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Upturn AI SWOT - About
UGRO 
Urban-Gro Inc (UGRO)
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Upturn Advisory Summary
08/14/2025: UGRO (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
3 Analysts rated it
Very few follow this stock; limited insights, higher-risk early investing.
1 Year Target Price $2.77
1 Year Target Price $2.77
| 1 | Strong Buy |
| 2 | Buy |
| 0 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -2.81% | Avg. Invested days 23 | Today’s Advisory WEAK BUY |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 08/14/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 5.09M USD | Price to earnings Ratio - | 1Y Target Price 2.77 |
Price to earnings Ratio - | 1Y Target Price 2.77 | ||
Volume (30-day avg) 3 | Beta 0.93 | 52 Weeks Range 0.26 - 1.92 | Updated Date 08/15/2025 |
52 Weeks Range 0.26 - 1.92 | Updated Date 08/15/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -1.05 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date 2025-08-14 | When - | Estimate -0.05 | Actual - |
Profitability
Profit Margin -21.88% | Operating Margin (TTM) -35.58% |
Management Effectiveness
Return on Assets (TTM) -14.62% | Return on Equity (TTM) -98.87% |
Valuation
Trailing PE - | Forward PE 32.57 | Enterprise Value 10389936 | Price to Sales(TTM) 0.08 |
Enterprise Value 10389936 | Price to Sales(TTM) 0.08 | ||
Enterprise Value to Revenue 0.17 | Enterprise Value to EBITDA -1.82 | Shares Outstanding 12696600 | Shares Floating 9894173 |
Shares Outstanding 12696600 | Shares Floating 9894173 | ||
Percent Insiders 21.77 | Percent Institutions 10.88 |
Upturn AI SWOT
Urban-Gro Inc
Company Overview
History and Background
Urban-Gro, Inc. was founded in 2014. It provides integrated agricultural solutions, primarily focusing on the cannabis and controlled environment agriculture (CEA) sectors. It has grown through organic expansion and strategic acquisitions to offer comprehensive solutions from design to ongoing operational support.
Core Business Areas
- Consulting Services: Provides consulting services encompassing facility design, engineering, cultivation design, construction management, and technology integration.
- Equipment Solutions: Offers a range of equipment, including cultivation systems, environmental control systems, lighting, and irrigation solutions, sourced from various manufacturers and their private branded products.
- Ongoing Support Services: Provides ongoing support services, including maintenance, training, and operational support to help clients optimize their operations and yields.
Leadership and Structure
Bradley Nattrass serves as the Chairman and CEO. The organizational structure includes departments for sales, engineering, project management, and support, with a board of directors overseeing strategic direction.
Top Products and Market Share
Key Offerings
- Controlled Environment Agriculture (CEA) Solutions: Design and engineering of indoor and greenhouse cultivation facilities for cannabis and other crops. Market share data is not readily available, but Urban-Gro competes with other engineering and design firms. Competitors include companies like Fluence, Hawthorne Gardening Company (Scotts Miracle-Gro), and other specialized CEA design firms.
- Cultivation Equipment: Sales and integration of lighting, fertigation, and environmental control systems. Market share data is unavailable, but Urban-Gro competes with companies that manufacture and distribute cultivation equipment. Competitors include companies like Heliospectra, Argus Control Systems, and Priva.
- Sole Source Lighting: Urban-Gro provides products like the Soleil series of horticultural lights, which allow for year round plant growth.
Market Dynamics
Industry Overview
The cannabis and controlled environment agriculture industries are experiencing significant growth, driven by increasing legalization of cannabis and a growing demand for locally sourced, sustainable food production.
Positioning
Urban-Gro positions itself as a comprehensive solutions provider, offering integrated services from facility design to ongoing operational support. Its competitive advantage lies in its ability to provide end-to-end solutions tailored to the specific needs of its clients.
Total Addressable Market (TAM)
The global CEA market is projected to reach hundreds of billions USD, however, the exact amount is dependent on a specific timeline and growth rate assumptions. Urban-Gro is positioned to capture a share of this expanding market by leveraging its expertise in integrated solutions and strategic partnerships.
Upturn SWOT Analysis
Strengths
- Comprehensive solutions provider
- Expertise in both cannabis and CEA sectors
- Strong client relationships
- Established reputation
Weaknesses
- Relatively small company
- Dependence on specific industries
- Limited financial resources
- Intense competition
Opportunities
- Expansion into new geographic markets
- Increasing legalization of cannabis
- Growing demand for sustainable agriculture
- Technological advancements
Threats
- Fluctuations in regulatory environment
- Economic downturns
- Increased competition
- Supply chain disruptions
Competitors and Market Share
Key Competitors
- SMG
- HYFM
- FLJ
Competitive Landscape
Urban-Gro's competitive advantages include its comprehensive solutions and expertise in both cannabis and CEA. Disadvantages include limited financial resources and intense competition.
Major Acquisitions
Emerald Construction Management, LLC
- Year: 2021
- Acquisition Price (USD millions): 7.2
- Strategic Rationale: Expanded urban-grou2019s service offerings to include construction management capabilities.
MJ1 Consulting, LLC
- Year: 2021
- Acquisition Price (USD millions): 2.4
- Strategic Rationale: Expanded urban-grou2019s service offerings to include cultivation consulting services.
Growth Trajectory and Initiatives
Historical Growth: Historical growth has been achieved through strategic acquisitions and market expansion, but growth rates have fluctuated.
Future Projections: Future growth projections depend on continued expansion in the cannabis and CEA sectors, as well as successful execution of strategic initiatives.
Recent Initiatives: Recent initiatives include expanding product offerings, entering new markets, and strengthening strategic partnerships.
Summary
Urban-Gro operates in a high-growth sector with potential, offering comprehensive solutions in CEA and cannabis. While its end-to-end services are a strength, its relatively small size and limited financial resources present challenges. Competition and regulatory changes pose external risks, but strategic initiatives could drive future growth. The company's long-term success depends on its ability to navigate these dynamics effectively and efficiently.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- SEC Filings
- Market Research Reports
- Analyst Reports
Disclaimers:
This analysis is based on available information and should not be considered financial advice. Market conditions and company performance can change rapidly.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Urban-Gro Inc
Exchange NASDAQ | Headquaters Lafayette, CO, United States | ||
IPO Launch date 2019-11-14 | Co-Founder, CEO & Chairman Mr. Bradley John Nattrass M.B.A. | ||
Sector Industrials | Industry Farm & Heavy Construction Machinery | Full time employees 130 | Website https://www.urban-gro.com |
Full time employees 130 | Website https://www.urban-gro.com | ||
urban-gro, Inc. engages in the designing, engineering, building, and integrating complex environmental equipment systems for indoor controlled environment agriculture (CEA) cultivation and retail facilities in the United States, Canada, and Europe. The company provides architectural design, engineering, and construction services comprising pre-construction, cultivation space programming, architectural and interior design, engineering, integrated cultivation design, owner's representative/construction management, and general contracting services. It also offers additional services, including facility and equipment commissioning services; grocare crop and asset protection services that consists of training services, equipment maintenance services, asset protection program, and interactive online operating support system for grocare and client document delivery and project management; and property condition assessment services. In addition, the company provides integrated equipment systems solutions, such as design, source, and integration of complex environmental equipment systems comprising heating, ventilation, and air conditioning (HVAC) solutions, environmental controls, fertigation, and irrigation distribution, as well as environmental control, fertigation, irrigation distribution, water treatment, and wastewater reclamation systems. Further, it offers value-added reselling of cultivation equipment systems and strategic vendor relationships with manufacturers. It primarily markets and sells its solutions to clients in the CEA that includes operators and facilitators in the cannabis and produce markets; and commercial sectors comprising food and beverage consumer packaged goods companies, healthcare, higher education, and hospitality. urban-gro, Inc. was incorporated in 2014 and is based in Lafayette, Colorado.
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