- Chart
- Upturn Summary
- Highlights
- Revenue
- Valuation
Upturn AI SWOT - About
Movado Group Inc (MOV)

- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- Pass (Skip investing)
Stock price based on last close (see disclosures)
- ALL
- 1Y
- 1M
- 1W
Upturn Advisory Summary
12/04/2025: MOV (1-star) has a low Upturn Star Rating. Not recommended to BUY.
1 Year Target Price $31.5
1 Year Target Price $31.5
| 0 | Strong Buy |
| 1 | Buy |
| 0 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -26.72% | Avg. Invested days 26 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 463.57M USD | Price to earnings Ratio 21.59 | 1Y Target Price 31.5 |
Price to earnings Ratio 21.59 | 1Y Target Price 31.5 | ||
Volume (30-day avg) 1 | Beta 0.93 | 52 Weeks Range 12.02 - 21.43 | Updated Date 12/4/2025 |
52 Weeks Range 12.02 - 21.43 | Updated Date 12/4/2025 | ||
Dividends yield (FY) 6.60% | Basic EPS (TTM) 0.97 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-11-25 | When - | Estimate 0.86 | Actual 0.45 |
Profitability
Profit Margin 3.33% | Operating Margin (TTM) 6.3% |
Management Effectiveness
Return on Assets (TTM) 2.25% | Return on Equity (TTM) 4.48% |
Valuation
Trailing PE 21.59 | Forward PE 15.27 | Enterprise Value 368740003 | Price to Sales(TTM) 0.7 |
Enterprise Value 368740003 | Price to Sales(TTM) 0.7 | ||
Enterprise Value to Revenue 0.56 | Enterprise Value to EBITDA 9.1 | Shares Outstanding 15682352 | Shares Floating 16020573 |
Shares Outstanding 15682352 | Shares Floating 16020573 | ||
Percent Insiders 3.48 | Percent Institutions 90.53 |
Upturn AI SWOT
Movado Group Inc

Company Overview
History and Background
Movado Group Inc. was founded in 1881 in La Chaux-de-Fonds, Switzerland. Originally named LAI Ditescheim & Freres SA, the company later adopted the name Movado in 1947. It is known for its minimalist watch designs, particularly the Museum Watch, which features a single dot at the 12 o'clock position.
Core Business Areas
- Wholesale: The wholesale segment distributes watches to department stores, jewelry store chains, and independent retailers worldwide. This is the primary revenue driver.
- Retail: The retail segment operates Movado Company Stores and outlets across North America and also online sales directly to consumers.
Leadership and Structure
Efraim Grinberg serves as the Chairman and Chief Executive Officer. The company has a standard corporate structure with executive leadership overseeing various departments like marketing, finance, operations, and sales.
Top Products and Market Share
Key Offerings
- Movado Watches: Movado watches, known for their minimalist design, are the flagship product. Competitors include Bulova, Tissot, and other mid-range watch brands. Market share information is not readily available.
- Licensed Brands: Movado Group designs, sources, markets and distributes watches under license agreements for brands such as Coach, Hugo Boss, Lacoste, Olivia Burton, and Tommy Hilfiger. Competitors include Fossil Group and other companies managing licensed watch brands. Market share information is not readily available.
Market Dynamics
Industry Overview
The watch industry is characterized by a mix of luxury, mid-range, and fashion segments. Trends include increasing online sales, smartwatches, and a renewed interest in classic designs.
Positioning
Movado Group is positioned in the mid-range to premium watch segment, focusing on design and brand recognition. Its competitive advantage lies in its strong brand portfolio and established distribution network.
Total Addressable Market (TAM)
The global watch market is estimated to be in the billions of dollars. Movado Group is positioned to capture a share of the mid-range to premium segment, leveraging its brand recognition and distribution capabilities.
Upturn SWOT Analysis
Strengths
- Strong brand recognition, particularly Movado
- Established distribution network
- Diversified brand portfolio through licensing agreements
- Experienced management team
Weaknesses
- Reliance on wholesale distribution
- Potential dependence on licensing agreements
- Susceptibility to economic downturns affecting consumer spending on discretionary items
- Limited innovation in core designs
Opportunities
- Expanding online presence and e-commerce sales
- Growing in emerging markets
- Developing new product lines or technologies (e.g., smartwatches)
- Acquiring smaller watch brands
Threats
- Competition from other watch brands, including luxury and fashion brands
- Fluctuations in currency exchange rates
- Economic downturns impacting consumer spending
- Impact of smartwatches on traditional watch sales
Competitors and Market Share
Key Competitors
- FOSL
- COTY
- TPX
Competitive Landscape
Movado Group competes with a wide range of watch brands. Its competitive advantage lies in its design aesthetic and brand recognition, but it faces challenges from larger companies with greater marketing budgets and broader product offerings.
Growth Trajectory and Initiatives
Historical Growth: Data not available without specific timeframe.
Future Projections: Data not available without specific timeframe.
Recent Initiatives: Focusing on digital marketing and expanding e-commerce channels, optimizing its store network and continuing to invest in its brand portfolio.
Summary
Movado Group is a mid-range watch company with a portfolio of well-known brands. Its strengths lie in its brand recognition and established distribution network. It needs to be aware of the competition and innovate in new markets to continue its growth. The company is focusing on digital marketing to further enhance their growth and distribution channels.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Company Filings
- Industry Reports
- Market Research Data
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Market share data is estimated and may not be precise. Financial data may be outdated. Consult a financial professional before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Movado Group Inc
Exchange NYSE | Headquaters Paramus, NJ, United States | ||
IPO Launch date 1993-09-30 | Chairman & CEO Mr. Efraim Grinberg | ||
Sector Consumer Cyclical | Industry Luxury Goods | Full time employees 1009 | Website https://www.movadogroup.com |
Full time employees 1009 | Website https://www.movadogroup.com | ||
Movado Group, Inc. designs, sources, markets, and distributes watches worldwide. The company operates in two segments, Watch and Accessory Brands, and Company Stores. The company offers its watches under the Movado, Concord, Ebel, Olivia Burton, and MVMT brands, as well as licensed brands comprising Coach, Tommy Hilfiger, HUGO BOSS, Lacoste, and Calvin Klein. It also designs, sources, markets, and distributes jewelry and other accessories; and provides after-sales and shipping services. The company's customers include jewelry store chains, department stores, independent regional jewelers, network of independent distributors, online marketplaces, licensors' retail stores, and third-party e-commerce retailers. It sells directly to consumers through its e-commerce platforms. The company was formerly known as North American Watch Corporation and changed its name to Movado Group, Inc. in 1996. Movado Group, Inc. was founded in 1961 and is headquartered in Paramus, New Jersey.

Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.
Home 

