E. W. Scripps Co Class A logo

E. W. Scripps Co Class A(SSP)

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ADVISORIES YOU CAN VERIFY
QUALITY SIGNAL
1-STAR RATING
PASS
LAST CLOSE
$2.87
09/24/2026
(24-hour delay)

Advisory History & Simulated Performance *

*as per simulation (see disclosures)
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Advisory Performance History (Simulated)Advisory Performance History info

Upturn Advisory & Investor View for SSP

09/24/2026: SSP (1-star) is currently NOT-A-BUY. Pass it for now.

How to Read the Upturn Advisory

The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.

Company fundamentals, valuation, risks, and news provide supporting context about the business.

Price Behavior

Downtrend
PRICE PATH

Downtrend

The stock has experienced a sustained decline in price over recent periods.

Choppy
PRICE STABILITY

Choppy

The stock has experienced frequent reversals and pronounced short-term price swings.

Analysis of Past Performance

Type Stock
Historic Profit -83.8%
Avg. Invested days 22
Today’s Advisory PASS
Upturn Advisory Rating upturn star rating icon
Upturn Advisory Performance Upturn Advisory Performance icon 2.0
Stock Returns Performance Upturn Returns Performance icon 1.0
Upturn Profits based on simulation icon Profits based on simulation
Upturn last close icon Last Close 09/24/2026

Upturn Scorecard

Upturn Star Rating

★★★★★
SSP receives a 3-star rating, supported by available scored pillars. The rating is constrained by weak unit economics, and weak price momentum.

Company Fundamentals

★★★★★
SSP has moderate overall fundamentals (3 stars), with moderate financial health, soft growth momentum, and solid ownership. In FY2025 versus FY2024, growth and ownership metrics are mixed: negative earnings growth (-169.0%), soft cash generation (FCF margin 0.3%), negative revenue growth (-14.3%).

Financial Health Rating

★★★★★
SSP's financial health is supported by moderate efficiency, including operating-expense and cost-of-revenue discipline (opex 26.2% of revenue). Profitability is soft (2 stars), which helps explain the 3-star overall score.

Growth Momentum Score

★★★★★
SSP's growth profile is soft, with the least-weak measure being revenue growth at -14.3% FY2025 versus FY2024. By comparison, while earnings growth (-169.0%, negative) and free-cash-flow growth (-97.8%, negative) hold the profile back, so recent growth is not broad-based across the business.

Ownership

★★★★★
Institutional ownership is 69.4% and approximately 68.0% of outstanding shares are publicly tradable, supporting liquidity and institutional participation. Insider ownership of 30.80% supports management-shareholder alignment.

Top 5 Institutional Investors

BlackRock Inc 5.10%
Penn Capital Management Company LLC 5.00%
Charles Schwab Investment Management Inc 3.95%
Dimensional Fund Advisors, Inc. 3.69%
Vanguard Capital Management, LLC 3.24%

Unit Economics (Per $1K Revenue)

★★★★★
SSP generates approximately $337 of gross profit, $75 of operating income, and $3 of free cash flow for every $1,000 of revenue. Based on FY2025 results. Strong cash conversion and healthy margins support the rating, although capital efficiency remains below the highest tier.

Economic Dimensions

★★★★★
Effective Tax Rate: 15.59%

Quantitative Style Profile

★★★★★
SSP has a liquid, relatively low-volatility profile. Weak momentum is the primary drawback.

Style Classification

Quality Focused

Value-OrientedLow VolatilitySmall / Mid Cap RiskShort Squeeze RiskHighly Liquid / Institution-Friendly

Key Highlights

Company Size Small-Cap Stock
Market Capitalization 265.96M USD
Price to earnings Ratio -
1Y Target Price 4.93
Price to earnings Ratio -
1Y Target Price 4.93
Volume (30-day avg) 595.9K shares
Beta 0.69
52 Weeks Range 1.52 - 5.39
Updated Date 09/24/2026
52 Weeks Range 1.52 - 5.39
Updated Date 09/24/2026
Dividends yield (FY) -
Basic EPS (TTM) -13.36

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

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Valuation

Trailing PE -
Forward PE 13.72
Enterprise Value 3.29B
Price to Sales(TTM) 0.13
Enterprise Value 3.29B
Price to Sales(TTM) 0.13
Enterprise Value to Revenue 1.57
Enterprise Value to EBITDA 11.91
Shares Outstanding 80.74M
Shares Floating 54.93M
Shares Outstanding 80.74M
Shares Floating 54.93M
Percent Insiders 30.8
Percent Institutions 69.43

Financial Metrics

🧭 Investment Snapshot

Total Revenue (Scale)

Information icon Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.

Net Income (Profit)

Information icon Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.

Free Cash Flow (Cash Strength)

Information icon Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.

📈 Growth & Strength

Operating Income (Core Profit)

Information icon Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.

EBITDA (Cash Earnings)

Information icon Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.

Gross Profit (Unit Profitability)

Information icon Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.

🛡️ Financial Safety

Cash (Liquidity Buffer)

Information icon Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.

Total Debt (Leverage Risk)

Information icon Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.

Net Working Capital (Short-Term Health)

Information icon Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.

🧱 Balance Sheet Strength

Stockholder Equity (Net Worth)

Information icon Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.

Total Assets (Asset Base)

Information icon The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.

Income Before Tax (Pre-Tax Earnings)

Information icon Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.

⚙️ Cost & Drag Factors

Cost of Revenue (Production Cost)

Information icon Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.

Total Operating Expenses (Operating Cost)

Information icon Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.

Income Tax Expense (Tax Drag)

Information icon Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.

About E. W. Scripps Co Class A

Exchange NASDAQ
Headquarters Cincinnati, OH, United States
IPO Launch date 1988-06-29
President, CEO & Director Mr. Adam P. Symson
Sector Communication Services
Industry Broadcasting
Full time employees 4600
Full time employees 4600

The E.W. Scripps Company, together with its subsidiaries, operates as a media enterprise through a portfolio of local television stations, national news, and entertainment networks in the United States. It operates through Local Media and Scripps Networks segments. The Local Media segment engages in the operation of broadcast television stations and related digital activities; production of over-the-air news, information, sports, and entertainment content through broadcast, digital, mobile, social, and over-the-top platforms; and running of network programming, local sporting events, syndicated programming and original programming; and provision of core and political advertising services. Its Scripps Networks segment operates national news outlets Scripps News and Court TV, as well as entertainment brands under the ION, Bounce, Grit, ION Mystery, ION Plus, and Laff names through over-the-air broadcast, cable/satellite, connected TV, and/or digital distribution. The company also operates the Scripps National Spelling Bee, an educational program. It serves its audiences and businesses through cable and satellite service providers. The E.W. Scripps Company was founded in 1878 and is headquartered in Cincinnati, Ohio.