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Bassett Furniture Industries (BSET)



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Upturn Advisory Summary
09/16/2025: BSET (1-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type Stock | Historic Profit -4.95% | Avg. Invested days 45 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 124.12M USD | Price to earnings Ratio - | 1Y Target Price 19 |
Price to earnings Ratio - | 1Y Target Price 19 | ||
Volume (30-day avg) - | Beta 1.19 | 52 Weeks Range 11.47 - 19.45 | Updated Date 06/29/2025 |
52 Weeks Range 11.47 - 19.45 | Updated Date 06/29/2025 | ||
Dividends yield (FY) 5.59% | Basic EPS (TTM) -0.76 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -2.04% | Operating Margin (TTM) 2.91% |
Management Effectiveness
Return on Assets (TTM) -0.66% | Return on Equity (TTM) -3.83% |
Valuation
Trailing PE - | Forward PE 16.26 | Enterprise Value 169732926 | Price to Sales(TTM) 0.38 |
Enterprise Value 169732926 | Price to Sales(TTM) 0.38 | ||
Enterprise Value to Revenue 0.52 | Enterprise Value to EBITDA 60.8 | Shares Outstanding 8704120 | Shares Floating 8035813 |
Shares Outstanding 8704120 | Shares Floating 8035813 | ||
Percent Insiders 16.24 | Percent Institutions 53.19 |
Upturn AI SWOT
Bassett Furniture Industries

Company Overview
History and Background
Bassett Furniture Industries, founded in 1902, began as a family-owned sawmill operation in Bassett, Virginia. It evolved into a major furniture manufacturer known for affordable, stylish furniture. The company adapted over the decades, focusing on design, retail, and customization.
Core Business Areas
- Wholesale: Manufactures and distributes furniture to retailers, including independent stores and national chains.
- Retail: Operates Bassett Home Furnishings stores, offering a branded retail experience with design services.
- Customization: Provides a 'BenchMade' customization program, allowing customers to design personalized furniture.
Leadership and Structure
Robert H. Spilman Jr. serves as Chairman and CEO. The company has a traditional hierarchical structure with departments for manufacturing, retail, design, marketing, and finance.
Top Products and Market Share
Key Offerings
- Living Room Furniture: Includes sofas, sectionals, chairs, and tables. Competitors include La-Z-Boy, Ashley Furniture, and Ethan Allen. Market share data specific to living room furniture for Bassett is difficult to isolate but they are a large player in overall upholstered furniture.
- Bedroom Furniture: Consists of beds, dressers, nightstands, and mattresses. Competitors include Serta Simmons Bedding, Tempur Sealy, and Hooker Furnishings. Market share data specific to bedroom furniture for Bassett is difficult to isolate.
- Dining Room Furniture: Features dining tables, chairs, and buffets. Competitors include Hooker Furnishings, Ashley Furniture, and Ethan Allen. Market share data specific to dining room furniture for Bassett is difficult to isolate.
- Home Accents: Lamps, Rugs, Wall Art. Major competitors include: Wayfair, Bed Bath and Beyond, and HomeGoods, Revenue is not broken out for this product, but it serves as a revenue diversifier.
Market Dynamics
Industry Overview
The furniture industry is cyclical, influenced by economic conditions, housing market trends, and consumer spending. It's highly competitive with domestic and international players.
Positioning
Bassett is positioned as a mid-to-high-end furniture brand offering style, customization, and design services. Its competitive advantages lie in its vertically integrated model and its focus on American-made products.
Total Addressable Market (TAM)
The US furniture and home furnishings market is estimated to be over $230 billion annually. Bassett's TAM is constrained by its focus on the mid-to-high end segment. Bassett is positioned to capture a portion of this market through its retail and wholesale channels, and the BenchMade customization program.
Upturn SWOT Analysis
Strengths
- Strong brand recognition
- Vertically integrated business model
- Customization options (BenchMade)
- American-made focus
- Design Services
Weaknesses
- Susceptible to economic downturns
- Relatively high price point compared to mass-market competitors
- Reliance on traditional retail model
- Limited international presence
Opportunities
- Expanding online presence and e-commerce capabilities
- Reaching new customer segments through targeted marketing
- Increasing penetration in the design services market
- Partnerships with home builders and interior designers
Threats
- Increased competition from online retailers
- Fluctuations in raw material costs
- Changes in consumer preferences
- Economic recession
Competitors and Market Share
Key Competitors
- AFI
- LAZ
- ETH
Competitive Landscape
Bassett benefits from a vertically integrated model. It needs to compete with the prices and online presence of competitors.
Growth Trajectory and Initiatives
Historical Growth: Historical growth trends require access to recent financial reports. It is dependent on the economy and housing markets.
Future Projections: Future growth based on analyst estimates requires access to analyst reports. These vary. Expansion of BenchMade should help.
Recent Initiatives: Recent strategic initiatives include expanding its retail footprint, enhancing its e-commerce platform, and focusing on its BenchMade customization program.
Summary
Bassett Furniture possesses a robust brand and a unique vertically integrated business model, enhancing its control over production and distribution. However, its reliance on the traditional retail model and susceptibility to economic cycles pose challenges. Enhancing its online presence and further developing the BenchMade customization program could bolster its growth trajectory. Bassett should remain watchful of raw material cost fluctuations and evolving consumer preferences.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- SEC Filings
- Industry Reports
- Analyst Reports (where available)
Disclaimers:
This analysis is for informational purposes only and should not be considered financial advice. Market share data is estimated and may not be precise. Financial data placeholders should be replaced with actual figures from company reports. All investment decisions should be based on thorough research and consultation with a financial advisor.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Bassett Furniture Industries
Exchange NASDAQ | Headquaters Bassett, VA, United States | ||
IPO Launch date 1987-01-01 | President, CEO & Chairman Mr. Robert H. Spilman Jr. | ||
Sector Consumer Cyclical | Industry Furnishings, Fixtures & Appliances | Full time employees 1228 | Website https://www.bassettfurniture.com |
Full time employees 1228 | Website https://www.bassettfurniture.com |
Bassett Furniture Industries, Incorporated, together with its subsidiaries, manufactures, markets, and retails home furnishings in the United States. It operates through two segments: Wholesale and Retail "Company-Owned Stores. The company engages in the design, manufacture, sourcing, sale, and distribution of furniture products, including dining, bedroom and bedding, home decorations, rugs, and outdoor furniture to a network of company-owned retail stores, licensee-owned stores, and independent retailers. It also distributes its products through multi-line furniture stores, including Bassett galleries or design centers, as well as sells online; and engages in wood and upholstery operations. In addition, the company owns and leases land, retail store properties, warehouses, and distribution centers. Its products are sold primarily through a network of company-owned and licensee-owned branded stores under the Bassett Home Furnishings name. Bassett Furniture Industries, Incorporated was founded in 1902 and is based in Bassett, Virginia.

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