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Sonoco Products Company (SON)

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Upturn Advisory Summary
12/05/2025: SON (1-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $53.25
1 Year Target Price $53.25
| 5 | Strong Buy |
| 2 | Buy |
| 2 | Hold |
| 0 | Sell |
| 1 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -19.89% | Avg. Invested days 42 | Today’s Advisory PASS |
Upturn Star Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 4.09B USD | Price to earnings Ratio 22.39 | 1Y Target Price 53.25 |
Price to earnings Ratio 22.39 | 1Y Target Price 53.25 | ||
Volume (30-day avg) 10 | Beta 0.54 | 52 Weeks Range 38.04 - 50.31 | Updated Date 12/7/2025 |
52 Weeks Range 38.04 - 50.31 | Updated Date 12/7/2025 | ||
Dividends yield (FY) 5.09% | Basic EPS (TTM) 1.85 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 8.83% | Operating Margin (TTM) 11.9% |
Management Effectiveness
Return on Assets (TTM) 4.47% | Return on Equity (TTM) 6.35% |
Valuation
Trailing PE 22.39 | Forward PE 6.88 | Enterprise Value 9229070106 | Price to Sales(TTM) 0.57 |
Enterprise Value 9229070106 | Price to Sales(TTM) 0.57 | ||
Enterprise Value to Revenue 1.3 | Enterprise Value to EBITDA 9.93 | Shares Outstanding 98633013 | Shares Floating 97429690 |
Shares Outstanding 98633013 | Shares Floating 97429690 | ||
Percent Insiders 0.95 | Percent Institutions 84.28 |
Upturn AI SWOT
Sonoco Products Company

Company Overview
History and Background
Sonoco Products Company was founded in 1899 by James Lide Coker in Hartsville, South Carolina. Initially established as a paper mill, it has evolved into a global provider of diversified packaging solutions. Key milestones include its initial public offering in 1925, significant expansion into industrial products, and strategic acquisitions that broadened its product portfolio and geographical reach. The company has a long history of innovation in paper and packaging.
Core Business Areas
- Consumer Packaging: Sonoco offers a wide range of paper and plastic packaging for food, beverage, health, and beauty products. This includes composite cans, rigid paperboard containers, plastic bottles, and trays. They focus on sustainable and innovative packaging solutions.
- Industrial Packaging: This segment provides industrial products such as fiber drums, protective packaging, industrial films, and reel products used in various manufacturing and industrial applications, including wire and cable, metals, and chemicals.
- Display and Packaging: Sonoco designs and manufactures point-of-purchase displays and packaging solutions that enhance in-store marketing and product presentation. This includes corrugated displays and other custom-designed packaging.
- Paper and Engineered Materials: This segment encompasses the production of uncoated recycled paperboard and provides engineered materials such as wood and composite materials for various industrial uses.
Leadership and Structure
Sonoco Products Company is led by a Board of Directors and a senior management team. As of recent reports, the executive leadership includes a CEO, CFO, and heads of various business segments and corporate functions. The company operates through a divisional structure, with each segment managed to address its specific market needs and customer base.
Top Products and Market Share
Key Offerings
- Composite Cans and Tubes: These are used for packaging dry foods, snacks, beverages, and industrial products. Competitors include WestRock, Greif, and Amcor. While specific market share for this product line is not publicly detailed, Sonoco is a significant player in the composite can market.
- Industrial Reels: Sonoco is a leading manufacturer of fiber and plastic reels for the wire and cable, and other industrial markets. Key competitors include Graphic Packaging International and Greif. The company holds a substantial market share in this segment.
- Rigid Paperboard Containers: Used for a variety of consumer and industrial goods. Major competitors include Amcor and Bemis. Sonoco's market share in this area is significant due to its broad customer base.
- Protective Packaging Solutions: Includes a range of void fill, cushioning, and blocking and bracing products for shipping and logistics. Competitors include Sealed Air Corporation and Storopack. Sonoco's market share is growing in this segment.
Market Dynamics
Industry Overview
Sonoco operates in the highly competitive global packaging industry, which is influenced by consumer demand, industrial production, and a growing emphasis on sustainability and e-commerce. The industry is characterized by consolidation, innovation in materials and design, and increasing regulatory scrutiny regarding environmental impact.
Positioning
Sonoco is positioned as a diversified packaging solutions provider with a strong global presence, a broad product portfolio, and a commitment to innovation and sustainability. Its competitive advantages include its integrated supply chain, extensive customer relationships, and expertise in paperboard and composite packaging technologies.
Total Addressable Market (TAM)
The global packaging market is substantial and projected to continue growing, driven by e-commerce, rising middle-class populations in emerging markets, and demand for convenient and sustainable packaging. Sonoco is well-positioned to capture a significant portion of this market through its diversified offerings and global reach, though the exact TAM for its specific niches is vast and multifaceted across different packaging types and end-use industries.
Upturn SWOT Analysis
Strengths
- Diversified product portfolio serving multiple end markets.
- Strong global manufacturing and distribution network.
- Reputation for quality and innovation in paper and composite packaging.
- Commitment to sustainability and recyclable packaging solutions.
- Long-standing customer relationships.
Weaknesses
- Sensitivity to raw material price fluctuations (e.g., pulp, recycled paper).
- Competition from larger, more diversified packaging conglomerates.
- Potential for commoditization in certain product segments.
- Dependence on key customers in specific segments.
Opportunities
- Growing demand for sustainable and recyclable packaging materials.
- Expansion into emerging markets with increasing consumer spending.
- Leveraging e-commerce growth with specialized shipping and protective packaging solutions.
- Acquisitions to expand product offerings or market reach.
- Innovation in smart packaging and advanced material solutions.
Threats
- Intensifying competition and price pressures.
- Economic downturns impacting consumer and industrial spending.
- Increasing regulatory requirements for packaging waste and recyclability.
- Supply chain disruptions and rising logistics costs.
- Emergence of disruptive packaging technologies.
Competitors and Market Share
Key Competitors
- WestRock Company (WRK)
- International Paper Company (IP)
- Packaging Corporation of America (PKG)
- Graphic Packaging Holding Company (GPK)
Competitive Landscape
Sonoco benefits from its diversified product mix and strong presence in specialized packaging niches like composite cans and industrial reels. However, it faces intense competition from larger, integrated paper and packaging companies that may have greater scale and broader product portfolios. Its focus on sustainability and innovation provides a competitive edge, but managing raw material costs and pricing remains critical.
Major Acquisitions
A&P Containers
- Year: 2021
- Acquisition Price (USD millions): 185
- Strategic Rationale: To expand Sonoco's protective packaging business in North America and enhance its ability to serve customers needing custom-engineered protective solutions.
Case-Pak, Inc.
- Year: 2022
- Acquisition Price (USD millions):
- Strategic Rationale: To expand its beverage packaging solutions and enter the retail-ready packaging market for beverage and other consumer packaged goods.
Growth Trajectory and Initiatives
Historical Growth: Sonoco has demonstrated steady historical growth, driven by organic expansion, strategic acquisitions, and its ability to adapt to evolving market demands for packaging solutions. The company has successfully expanded its global footprint and diversified its product offerings.
Future Projections: Analyst projections for Sonoco's future growth are generally positive, anticipating continued revenue expansion driven by demand for its diversified packaging solutions, particularly in sustainable and e-commerce-related segments. Profitability is expected to be supported by operational efficiencies and strategic pricing, though raw material costs remain a key variable. Specific EPS and revenue growth rate projections would require consulting current analyst reports.
Recent Initiatives: Recent initiatives likely include efforts to enhance sustainability, optimize operational efficiency, expand into high-growth markets, and pursue bolt-on acquisitions to strengthen its competitive position in key segments like consumer and industrial packaging.
Summary
Sonoco Products Company is a well-established and diversified packaging solutions provider with a strong history and a global presence. Its strengths lie in its broad product portfolio, commitment to sustainability, and long-standing customer relationships. While facing challenges from raw material cost volatility and intense competition, Sonoco is well-positioned to capitalize on the growing demand for sustainable packaging and e-commerce solutions. Continued focus on innovation and strategic acquisitions will be key to its future success and navigating the evolving market landscape.
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Sources and Disclaimers
Data Sources:
- Sonoco Products Company Investor Relations
- Annual Reports (10-K filings)
- Quarterly Reports (10-Q filings)
- Reputable financial news outlets and market data providers.
Disclaimers:
This JSON output is for informational purposes only and does not constitute financial advice. Data is based on publicly available information and may not be exhaustive or perfectly up-to-date. Market share data is an estimation and can vary. Investors should conduct their own due diligence before making investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Sonoco Products Company
Exchange NYSE | Headquaters Hartsville, SC, United States | ||
IPO Launch date 1985-06-11 | President, CEO & Director Mr. Robert Howard Coker | ||
Sector Consumer Cyclical | Industry Packaging & Containers | Full time employees 23400 | Website https://www.sonoco.com |
Full time employees 23400 | Website https://www.sonoco.com | ||
Sonoco Products Company, together with its subsidiaries, designs, develops, manufactures, and sells various engineered and sustainable packaging products in the United States, Europe, Canada, the Asia Pacific, and internationally. The company operates in two segments, Consumer Packaging and Industrial Paper Packaging. The Consumer Packaging segment provides round and shaped rigid paper products and steel and plastic containers; and metal and peelable membrane ends, closures, and components. The Industrial Paper Packaging segment offers paperboard tubes, cones, and cores; paper-based protective packaging products; and uncoated recycled paperboards. The company also offers various packaging materials, including plastic, paper, foam, and various other specialty materials. The company sells its products in various markets, which include paper, textile, film, food, packaging, construction, and wire and cable. Sonoco Products Company was founded in 1899 and is headquartered in Hartsville, South Carolina.

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