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Upturn AI SWOT - About
WSM 
Williams-Sonoma Inc (WSM)
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Upturn Advisory Summary
06/27/2025: WSM (2-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Below Average Performance
These Stocks/ETFs, based on Upturn Advisory, often underperform the market, warranting careful consideration before investing.
Number of Analysts
24 Analysts rated it
These Stocks/ETFs, based on Upturn Advisory, frequently surpass the market, reflecting reliable and trustworthy advice.
Year Target Price $174.03
Year Target Price $174.03
| 6 | Strong Buy |
| 1 | Buy |
| 15 | Hold |
| 0 | Under performing |
| 2 | Sell |
Analysis of Past Performance
Type Stock | Historic Profit 29.73% | Avg. Invested days 42 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  3.0 |
| Profits based on simulation | Last Close 06/27/2025 |
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 20.20B USD | Price to earnings Ratio 18.98 | 1Y Target Price 176.58 |
Price to earnings Ratio 18.98 | 1Y Target Price 176.58 | ||
Volume (30-day avg) - | Beta 1.48 | 52 Weeks Range 124.37 - 218.93 | Updated Date 06/29/2025 |
52 Weeks Range 124.37 - 218.93 | Updated Date 06/29/2025 | ||
Dividends yield (FY) 1.61% | Basic EPS (TTM) 8.65 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 14.09% | Operating Margin (TTM) 16.8% |
Management Effectiveness
Return on Assets (TTM) 17.06% | Return on Equity (TTM) 50.15% |
Valuation
Trailing PE 18.98 | Forward PE 19.42 | Enterprise Value 20520375577 | Price to Sales(TTM) 2.6 |
Enterprise Value 20520375577 | Price to Sales(TTM) 2.6 | ||
Enterprise Value to Revenue 2.64 | Enterprise Value to EBITDA 12.57 | Shares Outstanding 122998000 | Shares Floating 121474115 |
Shares Outstanding 122998000 | Shares Floating 121474115 | ||
Percent Insiders 1.25 | Percent Institutions 94.87 |
Analyst Ratings
Rating 3.46 | Target Price 174.03 | Buy 1 | Strong Buy 6 |
Buy 1 | Strong Buy 6 | ||
Hold 15 | Sell 2 | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Williams-Sonoma Inc
Company Overview
History and Background
Williams-Sonoma, Inc. was founded in 1956 by Chuck Williams in Sonoma, California. Initially focused on high-quality French cookware, it has expanded to include multiple brands and a wide range of home furnishings and kitchenware.
Core Business Areas
- Williams Sonoma: Offers high-end cookware, appliances, and home decor through retail stores and online.
- Pottery Barn: Focuses on stylish and comfortable home furnishings, decor, and outdoor living products.
- West Elm: Provides modern furniture, home decor, and accessories with a focus on design and affordability.
- Mark and Graham: Specializes in personalized gifts, home decor, and accessories.
- Rejuvenation: Offers classic American lighting, hardware, and home goods.
- Williams Sonoma Home: Provides luxury furniture, textiles and decor collections.
Leadership and Structure
Laura Alber is the President and Chief Executive Officer. The company operates with a brand-centric structure, with each brand having its own dedicated management team.
Top Products and Market Share
Key Offerings
- Cookware (Williams Sonoma Brand): High-end cookware sets and individual pieces. Competitors include All-Clad, Le Creuset, and Cuisinart. Revenue is significant but not individually reported.
- Furniture (Pottery Barn): Sofas, tables, beds, and other furniture items. Competitors include Crate & Barrel, RH, and Wayfair. Revenue is significant but not individually reported.
- Home Decor (West Elm): Modern and stylish home decor items. Competitors include CB2, Article, and IKEA. Revenue is significant but not individually reported.
Market Dynamics
Industry Overview
The home furnishings and housewares market is highly competitive, driven by consumer spending on home improvement and decor. Trends include e-commerce growth, sustainable products, and personalized shopping experiences.
Positioning
Williams-Sonoma, Inc. is positioned as a leading specialty retailer in the home furnishings and cookware market, known for its quality, design, and customer service. Competitive advantages include its strong brand portfolio and omnichannel presence.
Total Addressable Market (TAM)
The global home decor market is estimated at over $700 billion. WSM's TAM is a portion of this, focused on high-end and design-conscious consumers. Positioned well to capture market share through brand recognition and quality.
Upturn SWOT Analysis
Strengths
- Strong brand portfolio
- Omnichannel presence
- Loyal customer base
- Focus on quality and design
- E-commerce expertise
Weaknesses
- Higher price points
- Dependence on discretionary spending
- Exposure to supply chain disruptions
- Brand Overlap
Opportunities
- Expanding into new markets
- Growing e-commerce sales
- Developing sustainable products
- Personalization and customization
- Partnerships and collaborations
Threats
- Increased competition
- Economic downturns
- Changing consumer preferences
- Inflation
- Supply Chain Issues
Competitors and Market Share
Key Competitors
- RH
- Crate & Barrel
- Wayfair
- Etsy
- AMZN
Competitive Landscape
Williams-Sonoma competes on quality, design, and customer service. Its strong brand portfolio and omnichannel presence provide a competitive advantage. Competitors like Wayfair compete on price and selection, while RH focuses on luxury.
Major Acquisitions
Outward, Inc.
- Year: 2017
- Acquisition Price (USD millions): 112
- Strategic Rationale: Acquisition of a 3D augmented reality and visualization platform for furniture, enhancing online shopping experience.
Growth Trajectory and Initiatives
Historical Growth: Williams-Sonoma's growth has been driven by e-commerce expansion and strategic acquisitions. Recent years have seen fluctuation due to global economic conditions.
Future Projections: Analyst projections vary, but generally anticipate continued growth in e-commerce and expansion into new markets.
Recent Initiatives: Recent initiatives include expanding product lines, enhancing the online shopping experience, and focusing on sustainability.
Summary
Williams-Sonoma is a strong player in the home furnishings market, driven by its diverse brand portfolio and robust e-commerce platform. Its focus on quality and design appeals to a loyal customer base. However, the company faces challenges from increasing competition and economic uncertainty. Expanding into new markets and enhancing sustainability efforts are key to future growth.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- SEC Filings
- Third-party Market Research Reports
- Analyst Estimates
Disclaimers:
This analysis is based on available information and estimates. Actual results may vary. This is not financial advice.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Williams-Sonoma Inc
Exchange NYSE | Headquaters San Francisco, CA, United States | ||
IPO Launch date 1990-03-26 | President, CEO & Director Ms. Laura J. Alber | ||
Sector Consumer Cyclical | Industry Specialty Retail | Full time employees 19600 | |
Full time employees 19600 | |||
Williams-Sonoma, Inc. operates as an omni-channel specialty retailer of various products for home. The company offers cooking, dining, and entertaining products, such as cookware, tools, electrics, cutlery, tabletop and bar, outdoor, furniture, and a library of cookbooks. It also provides home furnishings, home decor products and accessories, bedding, lighting, rugs, table essentials, kids accessories, made-to-order lighting, hardware, personalized products, custom gifts, and colorful and vintage-inspired heirloom products. In addition, the company operates a 3-D imaging and augmented reality platform for the home furnishings and decor industry. It offers its products under the Williams Sonoma, Pottery Barn, Pottery Barn Kids, Pottery Barn Teen, West Elm, Williams Sonoma Home, Rejuvenation, Mark and Graham, and GreenRow brand names. The company markets its products through e-commerce websites, direct-mail catalogs, and retail stores. Williams-Sonoma, Inc. was founded in 1956 and is headquartered in San Francisco, California.
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