Upturn unsubscribed user
$1.14/ day, billed weekly
Cancel anytime
(Ad-Free, Unlimited access)​
NO CREDIT CARD REQUIRED
SONM logo SONM
Upturn stock ratingUpturn stock rating
SONM logo

Sonim Technologies Inc (SONM)

Upturn stock ratingUpturn stock rating
$1.42
Last Close (24-hour delay)
upturn advisory
PASS
  • BUY Advisory
  • SELL Advisory (Profit)​
  • SELL Advisory (Loss)​
  • Profit
  • Loss
  • Pass (Skip investing)
Upturn Stock infoUpturn Stock info Stock price based on last close
*as per simulation
(see disclosures)
Time period over
  • ALL
  • YEAR
  • MONTH
  • WEEK

Upturn Advisory Summary

06/27/2025: SONM (1-star) is currently NOT-A-BUY. Pass it for now.

Upturn Star Rating

rating

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Number of Analysts

rating

1 Analysts rated it

Very few follow this stock; limited insights, higher-risk early investing.

1 Year Target Price $8

1 Year Target Price $8

Analysts Price Target For last 52 week
$8Target price
Low$0.85
Current$1.42
high$9.21

Analysis of Past Performance

Type Stock
Historic Profit -48.92%
Avg. Invested days 22
Today’s Advisory PASS
Upturn Star Rating Upturn stock ratingUpturn stock rating
Upturn Advisory Performance Upturn Advisory Performance 1.0
Stock Returns Performance Upturn Returns Performance 1.0
Upturn Profits based on simulationUpturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulationUpturn Profits based on simulation Last Close 06/27/2025

Key Highlights

Company Size Small-Cap Stock
Market Capitalization 14.87M USD
Price to earnings Ratio -
1Y Target Price 8
Price to earnings Ratio -
1Y Target Price 8
Volume (30-day avg) 1
Beta 1.81
52 Weeks Range 0.85 - 9.21
Updated Date 07/1/2025
52 Weeks Range 0.85 - 9.21
Updated Date 07/1/2025
Dividends yield (FY) -
Basic EPS (TTM) -5.43

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Revenue by Geography

Geography revenue - Year on Year

Earnings Date

Report Date -
When -
Estimate -
Actual -

Profitability

Profit Margin -52%
Operating Margin (TTM) 3.86%

Management Effectiveness

Return on Assets (TTM) -47.53%
Return on Equity (TTM) -322.86%

Valuation

Trailing PE -
Forward PE 3.17
Enterprise Value 13344972
Price to Sales(TTM) 0.26
Enterprise Value 13344972
Price to Sales(TTM) 0.26
Enterprise Value to Revenue 0.23
Enterprise Value to EBITDA 6.41
Shares Outstanding 10338900
Shares Floating 6246665
Shares Outstanding 10338900
Shares Floating 6246665
Percent Insiders 43.78
Percent Institutions 1.21

Analyst Ratings

Rating 1
Target Price 8
Buy -
Strong Buy 1
Buy -
Strong Buy 1
Hold -
Sell -
Strong Sell -
Strong Sell -

ai summary icon Upturn AI SWOT

Sonim Technologies Inc

stock logo

Company Overview

overview logo History and Background

Sonim Technologies Inc., founded in 1999, specializes in ruggedized mobile phones and accessories designed for harsh and hazardous environments. Initially focused on consumer markets, Sonim shifted its focus to enterprise customers in industries such as construction, energy, and public safety.

business area logo Core Business Areas

  • Rugged Mobile Phones: Develops and sells ultra-rugged smartphones designed to withstand extreme conditions. Devices feature robust construction, extended battery life, and loud audio for communication in noisy environments.
  • Accessories: Offers a range of accessories specifically designed for Sonim devices, including headsets, chargers, and carrying solutions, enhancing the functionality and durability of the phones.
  • Software and Services: Provides software solutions and services that complement its hardware offerings, including device management and push-to-talk applications.

leadership logo Leadership and Structure

The leadership team includes Peter Liu (CEO). The organizational structure consists of departments focused on product development, sales, marketing, and operations. Sonim's board of directors oversees the company's strategic direction.

Top Products and Market Share

overview logo Key Offerings

  • XP8: The XP8 is a ruggedized smartphone designed for first responders and industrial workers. It's known for its durability, loud audio, and push-to-talk capabilities. Market share data is difficult to isolate specifically for this model. Competitors include Kyocera, Zebra Technologies, and CAT Phones (Bullitt Group).
  • XP5s: The XP5s is a ruggedized feature phone designed for reliable communication in demanding environments. Competitors include Kyocera and other manufacturers of ruggedized devices. Market share data is difficult to isolate specifically for this model.

Market Dynamics

industry overview logo Industry Overview

The ruggedized mobile device market is driven by demand from industries requiring reliable communication and data access in harsh conditions. Growth is fueled by increasing adoption of mobile technology in field operations and rising demand for devices that can withstand drops, water, and extreme temperatures.

Positioning

Sonim Technologies is positioned as a premium provider of ruggedized mobile solutions. Its competitive advantage lies in its focus on durability, loud audio, and push-to-talk capabilities, catering to specific industry needs.

Total Addressable Market (TAM)

The global rugged smartphone market size was valued at $3.5 Billion in 2023 and is projected to reach $5.2 Billion by 2032, growing at a CAGR of 4.6% from 2023 to 2032. Sonim Technologies is well-positioned to leverage on the ruggedized market given the specialized rugged mobile solutions, by catering to specific industry needs.

Upturn SWOT Analysis

Strengths

  • Strong brand reputation in the ruggedized device market
  • Specialized expertise in designing and manufacturing durable mobile devices
  • Focus on specific industry verticals with demanding requirements
  • Loud Audio Quality
  • Push-to-talk Capabilities

Weaknesses

  • Limited product portfolio compared to larger competitors
  • Reliance on specific industries, making it vulnerable to sector-specific downturns
  • Relatively high price point compared to standard smartphones
  • Smaller Market Share

Opportunities

  • Expanding into new industry verticals, such as healthcare and logistics
  • Developing new products and services that address emerging market needs
  • Partnering with mobile network operators to offer bundled solutions
  • Expanding into new geographic markets

Threats

  • Increasing competition from larger mobile device manufacturers entering the ruggedized market
  • Economic downturns that could reduce demand for ruggedized devices
  • Changes in technology that could render existing products obsolete
  • Global Component Shortages

Competitors and Market Share

competitor logo Key Competitors

  • KYOCERA (TYO:6971)
  • ZBRA (Zebra Technologies Corporation)
  • AAPL (Apple Inc)
  • SAMS (Samsung Electronics)

Competitive Landscape

Sonim's ruggedness and focus on audio is its strength, but suffers from low marketshare and a limited product portfolio compared to the larger players. Its high price is also a disadvantage.

Growth Trajectory and Initiatives

Historical Growth: Sonim's historical growth has been inconsistent, with periods of revenue growth followed by declines. The company has faced challenges in achieving profitability and sustained growth.

Future Projections: Future projections are dependent on real-time financial analysis and analyst estimates. Given limited access to real-time data, it is difficult to accurately present future growth projections.

Recent Initiatives: Recent initiatives may include new product launches, strategic partnerships, and efforts to expand into new markets.

Summary

Sonim Technologies Inc. specializes in rugged devices and competes in niche ruggedized industries. The company has strong focus on its specializations. However, it faces strong competition from larger companies with more resources and broader product offerings. The small marketshare is a crucial issue and must be solved to turn it into a healthy company.

Peer Comparison

Sources and Disclaimers

Data Sources:

  • Company Website
  • Market Research Reports
  • Analyst Reports
  • SEC Filings

Disclaimers:

The information provided is for informational purposes only and should not be considered financial advice. Market share data is based on estimates and may not be precise. Financial data is based on available public information.

Upturn AI SummarizationUpturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI SummarizationUpturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI SummarizationUpturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI SummarizationUpturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Sonim Technologies Inc

Exchange NASDAQ
Headquaters San Diego, CA, United States
IPO Launch date 1995-08-10
CEO & Director Mr. Hao Liu
Sector Technology
Industry Communication Equipment
Full time employees 131
Full time employees 131

Sonim Technologies, Inc. provides enterprise 5G solutions in the United States, Canada, Europe, Middle East, and Asia Pacific. The company offers ruggedized cell phones, including Sonim XP10, Sonim XP5plus, Sonim XP3plus, and Sonim XP Pro; XP100 4G and XP400 5G professional rugged phones; XP Pro 5G rugged smartphone; and XP3plus 5G rugged flip phone. It also provides connected solutions that include fixed wireless access and mobile hotspot devices, such as Sonim H100 low- and mid-range mobile hotspots; Sonim H700; and Sonim H500-series of 5G mobile hotspots. In addition, the company offers SonimWare software and industrial-grade accessories. It serves the transportation and logistics, construction, manufacturing, facilities management, energy and utility, mining, federal government, and public safety sectors. The company sell through wireless carrier channel and sell through distribution channels in North America and Europe. The company was formerly known as NaviSpin.com, Inc. and changed its name to Sonim Technologies, Inc. in December 2001. Sonim Technologies, Inc. was incorporated in 1999 and is headquartered in San Diego, California.