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Sotherly Hotels Inc Series B Pref (SOHOB)

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Upturn Advisory Summary
01/09/2026: SOHOB (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Analysis of Past Performance
Type Stock | Historic Profit -18.86% | Avg. Invested days 27 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 70.95M USD | Price to earnings Ratio - | 1Y Target Price - |
Price to earnings Ratio - | 1Y Target Price - | ||
Volume (30-day avg) - | Beta 0.82 | 52 Weeks Range 14.81 - 17.31 | Updated Date 06/25/2025 |
52 Weeks Range 14.81 - 17.31 | Updated Date 06/25/2025 | ||
Dividends yield (FY) 12.49% | Basic EPS (TTM) -1.66 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 2.55% | Operating Margin (TTM) 12.65% |
Management Effectiveness
Return on Assets (TTM) 2.97% | Return on Equity (TTM) 9.96% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 761635712 | Price to Sales(TTM) 0.39 |
Enterprise Value 761635712 | Price to Sales(TTM) 0.39 | ||
Enterprise Value to Revenue - | Enterprise Value to EBITDA - | Shares Outstanding - | Shares Floating 16104919 |
Shares Outstanding - | Shares Floating 16104919 | ||
Percent Insiders - | Percent Institutions 5.87 |
Upturn AI SWOT
Sotherly Hotels Inc Series B Pref

Company Overview
History and Background
Sotherly Hotels Inc. is a real estate investment trust (REIT) that focuses on acquiring, redeveloping, and managing upscale hotels in attractive markets across the United States. The Series B Preferred Stock is a class of preferred stock issued by the company, providing a specific dividend and liquidation preference over common stock. While the company itself was formed in 2004, the specific issuance and performance of the Series B Preferred Stock would be tied to the company's financial strategies and capital-raising efforts at the time of its offering.
Core Business Areas
- Hotel Ownership and Operations: Sotherly Hotels Inc. owns and operates a portfolio of hotels, primarily focusing on upscale and luxury segments. The company's strategy involves acquiring underperforming or well-located hotels and enhancing their value through renovation, repositioning, and improved management. The properties are typically branded under major hotel flags.
- Real Estate Investment: As a REIT, the core business involves investing in real estate assets, specifically hotels. This includes identifying acquisition targets, securing financing, and managing the real estate portfolio to generate rental income and capital appreciation.
Leadership and Structure
Sotherly Hotels Inc. is led by a management team that includes a Chief Executive Officer, Chief Financial Officer, and other key executives responsible for operations, finance, and strategy. The company operates as a publicly traded REIT, with a Board of Directors overseeing its governance and strategic direction. The Series B Preferred Stock has specific rights and preferences outlined in its terms, managed in accordance with corporate law and the company's charter.
Top Products and Market Share
Key Offerings
- Description: The Sotherly Hotels Inc. Series B Preferred Stock offers a fixed dividend to its holders. The dividend rate and payment schedule are set by the terms of the preferred stock. This is a financial instrument rather than an operational product. Competitors for investor capital would include other preferred stocks, bonds, and dividend-paying equities across various industries.
- Product Name 1: Preferred Stock Dividends
Market Dynamics
Industry Overview
Sotherly Hotels Inc. operates within the United States hospitality real estate sector, which is closely tied to travel and tourism trends, economic conditions, and consumer spending. The upscale and luxury hotel segment can be sensitive to economic downturns but can also benefit from strong demand during periods of growth. The industry is competitive, with a mix of publicly traded REITs, private equity firms, and hotel brands.
Positioning
Sotherly Hotels Inc. positions itself as a specialized REIT focused on acquiring and improving hotels in resilient markets with strong demand drivers. Its competitive advantage may lie in its ability to identify undervalued assets, execute effective redevelopment strategies, and manage properties efficiently. The Series B Preferred Stock, as a financial instrument, competes for investor capital with other income-generating securities.
Total Addressable Market (TAM)
The TAM for the hospitality real estate market in the US is substantial, encompassing the total value of all hotel properties and the revenue generated by the industry. Sotherly Hotels Inc.'s specific TAM is within the upscale and luxury hotel segment in its target geographic markets. Its positioning is as a niche player within this broader market, focusing on strategic acquisitions and value enhancement.
Upturn SWOT Analysis
Strengths
- Focus on upscale and luxury hotel segment
- Expertise in property acquisition and redevelopment
- Strategic geographic market selection
- Preferred stock offers a defined income stream for investors
Weaknesses
- Sensitivity to economic cycles affecting travel and tourism
- Leverage and debt financing risks
- Dependence on major hotel brands for operational support
- Preferred stock can have limited upside potential compared to common equity
Opportunities
- Acquisition of well-located but underperforming assets
- Repositioning and renovation to capture higher room rates
- Growth in leisure and business travel post-pandemic
- Potential for favorable interest rate environments for financing
Threats
- Increased competition in the hotel sector
- Rising operating costs (labor, supplies)
- Disruptions in travel patterns (e.g., pandemics, geopolitical events)
- Changes in consumer preferences and booking behaviors
- Interest rate hikes affecting financing costs for preferred stock
Competitors and Market Share
Key Competitors
- Starwood Capital Group (Private)
- Blackstone Real Estate (Private)
- Hersha Hospitality Trust (HT)
- Apple Hospitality REIT (APLE)
Competitive Landscape
Sotherly Hotels Inc. competes with a variety of hotel owners, REITs, and private equity firms. Its competitive advantage lies in its specialized focus and execution capabilities. However, larger, more diversified competitors may have greater access to capital and broader market reach. The Series B Preferred Stock competes for investor capital with similar income-generating securities offered by competitors and other industries.
Growth Trajectory and Initiatives
Historical Growth: Sotherly Hotels Inc.'s historical growth would be measured by the expansion of its hotel portfolio through acquisitions, improvements in RevPAR, and overall revenue growth. The company's ability to successfully redevelop and reposition its properties would be a key driver of historical growth.
Future Projections: Future projections for Sotherly Hotels Inc. would depend on market conditions, the company's ability to execute its acquisition and redevelopment strategies, and the broader economic outlook for the hospitality industry. Analyst estimates would focus on RevPAR growth, occupancy rates, and profitability.
Recent Initiatives: Recent initiatives might include strategic acquisitions of new hotel properties, significant renovation projects, refinancing of debt, or capital raising activities to support growth. The company's focus on specific market segments or geographic regions could also be part of recent strategic shifts.
Summary
Sotherly Hotels Inc. Series B Preferred Stock is tied to a REIT focused on the upscale hospitality sector. Its strengths lie in strategic acquisitions and redevelopment, but it faces risks from economic sensitivity and competition. The preferred stock offers a stable dividend but limited growth, making it attractive to income-focused investors who understand the cyclical nature of the hotel industry.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Sotherly Hotels Inc. Investor Relations Filings (SEC EDGAR)
- Financial News Outlets
- Industry Analysis Reports
Disclaimers:
This JSON output is for informational purposes only and does not constitute financial advice. The information provided is based on publicly available data and AI analysis, which may not be exhaustive or entirely accurate. Investors should conduct their own due diligence before making any investment decisions. Market share data is estimated and may vary.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Sotherly Hotels Inc Series B Pref
Exchange NASDAQ | Headquaters Williamsburg, VA, United States | ||
IPO Launch date 2016-08-29 | President, CEO & Director Mr. David R. Folsom | ||
Sector Real Estate | Industry REIT - Hotel & Motel | Full time employees 9 | Website https://www.sotherlyhotels.com |
Full time employees 9 | Website https://www.sotherlyhotels.com | ||
Sotherly Hotels Inc. is a self-managed and self-administered lodging REIT focused on the acquisition, renovation, upbranding and repositioning of upscale to upper-upscale full-service hotels in the Southern United States. Sotherly may also opportunistically acquire hotels throughout the United States. Currently, the Company's portfolio consists of investments in ten hotel properties, comprising 2,786 rooms, as well as interests in two condominium hotels and their associated rental programs. The Company owns hotels that operate under the Hilton Worldwide and Hyatt Hotels Corporation brands, as well as independent hotels. Sotherly Hotels Inc. was organized in 2004 and is headquartered in Williamsburg, Virginia.

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