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Upturn AI SWOT - About
RUSHB 
Rush Enterprises B Inc (RUSHB)
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Upturn Advisory Summary
08/28/2025: RUSHB (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Analysis of Past Performance
Type Stock | Historic Profit -23.37% | Avg. Invested days 28 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 08/28/2025 |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 4.06B USD | Price to earnings Ratio 15.03 | 1Y Target Price - |
Price to earnings Ratio 15.03 | 1Y Target Price - | ||
Volume (30-day avg) - | Beta 0.89 | 52 Weeks Range 37.40 - 61.15 | Updated Date 06/29/2025 |
52 Weeks Range 37.40 - 61.15 | Updated Date 06/29/2025 | ||
Dividends yield (FY) 1.34% | Basic EPS (TTM) 3.57 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 3.76% | Operating Margin (TTM) 4.96% |
Management Effectiveness
Return on Assets (TTM) 6.02% | Return on Equity (TTM) 14.2% |
Valuation
Trailing PE 15.03 | Forward PE 11.57 | Enterprise Value 5560103573 | Price to Sales(TTM) 0.52 |
Enterprise Value 5560103573 | Price to Sales(TTM) 0.52 | ||
Enterprise Value to Revenue 0.71 | Enterprise Value to EBITDA 8.04 | Shares Outstanding 16621300 | Shares Floating 68659514 |
Shares Outstanding 16621300 | Shares Floating 68659514 | ||
Percent Insiders 48.82 | Percent Institutions 39.67 |
Upturn AI SWOT
Rush Enterprises B Inc
Company Overview
History and Background
Rush Enterprises, Inc. was founded in 1965 by Marvin Rush and is headquartered in New Braunfels, Texas. It initially started as a used truck dealership and has grown into a leading integrated solutions provider to the commercial vehicle industry, operating a network of commercial vehicle dealerships across the United States.
Core Business Areas
- Truck Sales: New and used commercial vehicle sales, encompassing a wide range of brands and models, including Class 8 trucks.
- Aftermarket Support: Service, parts, body shop operations, and other aftermarket support services for commercial vehicles.
- Financial Services: Financing, insurance, and leasing solutions related to commercial vehicles.
Leadership and Structure
W.M. 'Rusty' Rush serves as the Chairman, President, and CEO. The company has a typical corporate structure with a board of directors overseeing management.
Top Products and Market Share
Key Offerings
- Market Share (%): Approximately 6% of the US heavy-duty truck market (estimate based on industry reports).
- New Commercial Vehicles: Sales of new commercial vehicles, primarily Class 8 trucks from manufacturers like Peterbilt, International, and Kenworth. Competitors include other dealership groups and truck manufacturers' own dealerships.
- Market Share (%): Market share varies based on region and truck type, but Rush is a significant player nationally.
- Used Commercial Vehicles: Sales of used commercial vehicles. Competitors include independent used truck dealers and other dealership groups.
- Aftermarket Parts and Service: Aftermarket parts, service, and repair solutions for commercial vehicles. Competitors include independent repair shops, original equipment manufacturers (OEMs) and other service networks.
- Market Share (%): Rush commands about 3% of the aftermarket parts and service market, the same players in used commercial vehicles are in the top list.
Market Dynamics
Industry Overview
The commercial vehicle industry is cyclical and influenced by economic growth, freight demand, and regulatory changes. Supply chain disruptions and technological advancements (e.g., electric vehicles) are also significant factors.
Positioning
Rush Enterprises is a leading player in the commercial vehicle dealership market, known for its extensive network, comprehensive service offerings, and strong relationships with major truck manufacturers. Their competitive advantages include scale, established infrastructure and expertise.
Total Addressable Market (TAM)
The TAM is estimated to be hundreds of billions of dollars encompassing new truck sales, used truck sales, parts, service, and financing. Rush Enterprises captures a portion of this across all segments.
Upturn SWOT Analysis
Strengths
- Extensive dealership network
- Strong relationships with major truck manufacturers
- Comprehensive service offerings (sales, parts, service, financing)
- Experienced management team
- Diversified revenue streams
Weaknesses
- Cyclical business model
- Dependence on economic conditions
- Exposure to supply chain disruptions
- Potential margin pressure from increased competition
Opportunities
- Growth in e-commerce and freight demand
- Expansion of service offerings (e.g., telematics, connected vehicle services)
- Acquisition of smaller dealerships
- Growing demand for alternative fuel vehicles
- Increased demand for aftermarket services
Threats
- Economic downturns
- Increased competition from online retailers
- Regulatory changes
- Labor shortages
- Rising interest rates impacting financing and truck sales
Competitors and Market Share
Key Competitors
- Penske Automotive Group (PAG)
- AutoNation (AN)
- Lithia Motors (LAD)
Competitive Landscape
Rush Enterprises is a strong competitor in the commercial vehicle market. Its competitive advantages include its specialization in commercial vehicles, extensive service network, and strong relationships with truck manufacturers. However, its competitors have a wider range of vehicles.
Major Acquisitions
Certain assets of Summit Truck Group
- Year: 2024
- Acquisition Price (USD millions): 205
- Strategic Rationale: Strengthen market coverage and parts and service support in Texas, Oklahoma, Arkansas, Missouri and Tennessee
Growth Trajectory and Initiatives
Historical Growth: Rush Enterprises has grown organically and through acquisitions, expanding its dealership network and service offerings.
Future Projections: Analysts project continued growth for Rush Enterprises, driven by increasing demand for commercial vehicles and aftermarket services. Growth from acquisitions is also anticipated.
Recent Initiatives: Recent initiatives include investments in technology (e.g., telematics) and expansion into new markets and service offerings.
Summary
Rush Enterprises is a well-established company with a leading position in the commercial vehicle dealership market. It benefits from a diversified business model, a strong service network and a focus on financial services. However, the company operates in a cyclical industry and faces competitive pressures. Rush needs to manage risks related to economic downturns and changing industry dynamics.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company filings (10-K, 10-Q)
- Industry reports
- Analyst estimates
- Company website
- Market Data providers
Disclaimers:
This analysis is for informational purposes only and should not be considered financial advice. Investment decisions should be based on your own research and due diligence. Market conditions are subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Rush Enterprises B Inc
Exchange NASDAQ | Headquaters New Braunfels, TX, United States | ||
IPO Launch date 1996-06-10 | Chairman of the Board, CEO & President Mr. W. Marvin Rush III | ||
Sector Consumer Cyclical | Industry Auto & Truck Dealerships | Full time employees 7827 | Website https://www.rushenterprises.com |
Full time employees 7827 | Website https://www.rushenterprises.com | ||
Rush Enterprises, Inc., through its subsidiaries, operates as an integrated retailer of commercial vehicles and related services in the United States and Canada. The company operates a network of commercial vehicle dealerships under the Rush Truck Centers name. Its Rush Truck Centers primarily sell commercial vehicles manufactured by Peterbilt, International, Hino, Ford, Isuzu, IC Bus, Blue Bird, Dennis Eagle, Blue Arc and Battle Motors. The company also engages in the retail sale of new and used commercial vehicles, and aftermarket parts, as well as provision of service and repair, financing, and leasing and rental services; and offers property and casualty insurance, including collision and liability insurance on commercial vehicles, cargo insurance, and credit life insurance products. In addition, it provides equipment installation and repair, parts installation, and paint and body repair services; new vehicle pre-delivery inspection, truck modification, and natural gas fuel system installation services, body, chassis upfitting, and component installation services; parts and collision repair; and vehicle telematics products, as well as sells new and used trailers, and tires for commercial vehicles. The company serves regional and national fleets, local and state governments, corporations, and owner-operators. Rush Enterprises, Inc. was incorporated in 1965 and is headquartered in New Braunfels, Texas.
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