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Nathans Famous Inc (NATH)


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Upturn Advisory Summary
10/15/2025: NATH (2-star) has a low Upturn Star Rating. Not recommended to BUY.
Analysis of Past Performance
Type Stock | Historic Profit 33.16% | Avg. Invested days 56 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 451.77M USD | Price to earnings Ratio 18.82 | 1Y Target Price - |
Price to earnings Ratio 18.82 | 1Y Target Price - | ||
Volume (30-day avg) - | Beta 0.34 | 52 Weeks Range 66.77 - 117.96 | Updated Date 06/29/2025 |
52 Weeks Range 66.77 - 117.96 | Updated Date 06/29/2025 | ||
Dividends yield (FY) 1.81% | Basic EPS (TTM) 5.87 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 16.21% | Operating Margin (TTM) 20.68% |
Management Effectiveness
Return on Assets (TTM) 44.58% | Return on Equity (TTM) - |
Valuation
Trailing PE 18.82 | Forward PE - | Enterprise Value 479890169 | Price to Sales(TTM) 3.05 |
Enterprise Value 479890169 | Price to Sales(TTM) 3.05 | ||
Enterprise Value to Revenue 3.24 | Enterprise Value to EBITDA 12.69 | Shares Outstanding 4089510 | Shares Floating 2853292 |
Shares Outstanding 4089510 | Shares Floating 2853292 | ||
Percent Insiders 36.21 | Percent Institutions 50.65 |
Upturn AI SWOT
Nathans Famous Inc

Company Overview
History and Background
Nathan's Famous was founded in 1916 by Nathan Handwerker, a Polish immigrant, at Coney Island, New York. It started as a nickel hot dog stand and gained popularity due to its quality and affordability. The company expanded through franchising and licensing, becoming a nationally recognized brand known for hot dogs and related products.
Core Business Areas
- Restaurant Operations: Company-owned and franchised Nathan's Famous restaurants offer hot dogs, hamburgers, fries, seafood, and other menu items. This includes traditional brick-and-mortar locations as well as stadium and event venues.
- Product Licensing: Nathan's licenses its brand and recipes for retail food products, including hot dogs, sausages, and condiments, which are sold in supermarkets and other retail outlets.
- Branded Product Program: Nathan's offers a program to various food service locations where they provide signage and materials related to the Nathan's Famous brand along with their products.
Leadership and Structure
As of 2024, the company is led by CEO Scott Norby. The organizational structure involves franchise operations, licensing divisions, and marketing teams to manage the brand's presence across different channels.
Top Products and Market Share
Key Offerings
- Hot Dogs: Nathan's Famous hot dogs are the company's flagship product, known for their distinct flavor and natural casing. Competitors include Oscar Mayer, Hebrew National, and Sabrett. Market share data is difficult to pinpoint precisely due to the fragmented nature of the hot dog market, but Nathan's holds a significant position, particularly in the Northeastern United States and at major events.
- Condiments and Ingredients: This includes Nathan's mustard and toppings sold at retailers and used in Nathan's locations. No solid figures, but Nathan's makes these in house or out-sources to major condiment companies. Competitors include Heinz, Gulden's, and French's.
Market Dynamics
Industry Overview
The food service industry, particularly the fast-casual and quick-service restaurant sectors, is competitive and driven by consumer preferences, economic conditions, and trends like healthier eating. The retail packaged foods sector is similarly driven by consumer trends and competition from generic brands.
Positioning
Nathan's Famous is positioned as a heritage brand known for its Coney Island roots and classic American food. It competes on brand recognition, taste, and convenience. The brand leverages its history and reputation to maintain a loyal customer base.
Total Addressable Market (TAM)
The global processed meat market size was valued at USD 277.16 billion in 2023 and is expected to grow to USD 375.4 billion by 2032. Nathan's Famous captures a small fraction of this TAM, but maintains a notable presence due to brand recognition and loyal consumer base.
Upturn SWOT Analysis
Strengths
- Strong brand recognition and heritage
- Established franchise network
- Licensing agreements for retail products
- Iconic location at Coney Island
- Strong brand name
Weaknesses
- Limited menu diversification
- High dependence on hot dogs
- Susceptible to fluctuations in meat prices
- Geographic concentration (Historically)
- Increasing competition from healthier food options
Opportunities
- Expansion into new geographic markets
- Introduction of healthier menu options
- Strategic partnerships with food retailers
- Increased focus on digital marketing and delivery
- Further development of branded retail products
Threats
- Rising food costs and inflation
- Changing consumer preferences towards healthier foods
- Intense competition in the fast-food industry
- Economic downturn impacting consumer spending
- Health concerns related to processed meats
Competitors and Market Share
Key Competitors
- ARCO
- HRL
- KRFT
Competitive Landscape
Nathan's Famous competes with other established food brands, regional hot dog vendors, and fast-food chains. Its competitive advantage lies in its brand heritage and distinct flavor profile. However, it faces challenges from competitors with broader menus and healthier options.
Growth Trajectory and Initiatives
Historical Growth: Information about Nathan's historical growth is limited due to its private status.
Future Projections: Future growth projections are not publicly available from analysts due to the company's private status.
Recent Initiatives: Recent initiatives are not publicly available due to the company's private status.
Summary
Nathan's Famous benefits from a strong brand legacy and established market presence in the hot dog industry. The lack of menu diversification and increasing consumer health concerns could threaten its future growth. Strategic partnerships and expansion into new markets could revitalize the brand, but the company needs to adapt to changing consumer preferences to ensure long-term success and profitability. Their competitors offer a far more varied menu.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company History (Various online sources)
- Industry Reports
- Market Data Estimates
Disclaimers:
Financial and market share data are estimates based on available information and industry reports. The analysis is for informational purposes only and does not constitute financial advice. As the company is private the information available is not as in-depth as would be expected from a public company.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Nathans Famous Inc
Exchange NASDAQ | Headquaters Jericho, NY, United States | ||
IPO Launch date 1993-02-26 | CEO & Director Mr. Eric Gatoff J.D. | ||
Sector Consumer Cyclical | Industry Restaurants | Full time employees 131 | Website https://www.nathansfamous.com |
Full time employees 131 | Website https://www.nathansfamous.com |
Nathan's Famous, Inc., along with its subsidiaries, operates in the foodservice industry both in the United States and internationally. It operates through three segments: Branded Product Program; Product licensing; and Restaurant operations. The company owns and franchises restaurants under the Nathan's Famous brand name and sells products bearing the Nathan's Famous trademarks through various distribution channels. It also has license agreements for the manufacture, distribution, marketing, and sale of Nathan's Famous branded beef hot dogs, crinkle-cut french fries, and sausages in refrigerated consumer packages, which are resold through retail channels such as supermarkets, grocery stores, mass merchandisers, and club stores. In addition, the company has license agreements to manufacture Nathan's Famous branded hot dog and sausage products in bulk for use in the foodservice industry, supply Nathan's Famous natural casing and skinless hot dogs in bulk for use in the Nathan's Famous restaurant system, manufacture proprietary spices, produce and distribute pickles, and produce and sell french fries and onion rings for retail sale. Further, the company produces and sells miniature bagel dogs, franks-in-a-blanket, mozzarella sticks, corn dog nuggets, other hors d'oeuvres, and bottled mustard through club stores, supermarkets, and other retail food stores. Additionally, it sells Nathan's products directly to foodservice operators or various foodservice distributors and provides Arthur Treacher's branded fish fillets. Nathan's Famous, Inc. was founded in 1916 and is headquartered in Jericho, New York.

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