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Sonoco Products Company (SON)



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Upturn Advisory Summary
07/11/2025: SON (1-star) has a low Upturn Star Rating. Not recommended to BUY.
1 Year Target Price $56
1 Year Target Price $56
5 | Strong Buy |
2 | Buy |
2 | Hold |
0 | Sell |
1 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -16.57% | Avg. Invested days 33 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 4.64B USD | Price to earnings Ratio 57.12 | 1Y Target Price 56 |
Price to earnings Ratio 57.12 | 1Y Target Price 56 | ||
Volume (30-day avg) 10 | Beta 0.68 | 52 Weeks Range 39.00 - 54.92 | Updated Date 07/12/2025 |
52 Weeks Range 39.00 - 54.92 | Updated Date 07/12/2025 | ||
Dividends yield (FY) 4.87% | Basic EPS (TTM) 0.81 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 2.69% | Operating Margin (TTM) 9.87% |
Management Effectiveness
Return on Assets (TTM) 3.67% | Return on Equity (TTM) 3.33% |
Valuation
Trailing PE 57.12 | Forward PE 7.7 | Enterprise Value 11785743680 | Price to Sales(TTM) 0.81 |
Enterprise Value 11785743680 | Price to Sales(TTM) 0.81 | ||
Enterprise Value to Revenue 2.07 | Enterprise Value to EBITDA 16.98 | Shares Outstanding 98628000 | Shares Floating 97426692 |
Shares Outstanding 98628000 | Shares Floating 97426692 | ||
Percent Insiders 0.93 | Percent Institutions 83.95 |
Upturn AI SWOT
Sonoco Products Company

Company Overview
History and Background
Sonoco Products Company was founded in 1899 in Hartsville, South Carolina, as the Southern Novelty Company. It initially produced cone-shaped yarn carriers for the textile industry. Over time, it diversified into paper, packaging, and other consumer and industrial products.
Core Business Areas
- Consumer Packaging: Flexible packaging, rigid paper containers and closures for food, beverage, healthcare, and other consumer products. Includes composite cans, shaped paperboard containers, and plastic packaging.
- Industrial Paper Packaging: Paper-based tubes, cores, reels and spools used by manufacturers of paper, film, and other materials. Includes protective packaging and engineered carriers.
- Protective Solutions: Custom-designed protective packaging solutions, including temperature-assured and retail security packaging.
- Display and Packaging: Point-of-purchase (POP) displays, custom packaging, and supply chain management services.
Leadership and Structure
Howard Coker is the current President and Chief Executive Officer. The company operates with a functional organizational structure across its various business segments.
Top Products and Market Share
Key Offerings
- Composite Cans: Sonoco is a major global producer of composite cans for a wide range of food and beverage products. Market share data is difficult to ascertain exactly, but Sonoco is considered a leading player in North America and Europe. Competitors include Crown Holdings, Greif, and Smurfit Kappa. Revenues are undisclosed on a product level.
- Paper Cones and Tubes: Used in the textile and paper industries, Sonoco provides essential winding and support materials. Sonoco holds a significant market share in certain segments of the global paper tubes and cores market. Exact data is not disclosed. Competitors include Yazoo Mills and Western Container Corporation. Revenues are undisclosed on a product level.
- Rigid Plastic Packaging: Sonoco manufactures various rigid plastic containers and components, contributing to their consumer packaging division. Market share depends on the specific type of packaging; it is not a leading segment for Sonoco. Competitors include Amcor and Berry Global. Revenues are undisclosed on a product level.
Market Dynamics
Industry Overview
The packaging industry is driven by consumer demand, sustainability trends, and e-commerce growth. It is a mature and competitive market, influenced by raw material costs and environmental regulations.
Positioning
Sonoco is a diversified packaging company with a strong position in paper-based and composite packaging. Its competitive advantages include its broad product portfolio, global reach, and commitment to sustainability.
Total Addressable Market (TAM)
The global packaging market is estimated to be worth hundreds of billions of dollars. Sonoco is positioned to capture a portion of this TAM through its diverse product offerings and market presence, focusing on sustainability and innovation.
Upturn SWOT Analysis
Strengths
- Diversified product portfolio
- Global presence
- Strong customer relationships
- Focus on sustainability
- Integrated supply chain
Weaknesses
- Exposure to raw material price fluctuations
- Dependence on cyclical industries
- Lower margins compared to some peers
- High debt levels
Opportunities
- Growth in emerging markets
- Increasing demand for sustainable packaging
- Expansion through acquisitions
- Innovation in packaging technology
- E-commerce packaging solutions
Threats
- Intense competition
- Changing consumer preferences
- Economic downturns
- Environmental regulations
- Raw material shortages
Competitors and Market Share
Key Competitors
- Ball Corporation (BALL)
- Amcor PLC (AMCR)
- Crown Holdings, Inc. (CCK)
Competitive Landscape
Sonoco competes with other large packaging companies on price, innovation, and customer service. Sonoco's strengths include its diversified product portfolio and strong customer relationships. Its weaknesses include its exposure to raw material price fluctuations and dependence on cyclical industries.
Major Acquisitions
Clearwater Paper's Consumer Products Business
- Year: 2023
- Acquisition Price (USD millions): 480
- Strategic Rationale: Expanded Sonoco's sustainable paper packaging options and increased its market share in the growing tissue and towel markets.
Growth Trajectory and Initiatives
Historical Growth: Sonoco's historical growth has been steady, driven by acquisitions and organic growth in its core markets.
Future Projections: Analyst estimates suggest continued moderate growth, driven by demand for sustainable packaging and expansion in emerging markets. Specific estimates require real-time data.
Recent Initiatives: Recent initiatives include acquisitions of complementary businesses, investments in sustainable packaging technologies, and cost optimization programs.
Summary
Sonoco is a well-established packaging company with a diversified product portfolio and global reach. The company's focus on sustainability and innovation positions it well for future growth. However, it faces challenges from intense competition, raw material price fluctuations, and economic uncertainty. Continued diversification and strategic acquisitions will be key to maintaining its competitive advantage.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Filings (e.g., 10-K reports)
- Industry Reports
- Financial News Articles
- Analyst Reports
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Market share data and financial metrics are based on estimates and publicly available information, which may not be entirely accurate or up-to-date. Investment decisions should be made based on thorough research and consultation with a qualified financial advisor.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Sonoco Products Company
Exchange NYSE | Headquaters Hartsville, SC, United States | ||
IPO Launch date 1985-06-11 | President, CEO & Director Mr. Robert Howard Coker | ||
Sector Consumer Cyclical | Industry Packaging & Containers | Full time employees 23400 | Website https://www.sonoco.com |
Full time employees 23400 | Website https://www.sonoco.com |
Sonoco Products Company, together with its subsidiaries, designs, develops, manufactures, and sells various engineered and sustainable packaging products in the United States, Europe, Canada, the Asia Pacific, and internationally. The company operates in two segments, Consumer Packaging and Industrial Paper Packaging. The Consumer Packaging segment provides round and shaped rigid paper products and steel and plastic containers; and metal and peelable membrane ends, closures, and components. The Industrial Paper Packaging segment offers paperboard tubes, cones, and cores; paper-based protective packaging products; and uncoated recycled paperboards. The company also offers various packaging materials, including plastic, paper, foam, and various other specialty materials. The company sells its products in various markets, which include paper, textile, film, food, packaging, construction, and wire and cable. Sonoco Products Company was founded in 1899 and is headquartered in Hartsville, South Carolina.

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