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TheRealReal Inc (REAL)



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Upturn Advisory Summary
08/28/2025: REAL (5-star) is a STRONG-BUY. BUY since 28 days. Profits (21.31%). Updated daily EoD!
1 Year Target Price $10
1 Year Target Price $10
3 | Strong Buy |
0 | Buy |
3 | Hold |
0 | Sell |
1 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 117.34% | Avg. Invested days 33 | Today’s Advisory Strong Buy |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 898.85M USD | Price to earnings Ratio - | 1Y Target Price 10 |
Price to earnings Ratio - | 1Y Target Price 10 | ||
Volume (30-day avg) 7 | Beta 2.49 | 52 Weeks Range 2.24 - 11.38 | Updated Date 08/29/2025 |
52 Weeks Range 2.24 - 11.38 | Updated Date 08/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -1.08 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date 2025-08-07 | When - | Estimate -0.09 | Actual -0.06 |
Profitability
Profit Margin -5.55% | Operating Margin (TTM) -5.98% |
Management Effectiveness
Return on Assets (TTM) -7.01% | Return on Equity (TTM) -932.74% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 1277593752 | Price to Sales(TTM) 1.41 |
Enterprise Value 1277593752 | Price to Sales(TTM) 1.41 | ||
Enterprise Value to Revenue 2.01 | Enterprise Value to EBITDA 54.57 | Shares Outstanding 115237000 | Shares Floating 90980982 |
Shares Outstanding 115237000 | Shares Floating 90980982 | ||
Percent Insiders 11.73 | Percent Institutions 89.54 |
Upturn AI SWOT
TheRealReal Inc

Company Overview
History and Background
TheRealReal Inc. was founded in 2011 by Julie Wainwright. It is a luxury consignment company specializing in authenticated pre-owned luxury goods.
Core Business Areas
- Consignment Sales: The company's primary business is facilitating the consignment and sale of luxury apparel, handbags, shoes, jewelry, watches, and home and art items.
- Direct Sales: TheRealReal also engages in direct sales of certain items, often new or lightly used, acquired directly.
- Authentication Services: Offers authentication services as a core part of its operations, providing assurance of authenticity to buyers and consignors.
Leadership and Structure
Robert Julian (CEO), Matt Gustke (COO). The company is structured with departments focused on merchandising, operations, technology, marketing, and finance.
Top Products and Market Share
Key Offerings
- Luxury Handbags: The sale of pre-owned luxury handbags is a significant revenue driver. Competitors include Fashionphile and Rebag. Market share data specific to handbags is difficult to obtain, but TheRealReal is a major player in the luxury consignment market.
- Luxury Apparel: The sale of pre-owned designer clothing is another key category. Competitors include ThredUp and Vestiaire Collective. Exact market share for apparel is hard to determine.
- Luxury Jewelry and Watches: Pre-owned luxury jewelry and watches also contribute to revenue. Competitors include WatchBox and other specialized pre-owned jewelry/watch retailers.
Market Dynamics
Industry Overview
The luxury resale market is experiencing significant growth, driven by increasing consumer demand for sustainable and affordable luxury goods.
Positioning
TheRealReal is positioned as a leading player in the authenticated luxury consignment market, offering a wide selection of items and a trusted platform.
Total Addressable Market (TAM)
The global luxury resale market is estimated to be billions of dollars. TheRealReal is positioned to capture a substantial portion of this TAM by focusing on authenticated luxury goods and expanding its reach.
Upturn SWOT Analysis
Strengths
- Strong brand reputation for authentication
- Large and diverse inventory
- Established online platform
- Experienced management team
Weaknesses
- Reliance on consignment model
- High operating expenses
- Profitability challenges
- Inventory management complexities
Opportunities
- Expanding into new product categories
- Increasing international presence
- Leveraging technology for enhanced customer experience
- Partnerships with luxury brands
Threats
- Increased competition from other resale platforms
- Fluctuations in luxury goods market
- Counterfeit products
- Economic downturn affecting consumer spending
Competitors and Market Share
Key Competitors
- EBAY
- POSH
- VEST
- THRD
Competitive Landscape
TheRealReal differentiates itself through its authentication expertise and focus on luxury goods. However, it faces competition from larger e-commerce platforms and other resale marketplaces.
Growth Trajectory and Initiatives
Historical Growth: TheRealReal experienced rapid revenue growth in its early years. Growth has slowed more recently, as the company focuses on profitability.
Future Projections: Analysts project continued revenue growth, but profitability is uncertain. Expansion into new categories and international markets could drive growth.
Recent Initiatives: Recent initiatives include optimizing the consignment process, improving customer experience, and investing in technology to enhance authentication capabilities.
Summary
TheRealReal operates in a growing luxury resale market with a strong brand and extensive inventory. However, profitability remains a challenge due to high operating expenses and reliance on consignment. The company needs to focus on cost management and efficient operations to achieve sustainable profitability. Competition is fierce and TheRealReal needs to be more efficient to remain competitive.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Filings (SEC)
- Market Research Reports
- Analyst Estimates
- Company Press Releases
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Market data and analyst estimates are subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About TheRealReal Inc
Exchange NASDAQ | Headquaters San Francisco, CA, United States | ||
IPO Launch date 2019-06-28 | President, CEO & Director Ms. Rati Sahi Levesque | ||
Sector Consumer Cyclical | Industry Luxury Goods | Full time employees 3011 | Website https://www.therealreal.com |
Full time employees 3011 | Website https://www.therealreal.com |
The RealReal, Inc. operates an online marketplace for resale luxury goods worldwide. It provides a range of product categories, including women's fashion, men's fashion, jewelry, and watches. The company primarily sells products through its website, online marketplace, mobile app, and retail stores. The RealReal, Inc. was incorporated in 2011 and is headquartered in San Francisco, California.

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