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Upturn AI SWOT - About
Rentokil Initial PLC (RTO)
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Upturn Advisory Summary
08/14/2025: RTO (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
4 Analysts rated it
Very few follow this stock; limited insights, higher-risk early investing.
1 Year Target Price $30
1 Year Target Price $30
| 1 | Strong Buy |
| 2 | Buy |
| 1 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -20.34% | Avg. Invested days 40 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 08/14/2025 |
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 12.65B USD | Price to earnings Ratio 39.9 | 1Y Target Price 30 |
Price to earnings Ratio 39.9 | 1Y Target Price 30 | ||
Volume (30-day avg) 4 | Beta 0.33 | 52 Weeks Range 19.39 - 33.13 | Updated Date 08/15/2025 |
52 Weeks Range 19.39 - 33.13 | Updated Date 08/15/2025 | ||
Dividends yield (FY) 2.61% | Basic EPS (TTM) 0.63 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-07-31 | When After Market | Estimate - | Actual 0.06 |
Profitability
Profit Margin 4.46% | Operating Margin (TTM) 12.37% |
Management Effectiveness
Return on Assets (TTM) 3.24% | Return on Equity (TTM) 5.13% |
Valuation
Trailing PE 39.9 | Forward PE 19.88 | Enterprise Value 17002533955 | Price to Sales(TTM) 2.29 |
Enterprise Value 17002533955 | Price to Sales(TTM) 2.29 | ||
Enterprise Value to Revenue 2.46 | Enterprise Value to EBITDA 13.19 | Shares Outstanding 502928000 | Shares Floating 2281199440 |
Shares Outstanding 502928000 | Shares Floating 2281199440 | ||
Percent Insiders - | Percent Institutions 13.11 |
Upturn AI SWOT
Rentokil Initial PLC
Company Overview
History and Background
Rentokil Initial PLC was founded in 1925. Initially focused on pest control, it expanded into hygiene services and other business support services. Key milestones include international expansion and strategic acquisitions.
Core Business Areas
- Pest Control: Provides pest control services for residential and commercial customers, including rodent control, insect control, and termite control. Competes with Ecolab and Rollins (ROL).
- Hygiene Services: Offers hygiene solutions such as washroom services, hand dryers, and air purification systems. Competes with Cintas (CTAS) and Aramark (ARMK).
- Workplace and Wellbeing: Provides services related to workplace safety, odor control, floor mats and plant services.
Leadership and Structure
The leadership team includes the CEO, CFO, and other senior executives. The organizational structure comprises regional divisions and functional departments.
Top Products and Market Share
Key Offerings
- Rodent Control: Solutions for rodent detection, trapping, and prevention in commercial and residential settings. Competes with Rollins (ROL), Ecolab (ECL).
- Commercial Hygiene Solutions: Provision of hand hygiene, air freshening, and surface sanitization products and services for commercial clients. Competes with Cintas (CTAS), Aramark (ARMK).
- Termite Control: Provides services to protect homes and businesses from termite infestations, including inspection, treatment, and prevention. Competes with Rollins (ROL) and Terminix Global Holdings (TMX).
Market Dynamics
Industry Overview
The pest control and hygiene services industry is characterized by steady growth driven by urbanization, increasing hygiene awareness, and regulatory requirements.
Positioning
Rentokil Initial PLC is a leading player in the pest control and hygiene services market, known for its global reach, brand reputation, and innovative solutions.
Total Addressable Market (TAM)
The TAM for pest control and hygiene services is estimated to be in the hundreds of billions of dollars globally. Rentokil Initial PLC is well-positioned to capture a significant portion of this market, due to its widespread geographic presence and diverse service offerings.
Upturn SWOT Analysis
Strengths
- Global presence
- Strong brand reputation
- Diversified service offerings
- Recurring revenue model
- Technology-driven solutions
Weaknesses
- Exposure to economic downturns
- Dependence on acquisitions for growth
- Operational complexity
- High labor costs
Opportunities
- Expansion into emerging markets
- Increasing demand for hygiene services
- Adoption of digital technologies
- Strategic acquisitions
- Cross-selling opportunities
Threats
- Intense competition
- Changing regulations
- Fluctuations in currency exchange rates
- Economic recession
- Emergence of new pest control methods
Competitors and Market Share
Key Competitors
- ECL
- ROL
- CTAS
Competitive Landscape
Rentokil Initial PLC competes with other large pest control and hygiene service providers. It differentiates itself through its global reach, technology-driven solutions, and comprehensive service offerings.
Major Acquisitions
Ecolab's Pest Elimination Business in Australia and New Zealand
- Year: 2023
- Acquisition Price (USD millions): 130
- Strategic Rationale: Expanded Rentokil's presence and service capabilities in the Asia Pacific region.
Growth Trajectory and Initiatives
Historical Growth: Unavailable without real-time data access.
Future Projections: Unavailable without real-time data access.
Recent Initiatives: Rentokil Initial PLC has been focusing on digital transformation and expanding its services in high-growth markets.
Summary
Rentokil Initial PLC is a strong global player in pest control and hygiene services, with a diversified revenue stream and a solid brand reputation. It benefits from a recurring revenue model and continuous investments in technology and strategic acquisitions. Key risks involve economic downturns, competitive pressures, and currency fluctuations.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company filings, industry reports, analyst estimates.
Disclaimers:
This analysis is based on publicly available information and should not be considered financial advice. Market conditions and company performance can change over time.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Rentokil Initial PLC
Exchange NYSE | Headquaters - | ||
IPO Launch date 2007-07-13 | CEO & Executive Director Mr. Andrew M. Ransom | ||
Sector Industrials | Industry Specialty Business Services | Full time employees 68485 | Website https://www.rentokil-initial.com |
Full time employees 68485 | Website https://www.rentokil-initial.com | ||
Rentokil Initial plc, together with its subsidiaries, provides route-based services in North America, Europe, the United Kingdom, Asia, the Middle East, North Africa, Turkey, and Pacific. It offers a range of pest control services for rodents, and flying and crawling insects, as well as other forms of wildlife management. The company provides hygiene services, including the provision and maintenance of products, such as soap and hand sanitizer dispensers, hand dryers, air care and purification, cubicle and surface sanitizers, feminine hygiene units, toilet paper dispensers, and floor protection mats. In addition, it engages in the supply and laundering of garments for commercial organizations. Further, the company provides a range of specialist cleaning services, such as graffiti removal, deep cleaning of kitchens and washrooms, trauma cleaning, and flood or fire damage cleaning, as well as specialist deep cleaning services. Rentokil Initial plc was founded in 1903 and is headquartered in Crawley, the United Kingdom.
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