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GOOGL logo GOOGL
Upturn stock rating
GOOGL logo

Alphabet Inc Class A (GOOGL)

Upturn stock rating
$251.03
Last Close (24-hour delay)
Today's Top Performer Top performer
Profit since last BUY47.22%
upturn advisory
Strong Buy
BUY since 101 days
  • BUY Advisory
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  • SELL Advisory (Loss)​
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Upturn Stock info Stock price based on last close
*as per simulation
(see disclosures)
Time period over
  • ALL
  • YEAR
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Upturn Advisory Summary

10/15/2025: GOOGL (4-star) is a STRONG-BUY. BUY since 101 days. Simulated Profits (47.22%). Updated daily EoD!

Upturn Star Rating

rating

Above Average Performance

These Stocks/ETFs, based on Upturn Advisory, frequently surpass the market, reflecting reliable and trustworthy advice.

Number of Analysts

rating

68 Analysts rated it

Highly popular stock, broad analyst coverage, trusted insights, strong investor interest.

1 Year Target Price $249.05

1 Year Target Price $249.05

Analysts Price Target For last 52 week
$249.05 Target price
52w Low $140.23
Current$251.03
52w High $256

Analysis of Past Performance

Type Stock
Historic Profit 108.43%
Avg. Invested days 93
Today’s Advisory Strong Buy
Upturn Star Rating upturn star rating icon
Upturn Advisory Performance Upturn Advisory Performance 5.0
Stock Returns Performance Upturn Returns Performance 5.0
Upturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulation Last Close 10/15/2025

Key Highlights

Company Size Large-Cap Stock
Market Capitalization 2.96T USD
Price to earnings Ratio 26.03
1Y Target Price 249.05
Price to earnings Ratio 26.03
1Y Target Price 249.05
Volume (30-day avg) 68
Beta 1
52 Weeks Range 140.23 - 256.00
Updated Date 10/14/2025
52 Weeks Range 140.23 - 256.00
Updated Date 10/14/2025
Dividends yield (FY) 0.41%
Basic EPS (TTM) 9.43

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Revenue by Geography

Geography revenue - Year on Year

Earnings Date

Report Date -
When -
Estimate -
Actual -

Profitability

Profit Margin 31.12%
Operating Margin (TTM) 32.43%

Management Effectiveness

Return on Assets (TTM) 16.79%
Return on Equity (TTM) 34.83%

Valuation

Trailing PE 26.03
Forward PE 23.31
Enterprise Value 2915804060000
Price to Sales(TTM) 7.96
Enterprise Value 2915804060000
Price to Sales(TTM) 7.96
Enterprise Value to Revenue 7.85
Enterprise Value to EBITDA 18.48
Shares Outstanding 5817000000
Shares Floating 10836344940
Shares Outstanding 5817000000
Shares Floating 10836344940
Percent Insiders 0.26
Percent Institutions 80.89

ai summary icon Upturn AI SWOT

Alphabet Inc Class A

stock logo

Company Overview

overview logo History and Background

Alphabet Inc. Class A was founded in 1998 as Google by Larry Page and Sergey Brin. In 2015, Google was reorganized under a new holding company called Alphabet, creating a clearer distinction between Google's core businesses and its more experimental ventures.

business area logo Core Business Areas

  • Google Services: Includes Google Search, Ads, YouTube, Android, Chrome, Google Cloud, Google Maps, and Google Play. Primarily generates revenue through advertising.
  • Google Cloud: Offers cloud computing services and infrastructure, competing with AWS and Azure.
  • Other Bets: Encompasses various ventures such as Waymo (autonomous driving), Verily (life sciences), and other experimental projects.

leadership logo Leadership and Structure

Sundar Pichai is the CEO of Alphabet Inc. The organizational structure is a holding company model, with Google being the largest subsidiary and several other 'Other Bets' operating independently.

Top Products and Market Share

overview logo Key Offerings

  • Google Search: The dominant search engine globally, with over 80% market share. Generates significant ad revenue. Competitors include Bing (MSFT) and DuckDuckGo.
  • YouTube: A video-sharing platform with over 2.5 billion monthly active users. Generates revenue through advertising and subscriptions. Competitors include TikTok, Meta Platforms (META), and Netflix (NFLX).
  • Android: The most widely used mobile operating system, powering billions of devices. Competitors include Apple's iOS (AAPL).
  • Google Cloud Platform (GCP): Offers various cloud services, infrastructure, and data analytics. Competitors include Amazon Web Services (AWS) and Microsoft Azure (MSFT).

Market Dynamics

industry overview logo Industry Overview

The tech industry is characterized by rapid innovation, intense competition, and evolving consumer preferences. Cloud computing, AI, and digital advertising are key growth areas.

Positioning

Alphabet holds a dominant position in search, online advertising, and mobile operating systems. Its competitive advantages include its brand, vast data resources, and technological expertise.

Total Addressable Market (TAM)

The total addressable market for Alphabet spans digital advertising, cloud computing, autonomous driving, and other areas, potentially worth trillions of USD. Alphabet is well-positioned in digital advertising and growing in cloud computing.

Upturn SWOT Analysis

Strengths

  • Dominant market share in search and online advertising
  • Strong brand recognition and reputation
  • Vast data resources and technological expertise
  • Innovation in artificial intelligence and machine learning
  • Diversified portfolio of businesses

Weaknesses

  • Reliance on advertising revenue
  • Regulatory scrutiny and antitrust concerns
  • High R&D spending with uncertain returns
  • Controversies surrounding data privacy

Opportunities

  • Growth in cloud computing market
  • Expansion of artificial intelligence applications
  • Development of autonomous driving technology
  • Increasing demand for digital advertising in emerging markets

Threats

  • Intense competition from other tech giants
  • Changes in consumer preferences and technology trends
  • Economic downturns impacting advertising spending
  • Data privacy regulations and cybersecurity threats

Competitors and Market Share

competitor logo Key Competitors

  • MSFT
  • AMZN
  • META
  • AAPL

Competitive Landscape

Alphabet faces intense competition from other tech giants, particularly in cloud computing and AI. Its advantages include its vast data resources and strong brand. Disadvantages are regulations and competition.

Major Acquisitions

Mandiant

  • Year: 2022
  • Acquisition Price (USD millions): 5400
  • Strategic Rationale: Acquisition enhances Google Cloud's security offerings.

Growth Trajectory and Initiatives

Historical Growth: Alphabet has experienced strong revenue growth historically, driven by its core advertising business and expanding cloud services.

Future Projections: Analysts project continued growth in revenue and earnings, driven by digital advertising and cloud computing. Projections have been impacted by economic factors.

Recent Initiatives: Recent strategic initiatives include investments in AI, cloud infrastructure, and autonomous driving, as well as expansion into new markets.

Summary

Alphabet is a very strong company with dominance in search and online advertising. The company is growing in cloud computing, but needs to navigate regulatory scrutiny and intense competition. Diversification into 'Other Bets' presents both opportunities and risks. Alphabet's vast resources and AI expertise position it well for future growth if they stay away from antitrust issues.

Peer Comparison

Sources and Disclaimers

Data Sources:

  • SEC Filings
  • Market Research Reports
  • Analyst Estimates
  • Company Press Releases

Disclaimers:

The information provided is for informational purposes only and should not be considered investment advice. Market data is subject to change and may not be entirely accurate.

Upturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Alphabet Inc Class A

Exchange NASDAQ
Headquaters Mountain View, CA, United States
IPO Launch date 2004-08-19
CEO & Director Mr. Sundar Pichai
Sector Communication Services
Industry Internet Content & Information
Full time employees 187103
Full time employees 187103

Alphabet Inc. offers various products and platforms in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment provides products and services, including ads, Android, Chrome, devices, Gmail, Google Drive, Google Maps, Google Photos, Google Play, Search, and YouTube. It is also involved in the sale of apps and in-app purchases and digital content in the Google Play and YouTube; and devices, as well as in the provision of YouTube consumer subscription services. The Google Cloud segment offers AI infrastructure, Vertex AI platform, cybersecurity, data and analytics, and other services; Google Workspace that include cloud-based communication and collaboration tools for enterprises, such as Calendar, Gmail, Docs, Drive, and Meet; and other services for enterprise customers. The Other Bets segment sells healthcare-related and internet services. The company was incorporated in 1998 and is headquartered in Mountain View, California.