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Upturn AI SWOT - About
TAP-A 
Molson Coors Beverage Company (TAP-A)
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Stock price based on last close (see disclosures)
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Upturn Advisory Summary
06/30/2025: TAP-A (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
Analysts rated it
Very few follow this stock; limited insights, higher-risk early investing.
1 Year Target Price $
1 Year Target Price $
| 0 | Strong Buy |
| 0 | Buy |
| 0 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -30.08% | Avg. Invested days 29 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  1.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 06/30/2025 |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 9.60B USD | Price to earnings Ratio 10.46 | 1Y Target Price - |
Price to earnings Ratio 10.46 | 1Y Target Price - | ||
Volume (30-day avg) - | Beta 0.73 | 52 Weeks Range 48.15 - 65.27 | Updated Date 06/29/2025 |
52 Weeks Range 48.15 - 65.27 | Updated Date 06/29/2025 | ||
Dividends yield (FY) 3.62% | Basic EPS (TTM) 4.97 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 9.14% | Operating Margin (TTM) 10.05% |
Management Effectiveness
Return on Assets (TTM) 4.15% | Return on Equity (TTM) 7.99% |
Valuation
Trailing PE 10.46 | Forward PE 8.29 | Enterprise Value 15427897752 | Price to Sales(TTM) 0.85 |
Enterprise Value 15427897752 | Price to Sales(TTM) 0.85 | ||
Enterprise Value to Revenue 1.36 | Enterprise Value to EBITDA 6.31 | Shares Outstanding 2563030 | Shares Floating 181994553 |
Shares Outstanding 2563030 | Shares Floating 181994553 | ||
Percent Insiders 0.13 | Percent Institutions 2.32 |
Analyst Ratings
Rating - | Target Price - | Buy - | Strong Buy - |
Buy - | Strong Buy - | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Molson Coors Beverage Company
Company Overview
History and Background
Molson Coors Beverage Company was formed in 2005 through the merger of Molson of Canada and Coors of the United States. Molson's history dates back to 1786, while Coors was founded in 1873. It has evolved from primarily a brewing company to a diversified beverage company.
Core Business Areas
- Americas: Focuses on beer and other beverage sales in North and South America, including core brands like Coors Light and Molson Canadian.
- EMEA & APAC: Manages the company's operations and sales in Europe, the Middle East, Africa, and the Asia Pacific region. includes brands like Staropramen and Carling.
- Beyond Beer: This segment focuses on expanding the company's portfolio beyond traditional beer, including hard seltzers, canned cocktails, and non-alcoholic beverages.
Leadership and Structure
The leadership team includes Gavin Hattersley (President & CEO). The company operates with a geographically-focused organizational structure. A Board of Directors governs the company.
Top Products and Market Share
Key Offerings
- Coors Light: A light lager beer popular in North America. Market share varies regionally, but it is consistently among the top-selling beers. Competitors include Bud Light (AB InBev) and Miller Lite (Molson Coors).
- Miller Lite: A light lager beer in North America. Market share varies regionally, but it is consistently among the top-selling beers. Competitors include Bud Light (AB InBev) and Coors Light (Molson Coors).
- Molson Canadian: A popular Canadian lager. It is the flagship beer in the Molson portfolio. Competitors include Labatt Blue (AB InBev).
- Simply Spiked: A line of fruit-flavored alcoholic beverages. Competitors include Truly (Boston Beer) and White Claw (Mark Anthony Brands).
Market Dynamics
Industry Overview
The beverage industry is highly competitive, with trends including the rise of craft beer, hard seltzers, and non-alcoholic beverages. Consumers are increasingly health-conscious and seeking diverse flavors and options.
Positioning
Molson Coors positions itself as a major player in the mainstream beer market while expanding into growth categories like hard seltzers and non-alcoholic beverages. Its competitive advantages include its established brands, extensive distribution network, and brewing expertise.
Total Addressable Market (TAM)
The global alcoholic beverage market is estimated to be in the trillions of dollars. Molson Coors is positioned within this TAM, focusing on key segments like beer, hard seltzers, and other growing beverage categories, targeting significant market share.
Upturn SWOT Analysis
Strengths
- Strong brand portfolio
- Extensive distribution network
- Cost efficiencies from scale
- Experienced management team
- Global presence
Weaknesses
- Over-reliance on mature beer brands
- Slower growth compared to some competitors
- Debt burden from acquisitions
- Inconsistent innovation success
Opportunities
- Expansion into emerging markets
- Development of new innovative beverages
- Acquisition of complementary brands
- Capitalizing on the non-alcoholic beverage trend
Threats
- Changing consumer preferences
- Increased competition from craft breweries
- Rising raw material costs
- Stringent government regulations
Competitors and Market Share
Key Competitors
- BUD
- STZ
- TAP
Competitive Landscape
Molson Coors faces intense competition from larger players like AB InBev and Constellation Brands, as well as numerous smaller craft breweries. To succeed, the company needs to innovate and adapt to changing consumer preferences.
Major Acquisitions
Clearly Kombucha
- Year: 2018
- Acquisition Price (USD millions):
- Strategic Rationale: Expansion into the kombucha market and non-alcoholic beverages.
Growth Trajectory and Initiatives
Historical Growth: Molson Coors' historical growth has been moderate, with revenue fluctuations based on market trends and acquisitions. Analysis of past financial reports will provide clarity on growth in revenues, expenses, net income.
Future Projections: Future growth is projected to be driven by the company's expansion into hard seltzers, non-alcoholic beverages, and emerging markets. Analyst estimates provide expectations of future growth.
Recent Initiatives: Recent strategic initiatives include acquisitions of smaller brands, investments in innovation, and cost-cutting measures.
Summary
Molson Coors is a major player in the beverage industry facing evolving consumer preferences. Its strengths lie in its established brands and distribution network. However, its reliance on traditional beer brands and debt require constant innovation and expansion into growth segments such as non-alcoholic drinks and hard seltzers to remain competitive.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company filings (SEC)
- Industry reports
- Analyst estimates
- Press releases
- Company Investor Relations Website
Disclaimers:
The information provided is for informational purposes only and should not be considered investment advice. Investment decisions should be based on thorough research and consultation with a qualified financial advisor.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Molson Coors Beverage Company
Exchange NYSE | Headquaters Golden, CO, United States | ||
IPO Launch date 2006-02-27 | President, CEO & Director Mr. Gavin D. K. Hattersley | ||
Sector Consumer Defensive | Industry Beverages - Brewers | Full time employees 16800 | Website https://www.molsoncoors.com |
Full time employees 16800 | Website https://www.molsoncoors.com | ||
Molson Coors Beverage Company manufactures, markets, and sells beer and other malt beverage products in the Americas, Europe, the Middle East, Africa, and the Asia Pacific. The company offers flavored malt beverages including hard seltzers, craft, spirits, and ready to drink beverages. It provides its products under Arnold Palmer Spiked, Aspall Cider, Blue Moon, Beck's, Blue Run Spirits, Cobra, Corona Extra, Coors Original, Five Trail, Heineken, Leinenkugel's, Madri, Miller Genuine Draft, Molson Ultra, Peroni Nastro Azurro, Pilsner Urquell, Redd's, Sharp's, Simply Spiked, Sol, Staropramen, Stella Artois, Topo Chico Hard Seltzer, ZOA Energy, and Vizzy Hard Seltzer above premium brands; Bergenbier, Borsodi, Burgasko, Caraiman, Carling, Coors Banquet, Coors Light, Jelen, Kamenitza, Miller Lite, Molson Canadian brands, Niksicko, and O"ujsko under the premium brands; and Branik, Icehouse, Keystone, Lowenbrau, Miller High Life, Milwaukee's Best, and Steel Reserve under the economy brands. The company was formerly known as Molson Coors Brewing Company and changed its name to Molson Coors Beverage Company in January 2020. Molson Coors Beverage Company was founded in 1774 and is based in Golden, Colorado.
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