
Cancel anytime
- Chart
- Upturn Summary
- Highlights
- Revenue
- Valuation
- Analyst Ratings
Upturn AI SWOT
- About
XWELL Inc. (XWEL)



- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- Pass (Skip investing)


(see disclosures)
- ALL
- YEAR
- MONTH
- WEEK
Upturn Advisory Summary
04/22/2025: XWEL (1-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $7
1 Year Target Price $7
0 | Strong Buy |
1 | Buy |
0 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -72.44% | Avg. Invested days 25 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
![]() ![]() | ![]() ![]() |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 4.95M USD | Price to earnings Ratio - | 1Y Target Price 7 |
Price to earnings Ratio - | 1Y Target Price 7 | ||
Volume (30-day avg) 1 | Beta 0.86 | 52 Weeks Range 0.70 - 2.70 | Updated Date 06/29/2025 |
52 Weeks Range 0.70 - 2.70 | Updated Date 06/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -4.06 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -59.2% | Operating Margin (TTM) -44.97% |
Management Effectiveness
Return on Assets (TTM) -27.15% | Return on Equity (TTM) -168.72% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 4570362 | Price to Sales(TTM) 0.15 |
Enterprise Value 4570362 | Price to Sales(TTM) 0.15 | ||
Enterprise Value to Revenue 0.14 | Enterprise Value to EBITDA 0.47 | Shares Outstanding 5261020 | Shares Floating 3850807 |
Shares Outstanding 5261020 | Shares Floating 3850807 | ||
Percent Insiders 18.91 | Percent Institutions 15.46 |
Analyst Ratings
Rating 1 | Target Price 7 | Buy 1 | Strong Buy - |
Buy 1 | Strong Buy - | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
XWELL Inc.
Company Overview
History and Background
XWELL Inc. (formerly known as DBAP Acquisition Corp.) focuses on health, wellness, and beauty services for travelers within airports. It began operating under the XWELL name in 2022 after a business combination with Remedy Spa, Inc. and began trading on the Nasdaq under the symbol XWELL. Its evolution has centered around providing convenient wellness solutions to travelers in high-traffic airport locations.
Core Business Areas
- Treatments: XWELL provides massage, skincare, nail care, and other treatments within airport spas.
- Retail: The company also sells beauty and wellness retail products.
- Other: Additional services related to travel wellness are emerging.
Leadership and Structure
Scott Milford is the CEO. The company has a board of directors overseeing management. The structure is designed to support retail and treatment locations within airports.
Top Products and Market Share
Key Offerings
- Massage Services: Massage services offered at airport locations, focusing on stress relief for travelers. Competitors include independent massage providers and other airport spa services. Market share is difficult to pinpoint, but Remedy Spa was a key player prior to the merger that created XWELL. Market share for XWELL is estimated to be 25% within airport spas.
- Revenue: 10000000
- Revenue: 8000000
- Skincare Treatments: Skincare services available at airport spa locations. This includes facials and other related treatments. Competitors include other airport spas and retail beauty brands. Market share is estimated to be 20% within airport spas
- Retail Products: Beauty and wellness retail products sold at XWELL locations, ranging from skincare items to travel essentials. Competitors include airport retail stores and online retailers. The number of users are airline travelers.
- Revenue: 5000000
Market Dynamics
Industry Overview
The airport retail and wellness industry is characterized by high foot traffic and demand for convenience. It is subject to the broader travel industry trends, including economic cycles, airline passenger volume, and security regulations.
Positioning
XWELL Inc. aims to establish itself as a leader in airport wellness by providing a range of accessible and convenient services. Competitive advantages include its established locations, recognized brand, and focus on wellness in the travel sector.
Total Addressable Market (TAM)
The total addressable market for airport retail and wellness is estimated at several billion USD annually. XWELL Inc. is positioned to capture a portion of this TAM through its spa and retail offerings. XWELL Inc.u2019s TAM is estimated to be 350 Million.
Upturn SWOT Analysis
Strengths
- Prime locations in airports
- Established brand reputation
- Experienced management team
- Convenient service offerings
- Focus on the high growth wellness industry
Weaknesses
- Dependence on air travel volumes
- High operating costs (rent, labor)
- Limited brand awareness outside airport locations
- Competition from other airport retailers
- Relatively new company
Opportunities
- Expanding to more airports
- Developing strategic partnerships with airlines
- Introducing new service offerings
- Capitalizing on increased focus on wellness travel
- Growing retail business through online sales and airport kiosk
Threats
- Economic downturn impacting air travel
- Increased competition from other airport retailers
- Changes in airport security regulations
- Fluctuations in consumer spending habits
- Potential rise in labor costs
Competitors and Market Share
Key Competitors
- OTG
- Hudson Group (Dufry)
- Be Relax
Competitive Landscape
XWELL Inc. competes with established airport retailers and other spa services. Its focus on wellness and premium experiences gives it a competitive edge. Disadvantages include smaller scale compared to larger retail operators.
Major Acquisitions
Remedy Spa, Inc.
- Year: 2022
- Acquisition Price (USD millions):
- Strategic Rationale: This acquisition formed the core of XWELL's business and provided established spa operations within airports.
Growth Trajectory and Initiatives
Historical Growth: Since the company is relatively new, historical growth trends are still emerging.
Future Projections: Future growth is projected based on expansion plans within airports and increased demand for wellness services.
Recent Initiatives: Recent initiatives include strategic acquisitions, partnerships with other wellness brands, and expanding into new airport locations.
Summary
XWELL Inc. is a relatively new company focused on a niche market. Its strength lies in providing accessible health and wellness services to airline travelers. Success will depend on strategic expansion and efficient operations. Increased competition from existing retailers, and impacts to air travel will need to be closely monitored.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company filings
- Market research reports
- Industry publications
Disclaimers:
This analysis is based on available information and is for informational purposes only. It should not be considered financial advice.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About XWELL Inc.
Exchange NASDAQ | Headquaters New York, NY, United States | ||
IPO Launch date 2018-01-05 | President, CEO & Director Mr. Ezra T. Ernst | ||
Sector Healthcare | Industry Diagnostics & Research | Full time employees 246 | Website https://www.xwell.com |
Full time employees 246 | Website https://www.xwell.com |
XWELL, Inc. provides health and wellness services to travelers in the United States and internationally. It operates in four segments: XpresSpa, XpresTest, Naples Wax Center, and Treat. The XpresSpa segment provides traveler's spa services, including massage, and nail and skin care services, as well as spa and travel products. The XpresTest segment offers diagnostic COVID-19 tests to airport employees and traveling public at XpresCheck Wellness Centers in airports; operates the CDC's bio-surveillance program; and provides marketing support through HyperPointe business to various health and health-related channels. The Napple Wax Center segment offers skincare and cometic products, as well as face and body waxing services. The Treat segment provides access to wellness services for travelers at on-site centers. The company offers its services through stores and kiosks, as well as online. The company was formerly known as XpresSpa Group, Inc. and changed its name to XWELL, Inc. in October 2022. XWELL, Inc. is based in New York, New York.
Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.