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Upturn AI Summary - About
SGHC Limited(SGHC)
Advisory History & Simulated Performance *
*as per simulation (see disclosures)- ALL
- 1Y
- 1M
- 1W
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- PASS (Skip)
Stock price based on last close Advisory Performance History (Simulated)
Upturn Advisory & Investor View for SGHC
11/06/2026: SGHC (4-star) is currently NOT-A-BUY. Pass it for now.
SGHC Limited is a global online sports betting and gaming operator known for its Betway and Spin brands. The company leverages an asset-light, digital-first model to serve customers across multiple international markets. While it has established a significant global presence, it faces substantial pressure from well-capitalized competitors in the North American region. Key investment risks include regulatory uncertainty, high customer acquisition costs, and intense competition. SGHC may appeal to investors looking for exposure to the growing global iGaming industry, though the stock requires monitoring regarding profit margins and successful execution of its expansion strategy.
How to Read the Upturn Advisory
The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.
Company fundamentals, valuation, risks, and news provide supporting context about the business.
Investor Fit
| Investor style | Fit | Why |
|---|---|---|
| Growth investor | Mixed fit | The company offers growth potential through market expansion but faces intense competition. |
| Momentum investor | Weak fit | Current stock performance lacks the strong upward signal required by momentum strategies. |
| Value investor | Mixed fit | The valuation may appear attractive, but the business model carries significant operational risk. |
| Dividend investor | Mixed fit | Dividends are possible, but capital appreciation remains the primary focus of the business. |
| Low-risk investor | Weak fit | The inherent regulatory and competitive risks make this a high-volatility stock. |
Risk Profile
| Risk factor | Level | Why it matters |
|---|---|---|
| Price volatility | High | The stock experiences significant fluctuations based on regulatory and earnings news. |
| Valuation risk | Medium / high | Market sentiment frequently shifts regarding the valuation of gaming stocks. |
| Competition risk (Market Share) | High | Incumbents with larger marketing budgets threaten growth and margins. |
| Business quality | Medium | The business has established reach, but profitability is sensitive to scale and taxes. |
| Dividend income | Medium | Payouts are not guaranteed and are secondary to growth initiatives. |
| Execution risk | Medium / high | Success depends on effective execution of the US expansion strategy. |
Price Behavior
Rolling Over
The price momentum is slowing down and beginning to turn downward.
Moderately Choppy
The stock has experienced noticeable price swings while retaining some directional structure.
Analysis of Past Performance
Type Stock | Historic Profit 73.27% | Avg. Invested days 39 | Today’s Advisory PASS |
Upturn Advisory Rating  | Upturn Advisory Performance  3.0 | Stock Returns Performance  4.0 |
| Profits based on simulation | Last Close 11/06/2026 |
Upturn Scorecard
Upturn Star Rating 
Company Fundamentals
Financial Health Rating
Growth Momentum Score
Ownership
Top 5 Institutional Investors
Unit Economics (Per $1K Revenue)
Economic Dimensions
Quantitative Style Profile
Style Classification
Quality Focused
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 5.77B USD | Price to earnings Ratio 14.02 | 1Y Target Price 17.67 |
Price to earnings Ratio 14.02 | 1Y Target Price 17.67 | ||
Volume (30-day avg) 3.5M shares | Beta 1.1 | 52 Weeks Range 8.36 - 15.80 | Updated Date 11/08/2026 |
52 Weeks Range 8.36 - 15.80 | Updated Date 11/08/2026 | ||
Dividends yield (FY) 1.12% | Basic EPS (TTM) 0.81 |
How Company Makes Money
| Business area | What it includes | Retail investor read |
|---|---|---|
| Online Sports Betting | Wagers placed on sporting events via the Betway platform. | Profit is generated from the 'hold' percentage on wagers placed by users. |
| Online Casino | Slots, poker, and live dealer games under the Spin and Betway brands. | Revenue is driven by player engagement and house edge in digital gaming. |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2026-11-03 | When After Market | Estimate 0.16 | Actual 0.28 |
Profitability
Profit Margin 16.62% | Operating Margin (TTM) 27.66% |
Management Effectiveness
Return on Assets (TTM) 26.83% | Return on Equity (TTM) 49.18% |
Valuation
Trailing PE 14.02 | Forward PE 11.78 | Enterprise Value 5.23B | Price to Sales(TTM) 2.32 |
Enterprise Value 5.23B | Price to Sales(TTM) 2.32 | ||
Enterprise Value to Revenue 2.11 | Enterprise Value to EBITDA 7.74 | Shares Outstanding 508.08M | Shares Floating 262.27M |
Shares Outstanding 508.08M | Shares Floating 262.27M | ||
Percent Insiders 68.69 | Percent Institutions 23.93 |
Financial Metrics
🧭 Investment Snapshot
Total Revenue (Scale)
Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.
Net Income (Profit)
Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.
Free Cash Flow (Cash Strength)
Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.
📈 Growth & Strength
Operating Income (Core Profit)
Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.
EBITDA (Cash Earnings)
Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.
Gross Profit (Unit Profitability)
Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.
🛡️ Financial Safety
Cash (Liquidity Buffer)
Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.
Total Debt (Leverage Risk)
Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.
Net Working Capital (Short-Term Health)
Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.
🧱 Balance Sheet Strength
Stockholder Equity (Net Worth)
Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.
Total Assets (Asset Base)
The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.
Income Before Tax (Pre-Tax Earnings)
Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.
⚙️ Cost & Drag Factors
Cost of Revenue (Production Cost)
Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.
Total Operating Expenses (Operating Cost)
Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.
Income Tax Expense (Tax Drag)
Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.
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