of innovative payment solutions. Revenue estimated to be $32.44 Billion in 2024.
Recent Initiatives: PayPal is investing in new technologies such as blockchain and artificial intelligence. They are trying to improve the checkout experience. They are cutting costs.
Summary
PayPal is a leading digital payments company facing increased competition and slowing growth. While it has a strong brand and large user base, its high transaction fees and slower innovation are weaknesses. Future success depends on adapting to changing market dynamics and capitalizing on new opportunities.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Yahoo Finance
- Statista
- PayPal Investor Relations
Disclaimers:
The data and analysis provided are for informational purposes only and should not be considered financial advice. Investment decisions should be made based on individual circumstances and consultation with a qualified financial advisor.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About PayPal Holdings Inc
Exchange NASDAQ | Headquaters San Jose, CA, United States | ||
IPO Launch date 2002-02-01 | President, CEO & Director Mr. Alex Chriss | ||
Sector Financial Services | Industry Credit Services | Full time employees 24400 | Website https://www.paypal.com |
Full time employees 24400 | Website https://www.paypal.com |
PayPal Holdings, Inc. operates a technology platform that enables digital payments for merchants and consumers worldwide. It operates a two-sided network at scale that connects merchants and consumers that enables its customers to connect, transact, and send and receive payments through online and in person, as well as transfer and withdraw funds using various funding sources, such as bank accounts, PayPal or Venmo account balance, consumer credit products, credit and debit cards, and cryptocurrencies, as well as other stored value products, including gift cards and eligible rewards. The company provides payment solutions under the PayPal, PayPal Credit, Braintree, Venmo, Xoom, Zettle, Hyperwallet, Honey, and Paidy names. The company was founded in 1998 and is headquartered in San Jose, California.

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