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Backblaze Inc (BLZE)

Upturn stock ratingUpturn stock rating
$8.4
Last Close (24-hour delay)
Profit since last BUY13.98%
upturn advisory
Consider higher Upturn Star rating
BUY since 14 days
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Upturn Advisory Summary

08/28/2025: BLZE (1-star) has a low Upturn Star Rating. Not recommended to BUY.

Upturn Star Rating

rating

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Number of Analysts

rating

6 Analysts rated it

Limited analyst coverage, niche firm, research info may be scarce.

1 Year Target Price $11.3

1 Year Target Price $11.3

Analysts Price Target For last 52 week
$11.3 Target price
52w Low $3.94
Current$8.4
52w High $8.65

Analysis of Past Performance

Type Stock
Historic Profit -22.64%
Avg. Invested days 22
Today’s Advisory Consider higher Upturn Star rating
Upturn Star Rating Upturn stock ratingUpturn stock rating
Upturn Advisory Performance Upturn Advisory Performance 2.0
Stock Returns Performance Upturn Returns Performance 1.0
Upturn Profits based on simulationUpturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulationUpturn Profits based on simulation Last Close 08/28/2025

Key Highlights

Company Size Small-Cap Stock
Market Capitalization 474.29M USD
Price to earnings Ratio -
1Y Target Price 11.3
Price to earnings Ratio -
1Y Target Price 11.3
Volume (30-day avg) 6
Beta 1.13
52 Weeks Range 3.94 - 8.65
Updated Date 08/29/2025
52 Weeks Range 3.94 - 8.65
Updated Date 08/29/2025
Dividends yield (FY) -
Basic EPS (TTM) -0.89

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Revenue by Geography

Geography revenue - Year on Year

Earnings Date

Report Date 2025-08-07
When -
Estimate -0.05
Actual 0.01

Profitability

Profit Margin -31.72%
Operating Margin (TTM) -18.51%

Management Effectiveness

Return on Assets (TTM) -14.64%
Return on Equity (TTM) -69.83%

Valuation

Trailing PE -
Forward PE -
Enterprise Value 485343116
Price to Sales(TTM) 3.45
Enterprise Value 485343116
Price to Sales(TTM) 3.45
Enterprise Value to Revenue 3.54
Enterprise Value to EBITDA -5.87
Shares Outstanding 56462800
Shares Floating 51195215
Shares Outstanding 56462800
Shares Floating 51195215
Percent Insiders 17.53
Percent Institutions 47.25

ai summary icon Upturn AI SWOT

Backblaze Inc

stock logo

Company Overview

overview logo History and Background

Backblaze, Inc. was founded in 2007. It began by focusing on online backup services for personal computers and has since expanded to offer a wider range of cloud storage solutions. Backblaze went public in November 2021.

business area logo Core Business Areas

  • B2 Cloud Storage: Provides scalable and affordable object storage for various uses, including backing up data, hosting content, and storing application data.
  • Computer Backup: Offers automatic, unlimited cloud backup for computers, helping users protect their personal and professional data.
  • Server Backup: Cloud-based backup for small businesses. Backup critical servers and workstations to Backblaze B2 Cloud Storage.

leadership logo Leadership and Structure

The company is led by CEO Gleb Budman. The organizational structure is typical of a technology company, with departments focusing on engineering, sales, marketing, and operations.

Top Products and Market Share

overview logo Key Offerings

  • B2 Cloud Storage: Object storage service designed to be compatible with Amazon S3, but offers much lower pricing. Market share is relatively small compared to AWS, Azure, and Google Cloud. Main competitors are Amazon Web Services (AMZN), Microsoft Azure (MSFT), and Google Cloud Platform (GOOGL).
  • Computer Backup: Unlimited cloud backup for desktops and laptops. It has attracted a loyal customer base due to its ease of use and unlimited storage offerings. Main competitors are Carbonite (OPEN) and iDrive.

Market Dynamics

industry overview logo Industry Overview

The cloud storage market is experiencing significant growth, driven by the increasing volume of data and the need for accessible, scalable, and cost-effective storage solutions.

Positioning

Backblaze is positioned as a value leader in the cloud storage market, focusing on providing simple, affordable, and reliable services, particularly for individuals and small businesses.

Total Addressable Market (TAM)

The global cloud storage market is estimated to reach hundreds of billions of dollars. Backblaze is positioned to capture a segment of this market by targeting users seeking affordable solutions.

Upturn SWOT Analysis

Strengths

  • Affordable pricing
  • Simple and easy-to-use interface
  • Strong brand reputation for reliability
  • Unlimited storage options

Weaknesses

  • Smaller market share compared to major cloud providers
  • Limited range of services compared to larger competitors
  • Reliance on data centers of third party vendors which can be a single point of failure

Opportunities

  • Growing demand for cloud storage solutions
  • Expansion into new markets and industries
  • Development of new products and services
  • Partnerships and integrations with other technology companies

Threats

  • Intense competition from larger cloud providers
  • Price wars
  • Data security breaches
  • Changing regulatory landscape

Competitors and Market Share

competitor logo Key Competitors

  • AMZN
  • MSFT
  • GOOGL
  • OPEN

Competitive Landscape

Backblaze competes with larger cloud providers by offering lower prices and a focus on simplicity. Its smaller size can be a disadvantage in terms of resources and brand recognition.

Growth Trajectory and Initiatives

Historical Growth: Backblaze has shown consistent revenue growth, driven by increased adoption of its cloud storage services.

Future Projections: Future growth projections involve continued expansion in cloud storage and backup services.

Recent Initiatives: Recent initiatives include product improvements, expanded marketing efforts, and new partnerships.

Summary

Backblaze offers competitive pricing in the cloud storage sector and is known for its reliability, but it faces significant competition from much larger, established players. While its simple, easy-to-use interface and affordable pricing are strengths, its limited range of services and reliance on third-party data centers are key weaknesses. The company must focus on expanding its product offerings and solidifying its market position to capitalize on the growing demand for cloud storage solutions.

Peer Comparison

Sources and Disclaimers

Data Sources:

  • Company Website
  • SEC Filings
  • Industry Reports
  • Third-Party Market Data

Disclaimers:

The information provided is for informational purposes only and should not be considered financial advice. Market data and analyst estimates are subject to change.

Upturn AI SummarizationUpturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI SummarizationUpturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI SummarizationUpturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI SummarizationUpturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Backblaze Inc

Exchange NASDAQ
Headquaters San Mateo, CA, United States
IPO Launch date 2021-11-11
Co-Founder, CEO & Chairman Mr. Gleb Budman
Sector Technology
Industry Software - Infrastructure
Full time employees 346
Full time employees 346

Backblaze, Inc., a storage cloud platform, provides businesses and consumers cloud services to store, use, and protect data in the United States and internationally. The company offers cloud services through a web-scale software infrastructure built on commodity hardware. It also provides Backblaze B2 Cloud Storage, which enables customers to store data, developers to build applications, and partners to expand their use cases. In addition, the company offers cloud storage solutions for a range of cases, such as public, hybrid, and multi-cloud data storage; application development and DevOps; content delivery and edge computing; security and ransomware protection; media management; backup, archive, and tape replacement; and Internet of Things. In addition, it provides Backblaze Computer Backup that automatically backs up data from laptops and desktops for businesses and individuals, which offers a subscription-based software-as-a-service and serves use cases, including computer backup, ransomware protection, theft and loss protection, and remote access. The company serves consumers, organizations, and businesses. The company was incorporated in 2007 and is headquartered in San Mateo, California.